Health Promotion and Behavior Change in Healthcare Settings Report

This report delves into the realm of health promotion, exploring various theories and models that underpin lifestyle behavior change within health and social care settings. It begins with an introduction to health promotion and its significance, followed by an in-depth discussion of key concepts, theories, and models, including the Health Belief Model, the Intervention Based Model, and the Planning Model. The report then examines the practical application of these theories to lifestyle issues in healthcare, such as injury prevention and obesity, emphasizing the importance of behavioral and environmental approaches. Furthermore, the report analyzes how behavior change models can be applied to address lifestyle issues, providing examples like road safety interventions. Finally, it presents a health project aimed at changing unhealthy behaviors, specifically focusing on obesity, and highlights the strategies for achieving healthy lifestyles through motivation, behavior change techniques, and voluntary participation in programs. The report concludes by summarizing the key findings and emphasizing the importance of health promotion in improving individual and community well-being.

Running head: HEALTH PROMOTION
Health Promotion
Name of the Student:
Name of the University:
Author Note:

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Contents
Introduction................................................................................................................................2
Discussion..................................................................................................................................2
Concepts, theories and models related to health promotion and lifestyle behaviour change 2
Behavioural Change theory: The Health Belief Model..........................................................2
The Intervention Based Model...............................................................................................3
The Planning Model...............................................................................................................4
Application of health promotion and behaviour change theories to lifestyle issues in social
and health care........................................................................................................................4
Application of a model of behaviour change to lifestyle issue in health and social care......6
Health project aimed at changing an unhealthy behaviour....................................................7
Conclusion..................................................................................................................................8
References..................................................................................................................................9

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Introduction
Health promotion helps the people to improve their control over one’s own health.
This aspect covers a wide range of environmental and social problems and thus they are
considered to benefit and protect the individual by addressing and helping them to adjust cure
and treatment and other such related forms. There are different elements of health promotion
such as better governance of health, healthy cities and health literacy. (Fahey and Shenassa
2013). This paper will highlight the theories, models and the other lifestyle behaviour change
and the health promotion theories in health and social care setting.
Discussion
Concepts, theories and models related to health promotion and lifestyle behaviour
change
Behavioural Change theory: The Health Belief Model
This model is used by the scientists to predict and try different types of human
behaviour. The model was developed in 1950 and it was upgraded in 1980. This model is
based on the willingness of the individual to change their health processes and this might be
due to perceived severity and perceived susceptibility. According to perceived susceptibility,
the individuals might not be willing to change the health processes and the behaviours that
are considered to be at risk. On the other hand, according to perceived severity process, there
might be high probability for the individuals to change their health behaviour and thus avoid
the different types of consequences. It can be said that the Health Belief model is considered
to be realistic. This helps in the recognition of facts and thus brings change in the health
behaviour that is not considered to be enough for that situation. Therefore, there must be
incorporation of different types of elements and thus it helps the individuals to make the leap.

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The concept of self-efficacy is an important model that is related to Health Belief model and
thus it lays impact on the person’s ability to carry the task in a better way (Wallerstein and
Duran 2010).
The Health Belief Model is derived from the cognitive model and thus it has helped in
the conceptualisation of the life space and other related actions and behaviour. The illness is
considered to have a negative valence and thus exert force on the person moving from one
specific region to another. There might be different types of preventive strategies and this
might help in removing the negative valence. Therefore, it can be said that the Health Belief
Model is considered to be an appropriate model for preventing behaviour (Taymoori, et al.
2009).
The Intervention Based Model
This model provides a link between health protection, intervention as well as health
education. It has been found that health education is designed in such a way so that it helps in
the development of knowledge and processes and thus helps in minimizing the consequences
of diseases. The different types of disease prevention help in minimizing the risk factors and
the consequences of different types of diseases. This includes primary prevention, tertiary
prevention as well as secondary prevention. It can be said that the health protection helps in
focusing on the legal and the fiscal aspects and thus conducting the different voluntary code
of practices that helps in enhancing the health as well as the wellbeing of the individual. The
different types of public policies also help in addressing fair access to employment, education
as well as health care services (Webb et al. 2010).
It has been found that this model can also be criticised with the reductionist and the
other theories and policies and thus it is necessary to pay attention to the community based
factors. It also helps in fostering a sustainable health care and prevents different types of

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diseases for social, economic as well as physical environment. There are different types of
domains that can be used for the classification of different domains as well as the promotion
of other types of measures that will provide a better basis for the classification of the policies
and the systems (Crosby and Noar 2011).
The Planning Model
According to this model, the individuals are considered to be capable of developing
their attitudes, knowledge as well as skills that are necessary to be taken care of and thus it
depends on the health related behaviour and other promotional activities. It is necessary to
take care of the individuals and this helps in the development of knowledge, skills and
attitudes that are considered to be essential for the promotion of health related behaviour.
This also helps in the development of self-value and in other related activities. The promotion
of health activities will help in the explanation of interactive as well as cumulative
relationships and this depends on different types of factors such as cognitive factors,
attitudinal factors as other performance related factors (Smith et al. 2011).
The health promotion model thus provides a framework for explanation and
identification of better relationships and this will influence the decision making process for
lifestyle and other related outcomes and processes.
Application of health promotion and behaviour change theories to lifestyle issues in
social and health care
It can be said that planning for different types of injury prevention and other control
will require different types of strategies and this will help in the promotion and development
of safer environment. It is necessary to achieve the injury reduction and the other related
aspects and this is possible with structural intervention and other elements of behavioural
change. There are different structural paradigms that are considered to be straight forward

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and thus it might not require human adoption and other related aspects. With the
advancement of technological, there are several aspects that need to be addressed and taken
care of in this aspect. An example can be cited in case of road safety and thus there are
different types of behavioural countermeasures that must be addressed in this case and thus it
needs safer and proper implementation. Therefore, it can be said that there are different types
of behavioural and environmental approaches that needs further mention in this aspect
(Dustin, Bricker and Schwab 2009).
There must be limited access to behavioural change and thus it will help in the
modification of the injury related behaviour that will help to understand the other related
aspects and thus apply the health behaviour theory accordingly. There are different set of
inter-related propositions such as safety practices and risk behaviour that are considered to be
the important component of the self-efficacy or susceptibility theory. On the other hand, there
must be selection of appropriate theories that is considered to be situation specific and this
depends on the audience and the other characteristics of behaviour that needs to be changed
and modified in this aspect. There are different benefits and use of the theories and this helps
in the health promotion program and other mechanism of change. There must be selection of
appropriate theories and this is considered to be situation specific and it also depends on the
audience, the characteristics of their behaviour and the setting that needs to be changed in this
aspect (Patrick et al. 2009).
The health belief model, the state of change model and the theory of reasoned action
has their desired level of utility and it is necessary to understand the different types of injury
related program that needs further consideration in this aspect. There are different types of
variation in the health belief model and this plays a vital role in the formal prediction and
thus influences the attitudes of the individuals in this context. Therefore, there must be a
stronger level of association between the parental safety efforts and this is considered to be

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effective in those cases.. Therefore, it can be said that education and health are considered to
be important strategies for such type of intervention and this helps in addressing the different
types of issues that are necessary for skill, training and other related programs (Deshpande,
Basil and Basil 2009).
Application of a model of behaviour change to lifestyle issue in health and social care
Behaviour is considered as an important aspect of stimulus control, reinforcement,
feedback, punishment as well as other related aspects of an individual. There are different
aspects of analysing the behavioural related theories and this will help in getting consistent,
positive as well as fair results. There must also be application of different types of strategies
in road safety intervention and other types of issues and thus it is necessary to use child
restraints, road safety belts and helmets while riding bicycle or any type of two wheeler
vehicles. It is necessary to take proper care while driving and this will help in the reduction of
different kinds of errors and accidents that takes place frequently. The application of this type
of behavioural analysis will help in changing the safety behaviours and provide emergency
response skills in case of fire or in any other forms of accidents that takes place in public
building (Glanz, Rimer and Viswanath 2008).
The theory of applied behavioural aspect will help in the modification and addressing
the environmental and other aspects that are considered to play an important role and thus
change the situation accordingly. Therefore, it is considered important to understand the
basics that will help in controlling the behaviour and this is possible through yield to change
and other types of social aspects. An example can be cited of removing the roadside billboard
that will remind an individual of drinking and increasing the number of cues and other related
aspects of drinking. Thus, this form of activity will discourage drinking and encourage the
selection of proper and designated driver so as to reduce the number of accidents. Moreover,
it will also help in reducing the rate of alcohol consumption and enhance the refusal of aptron

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skills, promote better server intervention in the drinking environment and thus obtain
feedback accordingly. It is also necessary to gather social and peer support and thus provide
necessary punishment to the individuals for reckless driving or other such related aspects.
Therefore, it can be said that the different methods can be applied for bringing change in a
person’s behaviour and this change is needed to be specified in such a way that it will help in
the reduction of risk or other related aspects and thus change the behaviour for the entire
community (Fishbein 2008).
Health project aimed at changing an unhealthy behaviour
Background: Obesity is considered to be deposition of excessive fats and thus it increases
the chance of chronic disease including diabetes and cardiovascular disease. Obesity is
considered to be an epidemic disorder and thus there are different types of risks associated
with this disease. This can be reduced through healthy and better lifestyle and thus it helps an
individual to remain physically active and maintain a healthy diet. The scientific community
has faced different types of problems and thus it is necessary to collect samples in the clinical
setting.
Behaviour change: It is necessary to maintain and achieve a healthy lifestyle and this will
help in encompassing the motivation for adapting the change as well as preparing oneself to
change the life event significantly. Therefore, this is considered to be different in the non-
clinical setting and it is vital to take into consideration the different aspects that will help in
changing the behaviour of the individuals as well as help them in voluntary participation of
programs. Therefore, it is necessary for the health practitioners to assist the other individuals
and this is considered to be a reliable measure for the identification of those individuals who
are not fulfilling the health guidelines and are contemplating to different issues related to
health. Therefore, it is necessary to take into consideration different series of change and
make the individual aware of the health related problems.

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Conclusion
Therefore, the policies must be supported in such a way so that it becomes easier to
support different kinds of regulation and thus fulfil the needs of the public and the private
sector. There will also be implementation of different policies on the harmful and the
unhealthy products and this will help in boosting up trade in other related areas. There must
also be provision of different types of intervention and this will help in increasing the
competency of intervention and the other related aspects

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