Evaluating Tourism Trends: Greenwich Destination Research Report

This report examines current trends in the travel and tourism industry, with a specific focus on the Greenwich destination. The study explores various aspects of the tourism sector, including green tourism, grey tourism, and sports tourism. The research utilizes a survey design to analyze these trends, employing both primary and secondary data collection methods. Primary data is gathered from tourists and tour operators in Greenwich, while secondary data is sourced from journals. The report provides an overview of the evolving landscape of the tourism sector, offering insights into the factors influencing its development and the changes affecting both inbound and outbound tourism. References are provided to support the findings and analysis presented in the report.

Contemporary Issues in T&T
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Introduction
 Travel and tourism industry plays an
important role in development of global
economy
 The presentation evaluate current trends
influencing the changes in travel and tourism
sector

2.1Evaluating current trends influencing the changes in
travel and tourism sector
 There are different trends which makes
changes in the travel and tourism industry in
a different manner. The tourists are also get
affected due the changes in the inbound and
outbound tourism sector.
 Further, tourism sector not only focuses on

There are certain latest trends of the various
tourism which are discussed below:
 Green tourism- As there is increase in the trend of saving
the environment along with the increase in the carbon
footprints and the major focus of Thomas cook is to provide
eco-tourism.

 Grey tourism – Thomas Cook encourages this
type of tourism as there is increase in the
trends of grey tourism in UK as old age
people are able to travel the heritage places.
 Sports tourism- Sports tourism can be termed
as to participating in the events of sports by
the number of tourists.

2.2 Analysis of current trend using
appropriate techniques
 In order to analyse the current trends of
travel and tourism industry, research is
conducted for the purpose of evaluating the
trends in this sector.
 In this presentation, survey design research
is sued to analyse current trends of the
sector and Greenwich is selected as a

Contd…..
 Data collection has been done through the
use of primary and secondary data collection
method. Primary data collection method is
conducted for the tourists and different tour
operators of Greenwich.
 Secondary data collected from the journals

REFERENCES
 Becker, E., 2016. Overbooked: the exploding business of travel
and tourism. Simon and Schuster.
 Benckendorff, P. and Zehrer, A., 2013. A network analysis of
tourism research. Annals of Tourism Research. 43. pp.121-149.
 Carlisle, S. and et.al., 2013. Supporting innovation for tourism
development through multi-stakeholder approaches:
Experiences from Africa. Tourism Management. 35. pp.59-69.
 Evans, N., Stonehouse, G. and Campbell, D., 2012. Strategic
management for travel and tourism. Taylor & Francis.
 Falk, J.H. and et.al, 2012. Travel and learning: A neglected
tourism research area. Annals of Tourism Research,39(2).
pp.908-927.

Thankyou