A Detailed Report on the Contemporary Hospitality Industry, London

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This report provides a comprehensive analysis of the contemporary hospitality industry, examining various ventures such as accommodation, entertainment, and food and beverage services. It delves into the functional and operational subdivisions within the sector, including human resources, marketing, and front office departments, while also assessing the industry's influence on local, national, and international markets. The report explores the integration of functional and operational activities, the impact of franchising and licensing on global tourism, and the economic benefits derived from these practices. Furthermore, it highlights operational activities like housekeeping and identifies skills required in the industry, as well as existing skills gaps and their influence, including strategies to address these deficiencies. The report uses Portavadie Hotel as a case study, demonstrating real-world applications and providing a detailed overview of the industry's complexities and dynamics, with focus on the London market.
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About Contemporary
Hospitality Industry
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Table of Contents
INTRODUCTION...........................................................................................................................1
MAINBODY....................................................................................................................................1
Demonstrate the various kind of the ventures within the hospitality sector and show the varied
range of the services which these ventures are offering.............................................................1
Analyse a variety of functional and operational subdivisions contained in the hospitality
sector...........................................................................................................................................2
Describe the influence of the hospitality industry to local, national and international markets. 3
Deliberate inter-contrast integration of the functional and the operations activities..................4
Examine and identify in what ways the franchising and the licencing have impacted the global
development of the tourism sector..............................................................................................4
Critically shows in what way the development of the licensing and the franchising are
subsidising the economic development of the tourism industry.................................................5
Throw light on the several operational activity within the hospitality sector.............................5
In order to identify the skills required for its role in the hospitality industry, as well as with the
current skills shortage in the industry.........................................................................................6
Evaluation the skills breaks within the tourism sector in respect to the various operational
functions......................................................................................................................................7
Classify the influence of the skills break within the tourism sector and the ways to
demonstrate these skills gaps......................................................................................................7
PART 2............................................................................................................................................8
Covered in PPT...........................................................................................................................8
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9
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INTRODUCTION
In the 21st century, according to experts, the era of technology seems to have arrived, and
hospitality is the main industries, including those on which its influence on the development of
socio-economic factors depends. Hospitality plays an important role in the country's economic
growth Portavadie Hotel is an emerging company offering Hospitality and wonderful holidays in
resorts, restaurants, beauty and wellness, shopping, modern accommodation, delicious cuisine
and an impressive spa located on the picturesque west coast of Tighnabruaich, London. It is a
family-run accommodation that combines modern style and superb service in a remote area of
outstanding natural beauty (Kim Bianchi. and Bosch, 2020). After a series of studies in the
modern hospitality industry, which consists in exploring the ever-changing aspects of hospitality
and attention to the modern, modern hotel and catering business and future trends and
developments, as well as developing many skills that are in the study and analysis of
information, advice, preparation instructions, evaluation and critical thinking in relation to
thought.
MAINBODY
Demonstrate the various kind of the ventures within the hospitality sector and show the varied
range of the services which these ventures are offering
London is about tourism, and therefore has converted into the one of the largest and most
extensive sectors of the economy, the tourism industry in the world. As a result, the hospitality
businesses has become one of the fastest growing industries. The different types of the business
within the hospitality industrial are as follows-
Accommodation- One of the main service line within the hospitality industry is the
accommodation business and each are offering a unique service, as well as hostels, apartments,
hotels, guest houses and centre.
Hotels-
Hotels are a cheaper form of living and they have a large shared room with multiple beds,
but guest can also have private rooms available. They are most often found in areas where there
is nothing good or where they are located that cannot be erected, and offer a exclusive familiarity
of convention of new people, it is a very small scene with and without providing any other
services provided outside the property.
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Guesthouse and Motels-
This is part of the Hospitality business which is dealing in renting the place to the
families and the group for the holiday spending period (Kamruzzaman, 2020). Moreover, these
are offering the various food and other recreation services to the user and even use for the short
term visit.
Resort
These are the types of the accommodation service provider in the hospitality sector which are
used for the recreation activity and for the brining the guest from far away and to offer the
entertainment services offer tour.
Entertainments organisation
Entertainment services travel, events, festivals, exhibitions, performances and London, these
events are often held in which guests from very remote locations take part in the event.
Traveling
In London by public transport is a form of tourism. In the UK, in London in particular, there has
been a lot of public transport over the last decade. Approximately 50% of them are classes
intended for the tour.
Food and Beverage
It is a major part of the world's tourism industry. The contribution of restaurant chains to this part
of the tourism industry continues to grow. It is important for businesses to understand the value
of the resources they provide to their customers, and this should be noted in the immediate
dining experience at the hotel.
Analyse a variety of functional and operational subdivisions contained in the hospitality sector
Functional Department
Human Resources Department:
Human resource is an employee oriented functional unit as this department is responsible
for selecting and hiring the right person for this job for Portavadie Hotel (Kamruzzaman, 2020).
It is very important for a Portavadie Hotel to understand the importance of qualified and
professional employees and make efforts to formulate effective human resource strategy and plan
effective employee compensation system at Portavadie Hotel.
Marketing Department & Sales Department
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Marketing department is responsible for promoting and marketing the Portavadie Hotel to
attract new tourist and ensure that hotel meet the desired objectives of the room occupancy for a
particular period of time.
Operations Department
Food and Beverages Department -
This is an important operation that can change and influence what happens to guests is
the choice of food and beverages available on the market. To maintain the hotel’s reputation,
customers receive quality food, as well as business support in attracting new customers. At
Portavadie Hotel, guests are getting delicious cuisine.
Front office Department:
The department of reservation or front office is that communicates directly with the client
on the behalf of Portavadie Hotel. They are responsible for controlling access to customers and
controlling their payment (Liu-Lastres and Wen, 2020). If visiting guests have any queries, any
complaints or questions about the hotel, just call the front desk and it is their responsibility to
resolve the issue as soon as possible to prevent usage.
Describe the influence of the hospitality industry to local, national and international markets
Over the past 20 years, the UK has become the fastest growing tourism industry
worldwide. This development of hospitality sector has led to a significant increase in other, as
well as related activities or newly emerging sectors of the economy, to make room for the
development of the tourism sector and provide more sophisticated and sophisticated services for
tourists. In England, especially in London, which is the second furthermost tourism destination
region in the world, resulting in the formation of up to 3.6 million jobs, representing 13% of all
British employees. In addition, the tourism industry shows every year how it contributes to the
global financial and economic development. In 2017, tourism revenues grew by 3.7%, revenue
by 4.1%, and global GDP will grow by 3.5%. This is very important for the national economy
and for understanding the interests of the hospitality industry, as it provides employment for the
majority of the population not only by increasing their purchasing power, but also to improve
their standard of living (Rusu and Isac, 2020). The hotel industry also contributes to the
development of tourism and tourism, which can interest both the GDP and the economic growth
rate of the country. According to Portavadie, hotels they are available in more than 6 different
countries and provide services in those countries that ensure preservation in the country in terms
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of currency. Moreover, they are contributing much into the infrastructure development of
Tighnabruaich, London.
Deliberate inter-contrast integration of the functional and the operations activities.
The relationship between the various units of the Portavadie, hotels can be found as follows-
Marketing Department and Food and Beverage Department:
Portavadie, hotels has a marketing department that uses the service, the Food and beverage
department, to promote its hotels, and spreads its word through a wide range of products and
services. Portavadie, hotel, participation in advertising and marketing campaigns, presentations
of the food and beverage department, as well as in services that will help the Portavadie, hotels
attract new guests to the hotel deck.
Purchase and housekeeping service department:
The Housekeeping operates in real time, make sure that they have all the necessary resources so
that they can assist in providing a high-quality service to hotel guests. The purchase department
is also responsible for ensuring that they are in direct contact with the Housing department to
purchase the items they want to be. So that the housing and utilities department goes without a
reserve, which means that this has a bad effect on the reputation of the hotel (Asaulenko, 2020).
As for the Portavadie Hotel, to make sure that they carry out inventory control and appropriate
protection every day, in their warehouse and order to necessary item in advance to avoid
shortage of stock situations.
Accounting and front-office office
Portavadie, hotels’ accounting department will have a direct relationship with the front
office or the reception of the hotel company before and after the door to door section accepts
payment directly at the hotel. These are also expenses related to the special needs of hotel guests.
Portavadie, hotels employs specialized accountants working in the field of accounting and front-
office. In the case of Portavadie hotels, they makes sure that the accounting and office are having
excellent communication to avoid any bias of the financial transaction.
Examine and identify in what ways the franchising and the licencing have impacted the global
development of the tourism sector.
Franchising
A franchise is a method to implement a new business structure. Franchising is a way it is
to develop a hotel that has been tested and operates without any money in the market, the ability
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to prioritize or conduct research in a particular market, a place in which business ideas. In
Franchising a franchisor like Portavadie hotels, sells a business idea or the right to sell products
and services to a franchisee (Honerkamp, 2020). The franchisee has the right to use the hotel
name, brand, model, image, products and services, technology and marketing. To get this right,
the franchisee pays the franchisor, who, in fact, should be rewarded for using the brand.
Licensing
The licensing, which is the basis of the franchise, is a business owner reserves an outdoor patent
to the company to feel, only giving the right to use with any of the others. With a license, this
means a lot for copyright and for the product name, as well as information. To summarize, a
travel business can be started with a basic license, with the right to use a trademark for the
business model or part of it
Critically shows in what way the development of the licensing and the franchising are
subsidising the economic development of the tourism industry.
Licenses and franchising will help the company grow to something that, in the end, will benefit
the company's global development and contribute to economic growth. Give permission, this will
allow the company to start its business in another country to use its own resources in the country.
Licensing also help with the increase the number of money that can be earned in a foreign
country, and can be used to expand local businesses. Franchising helps hospitality industry like
hotel to build momentum at no extra cost. Support of national GDP for billions of dollars of
goods and services, administration, creation of new jobs. The local economy will benefit from
the franchising that have been made through the creation of jobs, money, and responsibilities of
community members (Savic and Dariescu, 2020). Both approaches are particularly favourable
for the economy, and for business growth and development, will also include mastering foreign
technologies and the country's culture, and helping them discover new technologies and cultures
that will benefit them.
Throw light on the several operational activity within the hospitality sector.
Housekeeping
This is one of the most important roles in the hospitality industry, housekeeping operations
fascinating Portavadie hotel the cleanness facility. They allow the rooms to be very clean, the
food to have, as well as all other events that the guests requested, were fulfilled, etc. It is part of
operations of the housekeeping department that communicates directly with the hotel.
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Operation and maintenance:
Portavadie hotels carefully monitored services and amenities offered at the hotel. Maintenance
and the operations department ensure that all utilities, amenities and the devices that guests will
use in the room will run smoothly without any hazardous.
Chef executive
It is here in the role of the person responsible for preparing the food of the hotel guests.
This ensures that the food tastes very good, and in accordance with local laws (Sovaniski, 2020).
They also play a significant role in the success of the Portavadie hotels, food is one of the main
factors in the success of the hotel and has a constant impact on hotel guests.
In order to identify the skills required for its role in the hospitality industry, as well as with the
current skills shortage in the industry.
Skills that are necessary to be in the role in Portavadie hotels are as follows-
Customer Service Skills:
The hospitality industry is all about serving people and improving the customer experience. It is
important for Portavadie hotels to ensure that employees and industry representatives have
excellent customer service skills.
Communication skills:
It is important that everyone who works with clients and has excellent communication skills can
communicate effectively with them and avoid misunderstandings resulting from poor
communication.
Work ethics:
The only important skill that Portavadie hotels must have in order to run for office, in the
hospitality industry and / or any other industry, is workplace ethics. This can help the individual,
give them their best work, and also help the company find experienced, hardworking, and
qualified people.
Lack of skills
Multitasking skills
One of the skills lost in today's industry is the lack of people who do multiple jobs to
Portavadie hotels. People want to gain experience in this profession, and don't have the curiosity
and motivation to learn something new and try their hand at another career.
Teamwork skills;
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Employees are so self-serving now, on a day when they doesn't want to work in groups.
They feel they have failed at this to work as a team at Portavadie hotels. One of the main
reasons for this is that people really want it to work, since they don't interfere with other people's
work, and don’t like to get the opinion of others.
Evaluation the skills breaks within the tourism sector in respect to the various operational
functions
In terms of the role of the hotel business, most of the skills that are needed are
communication skills and customer service skills. It is very important that candidates understand
the value of skills in this industry. Competition in the labour market is very difficult, due to the
fact that consent to the industry is 8 years old, which makes it very difficult for job candidates.
The company is trying to have more skills and is looking for more qualified employees. The
problem of lack of skills is not only in the area of skills of cooperation, communication and
collaboration, but also in its immediacy, very often everywhere. However, the main reason for
this problem is that the world's tourism industry (Eller, Peters and Pantovic, 2020). In this sector,
information technology skills are mandatory, at a time when computer use is ubiquitous and
scarce, especially for older people who have a number of technical skills (cooking, using various
tools, but they do not have the minimum requirements for digitizing skills. In the case of
Portavadie hotels, but they will make sure that they have the best employee skills that are
necessary to ensure that the hotel's customers are larger than they have expected, and that this
helps the company compete in the market and build a strong customer base.
Classify the influence of the skills break within the tourism sector and the ways to demonstrate
these skills gaps
The hospitality industry has a negative impact on the deficit. The Portavadie hotels needs
qualified and experienced professionals to work and manage situations in the hotel and catering
industry. A specialist will assist Portavadie hotels in the business management and provision of
outstanding guest service at the hotel. In the context of the Portavadie hotels, the company's HR
department will need to ensure that these are only experienced and highly qualified employees,
and we will also need to make sure that this is a talent that can be useful to the company and for
the appointment of a new employee, so that the company's activities are not disrupted (Lopez
Mateos Cohen, and Pyron, 2020). The experienced staff was able to make better and more
favourable terms, with the reputation and brand image of the hotel.
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PART 2
Covered in PPT
CONCLUSION
Therefore, from the above carried out study it has been classified that the hospitality
industry in the one of the largest growing industry and the contemporary development in the
hospitality industry facility growth of the economy of the national local area. Moreover, it been
identified that there are various operations and department within the hospitality industry which
are both functional and the operational that help in the achievement the set goals of the
hospitality business. Moreover, following report has discussed the various skills which are
necessary to work in the hospitality business.
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REFERENCES
Books and Journals
Asaulenko, N., 2020. Features of the innovative process at the hospitality industry
enterprises. Food Industry Economics, 12(3), pp.81-87.
Eller, R., Peters, M. and Pantovic, T., 2020. A Qualitative Study of the Hospitality Industry. The
Routledge Companion to International Hospitality Management, p.366.
Honerkamp, V., 2020. The strategic value of advertising expenditures in the tourism and
hospitality industry [Summary].
Kamruzzaman, M., 2020. Improving Hospitality Industry Sales: Twenty-Five Years of Revenue
Management [Summary].
Kamruzzaman, M., 2020. Relationships among Customer Satisfaction, Delight, and Loyalty in
the Hospitality Industry [Summary].
Kim, S., Bianchi, G. and Bosch, M.J., 2020. Correction to: An Examination of the Impact of
Macro Context on Women CEOs in the Hospitality Industry. In The New Ideal
Worker (pp. C1-C1). Springer, Cham.
Liu-Lastres, B. and Wen, H., 2020. Exploring Ethnic Minority Workers’ Perceptions of
Employee Well-Being in the Tourism and Hospitality Industry: An Exploratory Study.
Lopez Mateos, D., Cohen, M. and Pyron, N., 2020. Field Experiments (and the lack of thereof)
for Testing Revenue Strategies in the Hospitality Industry. Available at SSRN.
Rusu, S. and Isac, F.L., 2020. Challenges of tourism education and career development in the
hospitality industry. Lucrari Stiintifice, Universitatea de Stiinte Agricole Si Medicina
Veterinara a Banatului, Timisoara, Seria I, Management Agricol, 22(1), pp.206-211.
Savic, D.D.A. and Dariescu, M., 2020. Cultural Norms and Expectations Within the Hospitality
Industry. In Trends and Issues in International Planning for Businesses (pp. 167-186).
IGI Global.
Sovaniski, T., 2020. Empirical Study of Accounting and Financial Analysis in Hospitality
Industry. Available at SSRN 3667926.
Vivek, S. and Bhat, D.A.R., 2020. Co-creation and service innovation as performance indicators
in the hospitality industry. Journal of Tourism, Hospitality and Culinary Arts, 12(2),
pp.76-95.
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