GSK UK: Evaluating Challenges and Strategic Company Responses

This report provides an in-depth analysis of the challenges faced by GlaxoSmithKline (GSK) in the UK, a leading multinational pharmaceutical company. It identifies key issues such as the impact of Brexit, increased generic competition, regulatory changes, and operational challenges. The report examines how these factors affect GSK's business operations, supply chain, and overall growth. Furthermore, it evaluates the strategic responses implemented by GSK to mitigate these challenges. This includes their approach to supply chain management in light of Brexit, strategies to counter generic competition, responses to regulatory changes, and improvements to operational efficiency. The analysis highlights the effectiveness of these strategies and their contribution to GSK's performance within the UK market. The report concludes by summarizing the key findings and offering insights into the company's ability to navigate the complex business environment.

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Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Identification of challenges which has faced by Businesses in United Kingdom..................3
Analysis GSK company and evaluate how company has responded to these challenges......5
CONCLUSION ...............................................................................................................................7
REFERENCES................................................................................................................................8

INTRODUCTION
Business and academic skills are very important and effective work. These means being
aware of the needs of others and the resources which can be available to meet needs of business.
Those are covered various effectiveness for business and academic skills. The present report is
based on the “Glaxo Smith Kline Plc (GSK)” which is biggest and popular British Multinational
pharmaceutical company in Untied Kingdom. The company has 98462 number of employees
with worldwide serving area. Company is deals in various pharmaceuticals, vaccines, oral
healthcare products and services. A present report will reflect on those challenges which are
faced by company in UK. As well as, evaluate those responded which are used by company
handle all those challenges in effective manner.
MAIN BODY
Identification of challenges which has faced by Businesses in United Kingdom.
The UK is one of the worlds best leading business location. In the country, most of the
companies are faced various problems and issues which can affected to business and its growth
factors at the market place. Those challenges may be related with rules and regulations,
technology, economic conditions or others (Petschow, Rosenau and von Weizsäcker, eds., 2017).
This creates various issues for companies. These challenges frequently are driven by an
organization future competitive position which is relative to other provider of similar products
and services. There are various challenges which are faced by companies and businesses are as
follows:
Brexit:
Brexit is the biggest issues has faced by various companies in UK. This has haggling over
to withdraw from the European, the process which is known as Brexit. In this government badly
divided into crisis which are unable to agree approaches. This creates various issues and
problems for company in negative manner (Is trouble on the horizon for GSK?, 2018). This is
not good for company and for its growth factors. The GSK is already feeling indirectly effects of
Brexit on its bottom line. The company with a biog cost which is base in UK and a sales profile
heavily weighted towards the US. This affect company in 2016 slump in the pound following the
Brexit vote and its subsequent recover are not or still apparent in company first quarter results.
This can affect very negatively to company and its growth factors within the country. To some
extent, then, these results are a blip, the attributes top short term problems. They contradict the

trends shown in the annual results report of company. This gives impact on business and its
operations including the supply chain management, quality of product and creation process of
company. This is the biggest issues which has faced by companies and businesses in country
which gives negative impact on growth of company.
Increase Generic competition:
Competition increases is the biggest challenges for company which gives negative impact
companies because competition is high and customer can moved towards the others. Those are
creates more challenges for companies and businesses within the UK. Generic drugs have always
the big issue for company because companies are spends many years and millions of dollars
from the discovery of product launches. Like: the competition is decrease the interest of
customers from the company (Maarof and Mahmud, 2016). This has not good for company and
for its growth factors. Currently, economic is downturn in many of countries and less disposable
income for customers have made the generic option are more attractive to pay-ors and insurance
companies and customers are concerned with managing their costs. This creates negative impact
on company and reduce growth of company. This is also the issue faced by company in UK.
Regulatory changes and political impact:
In the country, rules and regulation are changed by government which affect to
businesses and companies in both negative and positive manner. Currently, economic downturn
which has in many situations intensified and also refocused on people attention on regulations in
pharma industry (2 Big Problems for Glaxo Smith Kline, 2015). As well as changes in rules and
regulations is also impacted to stakeholders of company. Through the process company does not
meet the needs and wants of customers and stakeholder within the marketplace. These changes
can increase price of product and services or create real issues like global warming and animal
rights groups. This can makes vary difficulties for company in the country. This is not good for
company and for its growth factors.
Operational issues and challenges:
The operational function are most important and effective part of company which is help
to create more effectiveness for company by providing better efforts. There are multiple
operations which are managed by manager on daily basis like globalization, ineffective
communication, system design, ethical conduct and sustainability. Operational issues and
problems render a business less profitability and drain business energy and resource which affect

to operational performance of company and impact strategy execution and anti growth. This can
give and creates a negative impact on business as well as creates more issues for business in
order to manage their services and products. The globalization is a process of decrease trade
barriers and increase interactions between peoples.
Those are the challenges which are faced by companies and business in United Kingdom.
Those are creates some issues and work process which gives negative impact on companies and
its growth factors. Those also creates negative aspects for business in UK. This increase process
of work and staff learning process (Watts, 2018). For the more growth of companies, they have
need to resolve all those problems by using growth work as well as respond to those challenges.
Analysis GSK company and evaluate how company has responded to these challenges.
The above is mentioned different challenges which are faced by companies and
businesses in UK. But, here is select a GSK company which is biggest and popular
pharmaceutical company of UK. The company is provided the best quality of products and
services to company which are help to make positive growth and work to company. Those
mention challenges are also faced by company with UK rules and regulations like Brexit,
increase generic competition, changes in rules and regulations and at the operational issues. It is
very important to solve those problems as well as handle those for getting the best result of
performance. For that here is includes and evaluate those responded which are gives by company
in against of challenges.
The challenge is impact of Brexit on company. In order to managed priority is to maintain
continuity of GSK company supply of medicines and vaccines or health care products to
customers and patients in the UK (Gilberthorpe and Hilson, eds., 2016). The company is grown
their investment on supply chain management. With the help of this company is able to manage
their supply of medicine or also able to deliver their products and services to their customers by
managing work and remove hurdles from supply chain management. On the other side, to
manage quality of product and services company is use total quality management system. This
helps to manage quality of product and services in effective manner by using the best quality of
raw material. With the help of this company able to handle effect of Brexit on both management
are supply chain and quality of product management. These helps to creates most positive
growth of company at market place by creating successful image of company.

Second, the challenge is increase generic competition is also impact to company. In this
GSK company is responded by providing proper guidance to their staff members for address and
meet all needs and wants of customers. This creates negative impact on business. Advair, is the
top selling company and best competitor of GSK company. This issue is handled by GSK
company putting their hard work and investment on their patents because patents are expired on
date. This is generic drug makers are able to undercut the big profit margin within the 6 months
by producing lower costs products (Lee, 2017). This helps to attract more customers at market
place by using more alternatives in effective manner and this is the best alternatives for GSK
company which is responded by company. The company also revitalizing research and
development department for getting immediate challenges is successfully to bring in the market.
Other, the company is use more effectiveness for company in dampening rising cost of
healthcare for customers, especially with the ever-increasing medical and insurance cost of
company. This is good and better for company by using more effectiveness for company.
Third, changes in rules and regulation is the biggest challenge which is faced by GSK
company in UK. This creates more negative impact which is not meet the need of stakeholder
and increases global warming. In this GSK is give better responses to handle this challenge in
effective manner. This creates more effectiveness for business in order to improve the process to
meet current needs of all the stakeholder and creating more benefits for company by aligning
with the cost for insurance, product and services. Those are effectively helpful for company and
for creating its growth at marketplace. In order to company have to be demonstrated the value
which they bring their patients and other stakeholders (Stone and Deadrick, 2015). This help to
company by providing values to patients by product which they submitted for approval. On the
other side, increase investment on technology which help to company for increase higher level of
communication and openness than currently exists so that they need safety of patients are put
first in all interactions. This helps to make proper and effective work which is required to
company. This is helpful for company to manage work and response to those challenges which
has faced by company at marketplace.
The Last, operational issues and challenges are also creates issues for company. In that
also GSK company and its management is responded in better manner to address challenges
effective and managed those in effective manner. Operational function are more important
function which have need to maintain those works which creates negative impact. The company

GSK have their head quarter in UK but their operations are based on US because of
globalization. This impact companies. In that company responds by managing both country
operation UK and US in effective manner. This creates positive impact on business by managing
their operation effectively. In that company make and use better technology which is help to
make better communication between both country (Petschow, Rosenau and von Weizsäcker,
eds., 2017). With the help of this, company is able to transfer proper information with other
department. Through that operation manager is able to communicate effectively with all internal
and external stakeholder. This provides a proper knowledge about needs and wants of each and
every stakeholder in effective manner. Company is gives the best responses in those challenges
which creates success for company.
GSK is the biggest pharmaceutical company which is provided better quality of product
and services to their patients. In that company need to give better responses and better handle
those challenges which creates more positiveness for company. For that management of GSK is
is gives those responses which are gives by company in those challenges which are faced by
company in UK (Maarof and Mahmud, 2016). This is very important for company to give proper
response in challenges as well as handle in proper manner because this helps to create more
effectiveness for business by managed work. Those responses are give better ways to company
in order to manage work properly. This creates positiveness for company and creates more profit
margin. With the help of those, company grow more positively.
CONCLUSION
From the above study, it had been concluded that the business and academic skill had
been very important and effective for business because that is helped to managed growth of
company at marketplace. This had been created more effectiveness for business by managing
respective growth. The report had been identified various issues which has faced by companies
in UK Brexit, operational issues, changes in rules and regulations and increasing competition.
Those challenges have created negative impact on company. For that report has also includes
various responses which had been effective for company to increase their growth at market place
in effective manner.

REFERENCES
Books and Journals
Gilberthorpe, E. and Hilson, G. eds., 2016. Natural resource extraction and indigenous
livelihoods: Development challenges in an era of globalization. Routledge.
Lee, I., 2017. Big data: Dimensions, evolution, impacts, and challenges. Business
Horizons. 60(3). pp.293-303.
Maarof, M.G. and Mahmud, F., 2016. A review of contributing factors and challenges in
implementing kaizen in small and medium enterprises. Procedia Economics and
Finance. 35. pp.522-531.
Petschow, U., Rosenau, J. and von Weizsäcker, E.U. eds., 2017. Governance and sustainability:
New challenges for states, companies and civil society. Routledge.
Stone, D.L. and Deadrick, D.L., 2015. Challenges and opportunities affecting the future of
human resource management. Human Resource Management Review. 25(2). pp.139-145.
Watts, J.R., 2018. Immigration policy and the challenge of globalization: Unions and employers
in unlikely alliance. Cornell University Press.
ONLINE
2 Big Problems for Glaxo Smith Kline. 2015. Online. Available through:
<https://www.fool.com/investing/general/2013/10/24/2-big-problems-for-
glaxosmithkline.aspx>
Is trouble on the horizon for GSK?. 2018. Online. Available through:
<http://www.pharmatimes.com/magazine/2018/june_2018/is_trouble_on_the_horizon_f
or_gsk>