Employing Green Procurement Strategies: A Case Study of Tesco

This report presents a comprehensive analysis of green procurement strategies, using Tesco as a case study. The research investigates the meaning and concept of green procurement within the organization, analyzing its impact on company performance and recommending effective strategies. The study employs a qualitative research methodology, including surveys of Tesco employees, to gather primary data, supplemented by secondary data from various sources. The findings reveal that Tesco's employees generally understand green procurement and believe it enhances brand image and business performance. The report details the types of green procurement activities attached with Tesco like environment friendly product and services and delivery of green products to society, and suggests that Tesco should further improve its green procurement practices. The report also includes a literature review, action plan, and references to support its findings.

To ascertain the ways
through which green
procurement strategies
can be employed: case
study of Tesco

Table of Contents
INTRODUCTION...........................................................................................................................1
Research Title..................................................................................................................................1
Research questions...........................................................................................................................1
Research methodologies..................................................................................................................1
Literature review..............................................................................................................................3
Action Plan.......................................................................................................................................3
REFERENCES................................................................................................................................5

INTRODUCTION
Green procurements the adoption of ecologically responsible activities of company which
used to fulfil the needs of material, goods, utilise and services. In a simple word it can be said
that green procurement is an activity which conducted by business enterprise with minimal
adverse environmental impact (Shen, Zhang and Long, 2010) It incorporates environmental
concerns and individual health by produce high quality of product and services in a competitive
price. The following project report provides a depth knowledge and understanding about the
green procurement strategies and actions employed by the Tesco. In addition to this various
green procurement strategies will also discus in this research proposal. Tesco is a British
multinational grocery and general merchant retailer. It is the third largest retailer in the world
measured by the profit. It deals with various customer product like books, clothing, furniture,
toys, software, internet services etc.
Rationale
Research Title
Aims
“To ascertain the ways through which green procurement strategies can be employed: case study
of Tesco”
Objectives
 To understand the meaning and concept of Green procurement within the organisation
 To analyse the impact of green procurement on the performance of company
 Recommend the ways through which green procurement strategies can be employed
Research questions
 What is the meaning and concept of the green procurement
 What are the impact of green procurement to improve the performance of business within
organisation
 Analyse the strategies of green procurement that can used in order to improve
performance of organisation?
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Research methodologies
In order to conduct the research for attain the objective, investigator have to sue various methods
of research which are as follows-
 Research philosophy: Research philosophy is one of the major part of the research
philosophy which aid in attaining the objective of the research. There are major two type
of research philosophy that is interpretivism and positivism. In the following research
proposal, investigator will use possitivism philosophy by which investigator can consider
on the objective of reserch.
 Research approach- There are two type of research approach that is inductive and
deductive. In the following research inductive approach will use because whole research
is based on the research questions (Mackey and Gass, 2015)
 Research techniques- There are two type of research techniques that is qualitative and
quantitative. In the following research study, qualitative research technique will use
through which it will become easy to evaluate the collected information. In the following
research project, investigator will use the qualitative research technique along with
primary and secondary data. In order to attain the objective of analyse the green
procurement strategy with in Tesco company, investigator will use qualitative research
method.
 Data collection- There are two kinds of data collection that is primary and secondary. In
this research both method will use. In the context of primary research, scholar will use
survey method and in the context of secondary research books, journals, websites,
internet can use (Neuman and Robson, 2012).In the survey method, scolar will conduct
survey of 20 employees of the Tesco company and ask the questions is related to the
green procurement activities and strategies. In addition to this in the context of secondary
data, investigator will use online website, company profile, books, journal etc to acquire
the knowledge about the green procurement.
 Data analysis- Data analysis is the major part of the research methodology which assits
to the scholar for analysis the data and information about the topic. There are major two
type of method that is qualitative and quantitative. In this following project, investigator
will use qualitative method in order to obtain the best solution of issue.
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 Sampling: Sampling is another major part of the research through which investigation
will select particular sample size for conducting investigation. In the following research
proposal, scholar will select the 30 employees of the Tesco as sample size and in this
research, random number of sample will use for investigation.
Literature review
Meaning and concept of green procurement
According to the view of (Garg, Sharma and Goyal, (2017) Green procurement steams from
pollution principle and activities. In this manner, company minimise the negative impact of the
resources over the environment and nature. Green product and services are designed to last
longer and minimise their impact on the environment from the cradle to grave. In addition to this
green procurement policies and programs can reduce expenditure and wastes and increase
resources efficiency and influence the production, markets, prices, available services and
organisational behaviour.
Analyse the impact of green procurement on the performance of organisation
According to the view of Aragao and Jabbour, (2017) green procurement is an activity through
which company can improve its brand image in the market and attract the large number of
customers. It is the best way to develop company's image in the market because by this,
corporation can engage with ethical and fair practices. With assistance of green procurement,
company can bring the major improvement in the business activities and function and encourage
developing the environment friendly product by which it can able to develop its won brand
image in the market. As per the view of Zhang, Hu and Shen, (2017) organisation can also
deliver effective satisfaction to customers because customer can able to get more quality product.
Green procurement aid in reducing the cost and wastage of the operation and by this practices
quality of operation can improve. In addition to this, shareholder loyalty and customer loyalty
can also improve by help of green procurement practices.
Action Plan
Activity/Week 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
Formulation of research proposal
Set leading aim and objectives
Composition view research study
3

Mixture of suitable research
methodologies
Information collection by using
primary
Research of the collected data
Representation of collected
information to generate expected
results
Conclusion and recommendations
Submission of draft report
Modifications as per the feedback
comments
Final Submission
4

Questionnair
1 From how long you are working in the TESCO company?
 From last year
 From two year
 From 5 year
 From more than five year
2 Do you understand the mean and concept about the green procurement?
 Yes
 No
3 Do you agree that green procurement aid to company in improving brand image in the market?
 Strongly agree
 Agree
 Disagree
 Strongly disagree
4 Do you agree that green procurement activities within company can aid to business in
improving the performance of organisation?
 Strongly agree
 Agree
 Disagree
 Strongly disagree
5 Do you agree that Tesco using or involving with green procurement activities?
 Yes
 No
6 Which green procurement activities attached with Tesco?
 Environment friendly product and services
 Deliver green products to society
 Organise social welfare program
 Others
7 Do you agree that Tesco should improve its green procurement activities for the company
performance?
 Strongly agree
5

 Agree
 Disagree
 Strongly disagree
8 Recommend the effective strategies through which Tesco can implement green procurement
within the society?
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Data Analysis
Theme 1: From many year employees working in the Tesco
From how long you are working in the TESCO company? Frequently
From last year 8
From two year 12
From 5 year 5
From more than five year 5
Interpretation and analysis: From this section it has been analysed that from the 30 employees
of Tesco 12 employees are working from the 2 year and 8 employees working within one year.
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Theme 2: Many employees understand the mean and concept about the green procurement
Do you understand the mean and concept about the green procurement? Frequently
Yes 25
No 5
Interpretation and analysis: This section stated that from the 30 employees of Tesco 25
employees are effectively understand the meaning and concept of green procurement and only 5
employees are not understand the meaning of this term.
Theme 3: Employees agree that green procurement aid to company in improving brand
image in the market
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Do you agree that green procurement aid to company in improving
brand image in the market? Frequently
Strongly agree 15
Agree 8
Disagree 3
Strongly disagree 4
Interpretation and analysis: This section stated that green procurement activities can assist in
improving the brand image of organisation in the market. From the survey of 30 employees of
Tesco, 15 employees are agreed from this mentioned statement and only 3 are disagree about
this statement.
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