HI5019 Strategic Information System: Wise Tech Global Limited Report

This report analyzes the strategic information systems of Wise Tech Global Limited, an Australian IT firm specializing in cloud-based applications like CargoWise One. It identifies the company's structure, products, and services, and discusses the operations and functionality of its information systems. The report examines the importance of an information systems strategy and the difficulties in developing one, suggesting solutions to overcome these challenges. Furthermore, it analyzes typical problems in information systems projects, illustrating them with examples and proposing remedies. The report emphasizes the role of information systems in achieving organizational goals, improving customer service, and supporting strategic decision-making. Desklib provides this and many other solved assignments for students.

Strategic Information System
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Contents
Introduction................................................................................................................................3
1. Identification and discussion of the chosen company’s structure, products and services
under consideration....................................................................................................................4
2. Operations and functionality: Identify and discuss................................................................6
3. Discuss what constitutes an Information Systems (IS) Strategy and explain why such
strategy is needed as part of the overall organisational strategy................................................7
4. Discuss why the organisation may experience difficulties in developing an Information
Systems Strategy. As part of your answer you should suggest solutions to the difficulties you
discuss........................................................................................................................................9
5. With reference to your studies on Information Systems failures:........................................10
a. Analyse the typical problems that might be expected to arise within Information Systems
projects.....................................................................................................................................10
b. Illustrate your answer with reference to literature and any relevant examples....................11
c. Suggest remedies to the problems you have identified........................................................12
Conclusion................................................................................................................................13
References................................................................................................................................14
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Introduction
Strategic management is a concept which assists in developing and formulating procedures as
well as policies of the business organization. This will assist in achieving organizational goals
and objectives. This project report is based on the product, services and structure of Wise
tech global limited which is one of largest IT firm in Australia. Cargo is primary products of
this company that is a cloud-based application. It aids other business organization to maintain
the information and secure the data for achieving a better result. Also, has been discussed
functionality as well as several strategies of the information system of Wise tech Global
limited.
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1. Identification and discussion of the chosen company’s structure, products and
services under consideration
Introduction: For this report, Wise Tech Global limited firm has been selected. It is situated
in Alexandria, Australia (Galliers and Leidner, 2014). This company assists other firms in
designing cloud-based application at the global scale. Cargo is one of its primary products
that help to enhance automation, profitability, productivity and also give proper
communication channel between transport department and warehouse. This application not
only big size organization but also, medium and small size company in Australia. This
organization faced tough competition from its competitors such as JDA software group,
Oracle corporations and many more.
Structure of Wise tech global limited includes:
Production: This firm offer cloud-based solution to other companies. The main function of
this section is to develop and design software for effective improvement process. The Wise
tech global limited is basically deals with software and applications.
Promotion and marketing: For achieving high growth and Development Company need to
develop various marketing and promotional strategies. It will assist in increasing number of
market share and profitability at global scale. This firm creates an attractive website that
contains all the required information about the product and services. This will attract a huge
number of customers towards the firm.
Finance: This department plays a most important role in the business organization as it
provides funds to another department for the smooth running of business practices. With the
help of finance department, company gets to know everything about returns for investment
and correct time schedule for the realization of profit (Peppard and Ward, 2016).
Human resource: It plays major role within the business organization as it helps in selecting
the right candidate for the right job. It is the main function of HR to select a highly skilled
employee for the company on the basis of their qualification, experience, knowledge and
skills.
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Compliance: This company deal with the cloud-based application so it is important to make
registered and also got patient as well as copyright of the services for the compliance
purpose. This will assist people in buying the correct products.
Customer services: Wise tech global limited is the largest company in Australia that has a
huge number of customers (Haux, et. al., 2013 ). This firm offers a wide range of services to
their customers and takes their review and feedback on regular basis for improving its quality
of services. This firm has a separate department of customer service that provides right
information regarding products and services to its customers. Management level improves the
quality of service by feedback and review of customers.
Operations: This department makes smooth workflow process within the organization for
achieving better result and profitability. Operation department develops various report about
different about business practices that help in decision-making process. For example report of
marketing section company gets to know the number of staff member and target attain by
each individual
Products of Wise Tech global limited are as follows:
Borderwise: This application assists the international trade for achieving huge financial
profit and development. With the help of this software customer automatically know about
the tariff plan and also get accurate updates on the tariffs change. A business organization run
in a smooth way by taking help this application and avoid chance of risk as well as penalties
(Pearlson, et. al., 2016).
Cargowise one: Business industry solves various issues and problems quickly with the help
of this software. It gives one-time solution to all issues. It is most effective cloud-based
software that assists companies in solving their issues by getting accurate information. It
provides all required information to their customers regarding products and services of the
firm. Business industry increase level of profitability as well as productivity at the global
level.
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2. Operations and functionality: Identify and discuss
Company achieves high development and growth of the cloud-based software that is provided
to consumers at global level (Becker, et. al., 2013). According to the annual report of the
firm, the main aim of the Wise tech global limited is to make continuous innovation for
increasing productivity and profitability. For attaining this company follow:
 Investment to create new models
 Current models modified with new components of techniques.
 Services expansion at global level
 Ensure Update of compliances of several nations
 Build comprehensive infrastructure for new technology and idea.
This firm has to overcome some issues which can hamper the performance level and
objectives of the company that is discussed above.
Competition: The wise tech global limited face tough competition from JDA software group,
Oracle Corporation and many more. Market share of the company will be reduced because of
increased competition.
Innovation: This firm deals with software and application so it is highly important to update
them on daily basis (Hair Jr, et.al., 2016).
The several issues can be fixed through:
 Targeting new segment of market
 Use high advance and eco-friendly technology
 Update existing products with new technology
The identified issues of the firm can be solved through:
 Increase market presence by taking help of new, innovative, marketing strategy and plan.
Company enhance market share with the help of marketing strategy.
 Innovation is most important part of the firm that helps in developing existing services to
attain high growth and profitability.
 Technology should be eco-friendly which can easily operate by customers. This will help in
creating a good image of company among customers.
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3. Discuss what constitutes an Information Systems (IS) Strategy and explain why such
strategy is needed as part of the overall organisational strategy
Information system: the main aim of an information system is to coordinate several
technology practices within the organization so that company can easily attain its desired
goals and objectives (Morecroft, 2015). Technology has been changing on daily basis so, it is
highly important for the firm to update techniques for achieving better result and profitability
at the global level.
Importance of information system: For the growth and development of the business
organization, information system plays a major role as it ensures requirements of business
regarding technology. Information plays a very crucial role in the management decision-
making process. So, it is essential to update correct information system to the management as
it influences the performance level. For creating effective strategic plan following points can
be followed:
Understand the goals of the business: Before making strategy it is very much important to
understand main objective as well as goals of the company.
The requirement of technology and information: After identifying the objectives;
management has to determine appropriate information and technology that is required for the
business activities. This will help in attaining high growth and success in a global scale (Hill,
et. al., 2014).
Review and consolidate: With the help of this company get to ensure that information is not
duplicate or wrong. The accuracy of data is maintained by the organization to achieve desired
set of the target in the certain time period. For developing application and software proper
information and data required to the management.
After evaluating all the key aspects a system is developed so that company achieves desired
goals. The information system is important for the organization in following ways:
 Appropriate information is required by the management for developing correct software and
application to meet customer’s satisfaction level.
 The accurate information assists management to forecast exact return on the investments
(Turnbull and Valla, 2013).
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 For every business organization customer services are very important. Without satisfying,
customers need no firm can attain their desired set of goals and objectives. So, it is important
for the firm to take review and feedback from their customers on regular basis regarding their
products and services (Armstrong and Taylor, 2014).
 For making marketing strategy information system play very major role. It is essential to
have appropriate information about customers before making any marketing strategy.
 To control management process and proper data management, information system assists in
controlling them. With a right channel of information, company get correct information that
helps in accomplishing desired set of target in certain time period effectively.
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4. Discuss why the organisation may experience difficulties in developing an
Information Systems Strategy. As part of your answer, you should suggest solutions to
the difficulties you discuss.
WiseTech Global Limited company delivers the different solution related to cloud-based
software and provide this software to the logistics industry in all over the world. This
company is listed on Australian Stock Exchange. According to the viewpoint of Wise tech
Global (2018), the core value of the company is culture as well as they are having highest
priorities as well as forces which assist in driving the actions. WiseTech Global Limited
having a different product which is Cargo Wise one and Breakthrough software solution. An
information system, as well as strategies, play an important role in doing practising and
research (Wise tech Global, 2018). For doing the best functioning related to information
system, appropriate strategies should implement. Along with this, information system assists
in sharing the role in WiseTech Global Limited with the view of the strategy of Information
system.
According to Kornkaew (2012), it has been analysed that at the early stage of the founding of
the strategies, no proper and appropriate information system is there as it assists in recording
the collection of data in WiseTech Global Limited and the reason for this is the
nonattendance of necessity on the Information framework. The nonattendance of people on
the frameworks. The nonattendance of a financial plan for promoting advancement of
programming. The nonattendance of workers to actualize the Information framework. In the
lights of Xu and Quaddus (2013), it has been depicted that in implementing the strategies
related to information system appropriate time, funds along with the resources are required. It
is necessary and essential that manager needs to monitor the strategies as well as system (Xu
and Quaddus, 2013).
According to Almalki, et. al (2017), it has been depicted that there are so many issues or
difficulties which generate at the time of implementing the information system strategy at
WiseTech Global Limited and these strategies having an adverse influence on planning,
designing or implementing the information system includes management challenges,
environmental, technical, human as well as time challenges. In the lights of Almalki, et. al
(2017), it has been evaluated that management challenges include poor coordination and
sharing of responsibilities, lack of communication and so on. This difficulty can be resolved
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by using appropriate planning. Higher authorities of WiseTech Global Limited should make a
team and allocate the work so that they can make coordination in their activities and on the
basis of that responsibilities can be share.
As stated by Almalki, et. al (2017), it has been depicted that while implementing or
developing information system strategies there are some technical challenges which
WiseTech Global Limited is facing which include lack of requirement or knowledge on
information system. This problem can be resolved by delivering training to the staff members
which help in increasing the knowledge and skills. Manager needs to take proper care of their
employees and provide guidance according to the task so that it can complete in a proper
manner. According to Almalki, et. al (2017), it has been analysed that there are some human
challenges which they are facing include difficulty in recruiting suitable staff or lack of staff
implement the system. These problems can be resolved by recruiting efficient employees
which having good knowledge and skills related to information system (Almalki, et. al.,
2017).
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5. With reference to your studies on Information Systems failures:
a. Analyse the typical problems that might be expected to arise within Information
Systems projects.
Once the new framework is produced and tried it's the ideal opportunity for execution which
incorporates preparing of new contracts for utilizing the Information framework procedure
and perceiving how quick the IS can end up noticeably operational (Orna, 2017).
According to Laudon and Laudon (2016), it has been analysed that there are so many
problems or issues related to the information system which include goals, technology,
economy, self-image, maintenance and usage. Goals of the company are ambitious as well as
conflicting. Another issue is technology as it provides the restriction to the choice as well as
having a high risk of change. A portion of the average issues emerging at Information
framework procedure are objectives where WiseTech worldwide requirements to recognize
what you need your framework to do as it includes various undertakings from following
essential information of organization to drift investigation. As stated by Markgraf (2018), it
has been depicted that upkeep which implies keeping the data or information of organization
a la mode, the Information framework system can utilize this information to produce deals,
instalments, costs, and so forth. At that point comes the utilization and changes part where it
comes as a noteworthy test as utilizing the data proficiently and transforming it as indicated
by the procedure of Information framework in WiseTech Global Limited (Markgraf, 2018).
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b. Illustrate your answer with reference to literature and any relevant examples.
According to Markgraf, (2018), it has been evaluated that there are many issues in tries
classification experienced like Technical identifying with innovative perils in the venture, a
business procedure which is identified with ventures plan, assets identifying with gear and
materials. A writing audit comprises of both rundown and amalgamation of some specific
applied classes. A rundown is typically an audit of the information though the combination is
re-rearranging of information. The fundamental reason for the writing audit is to demonstrate
the relationship of all work to under thought, putting all works with a commitment to
examination issue being inquired about, recognizing holes existing in writing and settling
clashes of actualizing Information framework procedure (Markgraf, 2018).
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c. Suggest remedies to the problems you have identified.
To solve the each and every problem which WiseTech Global Limited is facing, they can use
System Development Cycle. For this, employees should provide more efforts in managing the
information System specialists. System development life cycle refers to the concept which is
related to the application of system approach related to the solution of problem of the
information system. This process includes some steps which are:
Investigation: They have to investigate all the problem which is related to the information
system and that is facing by WiseTech Global Limited.
Analysis: Then they have to analyse all the problems and identify various solutions
(Valacich, et. al., 2015).
Design: After analysis, appropriate strategies need to design and that will help in resolving all
the issues.
Implementation: Then, all the strategies should implement so that problem can be resolved.
Maintenance: After this, it helps in maintaining the performance of the firm (Valacich, et. al.,
2015).
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Conclusion
By evaluating above project report, it has been concluded that every company can easily
succeed in the high competitive environment by taking help of marketing innovation. The
business trend has been changed from time to time according to change in technology.
Company achieves high growth and development in the global market by providing high-
quality products and services to their customers. Businesses have to develop an effective
strategic plan to update the technology on regular basis to attain organizational goals and
objectives. With latest technology firm can easily operate its business practices at a global
scale to accomplish high growth and development.
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References
 Almalki, M., Al-fleit, S and Zafar, A., 2017. Challenges in Implementation of Information
System Strategies in Saudi Business Environment: A Case Study of a Bank. International
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practice. Kogan Page Publishers.
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design of business processes. Springer Science & Business Media.
 Galliers, R.D. and Leidner, D.E. eds., 2014. Strategic information management: challenges
and strategies in managing information systems. Routledge.
 Hair Jr, J.F., Hult, G.T.M., Ringle, C. and Sarstedt, M., 2016. A primer on partial least
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 Turnbull, P.W. and Valla, J.P. eds., 2013. Strategies for international industrial marketing.
Routledge.
 Valacich, J.S., George, J.F. and Hoffer, J.A., 2015. Essentials of systems analysis and design.
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 Xu, J and Quaddus, M., 2013. Managing Information System: Ten Essential Topics. [Online]
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