HRM Practices at ASDA: Recruitment, Training, and Employee Relations

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This report provides a comprehensive analysis of Human Resource Management (HRM) practices at ASDA, a British retail company. The introduction highlights the importance of HRM in enhancing employee performance and overall business success. Task 1 explores the functions and purposes of HRM within ASDA, including planning, organizing, staffing, training, and employee engagement. It also examines the strengths and weaknesses of ASDA's recruitment and selection methods, differentiating between external and internal recruitment strategies. Task 2 delves into the advantages of various HRM practices for both employers and employees, such as training and development, flexible manpower development, and compensation. It also evaluates the effectiveness of these practices, focusing on recruitment, selection, and training. The report further analyzes the importance of employee relations and the impact of employment legislation on HR decision-making in Task 3. Finally, Task 4 discusses the application of HRM practices in a work-related context. The conclusion summarizes the key findings and emphasizes the significance of effective HRM in achieving ASDA's organizational goals.
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Human Resource Management
Table of Contents
INTRODUCTION...........................................................................................................................1
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TASK 1............................................................................................................................................1
P1 Functions and Purpose of HRM in ASDA.............................................................................1
P2 Strengths and Weaknesses of different approaches used by Asda in recruitment and
selection.......................................................................................................................................3
TASK 2............................................................................................................................................4
P3 Advantages of different HRM practice in organization for both employer and employee....4
P4 Evaluate the effectiveness of different HRM practices in ASDA.........................................5
TASK 3............................................................................................................................................6
P5 Analysis of the importance of employee relations to ASDA.................................................6
P6 Key elements of employment legislation and their impact on HR decision making.............7
TASK 4............................................................................................................................................8
P7 Application of HRM practices in work related context.........................................................8
CONCLUSION..............................................................................................................................12
REFERENCES..............................................................................................................................13
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INTRODUCTION
Human resource management is one of important discipline for organization which helps
in managing entire activities of the employees in order to improve overall performance of the
business. One of the main advantage of HRM is to enhance employees conductivity by providing
them better guidance (Human Resource Management, 2017). It include different activities of the
company like planning, staffing, organizing, directing and monitoring in which company easily
capture larger market share by enhancing their profitability level at marketplace. In this manager
play important role because they responsible for allocating and completing all the task from their
workers. With the help of this they easily encourage their morale and also enhance their
productivity level in most effective manner. In manager develop various plans and policies to
manager their operational activities ion order to get positive results. present report is based on
ASDA, which is a British retail company that provide grocery products to their customers. This
company focus on their employees activities to enhance their probability. This report discussed
about various methods and techniques which is used by manager to enhance employee
performance. Along with this, effectiveness of different HRM practice is also mentioned in this
project.
TASK 1
P1 Functions and Purpose of HRM in ASDA
ASDA is an British supermarket stores established in West Yorkshire, England. It's a 68
year old subsidiary from Walmart founded in 1949. it is deals in Grocery, general merchandising
and financial services. Apart from its core service supermarkets it is serving as ASDA Money
and financial services. It works in retail industry.
Main functions done by its HR Managers do for their employee welfare is below: Planning: HR heads make plans for activities that should be done on day to day basis
and check that whether employees are taking active part in it or not if they are not taking
interest they should make effective task planning so that interest of employees could be
maintained (Abdelhak, Grostick and Hanken, 2014). Organising and Staffing: HR seniors make sure that individual goal should match
organizational objectives and keep their interest, loyalty and passion in achievement of
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these goals. Working level of subordinates to be bring on highest level by training and
skill development programs. Training and development: They have to check need of T&D program time to time and
it will result into efficient working atmosphere. T&D events should be conducted on
regular basis and can be done for specific persons as well (Albrech, 2011). Employee engagement: HR Personnels should maintain working time and enforce
thinking of working by employees their own not by force that will lead into less ideal
time.
Safety and Risk management: HR managers of this concern are responsible for safe
working environment that will lead employees in risk free atmosphere and combination
of both of them decides the risk rate and reduces it.
Main purpose of HR Managers that must be fulfilled in HRM Department are as follows: Performance management: It is a process by which both subordinates and seniors work
together to decide, monitor employee's work and then to give review on this to obtain
organizational targets (Werner and DeSimone, 2011). Employee relations: it is said to be as one of important function of manager to maintain
employees working relation to decide their interconnected and mutual work which could
be connected by overall vision. It is done by organizing events and celebrations for
employees. Cultural sensitivity: it implied that both employees and company respect and should each
other. But overall an employee has to adopt organization culture and suppose to behave
in same manner. Cultural sensitivity can be defined as it is to be aware about cultural
differences that arise without assigning the work it could be anything whether right or
wrong, worst or good and negative or positive.
Law: Main aim of HR managers is to make law that will ensure the working in a specific
and planned manner. Basically laws are made to control employees and keep safe rights
of employees and decide their working environment (Bamberger, Biron and Meshoulam,
2014).
P2 Strengths and Weaknesses of different approaches used by Asda in recruitment and selection
ASDA is the company where a manager tries to recruit the people according to the
designated job that means picking the accurate people for the correct job at the right moment.
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This helps the selected member or an employee to get settled in the environment really soon
(Barney, Ketchen Jr and Wright, 2011). This enhances their inner endurance which is beneficial
for the firm and for the employee as well. Manager uses two types of recruiting tactics that are
used to select the right people for ASDA and those are:
External Recruiting System:
Basically this is one of the most extremely hard-hitting method where managers recruits the
people who are highly talented and fits for job which helps the organisations to increase the
business. In today's world ASDA is recruiting for the store attending and at operational level but
if the employee who got recruited then it takes time to give proper training related to his or her
work which is a little time consuming.
Advantages Disadvantage
Possibilities are there that the managers
gets the opportunity to see a lot of
profile and select top quality one from
them.
Depending on the managers and HR as
they get the high chance of recruiting
the perfect one for the job.
It is a time consuming process as
interviews gets conducted then
individual becomes part of the
organisation.
High amount of money is involved in
this process and also go through a lot of
resources.
Internal Recruiting system:
A method where managers do fill up the position in the organisation by giving promotions or by
transferring the existent employees. It may be helpful in boosting up the endurance of an
individual or it may be become as a motivation for other employee as well (Bolman and Deal,
2017). There are some advantages and disadvantage in the above scenario.
Advantages Disadvantage
Helps in motivating employees with in
the organisation.
Performance achieved at a huge level.
This helps in achieving targets in a
efficient way.
Conflicts takes place at times where 2
employee does have the same
experience but one gets the promotion
and one not.
Limited creativity in the organisation as
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there is deficiency of new minds and
new thoughts.
These are the two types of recruiting policies which ASDA uses to recruit people for the
profit maximisation of the individual and for the firm as well (Decker, Riley and Siemer, 2012).
TASK 2
P3 Advantages of different HRM practice in organization for both employer and employee
Employee and employer both are important pillar for the organization in which they
directly contribute in overall success of the company by preforming their activities with more
effectively. So that it is important duty of manager of ASDA to use effective methods and also
develop rules and regulation in which they easily recruit right candidates for the company. With
the help of this manager maintain better employee relation at the workplace so that all the
workers perform their activities effectively (Schuler, Jackson and Tarique, 2011). In this context,
HR department perform their activities like payroll, T&D, engagement of employees,
governance handling. With the help of this top level management develop some new policies
which helps in improving performance level of individuals at workplace. In this context, there
are some benefits for employer and employees are as follows:
Benefits for employer: Training and development: HRM practice are important for HR manager business in
which they easily prepare effective plan for training and development programs as per
workers needs. In context of ASDA, they invest huge amount for protecting their
resources at the time of enhancing workers productivity. With the help of this they
develop their workforce and make them capable to deal effectively with customers. Developing flexible manpower: With the help of HRM practice company easily develop
better workforce in which they adopt all the new changes within their activities and attain
positive results.
Compensation: Under this, HR department also ensure that all the employees get
compensation are per their requirements (Flamholtz, 2012). With the help of this they
easily motivated towards their work. So that manager pay them as per their performance
level.
Benefits for employees:
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Improve KSA: One of the best benefit of HRM practice is to improve employees
knowledge, skills and abilities. With the help of this employees perform their activities in
more effective manner (Glendon, Clarke and McKenna, 2016). Enhance career growth: Better HRM practice help to the employees in order to enhance
their productivity as well as career. In this they get better opportunities to explore their
talent in front of market. Increase motivation: One of the effective benefits of HRM practice is to enhance
motivation of the employees so that they perform their best and achieve all the desirable
goals and objectives in systematic manner.
Enhance efficiency: With the help of HRM practice employee become more productive
in which they attain best results and grow their career.
All these benefits of HRM practice are follows by ASDA. With the help of these
company improve their workforce performance in order to enhance higher productivity at market
place.
P4 Evaluate the effectiveness of different HRM practices in ASDA
HR Department's action is effective if it is successful in creation of satisfied workforce by
decisions and laws. Most important HR practice is placing a candidate to its best suitable
position at perfect time in organization that will lead mission accomplishment in a pre decided
time to take competitive advantage and stand company apart from its parallel competitors.
ASDA believes that who is it now it is happened just because of its employees who helped them
in target achievement. This type of working members are not personnels as they join they are
made by ASDA HR managers who motivated them to work with complete passion and loyalty
for firm. Nowadays company is facing many troubles regarding efficient workforce because its
human resource policies became outdated (Greenberg and Colquitt, 2013).
Company can check efficiency of its practices conducted by HR Personnels by various
certain ways. In this selected association whenever there is a vacancy a job analysis will be
conducted that enables manager finding concepts and required assumptions i.e. associated with
job. To fill this requirement a job description will be made along with job specifications which
are helpful in searching of appropriate personnel to vacant position. Reason behind preparation
of JD & JS is that what is suppose to be done in particular designation which is blank (Hobfoll,
2011). In this business entity there are three major practices that stated below:
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Recruitment and Selection: Core responsibility of HR managers is recruitment which is
fill up vacant designations with best suitable candidate and it can be possible only by job
description and job specification. Candidate must have quality to do allotted task in best
possible manner that will bring more profitability. This recruitment can be done by
internally or externally both ways and after recruitment their performance can be
evaluated by performance audit. Training and Development: Training is a task that leads development it means all
employees in selected business house need to develop their skills and capabilities but it is
just possible by giving them not only proper training but it has to be given on proper or
regular time. Associated department of selecting organization conducts many training
sessions on time to time basis (Salvendy, 2012). In today's time training is necessary to
adopt new changes that are happening in external environment. It is can be said
successful after taking proper feedback by trained employees.
Performance management and compensation: People who are working in this
subsidiary are responsibility of HR heads. It is their responsibility that they should work
efficiently and their main motivational factor is reward and reward depends upon their
performance related to job. There should be equal remuneration system in this company
meaning of it is that everyone would be rewarded bases upon their performance.
Main target of developing this kind of system is to make future ready workforce and to create
better relation between management and its members.
TASK 3
P5 Analysis of the importance of employee relations to ASDA
It is must to maintain an adequate relationship amongst staff members as this will assist
an organisation to reduce their clashes. Along with this, it is required to accomplish needs and
wants of customers as per their requirements (Jackson and Parry, 2011). If there is better
relations between people then, they will accomplish their task within certain period of time. For
above stated purpose, it is fundamental for superior to maintain proper communication amongst
people and in addition management. This will help to keep up an effective coordination in each
and every division.
There are some advantages which is associated with this, are stated as beneath:
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Improve level of creativity and innovation: It is required for manager of company to
implement new and uniques methods into their goods as well as services (Kehoe and
Wright, 2013). This helps to provide more job satisfaction to employees. As a result, they
will accomplish their work within less time and without wastage of resources. Better worker loyalty: If relations amongst individual and along with administration is
aadequate then, this assists employer to acquire trust as well as loyalty of their
subordinates. Enhance team working: An effective relations amongst individuals will build trust and
loyalty. Therefore, they can easily accomplish their task in group. Along with this,
employees will easily sort out problems; as a result, entire work will complete within
limited period of time (Renz, 2016).
Competitive advantage: Staff members of organisation is highlt motivated; therefore, this
will improve their working performance. It enables firm to improve their profits and
production. Thus, they can easily compete their competitors at competitive world.
Henceforth, it has been comprehended that above described points are much advantageous for
company. By maintaining an adequate relationship amongst staff members, firm will improve
their sales and productivity. Along with this, they will take proper judgement for betterment of
affiliation.
P6 Key elements of employment legislation and their impact on HR decision making
ASDA Stores Ltd was established in 1965 in UK as a supermarket retailer and its head
quarter is in Leeds, West Yorkshire. Organisation has the employees more than 170,000 who are
continuously providing the services to the customers and across 800 stores the company have all
around the globe from which 500 stores are in United Kingdom and Northern Ireland. ASDA is
continuously trying to expand the business in every single country keeping an eye on the laws
according to the workplaces of different countries which can effect both the employer and the
employee (Knowles, Holton III and Swanson, 2014). There are some laws for the employees that
ASDA follows:
Health and Safety Act 1974:
This is one of the oldest laws that is getting followed by most of the organisation is UK
where employers assures the safety and welfare at the workplace of the employees. ASDA
follows this act (McWilliams and Siegel, 2011).
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Equal pay act 1970:
This act follows by ASDA which was established by UK government to equally
empower both men and women without any conditions which also pays them equally in what
they do at the workplace according to their designation.
RIDDOR 2013:
Reporting of Injuries, Dangerous and Diseases Occurrences Regulations 2013 is the act
of the government which assures the safety measures of working people and employees of the
organisation needs to be informed at the same time.
Equality Act 2010:
This act gives equal rights to the individuals and gives opportunities to all. That gives
strength and protects from unfair decisions with transparency in society to the people who are
working in an organisation (Mitchell, 2013).
These above mentioned acts can affect the decisions of an HR of the organisation both in
positive or negative manner.
TASK 4
P7 Application of HRM practices in work related context
Department of human resource is basically occupied in various kinds of practices and
along with activities. It is required for an enterprise to create goods and services for people in an
inventive manner. This enables them to compete their competitors at competitive world. If they
are improving their items on continuous basis then, this will aid them to enhance their sales. As a
result, profits as well as production of company will increased. In ASDA, there is a vacant place
for human resource manager; so that, it is must for them to recruit best and suitable candidate.
For above stated purpose, employer need to formulate some requisite documents including
interview questions (Moutinho, 2011).
Job selection procedure of organisation is stated as beneath: Identification of vacancy: It is considered as a prior step, in this superior has to
determine talented person for empty position. As it is fundamental to keep all post full in
firm (Nabrzyski, Schopf and Weglarz, 2012). Job analysis: For this, it is must to develop job description and along with specification.
It helps to comprehend that vacant occupation is significant or not.
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Advertisement: This will give in newspaper or internet; so that, people will know about
the vacant place in ASDA. Review application of candidate: Received CV's need to be analysed by employer; thus,
they will select suitable candidate for the interview. Selection interview: Chosen people called for it and select according to their outcome in
interview.
Offer letter: Manager will give it to selected individuals and after that call them for
induction program.
Job Description
Name of firm ASDA
Occupation Appellation HR professional
Location London
Reporting Superior of HR at main office
Roles and Responsibilities To sort out entire problems of subordinates
within limited period of time.
To maintain an effective communication at
workplace.
To make sure that all rules and regulations are
followed by people.
Working Hours 11:00 am to 7:00 pm
Salary 150000 pounds p.a.
Working Facilities Company provides certain grocery amount free and in
addition give flexibility in working hours. Manager
renders them free accommodations and medical
assistance.
Job Specification
Qualification Individual needs to be post graduate
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Must completed certificate course in
management.
Experience He or she must have an experience of minimum
two years.
It is required to have some experience in relation
to HR techniques as well as hypothesis.
Experience certificate is must.
Area of Expertise Adequate communication abilities.
Training and improvement.
Problem solving capabilities.
Must able to manage performance of staff
members.
Must possess some knowledge about new and
inventive techniques.
Other Qualities Time management skills so that entire work will
complete within certain time span.
Must have discussion skills.
Coordination
Better understanding power.
VACANCY
Issue Date: 2nd January, 2018
Last Date: 15th January, 2018
ASDA is going to hire new people for the profile of Human resource professional. Candidate
who want to apply will fill an application form online with help of official site.
Post: Human resource professional
Department: HR
Pay scale: 150000 pounds p.a.
Number of vacancies: 2
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Experience: Minimum two years
Qualification: Masters in HR, PhD., Certificate course in management
Candidates who fulfil all requirements will call for interview.
For any query: E- mail: hr@asda.com
Phone no.: 22 554 5585 51
Curriculum Vitae
Name:
E- mail:
Contact no.:
Address:
Career Objective:
Seeking for a job in an organisation who believes in innovations, respect the hard work,
truthfulness with dedication where I can put all the efforts and show the talent at its maximum.
Academic Qualification:
Graduate
Masters in Business administrations(Human Resources)
Certificate course in management
Experience:
2015 to current in Marks and Spencer
Personal skills:
Catchy communication skills
Innovative and creative thinking while working
Building strong relationships in between workers of the organisation
Team managing skills
Declaration:
I hereby declare the information that has been given above is correct of my knowledge.
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Interview Questions
Q1. Tell me something which is much significant from your CV?
Q2. Describe me some methods or techniques which you used in your previous job?
Q3. If your subordinates are not happy at workplace then what kind of strategies you will
make?
Q4. What makes you distinctive from other people?
Q5. State about your roles and responsibilities which was performed by you in past job?
Justification behind choosing an individual: Person who is selected for job must posses
requisite abilities and along with skills (Oechsler, 2011). Therefore, he or she can perform his
work in an adequate way. Additionally, he or she must have some practical knowledge.
CONCLUSION
From the above mentioned report, it can be concluded that human recourse management
is significant aspect for the company in which manager manage all the activities of the
employees to boost up their productivity at workplace so that they easily perform and attain
positive results. Various type of techniques is also summarized in this project which leads in
enhancing the employees performance by motivating them. In this HR manager also conduct
various activities which leads in providing effective benefits to the workforce that helps in
attaining competitive advantage form its rivals. Along with this, various practice of HR practices
is also important which directly impact on the decision making process of the manager within the
organization. With the help of this company develop their future activities to attain better
success.
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REFERENCES
Books and journals
Abdelhak, M., Grostick, S. and Hanken, M. A., 2014. Health Information-E-Book: Management
of a Strategic Resource. Elsevier Health Sciences.
Albrech, S. L., 2011. Handbook of employee engagement: Perspectives, issues, research and
practice. Human Resource Management International Digest. 19(7).
Bamberger, P. A., Biron, M. and Meshoulam, I., 2014. Human resource strategy: Formulation,
implementation, and impact. Routledge.
Barney, J. B., Ketchen Jr, D. J. and Wright, M., 2011. The future of resource-based theory:
revitalization or decline?. Journal of management. 37(5). pp.1299-1315.
Bolman, L. G. and Deal, T. E., 2017. Reframing organizations: Artistry, choice, and leadership.
John Wiley & Sons.
Decker, D. J., Riley, S. J. and Siemer, W. F. eds., 2012. Human dimensions of wildlife
management. JHU Press.
Flamholtz, E. G., 2012. Human resource accounting: Advances in concepts, methods and
applications. Springer Science & Business Media.
Glendon, A. I., Clarke, S. and McKenna, E., 2016. Human safety and risk management. Crc
Press.
Greenberg, J. and Colquitt, J. A. eds., 2013. Handbook of organizational justice. Psychology
Press.
Hobfoll, S. E., 2011. Conservation of resource caravans and engaged settings. Journal of
occupational and organizational psychology. 84(1). pp.116-122.
Jackson, B. and Parry, K., 2011. A very short fairly interesting and reasonably cheap book about
studying leadership. Sage.
Kehoe, R. R. and Wright, P. M., 2013. The impact of high-performance human resource
practices on employees’ attitudes and behaviors. Journal of management. 39(2). pp.366-
391.
Knowles, M. S., Holton III, E. F. and Swanson, R. A., 2014. The adult learner: The definitive
classic in adult education and human resource development. Routledge.
McWilliams, A. and Siegel, D. S., 2011. Creating and capturing value: Strategic corporate social
responsibility, resource-based theory, and sustainable competitive advantage. Journal of
Management. 37(5). pp.1480-1495.
Mitchell, B., 2013. Resource & environmental management. Routledge.
Moutinho, L. ed., 2011. Strategic management in tourism. Cabi.
Nabrzyski, J., Schopf, J.M. and Weglarz, J. eds., 2012. Grid resource management: state of the
art and future trends (Vol. 64). Springer Science & Business Media.
Oechsler, W. A., 2011. Personal und Arbeit: Grundlagen des Human Resource Management
und der Arbeitgeber-Arbeitnehmer-Beziehungen. Walter de Gruyter.
Renz, D. O., 2016. The Jossey-Bass handbook of nonprofit leadership and management. John
Wiley & Sons.
Salvendy, G., 2012. Handbook of human factors and ergonomics. John Wiley & Sons.
Schuler, R. S., Jackson, S. E. and Tarique, I., 2011. Global talent management and global talent
challenges: Strategic opportunities for IHRM. Journal of World Business. 46(4). pp.506-
516.
Werner, J. M. and DeSimone, R. L., 2011. Human resource development. Cengage Learning.
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