Detailed Report: Planning and Executing a Health Promotion Campaign

This report delves into the multifaceted realm of health promotion, emphasizing the importance of multi-level approaches to influence individuals and communities. It advocates for strategies such as prohibiting unhealthy foods in schools, modifying physical environments, and educating individuals about healthy practices. The report underscores the significance of comprehensive planning, including assessing health needs, setting goals, and utilizing various communication channels like mass media and face-to-face interactions. It highlights a case study involving Rajesh and Shubha, focusing on reducing fast food consumption and promoting healthy eating habits. The report discusses the use of posters, banners, and slogans to create awareness, alongside the importance of community surveys and educational programs. The conclusion emphasizes the positive impact of well-planned campaigns on community health and the availability of various programs for health promotion. It also mentions the importance of planning, scope, development, implementation, evaluation and follow up in health promotion campaigns. Finally, it advocates for a tailored approach, considering the financial constraints of individuals like Rajesh and Shubha, and suggests public health programs and direct communication strategies as alternatives to expensive media campaigns.

HEALTH PROMOTION
Health promotion refers to a process improve awareness of people to get control over
disease in order to boost up their wellness. It includes to conduct health campaigns and
events in different regions to provide information for common people about effective
precautions in daily routine which facilitate to improve health.
Planning any health promotion campaign is important to execute. Proper planning includes
scope, develop, implement, evaluate and follow up. According these stages person can get
better results. Finding any region's problem is primary step and then collecting data and
then how it can be solved and what are the method to solve it. Health promoting behavior
refers to enhance well-being and health, prevent disease and reduce health risk. There
various ways to organize campaign for health promotion such as mass media, face- to- face,
communication channels and different educational events (Clarke, Kuosmanen and Barry,
2015). Designing message and any awareness topic can help in campaign to reduce the
health risk in people. For public health campaign like electronic media, paid advertising
like television, direct mail, radio and print media can be used and also unpaid media can be
used. Programs should be conducted in universities, schools, worksite and in public places.
Quit fast food campaign can be arranged by showing the disadvantages to reduce obesity
regarding School health promotion. It involves that the target group for this campaign is
children of community from where Rajesh and Shubha belongs to make them aware about
harmful effects of regular intake of fast food & dizzy drinks. However, the needs of target
population is to gather appropriate knowledge about fast foods intake and related health
issues like obesity which is observed in kids of Rajesh and Shubha. The goal of this
campaign is to make people aware about several critical health problems related to regular
intake of fast food. Meanwhile, specific objective of this campaign is to reduce
consumption of fast food and which facilitate to reduce health problem of obesity.
Moreover, the resources required for health promotion includes poster, banners, slogans,
medium of displaying advertisement and accurate information regarding harmful effects of
fast food on health. In addition to this, the content involves slogans for creating awareness
about healthy diet and hygiene which can increase the survivability. Advancing consult
doctor than the home remedy so infection does not spread. The community survey can be
used to evaluated health promotion campaign for to analyses improved health of people by
adopting healthy habits. Drams can be arranged to aware common people about health. And
how can people change their lifestyle and what are the advantages of that can be explained.
Rajesh and Shubha can follow objectives such as reducing consumption of fast food and
fizzy drinks so obesity will decrease and they can follow daily routine of exercise. Benefits
of healthy diet and what are the resources which are easily available for consumption can
be explained. Rajesh and Shubha are not financially stable so they cannot afford electronic
media so for such people public health promoting programmers and face to face
communication and designed campaign can be used.
Any health promotion campaign is well successful when multi- level approaches are used.
Different strategies can influence groups and individuals at different level. Social like fast food
should be prohibited in school premises and physical environment should be changed. About
healthy practices individuals can be educated. Different polices can support to promote health
and positive changes in community. Health promotion is supportive to increase knowledge
through which people can be motivated towards healthy lifestyle. It is also helpful to facilitate
right attitude that can make change and positive environment will encourage to adopt healthy
habits. Behavior of organization or institute can be change towards people. First thing which
includes that what are the needs of body so assessment of health needs. Body requirement
should be fulfilled so it can function properly (Hartwing and Mason, 2016). A well maintained
routine always helps to get desired health. A person should follow a routine like exercise and
nutritional food. During special days and festivals people eat unhealthy food which can affect
to healthy diet. So Rajesh and Shubha do not have to follow this kind of practices.
The health promotion is required to be planned by making decision about target
population along with establishing goal as well as specific objective. It is necessary to manage
overall resources to organize health promotion campaign along with specific information
provided to target population. Maintaining diet on time is important if Rajesh and Shubha will
eat food on time they can maintain a good lifestyle. People can consult to dietician and
community pediatric nurse so it can help in health promotion. These goals and targets can be
accomplishing by using certain models and strategies which is explained above. It is essential
to follow certain strategies for health promotion. People can be providing education regarding
health promotion. The campaign is required to be organized in more attractive and effective
way so that people will remember slogans and information displayed on the posters for
improving their eating habits for remaining healthy.
In above plans and strategies explained about health promotion, it will support the positive
change in environment and society. If campaign is well planned it will definitely change in
community and promote health. There are different programmers for the common people to
promoting health which are available for people.
INTRODUCTION
PLAN A HEALTH PROMOTION CAMPAIGN
HEALTH PROMOTION STRATEGIES
CONCLUSION