Operations and Project Management Analysis: Hotpoint 58-inch TV Launch

This report provides a comprehensive analysis of Hotpoint's 58-inch television launch, focusing on operations and project management strategies. It explores the application of key concepts such as Six Sigma methodology, lean principles, and total quality management to optimize the manufacturing process and ensure product quality. The report delves into the effectiveness of a continuous improvement plan, utilizing principles of operations management to enhance efficiency and reduce waste. Furthermore, it examines the stages of the Product Life Cycle (PLC) and the necessary supporting documentation, differentiating between large and small-scale projects based on the application of appropriate theories, concepts, and models. The report also provides a critical evaluation of the execution of Six Sigma and Lean principles, highlighting their benefits and limitations in the context of the TV launch. The report aims to offer insights into the strategic planning and execution required for a successful product launch, emphasizing the importance of continuous improvement and quality management in the competitive consumer electronics market.

Operations and Project
Management

Table of Contents
INTRODUCTION...........................................................................................................................1
ACTIVITY 1....................................................................................................................................1
1) Theories and concepts such as, six sigma methodology and lean principles.........................1
ACTIVITY 2 ...................................................................................................................................3
2) Effectiveness of the continuous improvement plan by using principles of operations
management................................................................................................................................3
ACTIVITY 3....................................................................................................................................5
3) Stage of the Product Life Cycle (PLC) and prepare necessary supporting documentation....5
..........................................................................................................................................................8
ACTIVITY 4....................................................................................................................................9
4) Use of appropriate theories, concepts and models in the PLC will differentiate between
large and small scale projects......................................................................................................9
CONCLUSION..............................................................................................................................11
REFERENCES..............................................................................................................................12
.......................................................................................................................................................13

INTRODUCTION
Operation management refers to management area that is related with design, control and
also production of business operations. It is an administration of the business practices to
develop high effectiveness level with in firm. Project management is practice of initiating,
planning, implementation, controlling and also closing team work to attain particular objectives
with in mention time period (Alias and et. al., 2014). This present report is based on Hotpoint
firm and it is an American and European domestic appliances brand in United Kingdom. This
firm is deciding to launch 58 inches television. In this report will be mention about the
appropriate concepts and theories such as lean principles and six sigma. This given project will
cover the stages of Product Life Cycle as well as supporting documentation.
ACTIVITY 1
1) Theories and concepts such as, six sigma methodology and lean principles
Operation management refers to planning, organizing, controlling in manufacturing of
services and products. It consists responsibility of assuring that the business operations are
effective in context to using needed resources in terms of meet with requirements of customers.
For Hotpoint, there are different theories which require to be examined mention below:
Six Sigma- It refers to set of tools and techniques for improvement purpose. It uses data- driven
review in order to reduce the defects or mistakes in process. It seek towards make improvement
in quality of process output through determining as well as removing defects. Since, Hotpoint
company is planning to enter in large scale television market, it is necessary for it to conduct
investigation (Burke, 2013). This company use Six sigma principle to minimize any kind of
errors or defects.
For an example- If Hotpoint will manufacture 1000 televisions then there will be only 1
television defected because in Six sigma, there is a chance of less error.
In addition to this, DMADV methodology of Six Sigma that company will use:
Define: It is related with explaining objectives of project which are necessary to
addressed. It is important for Hotpoint firm to include aspects which are imperative for the
consumers. It also undertake developing of strategies for execution.
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Measure: Under this, there is a need to measure as well as identify needs of consumers.
At this stage, Hotpoint company need to identify different data collection methods and also
record the useful information.
Analyse: In this step, it is necessary to analyse process for meet with customers need.
Firm should use the collected information and data that can help in increase quality and make
improvement in production process to produce large screen television.
Design: There is a need to design as well as test the process to produce large screen
television on the basis of customer's demand.
Validate: At this stage, Hotpoint requires to verifying design through conducting pilot
program and then handle over process to consumers (Fang and et. al., 2012).
Critical Evaluation of Execution of Six Sigma
Six Sigma is helpful in improving the quality of products and also reduces the errors from
manufacturing process. On the other hand, the main focus of Six Sigma is on fulfil requirements
of consumers and set policies in this approach. In addition to this, policies related to Six Sigma
can be expensive.
Lean Principles- It is a systematic method for minimize wastage with production system
without impacting the production. Its main focus on reducing any kind of wastage and also
enhancing productivity. In order to produce the large size television, Hotpoint will use the lean
principle for reduce any kind of wastage in its production. With the help of this, cost will be
reduced and productivity of Hotpoint will be enhanced. In addition to this, lean principles gives
framework for developing effective as well as efficient business. There are some lean principles
mention below as above:
Identify value- Under this principle, value is developed through manufacturer but it is
explained through consumer. Value is related to willingly pay through customers for large screen
television. The Hotpoint should strive to eliminate cost and wastage from business process so
that the optimal price of customers can be attained.
Map the value stream- This principle consists analysing as well as recording information
flow that is necessary to produce particular service or product with intent of determining
wastages and improvement method in the production of large screen television (Heldman,
2018).
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Create flow- In this, Hotpoint company require to eliminate the functional barriers and
also determine ways to improve the lead time to assure process is smooth from time order is
received by delivery. It is helpful for company to prevent any interruption in production process
of large screen television.
Establish a pull system- It is considered to minimize inventory items as well as Work In
Progress in order to assure smooth workflow by proper availability of equipments.
Pursue perfection- This principle focus on towards striving for the perfection that entail
targeting to reduce causes related to quality of large screen television and eliminating wastage
across value stream.
Critical Evaluation of Execution of Lean Principles
Lean principles focus on elimination of the wastage and it is consider as proper resource
allocation for activity. Hotpoint business firm can apply these lean principles in order to
producing its Large Screen Televisions by assuring minimum wastage (Kerzner and Kerzner,
2017). On the other hand, its execution is more risky as minimum error in equipments can cause
more inconsistencies in whole project.
Total Quality Management- It refers to management system that is based on principle and
employees should be committed towards maintaining high work standards. It is continuous
procedure of minimizing as well as detecting errors in production, improvement in consumer
experience etc. Through this principle, Hotpoint will make the quality of its large size televisions
high such as sound quality, picture, resolutions etc. In order to maintain the quality, Hotpoint
hire the highly capable employees and give them proper guidance.
ACTIVITY 2
2) Effectiveness of the continuous improvement plan by using principles of operations
management
Continuous improvement plan refers to set to activities which are designed to bring
improvement to services, process and products by constant review, action and measurement. It is
critical dimension of all main quality frameworks as well as methodologies. In order to manage
overall progress it is necessary for Hotpoint organisation to prepare continuous improvement
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plan foe encourage the practices (Leach, 2014). The main aspects related to the Continuous
improvement plan are cost, safety, quality etc.
Kaizen is explained to the activities which make continuous improvement in all the
functions and also include all staff members. It is an approach to developing continuous
improvement that based on idea. It consists making working environment effective through
developing atmosphere of team, assuring employee satisfaction, less tiring, improvement in daily
process and many others.
For Hotpoint, continuous improvement plan mention below:
BASIS PRINCIPLES/APPROACHES EXECUTION
Quality The Hotpoint firm can apply Total
Quality Management to enhance
quality of producing Large-screen
Televisions.
Objective: Optimum utilisation of
resources with least wastage.
Execution of Kaizen will enable
the firm to assure about the high
quality on the basis of set
standard of an industry along with
needs of buyers. Here,
participation is improved from all
the employees of the different
departments to bring
improvement in the completion of
process of formulation of TV.
This will further aid in reduction
of the duplication activities which
ensure least amount of wastage
and optimum utilisation of
resources.
Cost In order to reduce the production
cost, company can applied Variance
principle for assuring the continuous
improvement.
Principle of Variance can be
assure about innovative ideas as
well as creative flows which help
in proper execution of cost-
effective techniques and also
methods for manufacturing along
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with distribution of Large Screen
Television. The application of this
principle help to ascertain the
knowledge about the deviations
regarding which further actions
are taken. After its application
identified that issue seen over the
employee performance which
rectified through application of
training programmes.
Delivery As the provision of television is a
necessary aspect so Hotpoint firm
can be use Six Sigma (Lianying, Jing
and Xinxing, 2012).
It can enable the firm to measure,
design and also validate the
delivery of Large screen
Televisions in an effective or
appropriate manner. The approach
of six sigma help in identification
of error and aid continuous
improvement. In initial stage
identified that employees weak
performance is the issue which
impacts negatively over the
quality and bring defects in
manufacturing process. After its
effective application this will help
to improve quality.
Safety In context to eliminate the wastage
from development process, company
can use the Lean Principles which
can consider as appropriate as well as
viable methodologies for assure
Lean Principles focus on reduce
the wastage from process and
products which are not valuable
and develop negative impact on
manufacturing process. An
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safety in Large-screen Televisions. execution of Lean Principles are
helpful in increase scope of
company in order to concentrate
on safety to establish the better
culture. The approach of lean
manufacturing help in usage of
important resources while
manufacturing TV as they in
result they get least amount of
waste. This will allows an
organisation to be cost effective
and provide product to the end
consumer at least cost.
Effectiveness of Continuous Improvement Plan
Continuous improvement is on- going efforts for make improvement in services, process
and products through making the necessary improvements with in business (Lientz and Rea,
2012). It is important for Hotpoint firm to analyse effectiveness as well as efficiency of
Continuous Improvement Plan in order to assure manufacture of large screen television on the
basis of needs and demands of consumers. Effectiveness of continuous improvement plan
through using principles of operations management mention below:
Reality- According to this principle, operation management should be focus on issue
instead of any tool and technique because any tool can not present universal solution. In addition
to this, Hotpoint should focus on the problems which are arising in production of television and
work towards Continuous improvement.
Organisation- This principle needs all factors and elements related to project which are
predictable or consistent because these will help in attain positive outcomes and profit. Under
this, process in production of television is interconnected (McMahon, 2016).
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Variance- It is related with firm that limited manufacturing cost for large screen
television that Hotpoint need to be applied creative methods and also processes. On the other
hand, when goal of firm is to enhance the option or variety then variance should be encouraged.
Accountability- Under this principle, being accountable is key with running production
operation. The managers of Hotpoint are to be expected to set metrics as well as rules in order to
attaining the set goals. In this company, manager allot the responsibilities as well as roles along
with set metrics to judge effectiveness of employee performance through out project. In addition
to this, lean principles are helpful for Hotpoint to make improvement in performance of
employees so that they can contribute towards business success.
Causality- In this, issues are symptoms like effects related to underlying causes Main
issues which manager of Hotpoint face related to late quotes, urgent shipping, expediting and
many others. It is necessary for company to find out the appropriate solutions so that similar
issues are not appear again.
Change- According to this principle, firm need to analyse its equipments as well as
process on the basis of current needs of project. It is necessary for Hotpoint business firm to
apply the methods according to changing factors of market. This principle will be applied in
Total Quaity Management method because it enable business to identifying latest equipments
which can increase quality of manufacturing as well as product (Ming and et. al., 2013).
ACTIVITY 3
3) Stage of the Product Life Cycle (PLC) and prepare necessary supporting documentation
Project life cycle refers to workflow of the activities which are explained in a systematic
way to gain more benefits from project. It consists four stages from inception to the closure.
Each stage of project life cycle is planned to enhance opportunities for attain the success.
Hotpoint is planning to be enter the Television segment when it will produce the large
screen television with minimum size of 58 inches (Muller, 2017). For this, firm need to develop
a proper Project Life-cycle in order to implement business plan. Stages of project life cycle
mention below in regards to new product development:
Identification phrase- It is first phrase in project life cycle and in this objectives of
projects are to be clarified. At this stage, there is a need to Hotpoint to explain its project related
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to manufacturing the large scale television. After approving the project, manager will hire the
staff members which can give their effort in production and improving the quality.
Planning phrase- In this stage, scope of project is to be explained in an accurate manner.
Once, manager of Hotspot finalize team and identify work then cost will be estimated. In
addition to this, there is a requirement to Hotpoint firm to identify sources which will help in
implementation production of Large-screen Television. The resources can be technological,
personnels, funds etc. At this phrase, Hotpoint can use the Lean Principles for minimize wastage
and increase the effectiveness of production. Under this, it is essential to manager of firm to
determine the possible risk and prepare effective risk management strategies.
Implementation, Monitoring and Controlling Phase- It is a third stage and service or
products are carried out on the basis of developed plan with needs of customers. Under this,
company will implement the manufactured televisions. The manager of Hotpoint firm allot roles
as well as responsibilities to project team so that they can conduct all activities in a proper
manner. Manager will monitor the performance of employees so that they can ficus on attaining
set objectives. On the other hand, company can develop checklists, risk management logs which
can present the better tools and techniques for proper distribution of the Large-screen Televisions
(Strande and Brdjanovic, 2014).
Closure phrase- It is a last stage in Project life cycle and the Television will be delivered
to consumers for evaluation purpose. The documents will be handed over to customers related to
the television. The stakeholders and key members been communicated related to closure of
project.
Business Plan
Overview of company Hotpoint Electric Heating Company is
European and American brand of the domestic
appliances. The ownership of this brand is split
among Whirlpool and Haier. It was founded in
year 19811 and give better sales services.
Vision and Mission The Mission of this firm is to supply as well as
support the commercial and domestic
electronic appliances (Wang, Wei and Sun,
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2013).
The Vision of Hotpoint firm is to increase
lifestyle of Eastern African Customers.
Objectives The main objective of Hotpoint business firm
is to increase to enhance its business by
providing the better experience to people. On
the other hand, through launching large screen
television, company increase television
viewing experience of households with proper
clarity.
Strategy Hotpoint firm adopts high technical methods in
order to manufacture television with large
screen.
Project Plan
Scope The scope of this project is wide because it works on entering in
to new segment like television. In order to manufacture new
product, Hotpoint is hiring necessary resources such as
technological, financial and human resource (Xu, Ma and Ding,
2014).
Cost For producing large-screen televisions, Hotpoint will arrange
cost among £10000- 15000.
Quality Under this, automation, Total Quality Management etc. are to be
executed through firm to maintain better quality standards.
Communication It plays a necessary role in project as having meetings regarding
the project. The external communication is helpful for better
running of operations for project.
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Gantt Chart:
Work Breakdown Structure:
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Illustration 1: Work Breakdown Structure
ACTIVITY 4
4) Use of appropriate theories, concepts and models in the PLC will differentiate between large
and small scale projects
Project life cycle is refer to the sequence of phases wherein project goes through from its
initiation to the closure phase. With the help of this, company can easily analysis the overall
effectiveness stage of project (Xu, Ma and Ding, 2014). Mainly, it can be defined as well as
modified according to the organization needs and aspects as it is workflow of activities through
which company can easily attain maximum benefits from the project that prepared by the
company. In this, context, it is important for business organization to analysis the effectiveness
with the purpose of attaining positive outcomes. Effectiveness of PLC for Hotpoint can be
understood by following points:
Under this, the main focus of initiation phase is to developing project framework in
which company adopted democratic leadership and six sigma. Along with this, disruption among
employees are arise at the time of executing project activities. The main reason behind this is
excessively access of development process and power when task are assigned in the future time.
In addition of this, Six sigma is an effective approach for this stage as it fail to evaluate the
standard of quality that is important for company to achieved. Thus, company needs to take all
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the crucial aspects while communicating with stakeholders about the project and planning as
well (Alias and et. al., 2014).
Along with this, planning stage use lean principles and strategic leadership which help
business organization to develop effective strategies in order to reduce the chances of wastage. It
help in creating values within the production process. In addition of this, company must analyse
the overall productivity which help in maximising the values to products. By this organization
increase profitability level at market place.
Under execution process, Hotpoint use total quality management and Autocratic
leadership style as an effective strategy which help in managing product quality along with this it
might add to the cost. Along with this, Autocratic leadership includes inflexibility in production
of television as there is no innovative method that could be used. Thus, it is important for
business organisation to use flexible methods to develop a unique and quality television. By this
company can easily achieve maximum benefits.
Apart from this, it is important for business organization to determine how the
approaches are effectively differentiate among small and large size of projects. This can be
understood by following differentiation:
Basis Large project Small project
Six Sigma Under the development of
large scale Television, this
type approach is more
effective as it help in
analysing, design and evaluate
the product standard according
to the customers demand
(Burke, 2013).
For an instance- In this, six
sigma is beneficial to apply in
large project because if
company produce the 1000
In small project, this approach
help in building relationship
with customers by eliminating
defects within the television. It
help in increasing the chances
of attaining maximum
benefits.
For an example- It is not
suitable in small project
because in this there is less
production and does not able
to detect any defected pieces.
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television then six sigma helps
in detect the defect from it.
Total Quality Management Large scale Television
required all the necessary
sources such as adequate fund,
equipments, new technologies
and many more with the aim
of offering quality and desired
products and services with
high quality. With the use of
TQM, company use advances
techniques that help in
producing quality products as
per customers and market
demand.
For an example- In this, it is
complex to conduct the survey,
solve customers query for
company because it takes more
time.
The firm could implement this
type of technique to ensure top
quality products. It also help
in including new and flexible
techniques hat help in
improving the quality
standard.
For an example- Total
Quality Management is
beneficial in apply at the small
project because in this,
company can easily deal with
consumes and also solve their
all queries related to products
and give them proper
satisfaction.
Lean Principles These type of principles
implement in large scale
project in which all the aspects
are analysed and at the same
time also remove unnecessary
factors to improve the quality
large screen Television.
For an example- When
company manufacture more
sample of television then it is
With the use of this technique
help in removing the wastage
in television production to
improve the quality of
products (Fang and et. al.,
2012).
For an example- It is easy to
apply the lean principles in the
small project because it is easy
to focus on quality of
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complex to focus on
improving quality of the
television.
products.
CONCLUSION
It has been concluded from the above mention report that project and operation
management is helpful in carried out the different projects in an effective manner. The Total
Quality Management, lean principles and six sigma are helpful for firm to remove the errors and
then make improvement in quality of products. Approaches and methodologies are needs to
identify shortcoming and assure about improving the the project management. Continuous
Improvement Plan is helpful for business firm to improving the production process as well as
quality.
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REFERENCES
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scheduling, and controlling. John Wiley & Sons.
Leach, L. P., 2014. Critical chain project management. Artech House.
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Sustainable Energy Reviews. 25. pp.470-482.
Muller, R., 2017. Project governance. Routledge.
Strande, L. and Brdjanovic, D. eds., 2014. Faecal sludge management: systems approach for
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Wang, N., Wei, K. and Sun, H., 2013. Whole life project management approach to sustainability.
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Xu, X., Ma, L. and Ding, L., 2014. A framework for BIM-enabled life-cycle information
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Online
What is the Project Life Cycle? 2019. [Online]. Available through:
<https://www.mavenlink.com/resources/what-is-the-professional-services-project-life-
cycle>.
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