NURBN2009 Essay: Ottawa Charter, Health Promotion, and Nursing Role

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This essay provides a comprehensive analysis of the Ottawa Charter for Health Promotion, examining its six key action areas and their significance in global healthcare. The essay focuses on a health promotion program designed for the Pakenham community, specifically addressing obesity concerns among women. It details how the Ottawa Charter's principles, including building healthy public policy, creating supportive environments, strengthening community actions, developing personal skills, reorienting health services, and planning for the future, can be applied. The discussion highlights the importance of these actions in empowering the community, improving health outcomes, and emphasizing the role of nurses in health education, health literacy, and health promotion. The essay also references relevant literature and emphasizes the interconnectedness of social, economic, and environmental factors in health promotion, offering insights into program planning, implementation, and evaluation.
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Running head: HEALTH PROMOTION AND ILLNESS PREVENTION
HEALTH PROMOTION AND ILLNESS PREVENTION
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1HEALTH PROMOTION AND ILLNESS PREVENTION
Introduction
Ottawa Charter is a milestone for the global healthcare professionals and organizations
that are planning to conduct healthcare promotional activities and works as a reference for global
healthcare professionals. This charter was passed in the first international conference for health
promotion, in Ottawa on 21st November, 1986 (World Health Organization, 2019). The primary
aim of charter was to provide the global healthcare domain with sixkey action areas, through
which the organizations could create supportive environments, develop personal skills of
professionals, build and comply with public health policies, strengthen the communication
between community, and provide preventive and effective care to the patients and ensure
such complication does not arise in the future (World Health Organization, 2019).
As per this charter, (name of the program) is the healthcare promotional program which
have been proposed to apply in the City of Cardiana for pakehnam community as it has been
known from the demographic statistics that majority of the female in the community is
suffering from obesity concerns. Hence, though this essay, the application of Ottawa charter
and its 5 key action areas for the health promotional program for obesity in the women of
pakenham community would be provided. Further, through this essay, the competency of
healthcare promotional program with Ottawa charter and its importance for global healthcare
process will be discussed.
Discussion
While conducting healthcare promotional program, as per Lobo, Petrich and
Burns(2014), it is important to comply to the Ottawa charter so that the healthcare promotional
program for the females of pakehnam community affected with obesity could include the
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2HEALTH PROMOTION AND ILLNESS PREVENTION
social health, physical health, emotional health with the personal values and goals of the people
of tat community. The following sections would provide the details of sixcore key actions that
the (name of the program) healthcare promotional program should include.
Building healthy public policy
The first action for the public healthcare program would be developing healthcare public
policy so that with excellent health, equity in policy related aspects could also be developed.
Further, through this program, the social and physical environment of the healthcare is developed
so that they could enhance the healthcare of the population is focus (Carter, 2014). As per
Persson and Haraldsson(2017), healthcare policy is the way through which the international and
national governments could focus critically on the healthcare needs of the people and they could
also become aware of the healthcare concerns the communities are facing. In this healthcare
promotional program for pakehnam community women affected with obesity while
determining the policy of the program, the financial and fiscal measures, the local and national
governmental legislations, the culture of the organization conducting the care promotional
program would be implemented (Hou, 2014). So that prior to the promotional program, obesity
related primary concern of the community, application of ethical considerations, taxation and
other important fiscal aspects could be finalized and safe and accurate care process could be
provided to the participants. Further, as per this action, it would be important to identify the
social, political and environmental barriers which could affect the service of the care promotional
program (Eldredge et al., 2016).
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3HEALTH PROMOTION AND ILLNESS PREVENTION
Create supportive environment
Socio economic status of any community determines the ability of the community
members to reach and achieve the educational, healthcare and financial abilities. As per Lobo,
Petrich and Burns(2014), societies are composed of complex and interrelated factors as it is built
of different and distinct individuals and hence, the socio- economic condition of the community
also differs. However, the support environment of world, nation, locality and community should
be equal and hence, the strategies, and interventions of the community health promotional
program for obesity should be inclusive of simulation, satisfactory care interventions and patient
education (Kelly et al., 2014). So that while conducting the care promotional program, people
and their healthcare associated knowledge, their ability to change their habits and healthcare
environment and preventive actions could be assessed. Therefore, while conducting healthcare
promotional plan for pakehnam community females affected with obesity, their social
environment, their financial abilities, their healthcare education their lifestyle, their lifestyle
related to urbanization and work abilities could be assessed and depending on which,
interventions could be implemented (Sparks, 2018). Further, the community would be provided
with questionnaire so that their self goals, decision making abilities can be assessed and hence, it
would be able to develop effective and conservational care environment so that women could be
provided with educational and interventional strategies for their obesity concern
(Persson&Haraldsson, 2017).
Strengthening community actions
Community actions are an important aspect of community health promotional program as
while conducting the program, it is useful for the promotional care organizers to determine
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priorities for the community, with effective decision making abilities and plan interventional
strategies to implement them on the community to achieve improved health outcomes (Sowa,
Warwick& Chase, 2018). However, in the care process for the community in subject in (name of
the program) promotional program empowerment of the community to achieve improved health
of the pakenham community will be discussed. This would help them to take ownership of their
own help and they would be able to control their healthcare needs (Wold&Mittelmark, 2018).
Further, within this promotional program, developing and strengthening community would help
the community to develop human and material resources so that their social support, self help,
public health participation (Fry &Zask, 2016). Further, this would further help the community to
access all the learning resources, healthcare information, and funding support could be enhanced
for the benefit of the community affected with obesity. Further, to strengthen the community
actions, the community would be provided with details of their actions, which lead obesity in
their health and the intervention which should be used for treating or reducing their obesity
concern (Sowa, Warwick& Chase, 2018).
Developing personal skills
As per the Ottawa charter, while conducting health promotional program, it is important
for the organizers to focus on aspects related to community education, community capacity
building, and community competency (Jolley, 2014). This would help to develop the personal
skills of the communities so that through the educational information regarding to obesity,
affected women of the pakenham community could be provided with enhanced life skills. This
would further help the care professionals to help the community members achieve control over
their obesity and make effective decisions to conduct effective health (Fertman and Allensworth,
2016). In this promotional program, the care professionals would be provided with healthcare
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5HEALTH PROMOTION AND ILLNESS PREVENTION
learning, throughout their care process so that it could prepare them to progress through the care
and face any chronic situation. These actions would help the professionals associated with care
process to provide educational information through their professional and educational knowledge
about obesity (Fry &Zask, 2016).
Reorientation of health services
Health services and its orientation play an important role in determining the health
achievement of the associated community as people who differ depending on their socio-
economic conditions, achieve different levels of health, education and other sources of living
(Porter, 2016). In this aspect, it is important to reorient the process of healthcare and divide in it
several stages such as community health, individual health, government and private healthcare
organization and different healthcare professionals so that each stage of the community could be
provided with effective care (Huff et al., 2014). Further, the care promotional program of the
obesity concern of pakenham should be able to clinical and physical exercise related curative
services so that need of the entire community could be addressed through political, economic and
social components (Wold&Mittelmark, 2018). Besides this, reorientation of care process would
help the healthcare professionals to provide healthcare training and education so that
community’s attitude regarding the health concern and brings the focus back to the needs of the
community (Sowa, Warwick& Chase, 2018).
Future care process
As per the Ottawa charter, it is important for the care process to provide the care service
users to with services so that through these interventions people could develop knowledge about
health (Jolley, 2014). Further, it is important for the healthcare promotional events to understand
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6HEALTH PROMOTION AND ILLNESS PREVENTION
the future events so that the community could use its competency and abilities to overcome any
crucial and critical situation (Kelly et al., 2014). Therefore, in this promotional program for
pakenham community affected with obesity, they would be provided with educational sessions
and intervention strategies to prevent their future healthcare concerns. Further, the guiding
principles could help the organizers to develop program through planning, implementation,
evaluation of the care programs could be achieved (Jolley, 2014).
Conclusion
Ottawa charter is the guideline through which healthcare facilities around the world is
provided with the strategies which could be used to develop healthcare promotional programs. In
this aspect this essay mentioned the six aspects which should be included in the care promotional
program so that its effectiveness could be increased and majority of the community participants
could be included. This essay included pakenham community women who were affected with
obesity as the community for healthcare promotional program and provided details of all the six
aspects and its importance for achieving a competence care promotional program.
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References
Carter, S. M. (2014). Health promotion: an ethical analysis. Health Promotion Journal of
Australia, 25(1), 19-24.DOI: https://doi.org/10.1071/HE13074
Eldredge, L. K. B., Markham, C. M., Ruiter, R. A., Kok, G., Fernandez, M. E., & Parcel, G. S.
(2016). Planning health promotion programs: an intervention mapping approach. 4th
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q=Healthcare%20promotion%20program%20book&f=false
Fertman, C.I. and Allensworth, D.D. eds., 2016. Health promotion programs: from theory to
practice. 2nd edn, vol 1, John Wiley & Sons. Retrieved from:
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Fry, D., &Zask, A. (2016). Applying the Ottawa Charter to inform health promotion programme
design. Health promotion international, 32(5), 901-912.DOI:
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Hou, S. I. (2014). Health education: theoretical concepts, effective strategies and core
competencies. Health promotion practice, 15(5), 619-621. DOI:
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8HEALTH PROMOTION AND ILLNESS PREVENTION
Huff, R. M., Kline, M. V., & Peterson, D. V. (Eds.). (2014). Health promotion in multicultural
populations: A handbook for practitioners and students. 3rd edition, volume 1, SAGE
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Jolley, G. (2014). Evaluating complex community-based health promotion: addressing the
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Lobo, R., Petrich, M., & Burns, S. K. (2014). Supporting health promotion practitioners to
undertake evaluation for program development. BMC public health, 14(1), 1315. DOI:
https://doi.org/10.1186/1471-2458-14-1315
Persson, L., &Haraldsson, K. (2017). Health promotion in Swedish schools: school managers'
views. Health promotion international, 32(2), 231-240. DOI:
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Porter, C. M. (2016). Revisiting Precede–Proceed: A leading model for ecological and ethical
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Sowa, S., Warwick, I., & Chase, E. (2018). Producing and using community health education
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