This report provides a detailed business model canvas analysis of the H2O Water Festival, an event designed to create a public community focused on enjoyment and social interaction. It identifies and discusses the festival's key partners, including suppliers, transporters, entertainment partners, and advertisement partners, highlighting their respective roles and contributions. The analysis also covers key activities such as event allocation, layout planning, event setup, maintenance, and post-mortem analysis. Furthermore, the report examines the value propositions offered to customers, including ticket pricing, customer service, accessibility, and networking opportunities. The report also details customer relationships, customer segments, distribution channels, key resources, and cost structure, providing a comprehensive overview of the H2O Water Festival's business model and strategic approach.