Heritage & Cultural Tourism Management: Growth, Conflicts, UK

This report provides an analysis of heritage and cultural tourism management, focusing on the growth and development of the industry and potential conflicts in heritage and cultural resource conservation, using Barcelona and Venice as case studies. It assesses the purpose of heritage and cultural attractions in meeting diverse customer needs, including entertainment, research, and education, with examples from UK sites like the British Museum and The Queen's House. The report evaluates the impact of different ownership types on heritage site management, analyzes the roles and responsibilities of various organizations in the heritage industry, and evaluates methods and media used for interpretation for tourists, highlighting the importance of satisfying visitor needs to enhance profitability and success in the heritage and cultural tourism sector.

Heritage and Cultural Tourism
Management
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Table of Contents
Introduction......................................................................................................................................3
Task 1...............................................................................................................................................4
1.1 Analyse the growth and development of the heritage and cultural industry..........................4
1.2 Discuss potential conflicts in the conservation of heritage and cultural resources using the
case Barcelona (Spain) and Venice (Italy)..................................................................................5
Task 2...............................................................................................................................................8
2.1 Assess the purpose of heritage and cultural attractions in meeting the needs of different
customers.....................................................................................................................................8
Task 3.............................................................................................................................................12
3.1 Evaluate the impact of different types of ownership on the management of heritage and
cultural sites. (M3, D1)..............................................................................................................12
3.2 Analyse roles and responsibilities of organisations in the heritage and cultural industry...12
Task 4.............................................................................................................................................17
4.1 Evaluate methods and media used for interpretation within the heritage and cultural
industry for tourists....................................................................................................................17
Conclusion.....................................................................................................................................20
References......................................................................................................................................21
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Introduction
For attracting the huge number of visitors from all around world heritage and culture location
play very important role. There are so many historical locations in the United Kingdom which
attract a large number of tourists in the country. British Museum, the National Maritime
Museum, and The Queen's House are some of the most popular heritage sites in the UK. This
assignment report is categories into four sections which assist in understand regarding heritage
and culture in a proper manner. There are several kinds of conflicts which occur in the
conservation of heritage and cultural resources. People have different needs and demands which
is necessary to be fulfilled by heritage department. There are so many different organisations
such as national trust, Heritage lottery fund, and woodland which work for management of
heritage and culture locations. These organisations assist in the conservation and growth of
heritage and cultural locations. There is so many media method used for proper interpretation of
the cultural and heritage location. Heritage and cultural sites of country attract a large number of
people from all around the world for visiting the country. It is a major responsibility of heritage
and culture management to fulfil needs and demand of visitors for enhancing profitability and
success.
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Task 1
1.1 Analyse the growth and development of the heritage and cultural industry
There are high growth and development in heritage as well as cultural sites in the United
Kingdom that attract so many visitors in the country. Every year a huge number of tourists
comes to visit attractive and famous places in the UK (Ashworth and Larkham, 2013). Heritage
and cultural sites play a major role to attract visitors in the country through which this industry
generates a huge amount of income. There is so many famous and popular location in the United
Kingdom because of which people come from all around the world. The UK is one of most
developed and popular country because of its beautiful nature, heritage, cultural and environment
that attracts the huge number of people in the nation. Heritage and cultural sector contribute so
much towards the development of the economy so it is essential to protect heritage sites.
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1.2 Discuss potential conflicts in the conservation of heritage and cultural resources using
the case Barcelona (Spain) and Venice (Italy).
Potential conflicts in the conservation of cultural as well as heritage resources
Date: 20, January 2018
Introduction
It is very much important for every country to conserve natural resources. In the UK, there are
so many conflicts arises in Spain and Italy that stop conservation of cultural and heritage
resources. Heritage and culture play the major role to attract a huge number of visitors from all
around the world. In the UK there are so many cultural and heritage sites that attract a large
number of tourist every year. There are so many famous and popular heritage and culture sites
in the UK that attract people to visit the country. Barcelona and Venice are two most famous
cities in Spain and Italy where the huge number of tourist come every year. In Venice and
Barcelona tourism practices increase day by day because of their heritage sites. People like to
visit heritage and cultural places so it is the responsibility of the management of heritage and
cultural sites to provide them good quality services to satisfy their needs and demand.
It is very important to make development and conservation of culture and heritage resources.
There are so many conflicts that arise during this process so it is essential to remove them
effectively. In the UK, there are several conflicts arises which are as follows:
The huge rush of People: While conservation as well as the development of heritage and culture
resources, a rush of people is one of the major conflicts (Chin, et. Al., 2014). Visitors cause harm to
natural resources that impact negatively on heritage as well as cultural locations. There are so many
people who do illegal practices to destroy the heritage location. People do not make any efforts in
conservation of cultural as they are not aware of the heritage and cultural location.
Renovation: During conservation and development of heritage and cultural sites several chances of
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conflicts arises related to the natural resources There is a chance of risk while renovation of heritage
and cultural sites. So many times location is damaged during the renovation that causes loss as well as
reduces the tourist number in Venice and Barcelona.
Illegal construction: Barcelona and Venice face so many problems during the conservation and
development of heritage and cultural sites in the country or attracting huge visitors. Some people do
illegal construction beside the heritage location due to which those sites get damage. People stop to
visit that types of sites where illegal construction has done by some people and also stop the
conservation of heritage sites (Chiabai, et. al., 2013).
Lack of funds: For the development and conservation of heritage sites, the proper amount of funds is
required which is given by the government or other 6organisation that works for the development of
heritage and cultural location. Ancient monuments society, Black environment network and
Architectural heritage funds are some of this organization that provides funds for the management of
heritage sites.
Lack of awareness among residents: People who live in Spain and Italy are not aware as much about
the heritage and cultural resource because of this reason they do not make efforts to conserve the
cultural resources (Long, 2013). Most of the people think that it’s not their responsibility to conserve
heritage and cultural sites. The government of Italy and Spain should spread awareness among
resident of Venice and Barcelona so that this will help in attracting a huge number of visitors in the
country.
Conclusion
It is concluded by analysing above part of the report that in Spain and Italy, there are so many
conflicts occurs while doing conservation of heritage and cultural sites in the country. It is
important to make development and conservation of heritage sites for attracting a huge number
of visitors. Conservation is that practice which helps to promote tourism and travel industry at
large area. Lack of funds, a huge rush of people and lack of awareness among people are some
of the major causes that occur during the conservation of heritage and cultural sites.
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Task 2
Introduction
In the United Kingdom, there are so many places that attract people from all around the world.
British Museum, the National Maritime Museum, and The Queen's House are some most popular
places in the UK that attract a huge number of visitors. It is very important for the management
of heritage and culture sites to satisfy needs and demand of visitors.
2.1 Assess the purpose of heritage and cultural attractions in meeting the needs of different
customers
There are so many people come to visit heritage and cultural sites in the country with different
purposes such as education, entertainment, research and many more (García, 2016). Visitors
visiting, The National Maritime Museum, The Queen’s House and so on in united kingdom with
a different motive. Visitors can be families, media, scientists, students, individual and scholars
who visit the different location with a different purpose.
Entertainment: Friends and families visit different attraction for entertainment purpose. For
every people, entertainment is essential for peace of mind. In the United Kingdom, there are so
many tourist destinations which attract a huge number of people from all around the world to
visit the country. The Queen’s house provides several facilities to its tourist for satisfied their
needs and demand that attract more number of visitors towards the location. There are so many
events, function and entertainment programs are organised by the management of heritage
location for visitor’s entertainment. The youngster of the country easily gets attracted towards
the entertainment practices.
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(Figure: The Queen’s house)
(Source: Munsell, 2017)
Research: People come to visit different heritage and cultural sites for research purpose to gain
some knowledge and information regarding the place (Hartmann, 2014). There is the huge
number of people comes to the UK every year to visit, The British Museum and National
Maritime Museum to gain more knowledge about heritage and cultural sites. Researcher gets
easily attracted towards the different location and different countries to increase their knowledge.
Some people conduct a research program to gain wrong knowledge about heritage location those
impacts negatively on the number of visitors and income level of the travel and tourism sector.
Education: Mostly students come to visit heritage and cultural sites for education purpose to
increase their level of knowledge and information. In every year a huge number of visitors come
to visit a different location in the United Kingdom with a different purpose. People seek to
enhance their existing knowledge and information for the both personal as well as professional
life. Nowadays most of the people visit the UK for the education purpose to make their future
bright. There are so many locations in the UK which help in increasing the knowledge and
information about heritage and cultural sites. It is the responsibility of management to arrange
various education programs on the heritage sites for those visitors who are interested to know
more about them.
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(Figure: The British Museum)
(Source: Rosehill, 2017)
People go to the UK to visit various famous places such as The Queen’s house, The British
Museum and many more location because of their beautiful and attractive building. There are so
many attractive and popular places in the UK that attract a huge number of people from all
around the world. Travel and tourism industry generates huge money from tourism practices
every year (Ponting, 2017). It is the responsibility of the management of heritage and cultural
sites to fulfil visitor’s needs and demand so that more and number of people get attracted towards
the location. The United Kingdom is one of most developed and popular country where a huge
number of visitors go every year with different purpose. Management of heritage and cultural
sites provide good quality services to the visitors such as the good facility to stay, coupons,
tickets and many more services at reasonable price.
Conclusion
From above report, it is concluded that for attracting a large number of visitors. It is the duty of
management of heritage and cultural sites to fulfil the different requirement of every visitor.
People attracted towards the heritage sites if their needs are satisfied. The Queen's house, The
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National Maritime Museum and British Museum are some of most famous as well as attractive
sites in the UK where people come to visit with a different purpose such as education, research,
entertainment and many more. They get attracted towards the heritage sites if their requirement
is fulfilled by the management of these locations.
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Task 3
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3.1 Evaluate the impact
of different types of
ownership on the
management of heritage
and cultural sites. (M3,
D1)
3.2 Analyse roles and
responsibilities of
organisations in the
heritage and cultural
industry.
Commercial ownership: In
United Kingdom, there are
various private organisations
that work as public ownership
which contributes hugely
towards the development of
heritage and cultural sites
(Smith, 2013). They have a
major role to provide good
quality services to visitors for
satisfied their needs and
demand. Commercial types of
ownership promote tourism
activities in the large
marketplace to increase the
number of visitors. These
organisations provide funds
and capital to heritage sites
management for development
and conservation for
improving their image. The
government provides funds to
such kind of ownership in the
UK to manage heritage sites.
These types of organisation
have main aim to earn huge
profitability and success by
attracting a large number of
visitors towards the heritage
and cultural sites. Commercial
ownership is owned by an
authorized person as well as
the individual (Tran, 2013).
Conclusion
Woodland Trust and Heritage lottery
fund contribute so much towards the
development of heritage sites
(Rosehill, 2017). For enhancing a
number of visitors as well as the level
of income these organisations
improve the facilities that are
provided to visitors so that huge
number of people gets attracted
towards the heritage sites. For
managing, developing and promoting
heritage and cultural resources in the
UK, above mentioned ownership
play very major role. There are so
many kinds of ownership such as
public, private and voluntary
ownership that assist in maintaining
heritage and cultural sites. Heritage
lottery trust utilise generated income
on the development of heritage sites.
Introduction
There are so many types of
ownership which work for the
development of heritage and
cultural sites (Smith, 2013).
For attracting more and more
people within the country, it
is a responsibility of the
management of heritage sites
to provide good quality
services to visitors at
reasonable prices. These
kinds of the organisation are
established for control the
operation as well as
management of heritage and
cultural sites. There are
various types of ownership
such as private and
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