Career Research Report: Skills & Experience for Graduate Employment

This report provides an analysis of the knowledge, skills, and experience required for a recent graduate to enter the field of marketing, specifically focusing on the role of a marketing manager. It highlights the importance of skills such as communication, analytical abilities, time management, and decision-making for success in this role. The report evaluates the author's existing skills and potential fit for the marketing manager position, noting strengths in communication and analytical thinking. It concludes that while the marketing field offers significant opportunities for career development, continuous improvement in various skills is necessary to enhance performance. The report emphasizes the critical role of employability skills in career advancement and suggests that marketing is a viable career path for graduates with the right aptitude and a willingness to learn. Desklib provides access to similar solved assignments and resources for students.

Career Research

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Analysis and Application.............................................................................................................1
Evaluation....................................................................................................................................3
CONCLUSION................................................................................................................................4
REFERENCES................................................................................................................................5

INTRODUCTION
Employment can be describe as the capability and potential of a person to conduct
organisational practices in significant manner. It is important that individual have different types
of skills and capabilities in order to carry out business practices in significant manner (Bilik and
et.al., 2020). Skills and capabilities of employees assist in enhancing career practices as well as
accomplishing desired goals in accurate and appropriate manner. This report includes
information regarding knowledge, skills and experience that is required by graduate.
MAIN BODY
This project involves preparing a report to demonstrate an awareness of the knowledge, skills and
experience required by a recent graduate to enter a chosen area of graduate employment
Analysis and Application
There are different professional opportunities for individual in current market scenario. It
is crucial for a person to have right knowledge as well as skills to conduct business practice in
significant manner. Marketing is effective area for graduate employment. There are different
roles and responsibilities that need to be performed by individual in marketing department. It is
crucial that individual have accurate understanding regarding marketing as well as different
functions which needs to be performed by employee conducting its practices in marketing.
Marketing can be describe as the function of organisation that includes practices of attracting,
influencing, promoting products and services of business with the motive increasing revenues
and sales. This is consider as one of the crucial function of business that will assist in increasing
profitability and productivity of business (Caputo, Fregonese and Langher, 2020). Marketing
function is a task which helps an organization with recognizing and source possibly productive
things for the business community they work on and subsequently advance them by isolating
them from relative things. It's anything but's a key piece of any organization Marketing is a
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center component, all things considered, and, thusly, openings exist across all industry areas -
private, public and intentional. These can go from the monetary, buyer and data innovation
enterprises to not-revenue driven associations, like foundations, nearby government and
advanced education establishments.
Marketing manager is responsible for managing different practices of marketing as well
as carry out various task of marketing in significant manner. The job role of marketing manager
includes developing marketing goals as well as conducting research or analysing marketing
trends to perform different practices of marketing. There are different opportunities for growth
and development in marketing field so this is significant career option for graduate student for
employment. There are different skills and knowledge required by marketing manager in order
to perform business activities in required manner. Different skills are mention below in detail –
Communication skills – This can be refer as the potential of a person to convey message
and ideas to other in more significant and accurate manner. Marketing is about communication.
It's the act of conveying a brand's message to its crowd (Caputo, Fregonese and Langher, 2020).
A marketing proficient, Individual'll need to have a significant degree of communication as far as
client assistance and inside Individualr inward group. Singular need have the regular
communication duties of a chief just as waiting have the option to make clear and compact
missions that talk straightforwardly to Individualr intended interest group. Marketing manager
have to communicate strategies and action plan to other employees of team. So this is significant
skills for conducting marketing manager practices in better and effective manner. It is crucial
that different task or activities in correctly communicated to employees so that they can conduct
business practices in required manner.
Analytical skills – It is crucial for a marketing manager to have effective analytical skills
in order to perform required set of practices in accurate manner. It has been determined that
having analytical skills implies Individual likewise need to realize how to manage Individualr
information; how to refine what is working and change what isn't. The better Individual get
information, the simpler it is to comprehend marketing issues, find new KPIs and further develop
Individualr general marketing technique and ROI (Bilik and et.al., 2020). Through analytical
skills marketing manager will be able to analyse various new marketing trends and this will
assist in performing marketing function in more accurate manner.
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Time management skills – This is refer as the ability of a person to manage time in more
accurate and appropriate manner. Time management is the capacity to use Individualr time
helpfully and gainfully. Individual could in like manner think of it as the claim to fame of having
the chance to do all that Individual need, without feeling stressed over it. It sounds basic,
however it is a lot harder practically speaking. Marketing manager have to conduct different
functions and task. It is very important that marketing manager have effective time management
skills so that they can carry out various practices in effective manner. Time management skills
will help a person to focus on important and urgent task in accurate manner. This assist in
finishing needed and important practices of business in significant manner.
Decision making skills – There are different types of decisions needs to be taken by
marketing manager. It is important that marketing manager is taking right and accurate decision
in order to enhance overall functioning and performance of business. Decision-making skills
show indiviudal ability in picking between something like two different alternatives. Individual
can make choices once Individual measure all the information available to Individual and talk
with the right assets drew in with a particular condition. Overall, perceive measures that help
Individual make the right choice to serve the affiliation and set forth a deliberate endeavor to
uncover tendencies that may impact its outcome. Effective decision making capability assist in
taking right and quick decision which is beneficial for business. This is significant for meeting
organisational needs and requirements.
Evaluation
I have analysed that I have different skills and capabilities which is significant for
conducting marketing practices in effective and efficient manner. It is crucial for me to gain
appropriate knowledge and understanding about different aspects of marketing as well as roles
and responsibilities that needs to be performed by marketing manager. I have determined that I
am able to gain better work opportunity by considering marketing as employment. The role of
marketing manager is related to my potential choice of profession (Caputo, Fregonese and
Langher, 2020). I am interested in marketing professional role as it includes various activities
and task form determining customer needs to meeting organisational goals. There are different
activities and practices of marketing that is very interesting and I am will be able to perform task
in appropriate manner. Marketing manager will be accurate job role for me as my skills and
potential is significant for meeting the requirement of marketing practices. This is very
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interesting job role because as a Marketing Manager I have to conduct research or analysis on
different marketing trends. This is significantly meet with requirements and needs of business
and along with this I have strong analytical skills. This is consider as one of the crucial skills
which assist individual to determine and analyse various elements. I have effective
communication skills that is helpful for conveying message and ideas to other is more
appropriate and accurate manner. This can be consider as one of the main reason for considering
marketing manager as a preferred job opportunity. Due to effective communication skills I am
able to develop better relationships with other. I have determined that due to effective and
efficient communication skills I will be able to conduct different marketing practices in
appropriate manner (Bilik and et.al., 2020). Marketing manager have to communicate with
different employees of various department in order to coordinate practices of business. it is
crucial for developing accurate marketing plan in order to meet with the needs and wants of
customers. So the role of marketing manager will be effective for me in order to enhance my
working as well as career practices. I have determined that I have different skills and capabilities
which is appropriate for carry out marketing manager role in appropriate manner as well as I
need to work on different other skills and capabilities in order to enhance my performance.
CONCLUSION
From the above report it can be concluded that employability skills and capabilities play
crucial role in overall career development. It is important for a person to analyse and evaluate
different skills and capabilities in order to select accurate career path. There is high scope and
opportunity in the field of marketing. This will assist in providing better work opportunities to
individual as well as attain desired goals.
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REFERENCES
Books and Journals
Merga, M. and Mason, S., 2020. Sharing research with academia and beyond: Insights from early
career researchers in Australia and Japan.
Learned Publishing,
33(3), pp.277-286.
Santilli, S., Grossen, S. and Nota, L., 2020. Career adaptability, resilience, and life satisfaction
among Italian and Belgian middle school students.
The Career Development Quarterly,
68(3),
pp.194-207.
Merga, M. and Mason, S., 2020. Sharing research with academia and beyond: Insights from early
career researchers in Australia and Japan.
Learned Publishing,
33(3), pp.277-286.
Wang, Z., Zhang, Q. and Zhou, L.A., 2020. Career incentives of city leaders and urban spatial
expansion in China.
Review of Economics and Statistics,
102(5), pp.897-911.
Maree, J.G., 2020. Innovative career construction counselling for a creative adolescent.
British
Journal of Guidance & Counselling,
48(1), pp.98-113.
Osborn, D.S., Sides, R.D. and Brown, C.A., 2020. Comparing career development outcomes
among undergraduate students in cognitive information processing theory–based versus human
relations courses.
The Career Development Quarterly,
68(1), pp.32-47.
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