Exploring the Impact of Hofstede's Five Dimensions on Business Culture

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This report provides an in-depth analysis of Geert Hofstede's Five Dimensions of Culture, a crucial framework for understanding cultural differences in international business. The report begins with an introduction to cultural dimensions and their impact on work environments, relationships, and business processes. It then details Hofstede's five dimensions: Power Distance Index, Individualism versus Collectivism, Masculinity and Femininity, and Uncertainty Avoidance. The report explains each dimension, its relevance to business operations, and provides justifications and recommendations regarding the application of these dimensions in various business scenarios. The analysis includes critical perspectives on the relevance of individualism and power distance cultures, along with suggestions for modifications in power distance culture to promote employee participation. The conclusion summarizes the importance of cultural awareness in the workplace and the significance of Hofstede's dimensions for international business success, emphasizing the need for adapting business strategies to diverse cultural contexts. The report is supported by several academic references.
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Hofstede Five Dimensions Of
Culture
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Table of Contents
INTRODUCTION...........................................................................................................................1
Hofstede Five Dimensions Of Culture........................................................................................1
CONCLUSION................................................................................................................................3
REFERENCES................................................................................................................................4
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INTRODUCTION
Cultural dimensions is the environment that surrounds around the people working and
performing all the time. It's far an effective factor that designs people work experience,
relationships, and processes. Moreover, a corporation’s culture is made up of all the lifestyles
every employee brings to the business enterprise.
Thus, this report will highlight the cultural dimensions which are identified by Geert
Hofstede, who have proposed four dimensions that will help international business to operate
effectively and adopt various culture within their organisation (Bakir, and et.al., 2015).
Eventually, the project will also frame the justifications and certain recommendations on the
culture that the organisation should follow.
Hofstede Five Dimensions Of Culture
Globalization, conversation and corporations are consequently observed via different cultures.
Therefore, people who operates in international enterprise may be taken by way of wonder when
they learn how humans behave in different cultures. However, country wide subculture has been
shown to effect on organisation activities, from capital structure to their overall performance.
Thus, Cultural cognizance can cause more success of international business ventures and
absence of it may just as well result in their failure (Beugelsdijk, Kostova,and Roth.2017).
Therefore, keeping in mind the importance of cultural awareness, the Geert Hofstede a famed
writer developed different diverse cultural ‘dimensions’, and has researched troubles regarding
cultural differences. Thus, he proposed five dimensions or ‘trouble areas’ which represent
variations amongst national cultures : power distance, uncertainty avoidance,
individualism/collectivism, masculinity/femininity and lengthy-term orientation.
Power Distance Index: This dimension on international business depicts that how social
inequality is sensed and accustomed in unique cultures. Thus, Hofstede explains how in
excessive power distance cultures children are upraised with an emphasis on honoring elders,
that's carried via to adulthood. Therefore, this model is important for businesses to become
centralized as personnel select a more autocratic management pattern in which subordinates are
expected to be instructed what to do and there are wide remuneration gaps within the hierarchical
composition.
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On the flip it is not relevant for the business because low distance cultures inequality isn't
always beneficial, because personnel opt to be consulted with regards to decision making and as
a result decide upon a more creative and democratic superior (Tekeş, and et.al., 2018).
Individualism versus collectivism: Individualism is the cultural dimension in
international businesses where desire of human beings to belong to a slackly knit community
wherein significance is located at the individual and self-reliance. On the other hand, collectivist
factor of international business places importance on dependent social group which include their
own family, instead of focusing on itself.
However, individualist factor is not relevant for business activities as personnel expects
the freedom to work independently and collectivist cultures is important for companies as
management systems are accountable for the groups of employees and the harmony among those
groups (Favaretto, and et.al., 2016,).
Masculinity And Femininity: In international business, masculinity and femininity is
important for business activities as masculinity depicts cultures with different gender roles in
which men are associated with success, rivalry and rewards at the same time as women represent
on kind values including lifestyles and decency.
On the other hand, Femininity represents cultures wherein gender roles coincidence i.e. in
masculine cultures superiors are represented as greater emphatic and determinant, while female
cultures focuses on self-generated people who go through conflicts and promote engagement of
personnel in choices.
Uncertainty Avoidance : In international business Uncertainty Avoidance Index is
important for operating corporation activities as it focuses on the degree of tolerance for
incertitude and uncomfortable situations occurring within the society -i.e. unorganized state.
Therefore, a high Uncertainty Avoidance ranking suggests the organization has a low
tolerance for uncertainty and locution and thus, this creates a rule-oriented surroundings within
the company that constitute laws, guidelines, regulations, and power if you want to reduce the
quantity of cognitive state.
On the other hand, a Low Uncertainty Avoidance rating shows the country has much less
problem about ambiguity and uncomfortable situations and has greater tolerance for a different
type of problems arises (Deephouse, Newburry, and Soleimani.2016).
Justifications
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In my opinion, Individualism is not relevant for the international business activities as in this
culture personnel focus on their own benefits and needs and work only to fulfill their own desires
and wants rather than accomplishing the goals of an organization. Thus, due to this dimension
companies may fail to expand its business in international market.
Moreover, according to me, in international business power distance culture is not
beneficial for conducting activities as in such culture every personnel is not given equal
opportunities to participate in decision-making process of organization and all the rights to make
decisions are given to leaders, thus, in this cultural dimension autocratic leadership style is
followed in which leaders provide guidelines to subordinates and they have to perform their tasks
according to those rules given by superiors (Hofstede’s Cultural Dimensions.2017).
On the flip side, I agree with the concept of femininity, as this cultural dimension provide
equal quality of life to both men and women in work surroundings. Further, there is no salary
and compensation gap between men and women as both are provided fair wage according to
their efforts towards the organization. Moreover, the companies which are following femininity
culture provide more opportunities for women participation in decision-making process of
company.
Suggestions
In my opinion, their should be some modifications in power distance culture of
international business where every personnel regardless of the position they work upon should be
given equal opportunities to participate in the decisions of companies regarding the objectives of
the organization, thus, they should follow participative leadership style where every employee is
allowed to give their suggestions (Bakir, and et.al., 2015).
CONCLUSION
This project briefly summarizes about the importance of culture in different workplaces on the
basis of cultural dimensions proposed by Geert Hofstede, who identified four major cultural
dimensions namely: Power Distance, Individualism And Collectivism, Masculinity And
Femininity, And Uncertainty Avoidance Index etc. which have helped international businesses to
maintain positively work culture within its organisation. Further, the report have framed about
the disadvantage of adopting individualism and power distance culture within an organisation
and at the same time it has also commented on the importance of collectivism in a business
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activity. Eventually, the project have framed the suggestion regarding the modifications which
are required to be done in power distance culture dimension.
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REFERENCES
Books and Journals
Bakir, A. and et.al., 2015. A preliminary investigation of the reliability and validity of
Hofstede’s cross cultural dimensions. In Proceedings of the 2000 Academy of Marketing Science
(AMS) Annual Conference (pp. 226-232). Springer, Cham.
Beugelsdijk, S., Kostova, T. and Roth, K., 2017. An overview of Hofstede-inspired
country-level culture research in international business since 2006. Journal of International
Business Studies.48(1).pp.30-47.
Tekeş, B. and et.al., 2018. The Relationship Between Hofstede’s Cultural Dimensions,
Schwartz’s Cultural Values, and Obesity. Psychological reports, p.0033294118777965.
Favaretto, R.M. and et.al., 2016, September. Using group behaviors to detect hofstede
cultural dimensions. In 2016 IEEE International Conference on Image Processing (ICIP) (pp.
2936-2940). IEEE.
Deephouse, D.L., Newburry, W. and Soleimani, A., 2016. The effects of institutional
development and national culture on cross-national differences in corporate reputation. Journal
of World Business.51(3). pp.463-473.
Online
Hofstede’s Cultural Dimensions.2017.[Online].Available through:<https://www.business-to-
you.com/hofstedes-cultural-dimensions/>
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