Google's Energy Management: Renewable Energy and Sustainability Report

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Added on  2023/04/20

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This report provides an overview of Google's energy management strategies, focusing on renewable energy and sustainability. It discusses Google's commitment to carbon neutrality, the establishment of data centers, and the development of applications. The report highlights Google's approach to purchasing energy through power purchase agreements and renewable energy projects. It further explores the company's efforts to achieve 24x7 carbon-free energy, including the use of data centers and strategies to reduce its carbon footprint. The report also mentions the efficiency of Google's data centers and the adoption of green grid PUE measurement standards to reduce energy consumption.
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GOOGLE
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COMPANY OVERVIEW
American multinational company
Established on 4th September1998
CEO: Sundar Pichai
Founder: Larry Page and Sergey Brin
Discussion on: Google
energy requirement and its management
(Google, 2019).
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GOOGLE ENERGY REQUIREMENT AND ITS
MANAGEMENT.
100% renewable energy
a.) maintain commitment with carbon neutrality.
b.) established data centers and goggle clouds
c.) develop applications.
d.) consumes energy.
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GOOGLE ENERGY REQUIREMENT AND ITS
MANAGEMENT.
Purchasing energy
a.) power purchase agreements.
b.) purchase renewable energy from projects.
c.) replace and reduce the renewable energy.
d.) largest corporate purchaser.
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GOOGLE ENERGY REQUIREMENT AND ITS
MANAGEMENT.
Move towards 24x7 carbon free energy:
a.) data centers.
b.) surplus of renewable energy in regions.
c.) carbon free power.
d.) carbon footprint
(Stevens, Xie & Peng, 2016).
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GOOGLE ENERGY REQUIREMENT AND ITS
MANAGEMENT.
Efficient data centers:
a.) reduce energy with help of internet.
b.) reduced 12% of the overhead.
c.) green grid PUE measurement standards.
d.) non computing or overhead energy.
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REFERENCES
Google. (2019). GOOGLE CLOUD SUSTAINABILITY. Retrieved
from: https://cloud.google.com/sustainability/
Stevens, C. E., Xie, E., & Peng, M. W. (2016). Toward a
legitimacy‐based view of political risk: The case of Google
and Yahoo in China. Strategic Management Journal, 37(5),
945-963.
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