Analysis of Human Resource Management Practices in British Airways

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Human Resource Management for
Service Industries
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Table of Contents
Introduction......................................................................................................................................3
LO 1: Understand human resource management.............................................................................4
1.1 Analyse the role and purpose of human resource management in a selected service
industry........................................................................................................................................4
1.2 Justify a human resources plan based on an analysis of supply and demand for a
selected service industry business...............................................................................................5
LO2: Understand the effect of employee relations and employment law on service industries
businesses........................................................................................................................................7
2.1 Assess the current state of employment relations in a selected service industry...................7
2.2 Discuss how employment law affects the management of human resources in a selected
service industry business.............................................................................................................8
LO3: Understand the recruitment and selection process...............................................................10
3.1 Discuss a job description and person specification for a selected service industry job.......10
3.2 Compare the selection process of different service industries businesses...........................11
LO 4: Understand training and development in service industries businesses..............................13
4.1 Assess the contribution of training and development activities to the effective operation of
a selected service industry business...........................................................................................13
Conclusion.....................................................................................................................................14
References......................................................................................................................................15
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Introduction
“British Airways” is the largest airline & the flag carrier in the country of “United Kingdom” &
is based in “Waterside” near the main hub at the “London Heathrow Airport”. It was established
in the year 1974 by the British Government with the slogan “To Fly. To Serve”. Human Resource
Management is the most effective process in any business organization with the help of which
the talented & competent employees are been recruited for achieving the defined organizational
goals & objectives. The complete HRM function includes the process of recruitment & selection
which includes effective interviews, aptitude tests, written tests, etc. the complete assignment
involves different aspects in relation to the “British Airways”.
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LO 1: Understand human resource management
Introduction
The effective processes of planning, training, managing the human resources in the business
organization are being included in the complete function of HRM. All these are being enhanced
in order to increase the employees’ productivity & efficiency.
1.1 Analyse the role and purpose of human resource management in a selected
service industry
Following are the effective roles which are performed by the HR managers in the “British
Airways”:-
Human Resource Planning: The effective plans are to be made by the HR managers in order to
recruit efficient human resources such as the professors, back office staff& other financial or
administrative positions. Multiple factors are been included in this process like the number of
employees who are retiring from the organization &the effective courses being available in the
“British Airways”. The planning requirements of all the effective employees are being dependent
upon the nature or the size of the business organization (Werner, 2014).
Recruitment & Selection: For each & every kind of business organization, providing quality
services to its customer is necessary or very essential. For this effective purpose, the HR
professionals enhance the main role for recruiting & selecting the highly qualified personnel in
the “British Airways”. Through the sources of advertisements either in the newspapers or though
the campus drives, the large numbers of competent employees can get attracted towards the
business organization. The complete process of recruitment & selection must be enhanced in
order to select the right employee for the right job.
Employee Compensation & Perks: For attracting the huge number of employees, the HR
managers are also required to effectively implement the standard amount of compensation &
perks in the “British Airways”. This effective tactic motivates & also encourages competent
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organizational employees. The employees will then be able to effectively provide their customers
with the highest quality of services.
Training & Development: Providing the complete effective training along with the knowledge
to all the effective employees is the responsibility of the HR managers so that they can be
developed efficiently in achieving the defined organizational goals & objectives. The employees
must be familiar with the current trends in the business environment; they must be competent
enough in order to perform their assigned tasks (Werner, 2014).
Performance Management: The most effective system of performance management must be
developed by the HR managers which enables the employees to feel the high level of motivation
in delivering effective services to their customers. HR managers must look after the “career
planning” of all the business employees.
Overall Welfare of Employees: For enhancing the overall social & health welfare, the HR
mangers need to be responsible in the context of this. The clean, as well as the positive
environment, need to be to be enhanced in the overall business organization including the basic
amenities like the clean drinking water, providing the medical facilities for the employees’
wellness. The standard balance needs to be ensured among each & every activity, along with the
sustained growth & success of the employees along with the complete business organization.
1.2 Justify a human resources plan based on an analysis of supply and demand for
a selected service industry business
One of the important function of Human Resource Management is “Human Resource Planning”,
according to which it is been ensured that the right person must be given or assigned the right
task to perform. With the help of this effective plan, the tasks can be completed in the given
limited time. Following are the effective steps to be included in the plan:-
Forecasting the demand & supply of the business organization is the first step of the plan which
is completely based upon the idea of HR. This plan considers all the uncertainties of the future &
deeply analyses the business environment. It can be explained with the example that if a number
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of employees are been retiring from the company or leaving, then the plan must include the
effective methods for recruiting more & more number of employees in the “British Airways”.
The second step includes the forecast of supply of the effective human resources, both internally
& externally with the help of implementing the effective methods such as trending analysis,
labor market, and models of competency, replacement charts & the succession planning (Stone,
2015).
The third step is to forecast the effective demand of the HR & employee requirements with the
help of the techniques like regression analysis, vacancy analysis & the scenario analysis.
The last step includes the effective advantages of the human resource plan on the basis of the
demand & supply forecast in the “British Airways”:-
 Effective & efficient utilization of human resources.
 Enhancing the effective systematic & formal approach for the “Human Resource
Planning”.
 Analyzing the future trends in relation to the demand & supply of organizational
employees.
 Take the base of all the HR function such as the selection, recruitment & training &the
overall development.
 Improving the overall productivity & efficiency of all the organizational employees &
also enhancing the maximum amount of profits in the business organization (Stone,
2015).
 Reduced the huge time duration in order to fill up the vacant seats in the “British
Airways”.
Conclusion
The complete task which is in the form of written report analyses the effective role or the
purpose of HRM & its efficient plan on the basis of demand & supply of “British Airways” in an
effective & efficient manner.
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LO2: Understand the effect of employee relations and employment law on
service industries businesses
Introduction
The complete task is in the form of a written report which includes the current state of the
effective employment relations to be maintained in the “British Airways”. The effective legal
laws related to employment are been determined &discussed so as to effectively enhance the
complete process of Human Resource Management.
2.1 Assess the current state of employment relations in a selected service industry
In the country of U.K. British airlines is considered to be the most leading business organization
to provide employment. The“British Airways” provide employment to a large number of people
in the technical, management, counseling and various other areas. The main employers include
the airport management, the technical department and related airplane service department.
The effective employees are being involved for enhancing the efficient employment relation
among each other & also for enhancing the friendly or positive environment in the overall
business organization. All the incentives or the remuneration plans are being dependent upon the
types of jobs being available in the “British Airways”. For example, a high salary will be earned
by the Head of Department of “British Airways” than a junior working in the same department.
A head of all the department has its specific importance (Cheng, 2015).
Every personnel working in the British airlines is not confined with merely completing their task
but also are given with some freedom to take initiative within the limits. Employment relations in
“British Airways” are such that it requires putting up the best effort according to the plans.
In order to reduce the frauds in the business organization, the specific rules & regulations are
been determine d& introduced by the Government which also includes the new & innovative
system for all the organizational employees. The number of salaries is been fixed of all the
employees & all the unnecessary frauds are been eliminated (Ertürk, 2014).
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The employment relations get changed with the regulations set by the government. With the
changes introduced by the government, the employment relations in this very sector were
changed. With increased responsibility, the jobs in “British Airways” have become more
demanding and the overall compensation of the employers working in this sector have been cut
down (Cheng, 2015).
2.2 Discuss how employment law affects the management of human resources in a
selected service industry business
The employment in “British Airways” is governed by various laws. Following are the impact
which is being discussed in the context of employment law:-
Equal Employment Opportunity: Under this, the equal opportunities are being given to all the
organizational employees by eliminating the inequality in terms of the caste, sex, or the
discrimination and nationality or the religion. The “victimization and harassment” can be
prevented with this opportunity.
Equal pay: This law relates to the law of “equality act”. According to it, both women & men
must be treated equally. The salary must be given to the employees according to the effective
knowledge & the skills possessed by respective employees of the “British Airways”.
Pay Freeze: The rise in the payment is not allowed in this method or the law being introduced
by the government. Under this, the fixed payment is been given to the employees of “British
Airways”. This law was introduced because of the reason for increasing costs of “British
Airways”(Alonso, 2017).
Human Rights Act: The expression is being given by the people in accordance with their
academic freedom & thought. It includes the rights of all the employees working in the business
organization. According to the rights, the behavior of employees must be expressed
Recruitment Laws: In order to recruit the employees of “British Airways” the provisions are to
be implemented in order to defined or identify the “minimum qualifying requirements”. This law
is generally for those employees who acquire a higher position, such as the “head of the
department”.
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Duty of Care: Under this, the employees are been given with the clean, positive & healthy
environment so that they work more effectively & efficiently. All the effective guidelines are to
be fulfilled which are being under the “Health & Safety Work Act” (Alonso, 2017).
Trade Unions: The reforms of the “British Airways” include the essential part of “Trade unions
and collective bargaining”. All the rights are included under it in order to safeguard the
individuals’ interest.
All these effective laws are been determined & also implemented in order to make the employees
feel motivated & encouraged & contribute their full efforts in all the jobs which are being
performed by them. All these laws increase the overall productivity & efficiency of the business
organization & also enhances the increased level of customers’ satisfaction (Mowforth and
Munt, 2015).
Conclusion
It has been concluded that all the laws & legal regulations must effectively comply& the tasks
must be performed accordingly. The HR professionals must maintain the effective relations of
employment so that very minimal conflicts get raised in the business organization.
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LO3: Understand the recruitment and selection process
Introduction
The complete task includes the complete description of the job profile in the written form & the
person specification for the “British Airways”. Along with it, the effective processes of selection
are been determined & compared in the context of the business organization.
3.1 Discuss a job description and person specification for a selected service industry
job
Job Title: Human Resource Officer
Department: Human Resource Department.
Business Organization: British Airways.
Term: Seven years this can be extended to retirement after the review process.
Salary: 80,000 Euros to 1, 00,000 Euros, along with the benefits each month.
Following are the effective duties which are to be fulfilled by the Human Resource Officer:-
 To enhance the effective coordination with each & every employee in the “British
Airways” & also among every organizational department.
 To perform additional duties & tasks whenever been asked by the business managers or
directors according to the urgent requirements.
 Maintaining the behavior of all the employees & also selecting the right person for
performing the right task.
 Conducting effective plans for monitoring different tasks & organizational human
resource operations.
 Maintaining the benefits of employees & enhancing their level of motivation &
encouragement (Densley, 2012).
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 Possessing the efficient skills of communication in both the verbal as well as the written
form.
 Considering the high degree of “emotional intelligence” along with the strong
development towards the “personal & professional development”.
Following are the person specifications for the “Human Resource Officer”:-
 Strong competencies in the effective skills for interview & selection processes.
 Highly experienced in the management team & HR functions.
 Best & complete knowledge related to HR practices & policies.
 Experience in leading the different organizational teams.
 Strong knowledge of the employment law & other effective laws.
 Possessing a high level of integrity.
 Effective & efficient capability to work under deadlines.
 Excellent & competent managerial skills for the complete business organization
(Densley, 2012).
3.2 Compare the selection process of different service industries businesses
For the complete effective function of the Human Resource Management, the potential or the
competent employees must be identified & attracted towards the “British Airways” in order to
fill up the vacancies in an effective manner. This complete process is been termed as
“Recruitment & Selection”. The different processes for selecting the effective employees are
dependent upon the “time of industry” which is also one of the effective types of specific
businesses (Nikolaou, 2014). Different business organizations have different processes to be
implemented such as the “IT services, education sector, financial sector, food & beverages,
hospitality industry and many more”. Following are the effective methods of the selection
process:-
 Written Tests: These tests are being conducted in order to check the basic knowledge f
the candidates. This method is suitable to those business organizations which are in the
field of “technical & knowledge centric such as the education sector”. The written tests
can also be applied to the financial sector.
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