Accommodation Services Report: Rosewoods Hotels Evaluation

This report provides an analysis of accommodation services, focusing on the scale and size of operations, different forms of ownership, and the role of online review sites. The report examines how hotel classifications, such as those provided by the AA, influence customer perception and booking intentions. It highlights the importance of online reviews and electronic word-of-mouth in the hospitality industry. The report also discusses the implications of these factors for companies like Rosewoods Hotels, emphasizing the need for creative working measures to maintain high levels of customer service and manage expenditures. The reference section includes sources that explore topics like Black Economic Empowerment in the South African accommodation industry and the effects of perceived value and website trust on online hotel booking intentions.