Comprehensive Analysis: SWOT, PDP, and Employability in Hotels

This report provides a comprehensive analysis of the hospitality industry, specifically focusing on the hotel sector. It begins with an introduction to the industry, highlighting its various components and its dependence on disposable income and leisure time. The main body of the report delves into a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis, evaluating the skills required for an accounting manager role within a hotel setting. The SWOT analysis assesses time management, leadership, decision-making, communication, data analysis, and IT skills. Furthermore, the report includes a Professional Development Plan (PDP), outlining strategies for improving IT skills, communication, leadership, and collaboration skills. The PDP specifies timelines and methods for skill enhancement, emphasizing the importance of these skills for career advancement within the hotel industry. The report concludes by summarizing the key findings, emphasizing the value of SWOT and PDP analysis in identifying and addressing skill gaps for professional growth. The document is a valuable resource for students, offering insights into the practical application of management principles within the hospitality sector.

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Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
SWOT analysis............................................................................................................................5
PDP- Professional development plan..........................................................................................6
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
Hospitality sector is wider category of area within service industry that includes drink
and food facilities, theme parks, travelling and food and drink services (Guskey, 2014). Hotels
sector is considered with provision of visitor accommodation and related facilities. They cover
restaurants, cafes, bars, night-life and number of travel and tourism facility. This industry is
dependent on availability of disposable income and leisure time. Food and beverages, travel and
tourism, lodging and other sectors covered in hospitality sector. The present report is based on
hospitality industry and hotel sector, it explains SWOT analysis and Professional development
plan based on specific job role in hotel. It defines employability skills and IT skills required in
hotel as particular job position.
MAIN BODY
Hospitality field such as the hotel and direct operations for example, housekeepers,
bartenders, marketing, management, human resources and servers etc. range of hotels work
under this industry since for so long effectively and provide their better services and products to
guests which is beneficial for overall business as well as whole industry. Hotel industry growing
their businesses more and more with the help of skilled and talented peoples (Whitworth and
Chiu, 2015). Event planner, hotel general manager, event planner, accounting manager, Human
resource manager, security department manager are the main job roles within hotel. All above
job roles perform well and work effectively in company which is beneficial and effective for
hotel as they help to increase profit and generate revenue. With the help of employability skills,
Accounting department manager can be able to perform or work perfectly within hotel in order
to manage cash flow.
Skill Audit-
Skill audit is the essential procedure for analysing and measuring and recording abilities
of group or individual. With the help of conducting the skills audit in any organization is
beneficial as they can be able to identify and determine knowledge and skills that required for
current job position as well as identifies knowledge that firm currently has (Filipe and et.al.,

2014). Skill audit process helps to lower development and training costs which is profitable and
useful for company. Furthermore, it is also done to identify training needs so the firm improve
their abilities and knowledge, deployment and restructuring is one of the another reasons for
conducting skills audits.
I am confident Need to improve
Time management skills
I can be able to manage my time and
accomplish goals on time which is beneficial
for my personal as well as professional career
growth.
Leadership skills
I cannot be able to provide appropriate
guidance and direction to team members which
effect on their performances and working
abilities as well as my. I need to improve it
much better than now which he beneficial for
my self.
Decision making skills
I can be able to take appropriate action and
make decision based on situation.
Communication skills
I cannot be capable to communicate effectively
with other peoples, due to lack of
communication skills.
Data analysing and monitoring skills
I can be able to analyse data and monitor
workers performance as well as monitoring

information which is appropriate or might be
not.
IT and technological skills
Due to lack of technology skills I cannot be
able to manage my work and gather
information effectively.
SWOT analysis
SWOT analysis is strategic tool or study undertaken to identify strength, weakness, as
well as external threat and opportunities. It organizes top strengths, weakness, opportunities and
threats into the organized list. In simple words, SWOT analysis is has been conducting for
analysing personal skills, abilities and weaknesses which need to improve in order to work
effectively. It is one of the best framework, that helps to focus on person strength, decrease
threats, take the greatest possible benefits of opportunities available within Hotel sector.
Strength-
Time management skills is very essential while working in firm as it helps to managed
work, support to make strategic plans and solve issues. With the help of time management skills
I can be able to set my goals, focus on essential things and make plans after analysing situations
which is advantageous for my career growth. With strong time management skills I can be able
to find out the best results and increase my productivity. I can identify which person is not
working to best of their ability and accomplish given task. I can be able to use my time in the
manner which serves my goals.
I can be able to evaluate circumstances and take decision for betterment which is
beneficial for me as well as others. With the help of appropriate and suitable decision I can be
able to save money, energy and time as well.
Weaknesses-
Leadership skills is important component in positioning executives to make useful
decisions about company goals and mission. I cannot have the best leadership skills such as
motivation, direction etc. that help me a lot. I cannot be able to improve productivity, ability to
succeed under pressure, motivate other while working in team and inspire my team members to

drive towards achieving business objectives and goals. I also cannot be capable to communicate
effectively with others and work within team or group.
Opportunities-
Ability to analyse, interpret and model data is beneficial for me, in which I can be able to
analyse collect data or information and provide the best and suitable outcomes. With the help of
data analysing and monitoring skills I can garb the advantages as working in the most popular
hotel. I have the ability to plan work and meet deadlines of tasks which helps me to get the best
job in company.
Threats-
When person does not have the employability skills they cannot be able to work within
large company or hotel effectively (Angeline, 2014). Lack of mathematical and IT skills person
need to suffer a lot and loss job as well. It is threatened situation that effect on my personal as
well as professional career development and growth negatively. I am unable to work within new
technologies and have less IT skills that put negative effect on my job profile and make barrier as
I wish to work accounting department manager.
PDP- Professional development plan
Professional development plan is the process which designed to enable to think about,
plan for person personal, career and academic development. Professional or personal
development plan is the formal means by which an individual sets out strategies, results and
goals of training and learning. It helps to assist person in career and personal improvement or
development, its main purpose is to support individual reach long and short term career goals as
well as help to improve recent and further job performance.
Skills need to
improve
Why skills needs to
improve
Strategies or plans for skills
improvement
Time frame
IT and
technological
skills
I need to improve my
IT as well as
technological skills
because it helps to
work with new and
advanced technologies
To improve IT skills I need to
take online or in person
computer course which is
beneficial for improving and
developing abilities. I can take
training for the same which
1 month.

and also support to
gather information
based on chosen topic.
It is very essential to
improve IT skills, it
supports to managed
overall financial
transactions. With the
help of great IT skills I
can be got the better
results and transaction
money easily.
help me to understand of how
computer with new
technologies work.
Communication
skills
I also need to improve
my communication
skills which is very
essential while
working in group of
many peoples. With
the help of
communication skills I
can improve and
increase workers
morales and well
understood other
feeling and emotions. I
need to better this
ability in order to
receive and deliver
information accurately
and quickly.
Work within collaboration,
listen to what other person is
saying and try to talk to other
is one of the best strategies
that help to improve my
communication skills and
make me able to communicate
with other at workplace
effectively.
15 days

Leadership skills I want to improve
leadership skills, in
which I can be able to
provide right guidance
and guidelines to
others while working
in team with number
of peoples. I need to
improve it because it
helps to encourage
workers to work or
perform much better
than before.
Take guidance from high
authority management, well-
known person and reading
books based on leadership
skills, all these activities
support to better leadership
abilities.
10 days
Collaboration
skills
With the help of
improving
collaborative skills I
can be able to solve
issues and inspire other
peoples perfectly. I
need to improve this
skill in order to
enhance productivity
and improve social
interactions.
Try to communicate with
others and maintain and build
trust is one of the great plan
that contribute in
improvement of collaboration
skills.
20 days
With the help of improving IT skills, communication, collaboration and other abilities I
am able to find employment in hotel as it give a new and different way to my professional career
and helps to grow it more and more (ten Cate and et.al., 2015). All above abilities support to
sustain for longer term period in Hotel as Accounting manager.

CONCLUSION
From above, it has been summarized that SWOT analysis is help to determine strength,
weaknesses, threat and opportunities of individual. With the help of identifying skills required in
accounting manager job in hotel an individual can be able to improve it for better future and
career growth. Furthermore, PDP plan define who to improve abilities and help to describe the
best strategies to do so which is beneficial for my professional and personal career.