Evaluating Sources: Identifying Greenwashing in Modern Businesses

This report evaluates an article from BBC News titled "Climate change: Seven ways to spot businesses greenwashing" using the CARP (Currency, Authority, Relevance/Reliability, Purpose/Point of View) template. The analysis assesses the article's currency by noting its recent publication date and functional links. The author, Beth Timmins, is deemed qualified due to her Dphil and role as a BBC News reporter. The information's relevance is confirmed as it directly addresses greenwashing, and its reliability is supported by its origin from BBC News. The purpose is to inform customers about greenwashing tactics, with the author clearly stating intentions and presenting factual data objectively. The report concludes by recommending the source due to its currency, author's authority, information reliability, and focus on promoting environmental sustainability, making it a valuable resource for understanding and combating greenwashing.

The modern time needs protection of environment. This article shows that how companies show they are
sustainable but in reality they are not. This describes facts of the organisation that they are not sustainable to
customers. This provides the methods by which customers could easily invest their money on those brand
that are sustainable in nature.
A1 - CARP Template - Use this template to evaluate your source of information
Title: Climate change: Seven ways to spot businesses greenwashing
Is this journal newspaper book
Currency
When was the information published or
posted?
8th November
Has the information been revised or
updated? When?
No, the piece of information is not updated.
Does your topic require current
information, or will older sources work as
well?
The older sources could also be accommodating
for the current topic.
Websites – are the links functional? Yes, the link is quite working.
https://www.bbc.com/news/business-59119693
Authority
Who is the author/creator? Beth Timmins is the writer of the present
article of the topic.
What are their credentials? Are they
qualified to write about this topic? Can
they be contacted?
Beth Timmins has done Dphil. This writer is
qualified in writing as the author and work as
reporter within BBC News.
Yes, they can be through several social media
platforms.
Are they affiliated with any groups or
organizations?
Yes, BBC News
Who is the publisher or sponsor? BBC News
Relevance & Reliability
Does the information relate to your topic
or help answer your question?
Yes
Is the information at the appropriate level
for your research?
Yes
Who is the intended audience? Customers
Where does the information come from?
Does the author provide references or
sources?
The author has assembled piece of information
from BBC news.
Has the information been reviewed or
refereed? By whom?
No
Do you feel comfortable using this source
in your research? Would your teacher
accept it?
Yes, I was very comfortable while taking use of
source. Yes, the teacher will accept.

Purpose/Point of View
What is the information meant to do to the
reader?
Inform, teach, sell, entertain,
persuade?
organisation (but what kind of
organisation are they?)
The information can be used for teaching
customers about greenwashing.
Does the author or sponsor clearly state
their intentions or purpose?
Yes, the author is clearly stated the intentions.
Is the information fact or opinion?
Propaganda?
The data is fact.
Does the point of view seem to be
objective and impartial?
Yes, it is not partial.
What biases might the author or sponsor
have?
Political, ideological, cultural,
religious, institutional, personal?
It can be ideological.
Are there any ads? How do they relate to
the topic being covered?
No this source does not cover ads.
Websites – what does the URL and/or
domain tell you about the purpose?
Examples: .com – commercial; .gov –
government; .org –organisation
https://www.bbc.com/news/business-59119693
The URL and domain of the present article tells
that it is related to commercial.
Write some summarising statements here for your source of information to explain why you would (or would not)
recommend this source of information.
Currency The accumulated data is recently published so it is very useful. So, it is
suggested to other people for using this information.
Authority Beth Timmins is the author of selected source. The author has great
qualification in writings and work as reporter at BBC News.
Relevance &
Reliability
The gathered information is reliable so customers could easily learn about
the topic of greenwashing. The data I directly linked to the BBC News
because its reporter has taken out.
Purpose/Point of
View
The major purpose of the current report is to really form the environment
pollution free, sustainable and eco-friendly.