Hospitality Provision in Travel and Tourism: Report and Analysis

This report, prepared by a junior consultant for PKF hotel experts, examines the crucial role of hospitality in the travel and tourism sector. It explores the interrelationships between hospitality businesses and the wider travel and tourism industry, highlighting the significance of visitor attractions, conferences, events, package holidays, business travel, and aviation. The report further analyzes the implications of integration within the hospitality industry, discussing both vertical and horizontal integration strategies and their effects on market control, globalization, and branding. Finally, the report outlines a rationale for a selected project, justifying decisions linked to the target market and developing a plan for a hospitality business, including operational requirements and organizational structure considerations, such as human resource allocation. The report emphasizes the importance of understanding the complexities of the hospitality sector and its interconnectedness with the broader travel and tourism ecosystem.