Strategic Planning Report for Business Strategy Task 1 (HND Level 5)

This report analyzes the strategic planning process for a coffee shop, focusing on the importance of goals, objectives, mission, and vision statements in guiding business direction. It explores the factors that influence strategic planning, such as communication, workforce engagement, authority response, and economic considerations. The report also evaluates the effectiveness of techniques like the System Pyramid in strategic development. The coffee shop's mission is defined as creating a valuable coffee chain with exotic flavors, while the vision aims to connect people from diverse interests with unique flavors. The System Pyramid, including aspects like sharing vision, accountability, stakeholder involvement, tools, enabling behavior, and measures, is suggested to enhance strategic planning. References to relevant literature on knowledge products, business model design, and strategic planning are also included. This report is a valuable resource for students studying business strategy on Desklib.

TASK 1
BUSINESS
STRATEGY

COVER TABLE
 Introduction
 Importance of goal in strategic planning
 Factors affecting strategic plan
 Effecetivenss of technique in strategic development plan
 References

INTRODUCTION
 Succesful establishemnt of coffee shop needs efficient stra
tegic plan in order to achieve oragnisation goals and object
ive within in quality, budget and time contraints.
 Direction of an company growth can be identified through
its mission and vission statement through selection of appr
opriate strategies.

Importance of business goal, objectives and
mission in strategic planning
Direction of organisation can b
e identified by its vision and mi
ssion statement. This should be
achieved through various strate
gies that are developed by firm.
Business goals and core compet
encies provided way to the strat
egic development plan and effe
ctive management of these plan
in business environment.

CONT
Mission: Mission of coffee sh
op is “To create an valuable c
offee chain with developing e
xperience of exotic flavours o
f caffeine”.
Vision: The vision statement
of newly opened coffee shop i
s “To bring out people connec
ted from diverse interests and
culture with unique flavours.”

Factors affecting formulation of strategic
planning
Strategic planning involves various issues that are to be cons
idered while developing growth plans. The issues should be r
esolved by higher authority ion working environment in order
to bring efficiency in their functions. The various issues that a
re faced during development of strategic plans are as follow:
 Communication
 Workforce Engagement
 Response of Authority
 Economical Factors

CONT
Workforce Engagement: Thi
s can be major barrier in effec
tive development of strategic
plan.
Communication: This can be
major issue in effective develop
ment and implementation of str
ategic plan in company.

Effectiveness of techniques in developing
strategic plan
System Pyramid is the techni
ques which is utilised by com
panies in order to bring efficie
ncy in strategic planning of or
ganisation. Coffee shop shoul
d comply with System Pyrami
d in defining various techniqu
es to effective development of
plans for growth of shop.

CONT
 S- Share Vision
 Y- You are Accountable
 S- Stakeholders Involvement
 T- Tools and Techniques
 E- Enabling Behaviour
 M- Measures and Processes

REFERENCES
Torrent-Sellens, J., 2015. Knowledge products and network e
xternalities: implications for the business strategy. Journal
of the Knowledge Economy. pp.1-19.
Zott, C. and Amit, R., 2010. Business model design: an activit
y system perspective. Long range planning. 43(2). pp.216
-226.
Zott, C., Amit, R. and Massa, L., 2011. The business model: r
ecent developments and future research. Journal of mana
gement. 37(4). pp.1019-1042.

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