Google Stadia: A Critical Analysis of Cloud Gaming

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Innovation Management
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Table of Contents
Introduction......................................................................................................................................3
Critically debate a current theme.....................................................................................................4
Conclusion.......................................................................................................................................4
Reference List..................................................................................................................................5
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Introduction
Google is one of the largest technology companies in the world. The company is currently trying
to present a new gaming stream service called Stadia through which gamers can stream and play
high-quality game footage on any device that they use.
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Critically debate a current theme
In the gaming market as of 2019, Google has introduced a new innovative technology called
Stadia (Stadia.dev, 2019). This technology is a cloud-based service that the company intends to
initiate in various countries such as Europe, North America, and others. With the help of this
technology, high-quality 4k games would have the capability to be streamed at 60 frames per
second with a high dynamic range. According to Bessant and Tidd (2015), technological
advancement like this would enable the possibility of gamers being able to play A-Triple title
games on low-end devices mobile phones, television, and laptops and others. This would
eliminate any form of hardware requirement that individuals needed up till this point and people
will be able to subscribe to this technology similar to the way in which the pay for services like
Netflix Spotify, and others. In addition to this, a technology like this would have the capability
of making obsolete gaming console devices such as PlayStation 4, Xbox One, Nintendo DS, and
others.
In the words of Christensen (2009), one of the biggest drawbacks of this technology is that it
requires an extremely stable internet connection though, which the footage of games will be
able to stream. In countries such as China, India and others where there is a large population of
gaming individuals who are interested in such services and have a huge desire for such services.
This service will not be able to implement effectively as the internet service providing abilities in
such places is very limited and ineffective.
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Conclusion
In the above report, several aspects have been explored in the case of Google Stadia where
positive and negative arguments have been presented for the new innovative service. In this
study, aspects such as the parallels between companies such as Netflix, Spotify, and others have
been discussed and the drawbacks internet drawbacks have been detailed.
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Reference List
Bessant, J,R. and Tidd, J. (2015). Innovation and Entrepreneurship. John Wesley Publishers.
ISBN 0470711442
Christensen, C.M. (2009). The Innovators Solutions. Harvard Business School Publishers. ISBN
1578518520
Stadia.dev, 2019. Stadia | Build a new generation of games. [online] Available at:
https://stadia.dev/ [Accessed 1 May 2019].
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