Analysis of Trends and Developments in Hospitality Industry Report

This report provides an analysis of the hospitality industry, focusing on Red Carnation Hotel (UK) Limited. It begins with an introduction to the hospitality sector, covering lodging, recreation, and food and beverages. The report then examines Red Carnation Hotel, highlighting its commitment to exceptional service. It delves into both internal and external factors impacting the industry, utilizing PESTLE and SWOT analyses to assess the macro-environment and the company's strengths and weaknesses. The report further investigates current and potential trends, such as changing consumer lifestyles, and discusses how the industry responds to these developments. The conclusion emphasizes the importance of adapting to trends and managing both internal and external factors to address industry challenges. References to academic sources are also included.

The contemporary
Hospitality Industry
Task-3 & Task-4

Content
• Introduction
• Overview of Red carnation hotel (UK) limited
• Internal and external factors impacting the hospitality industry and
how they related to current issues facing the hospitality industry
• Analyse the current and potential trends and development affecting
the hospitality industry
• Conclusion
• References

Introduction
The hospitality industry provide the standardised services to the guest
and covers the different segments as like travel and tourism,
lodging, recreation and food and beverages along with comprise of
the varied range of facilities as like entertainment, accommodation,
gaming and related products etc.

Overview of Red carnation hotel (UK) limited
Red carnation hotel (UK) limited has founded by Beatrice Tollman and
have work with the vision to provide the excellence services and
have the 20 exceptional properties all around the world.

Internal and external factors impacting the
hospitality industry and how they related to
current issues facing the hospitality industry
The macro environment
PESTLE ANALYSIS: It is an analysis
that defines the different factor that
has the direct impact on the working
ability and performance of Red
carnation hotel. It includes Political,
economical, social, technological,
legal and environment factors.

Continue…
SWOT analysis: It shows the
internal strength and external
opportunities of the Red
carnation hotel. It makes easy
for management to make
corrective decision that will
bring profitable outcome to
company in near future.

Analyse the current and potential trends and
development affecting the hospitality industry
Drivers of current trend and developments
Changing consumer lifestyle trends: As the time passes the
consumer become more modern and vast by which have accept each
other culture and with this there lifestyle also get transformed and
with this the Red carnation hotel provides the diverse cuisine in
order to satisfy the customers.

Continue…
Responding to trends
The hospitality industry must have accept all the trends and
development and with this have try to attract more of the customers
and try to make the easy access and better reach. As they have work
to provide the excellence care to the customers along with have to
give tough competition to the competitors.

Conclusion
It has been concluded from the above presentation that the hospitality
industry must have provide the different services to the customer as
per matching the current and potential trends and with this manage
the internal and external environment by which selective strategy
get developed to overcome from the different issues in appropriate
manner.

References
Franzoni, S. and Pelizzari, C., 2019. Rainfall financial risk assessment in
the hospitality industry. International Journal of Contemporary
Hospitality Management.
Moro, S. and Rita, P., 2018. Brand strategies in social media in hospitality
and tourism. International Journal of Contemporary Hospitality
Management.
Okumus, F. and et. al., 2019. Strategic management for hospitality and
tourism. Routledge.

Thank You