MMHA 6999: Strategic Plan Development for Hillsboro County HHA Project

This project presents a comprehensive strategic plan for the Hillsboro County Home Health Agency (HCHHA), addressing its mission, core values, and operational strategies. The analysis includes an examination of HCHHA's weaknesses, such as political influence and employee turnover, and identifies opportunities for growth, such as market share expansion and improved financial performance. The plan outlines long-term strategic priorities, including child health initiatives and financial improvements, and details operational and tactical plans, such as child health programs and E-health record systems. Key Performance Indicators (KPIs) are defined to monitor patient care, and a change management plan, based on Kotter's 8-step model, is proposed to address organizational changes. The project also includes a training plan, incentive strategies, a project timeline, and a budget for change management, supported by references to relevant literature on project management, stakeholder management, and change implementation.

Developing strategic plan
Hillsboro County Home Health Agency

Mission statement
• The mission of “Hillsboro County Home Health Agency, Inc” is
to offer individual services to people, their illness and
disabilities in the general environment.
• The health care agency is aimed to prevent spread of the disease
and avoid the effect of all different unavoidable diseases. The
disables are offered quality nurses in terms of high level nursing
facilities as well as therapeutic care.
• For promotion of health “Hillsboro County Home Health
Agency”, provides encouragement and data to families,
individual ill people and community groups.

Core values
• The core values of “Hillsboro County
Home Health Agency” are as follows:
• To develop a well organized patient
centric people care services
• To encourage teamwork among the
working staffs of the agency
• To increase team collaboration,
professionalism and leadership
qualities of the team members

Weakness of HCHHA
• Due to high political influence, the management team of
the agency is facing political challenges
• The other weakness of the agency is lack of income
diversification
• In the competitive healthcare market rate of conflict
increases
• The medicate plan of HCHHA does not cover any of the
services those are given by the division.
• The increasing rate of employee turnover is referred to as
another major weakness of HCHHA.

Opportunities of HCHHA
• After analyzing the healthcare operation
services of HCHHA, it is identified that,
due to periodic market analysis and
monitoring approaches, the market share of
the organization can increase
• Executive director operates all team
members professionally with quality
leadership. As a result the, team members
will feel free to share their ideas and view
points while required.

Grand strategies or long-term strategic
priorities
• It is essential for HCHHA, to develop long-term
sustainable business strategies. With the help of these
strategies the company would be able to earn long-
term commercial profit and competitive advantages as
well.
• Child health initiatives will be increased
• The overall financial performance of the company
should be improved successfully
• The strategies of HCHHA are required to be improved

Operational and tactical plan
• Child health program initiatives
• Development of financial performance
• Medical care improvement
• Use of E-health record keeping system
• Reducing staff turnover rate

Key performance and evaluation indicators
People care unit of the agency needs to
consider the below Key Performance
Indicators (KPI):
Treatment cost
Patient wait time
Safety of the patients
Patient’s waiting time
Patient’s satisfaction rate
Average hospital stay

Change management plan
The size of the change and its impact on the community
and the organization
The finance committee head of HCHHA is concerned on
significant changes in refurbishment by
implementing mandatory modifications in medicare
activities for child and adults. The impacts of the
changes in HCHHA are elaborated:
• Improvement in patient care
• Cost reduction
• Efficiency improvement

Administrative closure processes
Change management strategy. For this healthcare
organization, the change management strategy can be
developed followed by Kotter’s 8 steps of change model.
• Creation of Urgency
• Formation of powerful alliance
• Creating change vision
• Communicating vision
• Removal of obstacles
• Creating short term winning
• Building on the change
• Changes in corporate culture

Team structure and responsibilities

Sponsor roles and responsibilities
• The sponsors should recognize and qualify project level benefits and realize those
benefits respectively
• Sponsors must participate in all project development activities
• They should provide the members an appropriate direction and make sure that the
members are governed towards the expected project objectives
• They are responsible to develop the steering committee and guide members to give
project empowerment
• The sponsors should give proper direction to the members

Planning and implementation
After reviewing the case scenario of HCHHA, it has
been determined that major issues are associated to
resource allocation and steering committee formation.
During planning and implementation theses activities
needs team member’s attention. The tasks on which
the team sponsor and supervisor need to focus on
include
• Scope design
• Feasibility study
• Proper allocation of resources
• Schedule design
• Establishing steering committee

Change management resistance plan
Current status
Or the desired state
Driving forces
(positive forces to
change)
Restraining forces
(obstacles to
chnages)
Proper budget
Childcare
initiatives
Quality nursing
Lack of
resources
lack of
technical
aspects
Improper
budget
estimation

Training plan
• Currently the organization does not have any
specific training and development program.
Therefore, the strategic training and development
plan that are applicable for this organization are as
follows:
• Organization of training seminars and workshops:
Based on healthcare activities needful training and
development program are required to be arranged
and implemented.

Incentives and celebration of successes
• Incentives and reward are the best ways to keep
all staffs engaged to assigned responsibilities.
The strategies that are implemented by the
agency to celebrate the success are as follows:
• Annual bonus: Once in a year, all the staffs are
needed to be awarded with bonus amount.
• 1.5 additional payments on vacations and
holidays: The staffs who will show interest
working on holidays must be paid double than
regular.

Final project timeline

Budget for change management
• In order to change existing budget structure of the organization the other aspects on
which the company needs to focus on include:
• Creation of control system: The overall organizational healthcare process needs to
be improved by implementation of electronic health record keeping system. The E-
health record keeping system will control the access and ensure that no unwanted
users are capable to access healthcare related information from the server anytime.
• Collaboration with the finance officers: While allocating budget for individual
activities, resources and purchasing healthcare equipments it is essential for the
agency to collaborate with the finance officers. For successful implementation of the
objectives partnership in sponsorship is very essential.

References
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Springer, Berlin, Heidelberg.
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6-14.
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