Hershey Company: Multinational HRM Strategies for Global Standards
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This report examines The Hershey Company's strategies for improving recruitment, selection, and training to meet international requirements. The report begins with an introduction that frames the aims and objectives of business administration within the context of The Hershey Company, a multinational chocolate manufacturer. It outlines the importance of HRM practices in achieving global standards. The project management plan covers the scope, cost, time, quality, communication, risk, and resources involved in the research. The work breakdown structure and Gantt chart are used to visualize project tasks and timelines. The report also explores the appropriate use of qualitative and quantitative research methods, including a sample questionnaire. The report includes recommendations and a conclusion, highlighting the key findings and implications for The Hershey Company. The report also includes a detailed analysis of data interpretation and provides recommendations for improvement. Finally, the report reflects on the research process and the learning outcomes achieved. The report concludes by emphasizing the significance of effective HRM practices for success in the global market.

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Table of Contents
TITLE:.............................................................................................................................................1
INTRODUCTION...........................................................................................................................1
P1) Framing aims and objective for business administration.....................................................1
P2 Project management plan that cover all aspect for an organisation.......................................2
P3 ) Work break down structure and Gantt chart in context of organisation..............................4
.........................................................................................................................................................6
P4) Appropriate use of qualitative and quantitative approach used by a company....................6
P5) By using tools and techniques data interpretation is done ...................................................7
P6) recommendation for the data interpretation........................................................................15
P7)Reflect the undertaking of research to meet stated objectives and own learning and
performance...............................................................................................................................15
RECOMMENDATION:................................................................................................................16
CONCLUSION:.............................................................................................................................16
REFERENCES................................................................................................................................1
.........................................................................................................................................................8
TITLE:.............................................................................................................................................1
INTRODUCTION...........................................................................................................................1
P1) Framing aims and objective for business administration.....................................................1
P2 Project management plan that cover all aspect for an organisation.......................................2
P3 ) Work break down structure and Gantt chart in context of organisation..............................4
.........................................................................................................................................................6
P4) Appropriate use of qualitative and quantitative approach used by a company....................6
P5) By using tools and techniques data interpretation is done ...................................................7
P6) recommendation for the data interpretation........................................................................15
P7)Reflect the undertaking of research to meet stated objectives and own learning and
performance...............................................................................................................................15
RECOMMENDATION:................................................................................................................16
CONCLUSION:.............................................................................................................................16
REFERENCES................................................................................................................................1
.........................................................................................................................................................8

TITLE:
“ How do multinational companies improve the recruitment, selection and training of
their employees to meet International requirements” A study on The Hershey Company.
INTRODUCTION
Training, recruitment and selection criteria is an important aspect of each ad every
organization. Recruitment refers to as hiring the most suitable candidate according to the skills,
experience, and knowledge for the vacant post. Selection refers to a choosing the appropriate
candidate from the pool of applicants and placing them at the desired position. And training can
be defined as upgrading the present and unexplored skills so that job profile can be better
understood (Alcser and Hu, 2016). Therefore, Training, recruitment and selection need to be
evaluated easily so s to make changes for improvements. This report is based on Hershey which
is a largest chocolate firm across the globe. This leading company was founded by Milton S.
Hershey and located in Derry Township, United Kingdom. This report covers aims and
objectives of the company. Gantt Chart and Work Break Down structure is designed to full-fill
the task in the set time duration. Along with this project management plan will be discussed by
involving scope, time, communication etc. Qualitative and quantitative approach is deeply
studied in the open market place.
P1) Framing aims and objective for business administration
About Hershey background
Hershey is a leading chocolate company in UK. Employees of the firm are working day
and night to meet the emerging needs and wants of the customers. It deals in product such as,
cakes, drinks, cookies, milk shakes etc. and are serving the goods across the globe. It is well
known for chocolates and baked products in cut throat competitive world. Firm scan the open
market place before coming up with innovative idea.
Aims:
The Hershey Company aims is to study, why to achieve international requirements it is
necessary to upgrade recruitment, selection and training of skilled and unskilled workers. This
aspects plays a core element in making the business successful across the boundaries. Ignorance
in this area in any organization leads to huge loss in the administration. Enterprise need to frame
strategies for better outcomes by scanning the external environment deeply. Continuous
1
“ How do multinational companies improve the recruitment, selection and training of
their employees to meet International requirements” A study on The Hershey Company.
INTRODUCTION
Training, recruitment and selection criteria is an important aspect of each ad every
organization. Recruitment refers to as hiring the most suitable candidate according to the skills,
experience, and knowledge for the vacant post. Selection refers to a choosing the appropriate
candidate from the pool of applicants and placing them at the desired position. And training can
be defined as upgrading the present and unexplored skills so that job profile can be better
understood (Alcser and Hu, 2016). Therefore, Training, recruitment and selection need to be
evaluated easily so s to make changes for improvements. This report is based on Hershey which
is a largest chocolate firm across the globe. This leading company was founded by Milton S.
Hershey and located in Derry Township, United Kingdom. This report covers aims and
objectives of the company. Gantt Chart and Work Break Down structure is designed to full-fill
the task in the set time duration. Along with this project management plan will be discussed by
involving scope, time, communication etc. Qualitative and quantitative approach is deeply
studied in the open market place.
P1) Framing aims and objective for business administration
About Hershey background
Hershey is a leading chocolate company in UK. Employees of the firm are working day
and night to meet the emerging needs and wants of the customers. It deals in product such as,
cakes, drinks, cookies, milk shakes etc. and are serving the goods across the globe. It is well
known for chocolates and baked products in cut throat competitive world. Firm scan the open
market place before coming up with innovative idea.
Aims:
The Hershey Company aims is to study, why to achieve international requirements it is
necessary to upgrade recruitment, selection and training of skilled and unskilled workers. This
aspects plays a core element in making the business successful across the boundaries. Ignorance
in this area in any organization leads to huge loss in the administration. Enterprise need to frame
strategies for better outcomes by scanning the external environment deeply. Continuous
1
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gradation in recruitment, selection and training is must so that right candidate can be assigned at
correct post vacant. To meet the international demands it very important to place skilled people
at desired job profile. By this act it become easy to grab the loop holes of others prevailing in the
international environment (Almohammad, 2018). The main aim of research is “To determine
why recruitment, selection and training of workers is the success path to achieve global
necessitates.” A study on The Hershey Company.
Objectives:
To develop basic understanding about the phenomena of HRM practices.
To understand the ways through which HRM practices can be uplifted in The Hershey.
To evaluate how employee's training, recruitment and selection aid in accomplishing
international standards of HRM.
To determine how on- the job training in Hershey improve HRM functions to achieve
global standard of HRM.
Questions:
1. What do you understand by HRM practices?
2. State some of the ways through which HRM practices can be uplifted in The Hershey?
3. How to employee's training, recruitment and selection aid in accomplishing international
standards of HRM?
4. How on- the job training in Hershey improve HRM functions to achieve global standard
of HRM ?
P2 Project management plan that cover all aspect for an organisation
Project management plan refers to a process that provides guidelines, blueprint and a
formal structure of a process to complete a work in an appropriate manner. This works as an
effective plan by which a corporation is able to complete their roles in specified time period.
Further, it help to define, prepare, integrate and coordinate different activities of organisation.
Project management plan also provides appropriate and relevant information to all of its
departments. In context of Hershey it is easy for them to complete their task in systematic and
sequential manner (Armstrong and Collmus, 2016).
Scope- The term scope refers to a group of activities and opportunities that exist in market.
Therefore while considering the research an investigator founds a larger scope as it helps them to
understand and to gain cognition about several methods of recruitment and selection. Due to this
2
correct post vacant. To meet the international demands it very important to place skilled people
at desired job profile. By this act it become easy to grab the loop holes of others prevailing in the
international environment (Almohammad, 2018). The main aim of research is “To determine
why recruitment, selection and training of workers is the success path to achieve global
necessitates.” A study on The Hershey Company.
Objectives:
To develop basic understanding about the phenomena of HRM practices.
To understand the ways through which HRM practices can be uplifted in The Hershey.
To evaluate how employee's training, recruitment and selection aid in accomplishing
international standards of HRM.
To determine how on- the job training in Hershey improve HRM functions to achieve
global standard of HRM.
Questions:
1. What do you understand by HRM practices?
2. State some of the ways through which HRM practices can be uplifted in The Hershey?
3. How to employee's training, recruitment and selection aid in accomplishing international
standards of HRM?
4. How on- the job training in Hershey improve HRM functions to achieve global standard
of HRM ?
P2 Project management plan that cover all aspect for an organisation
Project management plan refers to a process that provides guidelines, blueprint and a
formal structure of a process to complete a work in an appropriate manner. This works as an
effective plan by which a corporation is able to complete their roles in specified time period.
Further, it help to define, prepare, integrate and coordinate different activities of organisation.
Project management plan also provides appropriate and relevant information to all of its
departments. In context of Hershey it is easy for them to complete their task in systematic and
sequential manner (Armstrong and Collmus, 2016).
Scope- The term scope refers to a group of activities and opportunities that exist in market.
Therefore while considering the research an investigator founds a larger scope as it helps them to
understand and to gain cognition about several methods of recruitment and selection. Due to this
2
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in upcoming future investigator leads the manager towards those HR practices which leads
organisation to gain more profits. Moreover, for organisation the effective practices of
recruitment, selection and training helps them to recruit skilled and qualified employee's for
organisation too complete their task effectively. This results the productivity and profitability
will be increases because of hiring right candidates.
Cost- The cost is a crucial factor for organisation because it helps them to complete their work in
a specific budget which is decided by management. This helps them to complete their work
without wasting their financial aspects. So to complete the research activities in a particular time
researcher requires minimum amount of £ 6,000 for implementing and executing projects
requirement effectively. This amount help researcher to submit their product effectively in
market. Whereas, on other side organisation requires particular amount of £ 38,000 to implement
effective process of its cost (Brewster, 2017). For managing the financial position of Hershey
some resources that need to included in budget are mention as follow:
Particular Amount
Financial transaction £ 8,000
Investment in research and development £ 14,000
Training of employee's £ 5,000
Raw material and other mandatory resources £ 7,000
Change of change £ 9,000
Total £ 42, 000
Time- Time is the other component in a project plan that stats appropriate time to complete a
project within minimum time period. It refers to complete the research work with in required
time period. The estimated time period required for completion of research is of 2 months. On
other side it is essential for Hershey to adopt essential changes in organisation due to which
estimated time required is of 180 days. So changes are adopt by each organisation in effective
manner.
3
organisation to gain more profits. Moreover, for organisation the effective practices of
recruitment, selection and training helps them to recruit skilled and qualified employee's for
organisation too complete their task effectively. This results the productivity and profitability
will be increases because of hiring right candidates.
Cost- The cost is a crucial factor for organisation because it helps them to complete their work in
a specific budget which is decided by management. This helps them to complete their work
without wasting their financial aspects. So to complete the research activities in a particular time
researcher requires minimum amount of £ 6,000 for implementing and executing projects
requirement effectively. This amount help researcher to submit their product effectively in
market. Whereas, on other side organisation requires particular amount of £ 38,000 to implement
effective process of its cost (Brewster, 2017). For managing the financial position of Hershey
some resources that need to included in budget are mention as follow:
Particular Amount
Financial transaction £ 8,000
Investment in research and development £ 14,000
Training of employee's £ 5,000
Raw material and other mandatory resources £ 7,000
Change of change £ 9,000
Total £ 42, 000
Time- Time is the other component in a project plan that stats appropriate time to complete a
project within minimum time period. It refers to complete the research work with in required
time period. The estimated time period required for completion of research is of 2 months. On
other side it is essential for Hershey to adopt essential changes in organisation due to which
estimated time required is of 180 days. So changes are adopt by each organisation in effective
manner.
3

Quality- This refers to completion to complete the research activities in order to complete their
work with high efficiency. Therefore project manager leads them to complete their work in
minimum time period to achieve their goals by developing products according to need of its
customers. Researcher collect and gather essential information due to which it is easy for them to
complete their work in minimum time period. This governs it is essential for researcher to submit
their work with more standard in order to complete it effectively.
Communication- For completing research activities and functions on time, effective
communication channel is required by organisation to complete their work (Dany and Torchy,
2017). This channel leads them for completing their work with high efficiency through
interacting with clients. Through the helps of phones, mails and communication channel it is for
project manager to communicate through different mediums that provides direct and proper
information to customers and employee's. Further to communicate with all stakeholders
organisation focuses on to communicate with employee's in effective manner.
Risk- While completing a project different risk is faced by organisation to fulfil their objectives.
Similarly, on other side risk faced by researcher is to complete and submit their work in
minimum time period. Example- organisation face risk because of inappropriate data that creates
complexity to make effective decisions. For researcher it is difficult to collect and analysis
responses from respondents. Similarly it is also essential for organisation and researcher to
overcome from this risk factors in order to sustain their success for longer period in organisation.
Resources- This is one of the most beneficial aspect for organisation that is consider to complete
their work. Hershey requires several items for effectively implementing HR practices in
organisation. This consider that they requires finance, human and technological resources in
order to complete their work in minimum time period. Further investigator needs internet.
Software, time and reliable information to complete the task effectively. With the use and
implement of effective resources this is easy for organisation to complete their work with more
efficiency and effectiveness.
P3 ) Work break down structure and Gantt chart in context of organisation
Work break down structure
Work break down structure is a method which is used to delegate a complex project into
smaller amounts (Dany and Torchy, 2017). Moreover, it is beneficial to perform multi-task at a
similar time period with in fast and effective manner. In simple terms WBS is a hierarchical tree
4
work with high efficiency. Therefore project manager leads them to complete their work in
minimum time period to achieve their goals by developing products according to need of its
customers. Researcher collect and gather essential information due to which it is easy for them to
complete their work in minimum time period. This governs it is essential for researcher to submit
their work with more standard in order to complete it effectively.
Communication- For completing research activities and functions on time, effective
communication channel is required by organisation to complete their work (Dany and Torchy,
2017). This channel leads them for completing their work with high efficiency through
interacting with clients. Through the helps of phones, mails and communication channel it is for
project manager to communicate through different mediums that provides direct and proper
information to customers and employee's. Further to communicate with all stakeholders
organisation focuses on to communicate with employee's in effective manner.
Risk- While completing a project different risk is faced by organisation to fulfil their objectives.
Similarly, on other side risk faced by researcher is to complete and submit their work in
minimum time period. Example- organisation face risk because of inappropriate data that creates
complexity to make effective decisions. For researcher it is difficult to collect and analysis
responses from respondents. Similarly it is also essential for organisation and researcher to
overcome from this risk factors in order to sustain their success for longer period in organisation.
Resources- This is one of the most beneficial aspect for organisation that is consider to complete
their work. Hershey requires several items for effectively implementing HR practices in
organisation. This consider that they requires finance, human and technological resources in
order to complete their work in minimum time period. Further investigator needs internet.
Software, time and reliable information to complete the task effectively. With the use and
implement of effective resources this is easy for organisation to complete their work with more
efficiency and effectiveness.
P3 ) Work break down structure and Gantt chart in context of organisation
Work break down structure
Work break down structure is a method which is used to delegate a complex project into
smaller amounts (Dany and Torchy, 2017). Moreover, it is beneficial to perform multi-task at a
similar time period with in fast and effective manner. In simple terms WBS is a hierarchical tree
4
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structure which outlines and undertakes most of the project of organisation and then breakdown
it into smaller options. Example- WBC is a folder of projects while on other side its smaller task
are subfolders that contain essential information to complete a project effectively.
Gantt chart
Gantt chart is a type of bar chart that defines a project schedule, this chart was developed
by Henry Gantt in the year 1915. It works effectively for an organisation like they are designed
in a way that develops relationship between activities and different schedules of an organisation.
In majority of project plans Gantt chart is one of the most popular method and way that
undertakes various activities along with their time to complete them within specified time period.
In present scenario Gantt chart is more favourable for Hershey as it helps them to identify
number of resources and time to complete a task (Gardner, 2018).
5
it into smaller options. Example- WBC is a folder of projects while on other side its smaller task
are subfolders that contain essential information to complete a project effectively.
Gantt chart
Gantt chart is a type of bar chart that defines a project schedule, this chart was developed
by Henry Gantt in the year 1915. It works effectively for an organisation like they are designed
in a way that develops relationship between activities and different schedules of an organisation.
In majority of project plans Gantt chart is one of the most popular method and way that
undertakes various activities along with their time to complete them within specified time period.
In present scenario Gantt chart is more favourable for Hershey as it helps them to identify
number of resources and time to complete a task (Gardner, 2018).
5
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P4) Appropriate use of qualitative and quantitative approach used by a company.
Quantitative method- This is a method for research information and the data which is collected
and based on facts and figures. Further it is considered effectively in organisation because it
contains numerical value and statistical information in organisation. This is used to complete
research with properly interpreting the data to make effective decisions.
Qualitative method- Qualitative research method is used to collect information in a qualitative
form. This determines that is based on views, opinion, suggestions and many more of an
individual. It helps them to complete their work in a specific period. Moreover, this form of
research leads them to gain in-depth information about their work.
Sample size- This determines the actual number of respondents which are collected for gathering
information from respondents. In context of Hershey the sample size selected is 40 from
organisation gather information and interpret data in organisation (Gardner and Dunkin, 2018).
Questionnaire:
6
Quantitative method- This is a method for research information and the data which is collected
and based on facts and figures. Further it is considered effectively in organisation because it
contains numerical value and statistical information in organisation. This is used to complete
research with properly interpreting the data to make effective decisions.
Qualitative method- Qualitative research method is used to collect information in a qualitative
form. This determines that is based on views, opinion, suggestions and many more of an
individual. It helps them to complete their work in a specific period. Moreover, this form of
research leads them to gain in-depth information about their work.
Sample size- This determines the actual number of respondents which are collected for gathering
information from respondents. In context of Hershey the sample size selected is 40 from
organisation gather information and interpret data in organisation (Gardner and Dunkin, 2018).
Questionnaire:
6

Q1) Are you aware about the phenomena of HRM practices?
a) Yes
b) No
Q2) Do you think employee's training, recruitment and selection aid in accomplishing
international standards of HRM
a) Agree
b) Dis-agree
Q3) How on- the job training in Hershey improve HRM functions to achieve global
standard of HRM.
a) By boosting employees to adopt to new changes
b) By hiring experts from outside
Q4) It is mandatory for Hershey to perform HRM practices?
a) Yes
b) No
Q5) Do You think uplifted HRM functions can meet up international standard of HRM?
a) Yes
b) No
Q6) Which type of training method is applied by Hershey to enhance training,
recruitment and selection criteria?
a) On- the job training
b) Off – the job training
Q7) Provide appropriate suggestions to Hershey so as to improve HRM functions to
achieve global standard of HRM.
P5) By using tools and techniques data interpretation is done
Theme: Explain phenomena of HRM practices
7
a) Yes
b) No
Q2) Do you think employee's training, recruitment and selection aid in accomplishing
international standards of HRM
a) Agree
b) Dis-agree
Q3) How on- the job training in Hershey improve HRM functions to achieve global
standard of HRM.
a) By boosting employees to adopt to new changes
b) By hiring experts from outside
Q4) It is mandatory for Hershey to perform HRM practices?
a) Yes
b) No
Q5) Do You think uplifted HRM functions can meet up international standard of HRM?
a) Yes
b) No
Q6) Which type of training method is applied by Hershey to enhance training,
recruitment and selection criteria?
a) On- the job training
b) Off – the job training
Q7) Provide appropriate suggestions to Hershey so as to improve HRM functions to
achieve global standard of HRM.
P5) By using tools and techniques data interpretation is done
Theme: Explain phenomena of HRM practices
7
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Q1) Are you aware about the phenomena of HRM practices? Frequency
a) Yes 20
b) No 20
20 20
a) Yes
b) No
Interpretation: From the pie chart it can be summarized that out of sample of forty
communicator twenty respondent commented that yes they are aware about concept of human
resource management. while renaming twenty people said that they are unaware about it.
Theme: Employee's training, recruitment and selection aid in accomplishing international
standards of HRM
Q2) Do you think employee's training, recruitment and selection aid
in accomplishing international standards of HRM?
Frequency
a) Agree 15
b) Dis-agree 25
8
a) Yes 20
b) No 20
20 20
a) Yes
b) No
Interpretation: From the pie chart it can be summarized that out of sample of forty
communicator twenty respondent commented that yes they are aware about concept of human
resource management. while renaming twenty people said that they are unaware about it.
Theme: Employee's training, recruitment and selection aid in accomplishing international
standards of HRM
Q2) Do you think employee's training, recruitment and selection aid
in accomplishing international standards of HRM?
Frequency
a) Agree 15
b) Dis-agree 25
8
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15
25
a) Agree
b) Dis-agree
Interpretation: From the above it can be concluded that from the sample of forty people fifteen
communicator are agreed that employee's training, recruitment and selection aid in
accomplishing international standards of HRM. While left over twenty five responsive shared
their view that employee's training, recruitment and selection aid in accomplishing international
standards of HRM does not assist.
Theme: On- the job training in Hershey improve HRM functions to achieve global
standard of HRM
Q3) How on- the job training in Hershey improve HRM functions to
achieve global standard of HRM?
Frequency
a) By boosting employees to adopt to new changes 22
b) By hiring experts from outside 18
9
25
a) Agree
b) Dis-agree
Interpretation: From the above it can be concluded that from the sample of forty people fifteen
communicator are agreed that employee's training, recruitment and selection aid in
accomplishing international standards of HRM. While left over twenty five responsive shared
their view that employee's training, recruitment and selection aid in accomplishing international
standards of HRM does not assist.
Theme: On- the job training in Hershey improve HRM functions to achieve global
standard of HRM
Q3) How on- the job training in Hershey improve HRM functions to
achieve global standard of HRM?
Frequency
a) By boosting employees to adopt to new changes 22
b) By hiring experts from outside 18
9

22
18
a) By boosting employees to
adopt to new changes
b) By hiring experts from
outside
Interpretation: The above discussion provide conclusion that from the sample of forty
respondents twenty two communicator shared their view that by boosting employees to adopt to
new changes Hershey improve HRM functions to achieve global standard of HRM. And eighteen
people committed that by hiring experts from outside the above statement can be justified (Holm
and Haahr, 2018.).
Theme: Mandatory for Hershey to perform HRM practices
Q4) It is mandatory for Hershey to perform HRM practices? Frequency
a) Yes 30
b) No 10
10
18
a) By boosting employees to
adopt to new changes
b) By hiring experts from
outside
Interpretation: The above discussion provide conclusion that from the sample of forty
respondents twenty two communicator shared their view that by boosting employees to adopt to
new changes Hershey improve HRM functions to achieve global standard of HRM. And eighteen
people committed that by hiring experts from outside the above statement can be justified (Holm
and Haahr, 2018.).
Theme: Mandatory for Hershey to perform HRM practices
Q4) It is mandatory for Hershey to perform HRM practices? Frequency
a) Yes 30
b) No 10
10
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