Data Collection, Formatting, Storage, and Dissemination

This assignment delves into Google's data collection and management strategies, examining how data is gathered, formatted, stored, and disseminated. The report highlights the importance of data collection for understanding customer opinions and aiding decision-making, using methods like e-feedback forms and Google Analytics. It further explores the formatting process, using software like SPSS, and the storage of data in platforms like Google Drive and Cloud Storage, emphasizing security and future accessibility. Finally, the assignment discusses data dissemination, including methods like email and Google Hangouts, and the significance of sharing data with management, supervisors, and employees to enhance effectiveness. The overall objective is to understand how Google utilizes data to improve its services and decision-making processes. This information is valuable for students studying data science and related fields, with further resources available on Desklib.

Data Collection
 Data collection is method to collect information and
knowledge
 Allows customers to express opinions and views
 Helpful for Google in decision making and strategy
formulation
 Enables transparency

Methods of Data collection
 Understanding the usefulness of the data
 Evaluating it on the basis of cultural and social
aspects
 Using data such as practical information, statistical
data, financial reports and analytic data
 Collected using e-feedback forms
 Use of Google analytic 360 and Google trends

Formatting
 Formatting is helpful in converting the raw data into
information
 SPSS software is used for this
 Helpful for Google to maintain the data
 Same set of standards are followed to format the
data

Methods of Formatting
 Formatting the data as per organizational needs
 Proper storage and management system like
 Google drive
 Cloud storage
 Google Visualization
 Gilt hub

Storage
 Storing the data in software and hardware
 It can be useful in future decision making
 Data is encrypted to ensure security
 Helpful in analyzing

Methods of storage
 Transforming it into useful information
 Documented into online formats
 Storage to ensure easy access and retrieval
 The software used for storage are:
 Google Cloud storage
 Google Drive
 Cloud ERP

Dissemination
 Dissemination means sharing of data
 Helpful increasing effectiveness and decision
making
 Parties using the information are:
 Management
 Supervisor
 Employees

Methods of dissemination
 Choosing the appropriate media for disseminating
information
 Ensure that receiver understand the information
 Google uses:
 Email
 Google indexer
 Hangouts
 Chats
 Telephonic conversations