A Comprehensive Report on New Trends in the Hospitality Industry

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This report delves into the evolving landscape of the hospitality industry, highlighting emerging trends and their impacts. It explores the influence of millennials, the tech explosion, the need for seamless technology, and new staff roles. The report also discusses real-time damage control, workplace codes of conduct, and the importance of health and safety. It examines the role of restaurants and cafes, the Australian Food and Grocery Council, and the use of technology like mobile phones, cards, and robots. The analysis concludes that while technology has greatly improved the industry, further advancements and integrated systems are crucial for increased efficiency and profitability. The report emphasizes the importance of staying updated with these trends to remain competitive.
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Running Head: HOSPITALITY INDUSTRY 1
New Trends in hospitality
Student’s name
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HOSPITALITY INDUSTRY 2
New Trends in hospitality
Hospitality Industry is a wide industry within the service business which include lodging,
theme parks, cruise line, transport, travelling and tourism industry. In my research, I will
concentrate on the issues affecting the Hospitality Industry. I will deal with emerging issues in
the Hospitality Industry (Sakib, 2014).
Am choosing the topic on New Trends in hospitality; the hospitality industry is one of the
industries which has emerging issues. Issues in this industry emerge daily even as the new trends
in the industry come up. Some of the trends impacting the hospitality industry are;
I. Catering to millennials. Millennials are a people specifically of ages 18-34. The industry
needs to define strategies based on age groups, personal behaviors and habits. People are
different and they respond to occasions and season contrarily. For example, hotels need to work
very hard to please their clients.
II. Tech explosion. Majority of clients are tech savvy who have become too reliant to
technology. People are able to check everything on the internet. Each Hotel needs to make sure
that their services are up to standard for them to survive the industry. Many service providers
have adopted high-quality tech equipment and very knowledgeable staff for without this they
won’t be able to cope with the industry.
III. Need for seamless technology. Complex connectivity platforms across devices have
become important. Many industries have adopted even mobile-based technology which makes
service to customers effective. Many guests all over the world are able to book services
everywhere comfortably.
IV. New roles for staff. Many customers now prefer technology to human beings. They don’t
mind even if they are served by a robot. This has enabled staff to focus on other roles.
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HOSPITALITY INDUSTRY 3
V. Real-time damage control. In case of dissatisfaction, customers can respond easily making
the hotels to respond quickly. Engaging with customers has become easy and maintaining
customers is easy.
The relevance of emerging trends in hospitality is very important and they cannot be
ignored. The trends span from service provision to change in technology. Tech issues have
seemly impacted the hospitality department positively. The people in the industry are able to
make profits from these businesses. New emerging trends in hospitality have enabled people to
connect easily globally. This has made travelling easy. Quests can book accommodation easily
everywhere in the world.
This is a broad topic to research on hence making a quality work. There are very many
important things to be said and learned in this field. Many people in this field can make a lot of
profits if they employ technology effectively. From my research, new trends in the hospitality
industry have led to a great improvement in this industry. If any service provider in this industry
does not employ the emergent trends then they are going to lag behind. For all service providers
who employ technology, they will skyrocket in their businesses. However, much technology has
to develop in this industry.
Workplace codes of conduct are enforceable rules and measures that control industrial
conduct. It defines workers and their consumer relationships. Each business has its own legal
industrial requirements. In the hospitality industry, some of the codes of conduct expected from
the workers are honesty, integrity, trustworthiness, loyalty and fairness to mention some (Yoo,
Lee, & Bai, 2011). These codes control the industry internally and externally and any violation
of any code is against the law. Every individual in the hospitality department is supposed to
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HOSPITALITY INDUSTRY 4
understand the codes of conduct which control him/her. This industry is very delicate to extend it
deals with human health.
In my legalistic research, I was interested in workplace health and safety. Health and
safety are among the most basic things required in a working place. Governments and
institutions have legal measures which control their day to day activities. The government has
requirements which it expects from the people with the hotel industry.
Sources of information on hospitality industry structure; my study is on Restaurant/café.
A restaurant or a café is specialized in serving, preparing and cleaning food and beverages
(Chen, & Hu, 2010). The foods include first foods and room service food. Restaurants and cafes
are located in most places all over the world. If they are using technology people can access them
easily from everywhere in the world. People are able to choose the class and the kind of
restaurant/cafes they want. The internet acts as one of the major sources of information in the
hospitality industry.
Source information on a trade union and an industry association; the trade union
controlling restaurants and cafes in terms of food drink and grocery manufacturing is the
Australian Food and Grocery Council (AFGC) (Whitney, 2009). This body can help business
people to connect with others in the food and beverage industry. They provide business people
with key information and current updates. In my research trade unions are very helpful in the
hospitality industry. They help much in connecting and even looking for markets for the
subscribed members. Trade unions give information regarding trade and all requirements and
expectation of the market standards.
The current technology operating in my current working place is the use of mobile
phones and cards. Accommodation services are accessible through mobile phones. Quests all
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HOSPITALITY INDUSTRY 5
over the world are able to book the services they require by even downloading apps in their
phones. Doors of rooms are now being opened by cards. This technology has made work easy in
accommodation services all over the world. Travellers are now no longer stressed when they
want to travel (Law, Leung, & Buhalis, 2009).
The emerging Technology being used inhospitably industry and the most current is the
use of robots to serve people in the catering systems. Systems are developed such that people no
longer need to do some things. This has made staffs concentrate on human relations and services
that need people physically. Technology has made things easy for programmed robots are able to
work faster than human beings. Automation of services in the industry has made thing easy too
making businesses profitable.
In conclusion, the hospitality industry is one of the most improved industries in the
world. The emerging issues and trends in the industry have contributed a lot to the people doing
this business. However much need to be done in terms of improvement in technology to make
the industry more efficient. Integrated systems between different service providers in this
industry have to be developed.
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HOSPITALITY INDUSTRY 6
References
Chen, P. T., & Hu, H. H. (2010). The effect of relational benefits on perceived value in relation
to customer loyalty: An empirical study in the Australian coffee outlets
industry. International journal of hospitality management, 29(3), 405-412.
Law, R., Leung, R., & Buhalis, D. (2009). Information technology applications in hospitality and
tourism: a review of publications from 2005 to 2007. Journal of travel & tourism
marketing, 26(5-6), 599-623.
Sakib, N. (2014). Marketing strategy of Hotel Link Solutions: digital marketing for hotels and
resorts in Bangladesh. Journal of social issues 57, no. 4 (2001): 781-797.
Whitney, D. L. (2009). The ethical orientations of hotel managers and hospitality students:
Implications for industry, education, and youthful careers. Hospitality Education and
Research Journal, 13(3), 187-192.
Yoo, M., Lee, S., & Bai, B. (2011). Hospitality marketing research from 2000 to 2009: topics,
methods, and trends. International Journal of Contemporary Hospitality
Management, 23(4), 517-532.
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