Tour Operations Management Report: Planning, Pricing, and Strategies

This report focuses on tour operations management, specifically addressing the creation of tour packages, pricing strategies, and contracting methods. It begins by outlining the stages involved in developing a holiday, including market research, planning, contracting, costing, and post-tour management. The report then explores different contracting methods suitable for various components of a holiday, such as transportation and accommodations. A key aspect of the report is the determination of a selling price for a holiday package, demonstrated through a calculation for a five-member group, detailing costs for airline tickets, transportation, miscellaneous expenses, and hotel charges. The report references relevant academic sources and concludes with a thank you note, highlighting the practical application of tour operations principles within the context of LCB Tours. It provides a comprehensive analysis of the planning, costing, and operational aspects of tour packages, including the financial considerations involved in setting a selling price.

TASK 2
THOMAS COOK GROUP

INTRODUCTION
• In the present presentation, tour package plan has been
develop that regulate by LCB to develop their effective
performances to attract tourists. Hence, it includes
planning of tour package with consider information
towards successful plan.

2.1 Stages and timescale involved in developing holidays
• With this regard, LCB plan for wedding event with timescale
and stages. Therefore, it includes following elements:
• Market research
• Planning and scheduling
• Contracting:
• Costing of holiday

CONTINUE….
• Financial evaluation
• Creating brochure
• Advertisement
• Operation and execution
• Post tour management

2.2 Suitability of the different methods of contracting for different
components of the holidays and tour operators regulators
• In order to create proper contract, there are different
methods exists that can be used as various components of
the holidays:
• Transport:
• Hotels:
• Attraction

CONTINUE…
• Fixed contract
• Allocation

2.3 Selling price of a holiday from given information
• In order to accomplish desired results, it can be stated
that total amount will be calculated on the basis of selling
price of present tour package. Hence, it is important to
design tour operators for planning of 5 members who
involved in the tour package planning. It can be
determines in the following manner:

CONTINUE…
Sr. NO. Tour package details Price for each person Total price for all
members
1. Airline amount 10 Pound 50 Pound
2. Transportation
charges
5 Pound 25 Pound
3. Misc. expenses 6 Pound 30 Pound
4. Charges for hotel 3 Pound 15 Pound
5. Expenses for
development holidays
plan
4 Pound 4 Pound
6. Total expenses 28 Pound 124 Pound

REFERENCES
• Filby, N.E., Stockin, K.A. and Scarpaci, C., 2015. Social
science as a vehicle to improve dolphin-swim tour
operation compliance?. Marine Policy, 51, pp.40-47.
• Li, Y., Hu, C. and Duan, L., 2017. The concept of smart
tourism in the context of tourism information
services. Tourism Management, 58, pp.293-300.

THANK YOU