HND Conference and Banqueting Management Report: Unit 13

This report provides a comprehensive overview of conference and banqueting management, addressing key strategic and operational issues within the hospitality sector. It delves into administrative procedures, pricing and packaging strategies, discounting initiatives, financial and legal considerations, and marketing aspects. The report also highlights the importance of health and safety regulations, function etiquette, and religious/cultural guidelines. Furthermore, it explores performance and quality review techniques, including profit realization and client/guest evaluation procedures. The conclusion emphasizes the significance of effective management practices for the growth and development of the conference and banqueting sector. The report is supported by references to relevant books and journals.

Conference and
banqueting
management

Cover Content
• Introduction
• Key strategic and operational issues
• Performance and quality review techniques
• Conclusion
• References

Introduction
Banquet and conference services are typically nothing more elaborate meal due to
the scope of the event or size of the crowd present. In hospitality sector, banquet
and conference services can be as varied as the style of the event and usually, the
type of service is somewhat decided by the extent of the event, menu and crowd.

Key strategic and operational issues
There are various issues which are include in the proper management of conference
and banqueting sector, some of them are as following:
Administrative procedures
Pricing and packaging- It is the main issue which is highly faced by the
conference and banqueting sector. There are numerous competitors and they are
also offered different services according to the needs and demands of the customers

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Discounting initiatives- It is another issue which can be faced by different
organizations that re belong from banqueting and conference sector. For example, if
the competitors of Service On A Plate offer high discount on its services then it
affect the business of this company.

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Financial, legal consideration and marketing consideration
Health and safety at work Act, 1974- It is an act which is developed by the
government of UK for providing protection to the heath, safety and welfare. If the
companies will not provide safety and security to their employees then it will be an
issue which affect the business of the company.

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Function etiquette and protocol
Religious and cultural guidelines- There are various issue are raised due to it because there
are different people who belong from different communities so they follow different
religion and culture. For example, a person who belong from Hindu community then the
organisation organised all the event according to the individual. If there are lack
information in about the culture and religion then it can be an issue.

Performance and quality review techniques
Performance and quality review of events are used to assess ways of generally make
improvement in on going and future events. It is an effective and widely adopted best
practice procedure in banquet and conference management.
Profit realisation- For this, the project manager of Service On A Plate company can use
budget review. It is a process of aid and sum of fund which is usually divided during
the planning stage of a banquet.

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Client and guest evaluation procedures- It is an another method which can also be used
in term of techniques or review. For example, if the company organised a wedding
event then it should have review about the guest and clients so that they can have
proper information about them. In Service On A Plate, the project manager can have
information that how much people are attending this function

Continue...
Client and guest evaluation procedures- It is an another method which can also be used
in term of techniques or review. For example, if the company organised a wedding
event then it should have review about the guest and clients so that they can have
proper information about them. In Service On A Plate, the project manager can have
information that how much people are attending this function

Conclusion
As per the defined information, it can be concluded that conference and banqueting
sector is beneficial for the growth and development of the economy. Different
strategic and operational key issues like discounting initiatives, space utilization,
function sheet, health and safety acts, religious and culture guidelines are involved inn
the effective management of conference and banqueting events.

References
Books and Journals
Tung, V. W. S. and King, B., 2016. The stereotyping of tourism management students in a
business school setting. Journal of teaching in travel & tourism. 16(1). pp.60-77.
Wood, R. C. ed., 2017. Hotel Accommodation Management. Routledge.
Yang, S., Yu, J. and Wang, X., 2016, January. Discussing on Management Accounting. In
International Conference on Accounting and Finance (AT). Proceedings (p. 5). Global
Science and Technology Forum.