Human-Computer Interaction Analysis of Two E-commerce Websites

This report provides a comprehensive analysis of two e-commerce websites, Rebel Sport and Nick Scali, using the principles of Human-Computer Interaction (HCI). The report begins with an introduction to HCI and its relevance in website design, followed by an overview of the two websites. The analysis critically examines the websites' user interface features, accessibility, mobile responsiveness, clarity, and credibility. It highlights both the strengths and weaknesses of each website based on HCI criteria, including navigation, information presentation, and visual design. The report concludes with specific recommendations for improving the user experience of both websites, focusing on design enhancements, navigation improvements, and better use of visual elements. The report emphasizes the importance of HCI concepts in the design process to ensure efficient and user-friendly website interactions.