Human Resource Management in Cadbury: A Comprehensive Report

This report provides a comprehensive overview of Human Resource Management (HRM) practices within Cadbury, a British international sweets company. It begins by outlining the roles of HR managers in workforce planning, including recruitment, selection, training, and reward systems. The report then delves into different recruitment and appointment approaches, evaluating their strengths and weaknesses. It identifies the advantages of HRM practices for both owners and workers, such as training, development, and performance management. The report further explores the significance of employee relations for HRM decision-making, emphasizing shared values and trust, and assesses key elements of employment legislation. Finally, the report examines the application of HRM practices in a work-related context, including job descriptions and specifications, to illustrate the practical implementation of HRM principles within the organization.

Unit – 3
Human
Resource
Management

Table of Contents
INTRODUCTION......................................................................................................................3
PROJECT PART – 1..................................................................................................................3
TASK – 1...................................................................................................................................3
P1. Explain roles of Human Resource Manager in workforce planning................................3
P2. Determine the potential power and weak spots for different approaches of recruiting
and appointment.....................................................................................................................4
TASK – 2...................................................................................................................................7
P3. Identify the advantage of HRM practice for owner and worker......................................7
P4. List various efficacy for practice of HRM towards productivity and profit maximisation
in business..............................................................................................................................7
TASK – 3...................................................................................................................................8
P5. Discuss the significance of employee relations for HRM decision-making....................8
P6. Assess key elements of employment legislations which impact administration..............8
PROJECT PART – 2..................................................................................................................9
TASK – 4...................................................................................................................................9
P7. Application of HRM practices in work-related context...................................................9
CONCLUSION........................................................................................................................10
REFERENCES.........................................................................................................................11

INTRODUCTION
The main activity done by managers of an organisation is to fill the vacancy through
hiring and selecting more of new candidates. This function takes place by analysing the
vacant position in business for creating job opportunities towards unemployed for recruiting
them. In accordance with this project case study, Cadbury has been selected as British
international sweets company with its parent organisation as Mondelez International. This
project explain role of HR managers in workforce planning and determine potential power
and weak spots for different approach of recruiting and appointment (Bresciani, Ferraris and
Del Giudice, 2018). It further identifies advantage of HRM practice for owner and worker
with its efficacy towards productivity and profit maximisation. This project discusses the
significance of employee relations and key elements of employment legislation for HRM
decision-making. In addition, this project implies various HRM practices for job-related
framework in recruitment process.
PROJECT PART – 1
TASK – 1
P1. Explain roles of Human Resource Manager in workforce planning
Cadbury:- The Cadbury is British international sweets company with its parent
organisation as Mondelez International. It is considered as second largest confectionary brand
in the world. This confectionary company is successful for developing wide-reaching
corporate social responsibility to earn its position in global market.
 Mission:- The mission of Cadbury is to supply appealing and delicate taste of sweets
for its customers.
 Purpose:- Its purpose is to become the world’s best and biggest confectionary
company for competing Mars.
 Core business objective:- The Cadbury majorly aims to perform its task better than
its rivalries (Danese, Manfè and Romano, 2018).
Role of HR manager in Cadbury:- There are various functions of directors that
are motivation, training, recruitment, development, selection, etc. Some of them are
mentioned as under:-

 Recruitment:- The managers of Cadbury focus on hiring people by accepting various
applications through advertisements for filling the vacant designation.
 Selection:- Managers of Cadbury selects one specific person from variety of
applications with the analysis of its skills and capabilities that will lead company to
succeed (Eckardt, Skaggs and Lepak, 2018).
 Training:- The managers of Cadbury provides training and development practices to
its workforce for improving their skills in order to complete their task with efficiency.
 Reward system:- Managers of Cadbury further give benefits to workforce for
completing their actions as per direction through tangible and intangible rewards.
Workforce Planning:- This refers as to analyse the task done by individual for
predicting goals and objectives that has to be accomplished in future period with the motive
to attain success.
P2. Determine the potential power and weak spots for different approaches of
recruiting and appointment
Recruitment (Employment):- The managers of Cadbury majorly identify the
available job in organisation and provide advertisement as per the requirement of candidate
for specified designation with variety of skills.

Recruitment Process:-
Recruitment Process Strength Weakness
Internal source:- The
managers of Cadbury
promotes the staff for
prescribed designation which
result in performance
appraisal for its high efforts.
The main advantage for
company is that it does not
result in high cost for
company and people are
already familiar with
working style (Guha,
Harrigan and Soutar, 2018).
The disadvantage for
managers of Cadbury
through internal source limits
the number of applicants and
business is aware of qualities
and weakness of person.
External source:- Managers
of Cadbury aims to create job
opportunity for unemployed
people through describing
job centre, designation,
profile, skills required, etc.,
in an advertisement.
Cadbury managers are
beneficial as the new
candidates are specialised
and have skills to operate
technology effectively which
restrict more time
consumption to train them.
Managers of Cadbury face
more time consumption in
explaining the working
environment and providing
training which result in high
costing for company.
Selection (Appointment):- Managers of Cadbury selects the new candidate within
business by analysing its skills to perform specific job role.
Selection Process:-
Selection process Strength Weakness
Reliability:- The managers
of Cadbury further focus on
developing consistency in
measurement of decision
making process by selecting
new candidates to fill
vacancy.
The managers of Cadbury are
advantageous as the
candidates fill the vacancy
which restricts delay in goal
accomplishment.
The managers of Cadbury are
disadvantageous as the new
persons require more
improvement in skills and
behaviour which affects
stability of company.
Validity:- Managers of
Cadbury determine the
candidate skills which are
valid for company to achieve
success.
Managers of Cadbury
develop potential power to
remain consistent in perfect
competition market by
building employee relations
that leads to develop strength
with collective performance.
Managers of Cadbury face
weak spots as they are not
able to achieve goal through
lack in communication skills
which delay in
accomplishment of target at
particular duration (Heldman,
2018).

Selection Devices:- The
managers of Cadbury further
analyse various application
form, written test, selection
interview and assessment of
center for appointing new
candidates.
The managers of Cadbury are
helpful in selecting new
candidate as they perform
their actions with eagerness
to complete their task with
perfection.
The managers of Cadbury are
unhelpful as the worker is
new and lacks in co-
ordinating with each other.
There are various approaches of recruitment and selection that are as follows:-
 Analyse requirements
 Plan recruitment programme
 Define requirements
 Attract candidates
 Select candidates
(a) Interview
(b) Test
(c) Assessment Center
The comparison between recruitment and selection:-
Basis of Difference Recruitment Selection
Definition The recruitment refers as the
ability of hiring new persons
in an organisation for
improving the capability of
workforce (Liebler and
McConnell, 2020).
The selection is defined as
appointing person for
prescribed job to minimise
work burden with delegation
of task in accordance with
capability to perform.
Functions Its functions are attracting,
evaluating and hiring
employees for an
organisation.
The function of selection
creates opportunity for
managers of Cadbury to
distribute roles and
responsibility to more
employees.
Process The recruitment process
consists of job analysis,
screening selection and on-
boarding.
Its process includes
preliminary interview,
receiving applications,
screening, employment test,
interview, reference
checking, medical
examination and final
selection.

TASK – 2
P3. Identify the advantage of HRM practice for owner and worker
HRM Practices:- There are various practices which have been performed by Human
Resource managers to achieve vision and mission of company.
 Training and Development:- The managers of Cadbury provides training to its
workforce for teaching and guiding them to complete them for completing their task
at certain duration. It further focuses on development of individuals by improving
their skills and knowledge to rectify errors through corrective measures.
 Performance Management:- Managers of Cadbury emphasize on working style of
their workforce by evaluating their task done within particular time period. It further
motivates workers through giving high compensation as bonus and promotion for
encouraging them to keep performing actions at high level (Mukhopadhyay, 2020).
Advantage of HRM practices:-
 Benefits of owner:- The employers are beneficial through gaining paid leaves,
holidays, promotion, etc for finishing their task on time with specialisation that leads
company to compete with rivals.
 Benefits of worker:- The employees are also advantageous as these are awarded for
their effective actions towards company success. These benefits include high wages
and remuneration, union leader, insurance, etc.
P4. List various efficacy for practice of HRM towards productivity and profit
maximisation in business
Performance management:- The managers of Cadbury majorly aims to evaluate the
business activities of its workforce. Its main reason is to identify the errors that create
problems for company in accomplishment of goals. The managers further appraise their
workers for high efforts with eagerness by motivating them to do best practice towards
company. There are various types of performance appraisal which are as follows:-
 360 Degree appraisal:- Managers of Cadbury further emprise workers for their best
actions as well as sub-ordinates praise the workers to complete its task in an effective
manner.
 Technological performance appraisal:- The managers of Cadbury focus on
technological skills of workers to perform their business activities with expertise that
result in completing task with efficiency and restriction in high time consumption
(Sarkodie and Strezov, 2019).
Reward system:- This is defined as the managers of Cadbury aims to encourage
workers that leads them to complete task with specialisation. The reward is further
categorised into two types which are as follows:-
 Monetary rewards:- The managers of Cadbury focus on providing financial,
economic rewards that is beneficial for company to attain success. It includes bonus,
incentives, etc., that leads to sustain in perfect competition market.

 Non-monetary rewards:- Managers of Cadbury aims to provide benefits for
workers through promotion, transfer, etc. It is the ability of directors to support
workforce for sustaining in global market (Teece, 2018).
TASK – 3
P5. Discuss the significance of employee relations for HRM decision-making
HRM decision-making:- The managers of Cadbury focus on developing and
forecasting their decisions with the motive to achieve success by meeting their goals and
objectives.
Employee relations:- It is most important for managers of Cadbury to develop good
interpersonal relations among its workers for completing the task on particular duration.
 Shared Values:- The managers of Cadbury are beneficial as their group of workers
share values, beliefs, respect, ethos, norms and code of conduct with one another for
completing business activities with collaboration.
 Develop trust and faith:- Managers of Cadbury focus on developing trust and faith
among workers for encouraging them to communicate properly by respecting
everyone.
The purpose of employment laws are as follows:-
 The fair wages and hour:- It is essential for managers of Cadbury to distribute
wages and remuneration equally as per the task performed at particular duration.
 Employee equality:- This emphasize managers of Cadbury to treat every worker
equally by restricting the possibilities of jealousy, inequality, conflicts, partiality, etc.
P6. Assess key elements of employment legislations which impact administration
Employment Legislations:- Managers of Cadbury majorly focus on implementing
employee legislations which are imposed by government of United Kingdom as it is
mandatory for company to follow it (Thrassou, Vrontis and Bresciani, 2018).
The key elements of employment legislations are discussed below:-
 Collective agreements:- The managers of Cadbury focus on building good relations
that leads workers to perform their task collectively which creates opportunity for
achieving specific target within the particular time period.
 Discipline:- Managers of Cadbury aims to build discipline within the organisation
that restricts conflicts and leads to attain success by performing task in systematic
manner.

PROJECT PART – 2
TASK – 4
P7. Application of HRM practices in work-related context
Process of Recruitment:- There are various stages of recruitment in order to hire
new candidates within the organisation which includes:-
 Job Description:- Managers of Cadbury focus on analysing the vacancy in the
organisation and identifies certain skills and responsibilities which are required to fill
vacancy (Weiss, Tappen and Grimley, 2019).
Job Title:- Sales Executive
Reporting Responsibilities:- Increase sales by attracting customer to purchase products.
Main Purpose:- The main purpose is to enlarge buyers for maximising wealth and profits.
Main Task:- Its main task is develop effective communication skills with proper knowledge
of product.
Employment Conditions:- The employment conditions include paid vacations, holidays,
voluntary, overtime, etc.
 Job Specification:- The managers of Cadbury further invites applications and assess
them in order to identify the best suitable for filling the vacancy.
Curriculum Vitae:-
Name:- Tom Gooch
Address:- 85, California Road, United States.
Email Id:- [e-mail]
Mobile Number:- 9785499858
Qualification:-
 Master of Business Administration in Human Resource Management and Marketing
 Bachelor of Commerce
Skills:-
 Communication skills
 Understanding nature
 Tolerance
Experience:-
 2 years experience in most reputed company for selling FMCG products.
Name of References:- There is no reference of somebody.
 Job Advertising:- The managers of Cadbury focus on developing advertisements for
interested candidates to apply for the vacancy to be recruited.
 Job Interview:- Managers of Cadbury further takes interview of some people that are
to be selected if they pass this process with their skills, capabilities and activeness.
Questionnaire

Q1.) What is the reason to leave previous
job?
Ans1.) The reason behind leaving previous
job is to explore more and to have new
experiences.
Q2.) Can you perform job here from next
day?
Ans2.) Yes sir, Of course I am ready to start
my working period from tomorrow itself.
 Ability Test:- The managers of Cadbury also analyse the qualities of individual while
appointing the candidate with its eagerness to perform task with specialised skills
(Yadav and Samadder, 2018).
CONCLUSION
From the above discussion it have been concluded that human resource management
plays major roles in encouraging workers to complete task at particular period. This project
describes role of HR manager are training and development, recruitment and selection,
rewards system, etc. It further explains the recruiting and appointment process with strength
and weakness of their various approaches which includes internal and external source,
reliability, validity and selection devices. Apartly, it analyse types of performance
management and appraisal with reward systems. This project also covers HRM decision
making process, employee and key elements of employment legislations. It further assesses
the recruitment process for HRM practices in work-related context of business.

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