Dissertation: Management Structure's Impact on Holistic Therapy Growth

This dissertation examines the critical role of management structure in fostering the growth and success of companies within the holistic therapy industry, with a specific focus on the London Clinic. The research begins with an introduction to holistic therapy and the significance of effective manage...Read More

Dissertation

Table of Contents
Topic: Holistic Therapy industry: Role of Management structure in achievement of
company’s growth …………………………………………………………………………..1
A) Introduction ……………………………………………………………………………….1
B) Theoretical Background and research focus ………………………………………….1
Review key publications and themes........................................................................1
Aims and objectives..................................................................................................4
Research questions...................................................................................................8
C) Justification and contextualisation ……………………………………………………..8
Rationale of research................................................................................................8
Reason for investigation............................................................................................8
Significance of research............................................................................................8
Structure of research.................................................................................................8
Time Scale.................................................................................................................9
D) Methodology …………………………………………………………………………….11
Research Methodology...........................................................................................11
Ethical consideration...............................................................................................13
Limitation of research..............................................................................................13
E) Data Analysis and Interpretation ………………………………………………………16
Data Analysis ……………………………………………………………………………….16
Secondary analysis ……………………………………………………………………...26
F) Bibliography.............................................................................................................28

Topic: Holistic Therapy industry: Role of Management structure in
achievement of company’s growth
A) Introduction
Holistic therapy, refers to a form of healing process where to treat patients, all forms
of medical treatment are used, which ranges from conventional to alternative therapies.
It helps in achieving overall health and well-being state of people. But for this purpose,
healthcare organisations which provides such treatment, need to hire various
employees who are expert in providing all kind of therapies and medication. Along with
this, to manage such a workplace, proper management structure is required.
Management structure defined as how an organisation manages its hierarchy. In
other words, it defines the arrangement of duties, rights, communications and lines of
authority that an enterprise follows to implement its commercials activities. Further, it
explains the assignment of roles, power and responsibilities at workplace (Murnieks,
Klotz and Shepherd, 2020). Structure followed by an organisation largely affect its
success and growth so it is very important for an organisation to follow appropriate
management structure as this will ensure effective implementation of all operations and
at the same time will reduce the grounds of rising conflicts among workers.
London clinic, which is a healthcare organisation, is consider in this research,
because it has a number of departments that provide holistic therapies. More than 700
individuals work in clinic and organisation offer variety of health services to its patients.
This private hospital was established in 1932, by a Group of Harley Street Doctors and
currently compromises with more than 10 theatres and 234 beds. London clinic
concentrate to offer best and possible care services to all its patients in order to bring a
difference in their lifestyle (de Araújo Lima, Crema and Verbano, 2020). Mission of clinic
is to offer exceptional care to its patients and also inspire all its workers to offer better
treatment. It is essential for London clinic to follow an effective management structure
as with this they can carry out all their operations in a better manner with the aim of
offering quality services to all its patients. Further, with effective management structure,
clinic can build and maintain a proper work environment which will encourage
employees to work well and will results in better care of patients.

B) Theoretical Background and research focus
Review key publications and themes
Organizational structure in a firm provides guidance to its employees through
arranging the official reporting relationship, which govern positive and systematic flow of
work. A formal outline of particular structure of a firm makes it easier for mangers to add
more new positions in workplace (Tayan, 2019). This would provide the flexible as well
as ready means to achieve successful growth. Therefore, without a formal company’s
organizational structure, it may arise difficulty for employees to whom they need to
officially report of their works, especially in particular situations.
In context with holistic industries, where all forms of treatment including allopathic,
herbal, Ayurveda medicines are provided, for whole well-being of people. London Clinic
is one of such organisation that has number of departments that provide holistic
therapies to its patients. It has more than 700 staffs therefore, in lack of proper
management structure, it may become unclear for staff members to understand their
roles and way to perform it. This would directly affect on performance of them to serve
its clients. In this regard, it becomes essential for this firm to implement effective
organizational structure which helps in improving efficiency of entire work. It further
support managers to provide clarity about roles and responsibilities to each worker, at
all levels (Oliveira and et. al., 2019). Through paying attention to development of
organizational structure, managements can work transfer information to each
department on time systematically which further lead to improve and increase
productivity of business also, through which high growth can be achieved. A thoroughly
type of outlined structure also provide managers a roadmap for its internal promotions,
that allows them to create better employee appraisal plans to get their retention for
longer period of time (Edinger-Schons and et. al., 2019). With regards to holistic
industry, the organisational structure which is applicable for managing entire operations
and serving the best services includes loose and fluid structure, where changes in
functions and responsibilities of one department do not affect others. Therefore, before
adopting any management structure, it is essential for management of London Clinic to
analyse benefits and challenges of the same, which is crucial for organisational

success. For this purpose, a research is going to conduct in present report to analyse
role and importance of management structure, for attainment of company’s growth.
Aims and objectives
Research Aim: “To determine the impact of management structure on success and
growth of an organisation.” A case study on London Clinic.
Research objectives:
 To study the importance of management structure for holistic industries.
 To determine the contribution of management structure in success and growth of
organisation.
 To recommend the best management structure for London Clinic for
achievement of its success and growth.
Research questions
 What are the challenges faced by the holistic industry therapy as a posed to other
industries?
 The gaps that I come across in the literature review.
.
C) Justification and contextualisation
Rationale of research
The main reason behind making an investigation on given topic i.e. “To determine
the impact of management structure on success and growth of an organisation”, is to

analyse how management structure differentiate a firm from other organisation, as well
as help in attainment of successful growth (Armstrong and Taylor, 2020). This would aid
researchers, to increase their knowledge regarding with management concept, so that
they can engage more in studies for making career more bright. Through this research,
they can understand importance of learning the management concept, which is
essential for a learner, to professionally develop their skills and abilities. As holistic
industry is different from other sectors, because it includes both human efforts and
technology for well-being state of people. Therefore, I have chosen this field to make
the present research, this would help in evaluating how changes in demand of people to
get more efficient medical services, affect organisational structure. So, I have chosen
London Clinic as main company for addressing research objectives and making report
accordingly.
Reason for investigation
In order to analyse role of organisational structure especially in holistic industry
where regular changes are made to serve best medical services to people, it is
important to find a number of aspect such as different type of management structure; it
impact on performance at individual and business level, including its contribution in
attainment of corporate goal (Al-Abrrow, Alnoor and Abbas, 2019). If these major
concepts will not evaluate through number of research methods such as primary and
secondary resources, then it will impact directly on result in negative manner. Therefore,
these key finding points, will help in addressing the mentioned questions of research, as
well as in obtaining desired outcomes also. Through this research, in what manner,
holistic industry is different than other sectors like Ayurvedic industry, will be evaluated.
Along with this, importance of holistic treatment for people, which cannot be achieved
through normal medicine will be analysed. In this regard, as a therapist, I can determine
if general problems like headache goes with reflexology or massage or counselling
easily.

Significance of research
Conducting the research on present topic which is based on organisational
structure role on increasing performance of business, contributes in building knowledge
and facilitating learning skills of research. This would prove beneficial in getting deep
insight of research topic and understanding, why it is beneficial to learn importance of
management skills and associated key knowledge for managing the business
operations. Through this research, different types of organisational structural with their
benefits and challenges for a firm can easily be analysed. As it has been known and
researched for centuries and decades, as present research will be conducted on
hospitality organisation especially in health and social care field, therefore, it also helps
in analysing why it is important for such firms to adopt appropriate management
structure, for providing best services for well-being of people. This research also helps
in evaluating why people today, prefer holistic treatment than other medication, for
improving quality of life, by making investigation on one of the best healthcare
organisation of UK, i.e. London Clinic which is famous for its wide range of therapy
services.
Structure of research
In order to gather findings in present research, a systematic structure has been
formed, which includes introduction first (Al-Abrrow, Alnoor and Abbas, 2019). This part
introduces area of research with a brief summary of main points. Then another part,
gives theoretical description of background and focus area, which entails aims and key
themes to evaluate what needs to be addressed to obtain key result. Further, research
methodology describes techniques and sources, including approaches, ethics and
access. After completion of this, literature review will be conducted by taking a number
of articles and journals from authenticate sources only. In addition to this, data analysis
will be done under next part then entire data will be critically analysed in final discussion
part, through which conclusion and recommendation will be done.

Literature Review
Introduction
This section helps in conducting a critical review of relevant academic literatures
or critique on existing theories, in relevance of current objectives. Through evaluation of
various researchers’ perspectives, main goals of present research can be achieved,
including key points where more investigation needs to be conducted. In context with
present research, an evaluation is done on various types of organisational structure that
requires for running a business, especially in holistic industry. For this purpose, various
types of books and articles are explored to address the main objectives, as explained
below –
Importance and contribution of management structure
As per the views of Bagdadli and Gianecchini (2019), it has been evaluated that
management structure followed by an organisation contribute a lot in its success and
growth. So, it is very important for an enterprise to follow right kind of structure to attain
its set goals. Structure follow by company offer guidance to all workers by define their
workflow and relationship with other elements exist at workplace (Datta, Sahaym and
Brooks, 2019). Formal structure makes it easy for organisation, to add new vacancy in
the entity and also provide a flexible structure, that help company in adopting the
changes in an effective manner. One of the main benefit of having a formal organisation
structure is that it makes it easy for employees to know to whom they need to report in
various situation and this also clear the responsibility of every worker (Cameron and
Green, 2019).
With effective management structure London clinic can clear all roles and
responsibilities of all workers through which it can offer better services to its patients.
Further, with effective management structure there will be more clarity among the
employees relate with their job roles and responsibilities which will not only ensure
proper implementation of business activities but at the same time will remove the
grounds of rising conflicts at workplace among all the workers (Al-Abrrow, Alnoor and
Abbas, 2019). All this will develop a positive work environment which will provide job
satisfaction to customers and help company to retain them for long time period. Number

of management structure are there that can be adopt by London clinic in order to carry
out all its operations and to offer better care therapies to its patients for increasing their
quality of life (Murnieks, Klotz and Shepherd, 2020). Various organisation structure can
be understood by following points:
Flat organisational structure: In this organisation structure, there are only few
layers of management in which front line workers remain responsible to take decision.
Under this, information flows from top to down and from bottom to up (de Araújo Lima,
Crema and Verbano, 2020). First manager communicates with employees and then
back from workers to top management. Using this organisation structure, management
of London Clinic can involve its medical professionals and other staff members more
easily, in making effective decisions to enhance its services. But it may create more
burden in terms of workload on employees that may impact on its performance as well,
so flat organisational seems not to be fit for holistic industries.
Tall organisational structure: This is another type of management structure in
which managers take all operational decisions and everyone require to get authority
from top management before take any action or decision, where, information flows from
top to down (Tayan, 2019). So, this may take time for professionals to give treatment to
patients on time, which arise risk on their health and well-being state. Therefore, it is
also not proved effective for London Clinic to meet its organisational goals.
Functional organisation structure: This is structure under which every portion of
enterprise is grouped as per its purpose. In these type of organisation structure various
type of department is found such as production department, marketing department,
finance department and many more (Oliveira and et. al., 2019). In context with holistic
therapy industry, which is different from retail and other industries, its department highly
depends on information regarding with treatment provide to patients, therefore,
functional organisational structure will fit 75% of its requirement.
Divisional organisation structure: This type of structure is mainly adopting by
organisations that operate at large level that offer variety of products and services to its
customers and work in various divisions (Edinger-Schons and et. al., 2019). One of the
major benefit of this type of organisation structure is that every division can work
independently but using type of structure may impact on such treatment procedure,

when an individual requires various therapies for overall well-being state. For example –
a patient suffering from migraine, need both orthodox and alternative medicinal
treatment, for proper well-being. Therefore, for this purpose, various departments of
therapy industry like London Clinic needs to work in collaboration with each other, for
giving treatment to same patient.
Fluid organisational structure: This structure promotes adaptiveness in
companies, by where teams are formed on the basis of project requirement instead of
job description. So, in holistic industry, where provide each type of therapy, needs
highly expert, therefore, such type of organisational structure seems to be fit with the
same.
All these are the major type of management structures that can be adopt by
organisation to carry out their activities in timely manner and in an appropriate manner.
With adoption of right type of organisation structure, London clinic can ensure proper
communication among all the workers through which it employees can perform their job
roles in an effective manner (Cameron and Green, 2019). Further, with proper
organisation structure, company can ensure optimum utilisation all its available
business resources and can offer better care services to its customers.
Literature Gap
As a therapist, my main focus under present is given holistic therapy where to
serve best medical services, it is foremost duty to determine which type of therapy
would help a patient in overcoming from health issue. As comparison with other
industry, like manufacturing and retail industries, their organisational structure mainly
focuses on transfer information within each department, with purpose to develop best
products that achieve client satisfaction more easily. Along with this, their targeted
audience also demand same type of products or services, therefore, such industries
focusing on meeting the same, by adopting best technology, provides training to
employees to give best performance and more. On contrast, within holistic therapy
industry, each and every person has different health issue, where to treat them,
therapists concern on overall medical history of them and which therapy would help in
recovery of their health within less period of time. Therefore, due to specific needs of
each people and a range of therapies, healthcare associations like London Clinic give

more employment to highly expert professionals, where to managing the same, effective
management structure is required to be implement. However, from literature review, I
have been analysed importance of each and every type of management structure, with
their benefits and drawbacks, but which one fit the best with London Clinic arises a
number of problems. Because it needs proper feedback of associated people, before to
apply, as any changes in structure will highly impact on working process of them. For
this purpose, I have further conducted primary investigation to address this research
gap.
D) Methodology
Research Methodology
It is one of the most important part of a research that entail which sources can be
used to gather key findings, so that higher outcomes can be obtained (Bagdadli and
Gianecchini, 2019). It includes approaches, techniques, targeted populations, way of
gathering and analysing data etc. In this regard, it is essential to choose the research
design which provides framework and entire methods taken for conducting the study. It
also explains research types such as experimental, correlational, survey, semi-
experimental and more, to address main problems. Three main types of design usually
taken in any dissertation viz. data collection, data measurement and analysis of same,
in the form of descriptive, experimental, correlational and diagnostic. Under present
research, experimental research design is chosen, to establish the relationship between
cause of a situation with its impact. This design helps in monitoring the influence of
independent variable on dependent one, through manipulating the perception of
respondents.
Research approach helps mainly in organising plan as well as setting procedures
for conducting an investigation. It consists the broad assumptions that helps in

gathering in-sight detailed information, relevant to chosen topic. In this regard, to
conduct present dissertation, both qualitative and quantitative approaches will be
implemented (Cameron and Green, 2019) . Using qualitative approach, secondary data
will be collected through summarising the peer reviewed articles and journals. While
quantitative approach helps in gathering information numerical information, through
primary sources.
For conducting primary research, investigator will use questionnaire method,
where targeted population will include entire stakeholders of London Clinic firm. But as it
may create difficulties to conduct investigation on such a large population, therefore, 50
respondents will be chosen as sample size, by giving equal and independent chance to
each for being selected in research (Datta, Sahaym and Brooks, 2019). The main
advantage of using this method is that it helps in understanding perception of each
respondent behind importance of fundamental structure, at both individual and
organisational level. But complex may arise to represent each perception effectively,
therefore, under present report, in primary data will be represented in graphical form
that helps in interpreting information more accurately (Edinger-Schons and et. al.,
2019). Furthermore, secondary data will be collected by taking thematic analysis
technique which would help in writing thesis on each specific objective, through books,
articles, company’s report and more. After gathering information from both sources,
data will be critically reviewed under discussion part through various researchers’ point
of view (Oliveira and et. al., 2019). This would help in drawing conclusion and making
recommendation for chosen company to adopt such organisational structure, which
helps in managing such a large workplace more easily. Suggestions will also be given
to this firm about strategies through it can achieve established mission.
Research Philosophy is another crucial part of a report, which entails that how
phenomenon of dissertation will be gathered, as well as way of analysing it, to obtain
the given result (Tayan, 2019). This part provides two main techniques that are
Interpretivism and positivism, for performing each task and activity of research, in a
systematic manner. Through positivism philosophy of research, an objective viewpoint
can be used for observing reality, therefore, any type of manipulation is not allowed
under this approach (de Araújo Lima, Crema and Verbano, 2020). Other than this,

interpretivists approach provides subjective viewpoint to interpret the gathered
information, where researchers are allowed to manipulate the same for obtaining
outcomes, in desired way. In this regard, reference to present report, as researcher are
going to apply both qualitative and quantitative research approaches, therefore, third
main technique i.e. pragmatism will be used.
Ethical consideration
Ethical consideration is another most important of a research, which forces
investigators to conduct each and every activity in systematic and ethical manner, so
that quality of result can be maintained (Murnieks, Klotz and Shepherd, 2020). Under
present report, investigators will pay more attention on maintaining ethics in research,
by collecting data from authenticate and reliable sources only. Along with this, while
conducting primary research, consent form will be taken from respondents, to ensure
them their privacy will be kept by unclosing any detail of them during research and after
publication of the same as well. Therefore, applying ethics in present research will aid
researchers in maintaining efficiency of outcomes, with achievement of objectives in set
period of time.
Limitation of research
Taking survey on London Clinic company’s stakeholders only, arise limitation of
the research, because applying result of this on entire sector create inefficiency on
desired result. Along with this, limited time and resources will also create issues in
conducting each and every activity in desired manner. These limitations have greatest
potential to effect quality of findings, as well as on ability to address research problems.
Time Scale
In order to obtain higher outcomes of present research within set period of time, it
is essential to divide major activities into smaller one then frame the same, in fix
duration (Armstrong and Taylor, 2020). For this purpose, two main techniques can be
used that are Work Breakdown Structure and Gantt Chart. In context with present
research, investigation will be done in following manner –

ACTIVITE
S WK 1 WK 2 WK 3 WK 4 WK 5 WK 6 WK 7 WK 8 WK 9 WK
10
Identifying
title of
study
Problem
statement
and select
the
company
with tutor
Literature review
Selecting
technique
s for
research
Determini
ng Budget
Data
Interpretati
on and
analysis
Evaluating
results
and
findings
Presenting
conclusion
and

recommen
dations
Documenti
ng results
Submissio
n of report
E) Data analysis and interpretation
Data collection:
The primary data is collected by using questionnaire in which some set of questions
are included which are related to the topic. These questionnaires are distributed to the
respondents through email. The respondents are selected through using probability
sampling method as in this, the chances of selection of each individual is equal and this
help researcher in removing biasness at the time of selecting sample size. 50
respondents are selected for filling these questionnaires and these participants are the
stakeholders of London clinic. The questionnaire in relation to this investigation is
mentioned below:
Questionnaire
Name:
Age:
Email:
Address:
Q 1) Do you have any understanding regarding management structure?
a) Yes

b) No
Q 2) As per your opinion, what is the significance of having an effective
management structure for London Clinic?
a) Well defined jobs
b) Avoids duplication of work
c) Clarify authority and power
d) Promotes specialization
e) Promotes coordination at workplace
Q 3) According to you, which type of organisational structure is more
appropriate for the London Clinic?
a) Flat organisational structure
b) Tall organisational structure
c) Functional organisational structure
d) Matrix organisational structure
e) Divisional organisational structure
Q 4) As per your opinion, what is the role of management structure in London
Clinic?
a) Encouraging efficiency
b) Provide pathways for communication
c) Ensures optimum use of resources
d) Facilitate actions of management
e) Provides job satisfaction
Q 5) How management structure of an organisation contributes to its success
and growth?
a) Positively
b) Negatively
c) Neither positively nor negatively
Q 6) What can be the key issue face by management in maintaining a robust
management structure in London Clinic?
a) Communication of company goals
b) Conflicts caused by departmental loyalty

c) Changes bought by new administration
Q 7) Which is the most appropriate way to develop and maintain an effective
organisational structure?
a) Analyse policies and procedures
b) Enable for changes over time
c) Develop rules for operations
d) Ensure effective flow of communication
Q 8) Is only an effective organisational structure of London Clinic is enough for
its success and growth?
a) Yes
b) No
c) Neutral
Q 9) According to you, to what extent a good organisational structure is
effective in improving productivity and performance of London Clinic?
a) Highly effective
b) Effective
c) Neither effective nor ineffective
d) Ineffective
e) Highly ineffective
Q 10) Provide some suggestions for London Clinic that helps in adopting an
effective organisational structure
_______________________________
E) Data Analysis and Interpretation
Data Analysis
Data analysis is referred as a procedure of cleaning, transforming as well as
modelling data to find out useful information that will help in drawing valid and reliable
outcome of research. Its main purpose is to extract useful information from the overall
collected data and take informed decision based on the analysis of data. It includes
systematic application of logical and statistical techniques in order to describe,
condense and evaluate data. It is the most important part of research which helps in

summarising the collected data and invoice interpretation by the utilisation of logical and
analytical reasoning so as to identify patterns, trends and relationships. The analysis of
data in relation to this research are mentioned below:
Q 1) Do you have any understanding regarding management
structure?
Frequency
a) Yes 44
b) No 6
Q 2) As per your opinion, what is the significance of having
an effective management structure for London Clinic?
Frequency
a) Well defined jobs 10
b) Avoids duplication of work 8
c) Clarify authority and power 12
d) Promotes specialization 10
e) Promotes coordination at workplace 10
Q 3) According to you, which type of organisational structure
is more appropriate for the London Clinic?
Frequency
a) Flat organisational structure 11
b) Tall organisational structure 9
c) Functional organisational structure 12
d) Matrix organisational structure 8
e) Divisional organisational structure 10
Q 4) As per your opinion, what is the role of management
structure in London Clinic?
Frequency
a) Encouraging efficiency 10
b) Provide pathways for communication 9
c) Ensures optimum use of resources 11
d) Facilitate actions of management 10
e) Provides job satisfaction 10
Q 5) How management structure of an organisation
contributes to its success and growth?
Frequency
a) Positively 45

b) Negatively 2
c) Neither positively nor negatively 3
Q 6) What can be the key issue face by management in
maintaining a robust management structure in London
Clinic?
Frequency
a) Communication of company goals 15
b) Conflicts caused by departmental loyalty 25
c) Changes bought by new administration 10
Q 7) Which is the most appropriate way to develop and
maintain an effective organisational structure?
Frequency
a) Analyse policies and procedures 14
b) Enable for changes over time 11
c) Develop rules for operations 12
d) Ensure effective flow of communication 13
Q 8) Is only an effective organisational structure of London
Clinic is enough for its success and growth?
Frequency
a) Yes 10
b) No 32
c) Neutral 8
Q 9) According to you, to what extent a good organisational
structure is effective in improving productivity and
performance of London Clinic?
Frequency
a) Highly effective 25
b) Effective 20
c) Neither effective nor ineffective 2
d) Ineffective 2
e) Highly ineffective 1
Q 10) Provide some suggestions for London Clinic that helps in adopting an effective
organisational structure
_______________________________

Data Interpretation
Theme 1: Understanding regarding management structure
Q 1) Do you have any understanding regarding management
structure?
Frequency
a) Yes 44
b) No 6
a) Yes b) No
0
5
10
15
20
25
30
35
40
45
44
6
Frequency
Interpretation: According to the above graph, it can be interpreted that
according to 44 out of 50 respondents, they said that they have understanding about
management structure and the remaining 6 respondents said that I don't have any
understanding regarding the concept.
Theme 2: Significance of having an effective management structure for London
Clinic
Q 2) As per your opinion, what is the significance of having
an effective management structure for London Clinic?
Frequency
a) Well defined jobs 10
b) Avoids duplication of work 8
c) Clarify authority and power 12
d) Promotes specialization 10
e) Promotes coordination at workplace 10

a) Well defined
jobs b) Avoids
duplication of
work
c) Clarify
authority and
power
d) Promotes
specialization e) Promotes
coordination at
workplace
0
2
4
6
8
10
12 10
8
12
10 10
Frequency
Interpretation: As per the above graph, it can be said that according to 10 out of
50 respondents, well defined jobs is the significance of having an effective management
structure for London clinic, 8 respondents said that it is significant as it helps in avoiding
duplication of work, according to 12 respondents, it clarifies authority and power, 10
people said that it promotes specialization and the remaining 10 respondents said that
having effective management structure is effective for London clinic as it helps in
promoting coordination at workplace.
Theme 3: Most appropriate type of organisational structure for the London Clinic
Q 3) According to you, which type of organisational structure
is more appropriate for the London Clinic?
Frequency
a) Flat organisational structure 11
b) Tall organisational structure 9
c) Functional organisational structure 12
d) Matrix organisational structure 8
e) Divisional organisational structure 10

a) Flat
organisational
structure
b) Tall
organisational
structure
c) Functional
organisational
structure
d) Matrix
organisational
structure
e) Divisional
organisational
structure
0
2
4
6
8
10
12 11
9
12
8
10
Frequency
Interpretation: According to the above chart, it can be interpreted that according
to 11 out of 50 respondents, flat organizational structure is more appropriate for the
London clinic, nine said that tall organizational structure is the appropriate, according to
12 respondents, functional organizational structure is the appropriate for London clinic,
8 respondents said that Matrix structure is appropriate and according to the remaining
10 respondents, divisional organizational structure is the most appropriate type of
organisation structure for London clinic.
Theme 4: Role of management structure in London Clinic
Q 4) As per your opinion, what is the role of management
structure in London Clinic?
Frequency
a) Encouraging efficiency 10
b) Provide pathways for communication 9
c) Ensures optimum use of resources 11
d) Facilitate actions of management 10
e) Provides job satisfaction 10

a) Encouraging efficiency
b) Provide pathways for communication
c) Ensures optimum use of resources
d) Facilitate actions of management
e) Provides job satisfaction
0
4
8
12 10 9 11 10 10
Frequency
Interpretation: The above graph depicts that according to 10 out of the 50
respondents, the role of management structure in London clinic is encouraging
efficiency, 9 respondents said that its role is to provide pathway for communication,
according to 11 respondents the role of management structure in organisation is to
ensure optimum utilization of resources, 10 respondents said that its role is to facilitate
actions of Management and according to the remaining 10 respondents the role of
management structure in London clinic is to provide job satisfaction to employees.
Theme 5: The way management structure of an organisation contributes to its
success and growth
Q 5) How management structure of an organisation
contributes to its success and growth?
Frequency
a) Positively 45
b) Negatively 2
c) Neither positively nor negatively 3

a) Positively b) Negatively c) Neither positively nor
negatively
0
5
10
15
20
25
30
35
40
45
45
2 3
Frequency
Interpretation: As per the above chart, it can be interpreted that according to 45
out of 50 respondents, the management structure of an organisation contributes
positively to its growth and success, two respondents said that it impacts negatively on
growth and success of an organisation and according to the remaining three
respondents, the management structure of an organisation contributes neither positively
nor negatively to success and growth of company.
Theme 6: Key issue face by management in maintaining a robust management
structure in London Clinic
Q 6) What can be the key issue face by management in
maintaining a robust management structure in London
Clinic?
Frequency
a) Communication of company goals 15
b) Conflicts caused by departmental loyalty 25
c) Changes bought by new administration 10

a) Communication of
company goals b) Conflicts caused by
departmental loyalty c) Changes bought by
new administration
0
5
10
15
20
25
15
25
10
Frequency
Interpretation: According to the above chart, it can be interpreted that,
according to 15 out of 50 respondents, communication of company goals is the key
issue faced by management in maintaining effective management structure in London
clinic, 25 respondents said that conflicts caused by departmental loyalty is the main
issue and according to the remaining 10 respondents, changes brought by new
administration is the key issue which may face by management while maintaining
effective management structure in London clinic.
Theme 7: Most appropriate way to develop and maintain an effective
organisational structure
Q 7) Which is the most appropriate way to develop and
maintain an effective organisational structure?
Frequency
a) Analyse policies and procedures 14
b) Enable for changes over time 11
c) Develop rules for operations 12
d) Ensure effective flow of communication 13

a) Analyse policies
and procedures b) Enable for
changes over time c) Develop rules
for operations d) Ensure effective
flow of
communication
0
2
4
6
8
10
12
14
14
11 12 13
Frequency
Interpretation: The above graph states that according to 14 out of 50
respondents, analyses policies and procedures of company is the most appropriate way
to develop as well as maintain an effective organizational structure, 11 respondents said
that enable for changes over time is the appropriate strategy, according to 12
respondents, developed rules for operations is the appropriate way and the remaining
13 respondents said that ensure effective flow of communication is the most appropriate
way to develop and maintain effective organizational structure.
Theme 8: Only effective organisational structure of London Clinic is enough for
its success and growth
Q 8) Is only an effective organisational structure of London
Clinic is enough for its success and growth?
Frequency
a) Yes 10
b) No 32
c) Neutral 8

a) Yes b) No c) Neutral
0
5
10
15
20
25
30
35
10
32
8
Frequency
Interpretation: According to the above chart, it can be interpreted that according
to 10 out of 50 respondents effective organizational structure is the only way to growth
and success of organization and is enough for it, 32 respondents said that effective
organizational structure is not only the way to growth and success of London clinic and
the remaining 8 respondents are neutral on this they are not in the favor of both the
options.
Theme 9: Extent to which good organisational structure is effective in improving
productivity and performance of London Clinic
Q 9) According to you, to what extent a good organisational
structure is effective in improving productivity and
performance of London Clinic?
Frequency
a) Highly effective 25
b) Effective 20
c) Neither effective nor ineffective 2
d) Ineffective 2
e) Highly ineffective 1

a) Highly
effective b) Effective c) Neither
effective nor
ineffective
d) Ineffective e) Highly
ineffective
0
5
10
15
20
25
25
20
2 2 1
Frequency
Interpretation: According to the above graph, it can be interpreted that as per the
25 respondents out of 50, good organizational structure is highly effective in improving
productivity and performance of London clinic, 20 respondents said that it is effective,
according to two respondents, it is neither effective nor ineffective, to respondent said
that it is ineffective and remaining one respondents at that good organizational structure
is highly ineffective in improving productivity and performance of London clinic.
Secondary analysis
From the analysis of secondary data, it has been determined that the
organisational structure is consider as that part of an organisation which defines about
the delegation of authorities, work and responsibilities among the people working within
the company. This structure plays a significant role within executing the operations
within an organisation by depicting about the pattern to be followed and manner in
which the communication flow throughout the employees. Addition to this the
organisational structure also help in representing the reporting structure as well as
ensures the systematic flow of work. It can be both flexible in term or work delegation or
rigid where the orders are restricted within few hands. Both have their own importance
within effective execution of work.
The management structure followed by an enterprise contribute a lot within the
growth as well as success of a business. Therefore, it remains very crucial for an
organisation to choose wisely the organisation structure so that it can achieve the set

targets much effectively. This is so because the organisational structure help in defining
the roles and responsibility of a person working over a particular position. Thus, it
further helps the higher management in guiding the employees by describing them
about the workflow as well as relationship among the other elements that exist within
the workplace. This further support them in getting an idea about how they must
perform the work, and this also help in presenting a clear picture about the responsibility
of every worker. Despite of this it also supports in improving the efficiency of operations
by bifurcating the actions to be performed to employees which reduces the chances of
error and at the same time also help in creating a positive working culture if managed
appropriately. There are several types of organisational structure that are usually
adopted by the organisations such as flat organisation structure, functional
organisational structure, divisional organisational structure and matrix organisational
structure. Each of them has their own advantage as well as functions. Among them flat
organisational structure is one where only few layers of management are present,\ and
employees have some authority to take the decision. On the others side functional
organisation structure is one where each section of an enterprise is grouped as per the
functions it involves. These help in bringing the efficiency in work by separating the work
as per their requirement.
Divisional organisational structure is one where the organisation dealing in
variety of products or services whose operations divided in separate divisions and they
work separately. Despite of this the matrix organisational structure is one where the
reporting relationship are set up on the basis of matric rather than hierarchy. From this it
has been identified that division organisation structure is most appropriate structure is
for the London Clinic. This support them in performing each operation separately which
in turn help them in bringing the efficiency in services offered to people come within
London Clinic and on other side it also helps in making more focus over a particular
individual by offering high quality services.

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