Human Resource Management: A Report on Squire's Garden Centres

Desklib provides past papers and solved assignments for students. This report analyzes HRM practices at Squire's Garden Centres.

Human Resource Management
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Table of Contents
Introduction......................................................................................................................................3
Task 1- Purpose and Scope of HRM...............................................................................................4
Task 2- Applications of HRM.........................................................................................................8
Task 3- Evaluating the effectiveness of key elements of HRM....................................................10
Task 4- Internal and external factors which affects HRM decision making.................................13
Conclusion.....................................................................................................................................15
Reference List................................................................................................................................16
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Introduction
HRM mainly deals with the people only in an organization. This is a tough work for an
organisation. A process, which makes effective use of the human resource to achieve the goal of
the organization, is known as HRM. Alternatively, implementation of the planning, organizing
and developing talent as well as a human resource can be stated as HRM. In this report, purpose
and the scope of HRM will be analyzed to understand the principle of HRM to an organization.
Applications of HRM and the key elements of HRM are evaluated in a proper way. The main
objective of HRM is to manage the talent of human resource by enhancing the work
environment. HRM do not discriminate the abilities, skills, and motivation towards the
employee. It will always enhance the productivity of the work. Squire garden is trying to
implement an interview with the help of HRM. This will be helpful for them as HRM has a huge
impact on any organization (Bratton and Gold, 2017).
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Task 1- Purpose and Scope of HRM
a) Purpose of the HR function and its importance in an organization, given size and nature
of the business and its plans to become an employer of choice.
There are two types of HR function. Those are -
Operative Function
Recruitment and selection
Recruitment is a process by which any organization starts the process of recruiting. Starting from
the advertisements to the selection of any employee is referred to the recruitment process. The
HRM department does this entire process. This process has the power of elimination of any
candidates coming for the interview process. HRM of Squires Garden does the same for the
selection process of an employee for the better outcome of the organization (Caldwell and
Caldwell, 2016).
Training and development
In this process, the employees will go for the training and develop themselves as per the
requirement of the organization. The HR department will run this process, as they will select the
personal, which need training for better development. Squires Garden’s HRM will look into the
matter for the organizational benefit (Larsen, 2017).
Employee relation and conflict
Fair treatment for every employee is provided by the organisation. The HR department maintains
the relationship between the organisation and the employee as well as within the employees. If
the relationship between the employees is good then that will be beneficial for the organization.
Conflict in will be less in Squires Garden if fair treatment is there for everyone. (Jennings
McCarthy and Undy, 2017).
Workforce planning
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HR department has maximum management process that includes salary structures, appraisal,
leave application etc. Appraisal at the end of the year is also a function of Hr department. HR
department of Squires Garden does this workforce planning for the benefit of the organization.
Managerial Function
Planning
Planning is the initial stage for the HRM. In the planning process, HRM decides the training and
development process. They only decide the basic need of training as well as to whom training
will be provided. HRM help organization in gathering, implementation, and developments of
everything.
Organizing
Work allocation as per their skill and talent is a part of organising. Organising includes the works
and the problems in the organisation. HR department organise many element for the benefit of
the employee as well as organisation.
Directing
HRM includes the directing process too. It maintains the employee demands because maximum
number of employee demands more. This will help the Squires Garden for the better outcomes.
HR department provide employees to different work process as per their skills (Long, 2018).
Controlling
Controlling the organization is important. Controlling an employee for a better environment
within the organisation is important. HR department of Squires Garden specifies their employee
for the particular work. This controlling process helps the organization in terms of benefits.
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b) Advantages and disadvantages of the current recruitment and selection methods used by
the organization and compare it to other methods of recruitment and selection.
Every organization requires improving their recruitment and selection procedure in order to hire
the most eligible candidate from a pool of applicants (Greiner, 2015). Most of the successful
companies such as “Squires Garden” have their effective recruitment and selection techniques
through which they are continuously resourcing the appropriate talent and skills to the
organization. Being one of the popular organizations across the UK, “Squires Garden”, such
requires having an effective recruitment and selection method so that they can hire the most
eligible candidates along with all the desired skills and knowledge.
In the present scenario, the company is using their website and local newspaper for
advertisement of their job vacancies. Additionally, they also advertise job vacancies in each of
the garden centers so that they can reach more numbers of eligible candidates. In order to check
the eligibility of the candidates, “Squires Garden” first arranges a test, where applicants have to
answer a series of questions that will determine whether applicants are permitted for completing
the formal application procedure. The formal process includes completing application form fill
up and uploading their resume. After that, the higher organizational authority for matching
whether the skills and knowledge are useful for organizational growth and development rivets all
the applications that are committed by a wide range of applicants. In most of the cases,
candidates are being selected as per their experience as well as educational qualification.
Candidates those successfully qualify this round are invited for the next round that is face-to-face
interview round. In this interview round, two managers will ask questions to applicants regarding
several organizational aspects (www.squiresgardencentres.co.uk, 2019). In the interview round,
the HR department of “Squires Garden” checks the eligibility and capability of the employees to
assist and support the company in facing various future challenges. However, several alternative
ways can be used by “Squires Garden as the alternative option of their current recruitment and
selection method. This process of recruitment is beneficial for recruiting the most eligible
candidate for the organization compared to another recruitment system. However, the main
disadvantage of this recruitment system is that it takes more time and money to recruit a
candidate.
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Basis of comparison Advantage Disadvantage
Online job boards and
websites
The main advantage of this
recruitment system is that this
process is cost effective and
this can speed up the
recruitment cycle as well as
the streamline administration.
Additionally, technology
assists to manage job
vacancies in an effective
manner.
There are several badly
designed website and
technical issues can such turn
off potential candidates as
well as affect the brand.
Press advertising This assists in reinforcing the
corporate message as well as
assists build brand awareness
(Carlson, 2015).
This takes a high amount of
upfront costs. Additionally,
this is limited to those who
read that specific journal or
newspaper.
Recruitment events This provides an opportunity
of meeting many people in a
very short time. This is cost-
effective method for
recruitment.
In this recruitment, there is no
chance of sifting candidates.
Table 1: Advantages and disadvantages of different recruitment methods
(Source: Created by the learner)
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Task 2- Applications of HRM
a) Create a job description
Job Role- Customer Services Assistant
Specific Department- Customer Service
Reporting Person- Customer Service Manager
Position Summary
Customer service assistant will be responsible for the face-to-face as well as for the telephonic
calls. Need to fulfill the benefits and targets of the organization. There will be some outsourcing
program for the post. You need to manage the customers and the questions should be answered
with the help of your senior.
Responsibilities
 Production of feedback of the customers
 Customer attraction needs to care
 Communication with the consumer as required
 Every day reports of working
 Leading a team and training of them in a proper way
 Work with the customer development process
b) Create an advert
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Customer services Assistant
Salary Offered 20000£-30000£
Work hours- Flexible
Roles offering- Customer service Assistant
Training will be provided by our executives
Benefits
Many benefits are there
c) Recommend at least one other medium that may be appropriate for this vacancy and
justify your recommendation
There are many another medium for the advertisement of any organization. Digital marketing is
the best option for the advert but there is also traditional marketing that can be helpful for the
organization. If the organization wants to fill the vacancy too fast then they need to advert in
only digital methods. If the advertisement is given in the digital system then the job applicant can
find it fast. Therefore they can find more applicants for the job. There are more benefits to the
organizations as well as for the applicants (Baker, 2016).
Digital marketing is a drastic move for the business organization. Therefore everyone is
accepting this method. Drastic change is not costly although but that traditional market took
much time and cost as well. Applicants will fill their application within some sort of time.
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Task 3- Evaluating the effectiveness of key elements of HRM
Introduction
The task is going to highlight various benefits to be gained by the organisation as well as the
employees by provision of apprenticeships to the employees. It is going to shed light upon the
development opportunities, applicable to the employees. In addition, it will provide relevant
details regarding the various benefits and rewards applicable to the staff.
a) Evaluate the benefits of Squire’s offering apprenticeships to both the organisation
and to potential apprentices
Training and development is defined as an organisational activity, which is organised by the
human resource department of the organisation (Armstrong and Landers, 2018). It plays a
significant role in improving the skills of employees and helps them to provide better results to
business by their performance. This process enables the staff to provide quality human resource
and ensure development opportunities in the profession in future. Taking into account, the
competitive rivalry in the market, it is essential for the organisation to increase the effectiveness
of staff so that they can deliver quality human resource and helps the organisation to meet their
targeted business objectives. The apprenticeships offered by Squire’s to its employees will
provide considerable benefits to both the employees and the organisation as well.
Advantages to Squire’s
 These apprenticeships will help the organisation to improve its productivity and
profitability.
 It will increase the employment loyalty and enable the organisation to towards successful
employee retention.
 Apprenticeships will enhance employee skills and knowledge. It will encourage the
company to increase the efficiency of staff in their performance for obtaining successful
results for business.
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 Employees are regarded as the most important and performing assets of organisation.
Training provided to them will assist the organisation to manage the risks upcoming risks
associated with business.
 Enhancement in employee skills through apprenticeships will help the staff to provide
better service to the company, fulfil the needs of customers and address their issues
properly. This will helps organisation to gain large customers base and loyalty.
 Increase in employee’s efficiency through apprenticeship training can enable the
organisation to increase the overall business performance and achieve a dominant
position in the market.
Advantages to the Employees
 It enhances employee skills and helps the staff to adapt the changes in the business in
order to work accordingly and produce impressive performance results to the company.
 It improves interaction amongst employees, through which they can maintain healthy
relationship with co employees
 Apprenticeships increases motivation of the employees, with the help of which they can
identify their strengths and overcome their weakness to perform better and ensure
professional development in future
However, there are certain drawbacks of apprenticeships, which can create a negative impact on
the organisation’s business functioning. Organising apprenticeships requires implementation of
substantial time and cost, which can disrupt systematic functioning of organisation business
activities leading to decline on aggregate business performance. In addition, it is an ongoing
process, which can increase stress amongst employees leading to loss of employee interest. It can
result in waste of amount invested in the process.
a) Explain the development opportunities available to employees
The opportunities of training and development are very essential for the potential staff of the
organisation as it creates a significant impact on the overall performance of the organisation as
well as the workforce. The employees through training can develop creative ideas of gardening
and other activities performed by the company to help the organisation enhance the quality range
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of business operations. It will help the employees overcome their weakness and gain expert
knowledge for enhancing their skills. It will enable the employees in performing their job
efficiently and flawlessly. It will help them to represent standard performance results to the
company. This will help the company to offer excellent quality services to the customers and;
thereby, meet it targeted objectives. By the help of this process companies can be able to interact
with the employees and maintain a favourable relationship with employees.
b) Review the range of rewards and benefits available to staff. Assess to what extent
these might motivate employees and helps to retain talented staff
Benefits and rewards are defined as programs established by human resource departments of the
organisations for enhancing employee morale and motivation (Mohrenweiser et al., 2017). This
approach creates a major effect on the efficiency of loyalty of employees in towards their job.
Squire’s provide a range of reward and benefits to its staff. The rewards are reviewed as follows:
Bonus
The organisation provides bonuses and incentives to its present and potential staff on yearly
basis. It improves employee emphasis towards their job retain to assist the company in fulfilling
their targeted goals (Shields et al., 2015).
Pay
Squire’s provide an attractive pay to its employees. It conducts market research in order to for
gaining relevant information regarding the remuneration paid by its competitors to their
employees (Squire's Garden Centres, 2019). Accordingly, the organisation revises the salary
amount of its staff considering their performance. This assists the company to satisfy the
employees’ requirements and enhance their morale. These rewards increase employee
commitment towards their job help the organisation in avoiding the risks of staff turnover and
absenteeism.
Pension
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