Business and Business Environment Analysis: Hotel Hilton's Strategy

This report provides a comprehensive analysis of the business and business environment of Hotel Hilton. It examines both micro and macro surroundings, focusing on how Hilton aims to generate profits and revenue. The report explores the interrelationship of functions within the hotel, emphasizing how they reach potential customers. It delves into the application of PESTLE factors in Hilton's strategic planning, alongside internal and external analyses to identify strengths, weaknesses, and their influence on decision-making. Furthermore, the report includes a SWOT analysis to pinpoint key strengths and weaknesses, providing a detailed overview of Hilton's operational strategies within the global hospitality sector, with reference to public, private and voluntary sectors. The report also includes an overview of the types of organizations and the growth of the international business environment.