A Comprehensive Report on Health Education Initiatives and Strategies

This report delves into the realm of health education, exploring its impact on individual and community well-being. The report begins by examining the need for health education initiatives, presenting a detailed plan for a local health education campaign in the UK addressing mental health concerns among new parents, aligning with NHS initiatives. It then differentiates between health education and health promotion, outlining the strategies employed in each to improve health outcomes. Several theoretical models, including Ecological Models, the Health Belief Model, the Stage Change Model, Social Cognitive Theory, and the Theory of Reasoned Action, are discussed to provide a theoretical framework for understanding health behaviors. Furthermore, the report identifies barriers faced by patients in accessing healthcare, such as communication issues, misunderstanding, financial constraints, and geographical distance, along with the factors affecting communication between patients and healthcare practitioners. The report concludes with recommendations for future campaigns, emphasizing the importance of awareness campaigns and government support for mental health initiatives.

HEALTH EDUCATION IN
ACTION

Contents
INTRODUCTION...........................................................................................................................3
TASK 2............................................................................................................................................3
P6 The need of health education initiative with theoretical model........................................3
P7 Detail plan for local health education initiative for local health education......................3
M4 A well planned local heath education and initiative that address local problems...........3
D2 The success of my health education initiative and recommendation for future campaigns
................................................................................................................................................4
TASK 3............................................................................................................................................4
P4 Difference between health education and health promotion and the strategies used in each
of effect health :......................................................................................................................4
P5 Different theoretical models..............................................................................................4
M1 Barriers faced by the patient when accessing healthcare.................................................6
M2 The range of factors that affect the communication between patient and healthcare
practitioners............................................................................................................................6
M3 Different models of health education...............................................................................7
D1 The influence of factors and health beliefs in communication strategies healthcare
practitioners............................................................................................................................7
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8

INTRODUCTION
Health is not only the state of physical fitness, but it is the state of total physical, mental and
social fitness, simply means disease free, stress free and socially well being condition. This
report will discuss about models of health education and health promotion. This file will also
discuss about the communication barrier for the patient and healthcare practitioners and related
issues.
TASK 2
P6 The need of health education initiative with theoretical model
Health education initiative motives the students to maintain their health, prevent disease as well
as reduce hazardous behaviour. Social cognitive theory helps to identify the influence of single
human, the actions of different human and environmental factors on individual health behaviour.
This model helps to identify about the small steps a individual can take to prevent get ill by the
action of others, by environment factors as well as by the actions of himself(Stevens and Raferty,
2018).
P7 Detail plan for local health education initiative for local health education
The people of UK are having problems regarding their mental heath The plan to the health
initiative accounting to the health issue of United Kingdom.
Assess need : In this the organisation will give education about the problems cause mental heath
Identify and priorities : The organisation will find out about the total population who are
suffering from the problems regarding mental health
Goals : The main goal behind this plan is to improve the knowledge about the the mental health
of the people
Strategy development : The organisation will develop a strategy to execute their plan the
strategy can be like organising a campaign
Implementation : The organisation will implement the plan according to the strategies they had
planned
Monitor and evaluation : The organisation will do a survey and collect feedbacks to identify
the success of their plan.
M4 A well planned local heath education and initiative that address local problems
The NHS England has assure to check the mental health of the pregnant women and new
mothers as well as their partners who are suffering from mental illness like depression, anxiety.

Around 10 percentage of new father face anxiety and depression problems after the birth of baby
up to 6 months. According to NHS long term plan, the new fathers will directly provided a
mental health assessment and they will be provided a professional support of Doctors if the
individual needs it. The father are in serious depression and anxiety issues then they will be
offered some interventions like couple therapy sessions, parenting sessions, peer-support and
many more in a proper healthcare facilities.
D2 The success of my health education initiative and recommendation for future campaigns
The initiative I took are that I practice in the locality is to take session of the person who are
suffering from issues of metal health and told them about the ways they can overcome their
depression and anxiety problems such as daily and regulation meditation, switching to healthy
life style , try to socialize more, keep them self engage in activities they love to do like sports,
reading and many more. Government of United Kingdom can organize campaign to spread
awareness about the problems that can be caused due to bad mental health as well as motive
people to join the mental health campaigns and share their issues with the professional to
overcome such problems. Government should provide free therapy to the new parents should
they can easily overcome the anxiety and depression issues.
TASK 3
P4 Difference between health education and health promotion and the strategies used in each of
effect health :
Health Education : Health education means providing proper teaching to individual or a group
of people about how they can achieve better health. This also motivates the people to accept the
process of behavioural change by which they are direct impact on their beliefs, values and
attitude system. Health education is strategy use of health promotion
Health Promotion : Health promotion moves the further ahead of individual behaviour towards
environmental and social involvement. It helps the people to enhance their control and improve
their health conditions. The strategies of health promotion are building healthy promotion
policies, creating healthy and supportive environment, development of skills in instructors and
many more
P5 Different theoretical models
Health promotion have many theories and model that helps the operation of health
promotion(Ginter, Duncan and Swayne, 2018).

These models are used for the health promotion
Ecological Models :
This model helps to identify the People's interactions which their social and physical
environment. This model identify many levels of influence on health which are as follows
 Individual factor : this include the influence factors like attitudes personality and
knowledge
 Interpersonal factor : this include all the interaction with other person, these can provide
support from society or became a problem for the personal growth
 Public policy factor : This factor include all the laws and policies regulated to support
heath actions
The Health belief model :
The main factor of this model focus on the belief of the individual about the his/her
health conditions. This is among the most used methods to understand all the health behaviours.
This model explain and identify the changes in health conditions of individual
Stage change model :
This method is well known as Transtheoretical model this explain that how the individual
is ready to adopt the change in their behaviour. The change of behaviour happen in stages. These
are the following stages
 Pre-contemplation: The individual is not interested to take any action
 Contemplation: The individual is increased to take action but plans for the future
 Preparation: There are intention to deal with it and some step are taken
 Maintenance: Change in behaviour and continues to maintain the changed behaviour for
long term.
 Termination: Not at all interested to return to negative behaviour again.
Social Cognitive Theory:
This theory is explaining the influence of the experience of individual, others action and
factors of environment on health behaviour of individual. This also provide chances for support
from the society by instilling expectations (Boulware and et.al., 2016).
Key elements of SCT regarding the behaviour of individual includes:
 Self-efficacy: The belief that an individual can control and behaviour can be executed

 Behavioural capabilities: This has the skills and properly understand how to behaviour is
performed (Social cognitive theory, 2015).
 Expectations: the change of behaviour is determined the outcome
 Expectancies: Value are assigning to the outcomes of change is behaviour
 Self-control: the individual behaviour is monitor and regulated
 Observational learning: From the outcomes of other the individual observe and learn
 Reinforcements: the change in behaviour are rewarded to encourage others
Theory of Reasoned Action and planned behaviour:
It is suggested by the theory that the health behaviour of individual is identify by their intention
to perform a behaviour
M1 Barriers faced by the patient when accessing healthcare
The potential barriers faced by the patient accessing the healthcare are
Communication : This is among the most common problems faced by the patients. In this the
patient can freely communication with their doctors because of this the doctors can't proper;y
treat the patients(Evans and Stoddart, 2017).
Misunderstanding : This is the problem which faced by everyone. In this the patient
misunderstood thing which are told by the doctor. This problem generally occur due lack of
knowledge, more use of scientific terms by the doctors.
Financial Problems : The patients can avail the services of the hospital due to the financial
problems of the patient or the charges of hospital are two high to afford
Distance : In this situation the patient residency is far away from the healthcare facilities.
M2 The range of factors that affect the communication between patient and healthcare
practitioners
The factors affects the communication are :
 Language : The is the most basic problem faced by the patient that they can't understand
the language of the doctor or the doctor can't understand their language
 Mental health : If the mental health of the patient is not proper than the change of
misunderstand are very much high

 Perspective : If perspective of the doctor and the patients are completely different it
affects the communication between doctor and the patient
M3 Different models of health education
The Health belief model :
This is the most famous method to understand the health behaviour of an individual. The
key element of this factor is the belief of a person about the health conditions of himself.
Social Cognitive Theory :
The SCT describe about the individual experience , others actions as well as factor of
environment on individual's health behaviour. Support of society is provide by this
D1 The influence of factors and health beliefs in communication strategies healthcare
practitioners
The government should organize campaign to make people aware that they should consult a
doctor rather than practising their self and also about that the patient should open up about every
thing in front of doctor. This will help the doctor to provide a better treatment to the patient. The
patient should also listen to the doctor advice and implement it rather than believing on their
beliefs and perspectives. (Drummond and et.al., 2015)
CONCLUSION
From the above study it has been summarised that health education has huge impact on the
health aspects of people. It has supported local people in knowing about the signs and symptoms
of diseases.

REFERENCES
Boulware, L.E. and et.al., 2016. Race and trust in the health care system. Public health reports.
Drummond, M.F. and et.al., 2015. Methods for the economic evaluation of health care
programmes. Oxford university press.
Duckett, S. and Willcox, S., 2015. The Australian health care system (No. Ed. 5). Oxford
University Press.
Evans, R.G. and Stoddart, G.L., 2017. Producing health, consuming health care. In Why are
some people healthy and others not? (pp. 27-64). Routledge.
Ginter, P.M., Duncan, W.J. and Swayne, L.E., 2018. The strategic management of health care
organizations. John Wiley & Sons.
Islam, S.R. and et.al., 2015. The internet of things for health care: a comprehensive survey. IEEE
Access. 3. pp.678-708.
Stevens, A. and Raferty, J., 2018. Health Care Needs Assessment: The Epidemiologically Based
Needs Assessment Review. CRC Press.
Online
Social cognitive theory. 2015. [ONLINE] Available through:
<http://sphweb.bumc.bu.edu/otlt/MPH-Modules/SB/BehavioralChangeTheories/
BehavioralChangeTheories5.html>