HRM Practices: Virgin Media Case Study on Employee Cessation
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AI Summary
This report provides a comprehensive analysis of Human Resource Management (HRM) practices at Virgin Media, contrasting them with traditional personnel management approaches. It examines key HRM functions such as HR planning, recruitment and selection, performance management, motivation and reward systems, and training and development. The report evaluates the roles and responsibilities of line managers in supporting HRM functions and analyzes the impact of legal and regulatory frameworks on HRM practices. It also includes a case study on employee cessation, discussing relevant legal aspects and exit procedures, and contrasts Virgin Media's practices with those of other organizations. The report concludes by highlighting the importance of effective HRM in achieving organizational goals and maintaining a positive work environment.

Human Resource
Management
Contents
Introduction................................................................................................................................3
Task 1.........................................................................................................................................4
1.1 Differentiate between personnel management and human resource management
giving examples in two suitable organisations.......................................................................4
1.2 Assess how human resource management functions help your chosen organisation in
achieving its purpose..............................................................................................................6
1
Management
Contents
Introduction................................................................................................................................3
Task 1.........................................................................................................................................4
1.1 Differentiate between personnel management and human resource management
giving examples in two suitable organisations.......................................................................4
1.2 Assess how human resource management functions help your chosen organisation in
achieving its purpose..............................................................................................................6
1
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1.3 Evaluate the role and responsibilities of line managers in your organisation or
familiar organisation and how it supports human resource management functions..............7
1.4 Analyse how legal and regulatory framework impact on human resource
management...........................................................................................................................9
Task 2.......................................................................................................................................10
2.1 analyse the reason for human resource planning...........................................................10
2.2 outline the stages involved in planning human resource requirements..........................11
2.3 compare the current recruitment and selection process in the organisation with another
organisation you recommending..........................................................................................13
2.4 evaluate the effectiveness of the organisation recruitment and selection techniques with
another organisation.............................................................................................................15
Task 3.......................................................................................................................................16
3.1 Assess the link between motivational theory and reward at Virgin Media or your
chosen organisation. Your answer must show if you think there is a link, what connects the
two........................................................................................................................................16
3.2 Evaluate the process of job evaluation and other factors determining pay at Virgin
Media or your chosen organisation......................................................................................18
3.3 Assess in different contexts (for e.g. attracting talent, retention, and motivation) how
effective is the reward systems at Virgin Media or your chosen organisation....................20
3.4 Examine the methods Virgin Media or your chosen organisation use to monitor
employee performance.........................................................................................................21
Task 4.......................................................................................................................................22
4.1 Identify the reasons for termination of Faisal’s employment contract with The Chicken
Master and generally explain other reasons for cessation of employment..........................22
4.2 Describe the employment exit procedures used by The Chicken Master and another
organisation of your choice..................................................................................................24
4.3 Consider the impact of the legal and regulatory framework on employment cessation
arrangements with an organisation such as The Chicken Master if Faisal’s claim was
proven to be true...................................................................................................................25
Conclusion................................................................................................................................26
2
familiar organisation and how it supports human resource management functions..............7
1.4 Analyse how legal and regulatory framework impact on human resource
management...........................................................................................................................9
Task 2.......................................................................................................................................10
2.1 analyse the reason for human resource planning...........................................................10
2.2 outline the stages involved in planning human resource requirements..........................11
2.3 compare the current recruitment and selection process in the organisation with another
organisation you recommending..........................................................................................13
2.4 evaluate the effectiveness of the organisation recruitment and selection techniques with
another organisation.............................................................................................................15
Task 3.......................................................................................................................................16
3.1 Assess the link between motivational theory and reward at Virgin Media or your
chosen organisation. Your answer must show if you think there is a link, what connects the
two........................................................................................................................................16
3.2 Evaluate the process of job evaluation and other factors determining pay at Virgin
Media or your chosen organisation......................................................................................18
3.3 Assess in different contexts (for e.g. attracting talent, retention, and motivation) how
effective is the reward systems at Virgin Media or your chosen organisation....................20
3.4 Examine the methods Virgin Media or your chosen organisation use to monitor
employee performance.........................................................................................................21
Task 4.......................................................................................................................................22
4.1 Identify the reasons for termination of Faisal’s employment contract with The Chicken
Master and generally explain other reasons for cessation of employment..........................22
4.2 Describe the employment exit procedures used by The Chicken Master and another
organisation of your choice..................................................................................................24
4.3 Consider the impact of the legal and regulatory framework on employment cessation
arrangements with an organisation such as The Chicken Master if Faisal’s claim was
proven to be true...................................................................................................................25
Conclusion................................................................................................................................26
2

Reference..................................................................................................................................27
3
3
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Introduction
Human resource management term has been coined from the traditional perspectives of the
employee management or labour management. The human resource management and
different concepts which are connected with the human resource management have been
discussed within this report. The differences within the human resource management are
analysed. The role and responsibilities of the line manager and the regulatory framework
which influence the human resources are discussed. Different human resource functions and
hr planning stages along with the reason of conducting HR planning are illustrated by taking
examples of organisations. Different selection and recruitment processes of two organisations
and their effectiveness are analysed within this document. The processes of job evaluation,
reward system, motivational impacts of HRM, employee performance monitoring are
assessed and evaluated in terms of HRM practices. Taking the case study of Faisal, the exit
procedures and the regulations related to them are analysed.
4
Human resource management term has been coined from the traditional perspectives of the
employee management or labour management. The human resource management and
different concepts which are connected with the human resource management have been
discussed within this report. The differences within the human resource management are
analysed. The role and responsibilities of the line manager and the regulatory framework
which influence the human resources are discussed. Different human resource functions and
hr planning stages along with the reason of conducting HR planning are illustrated by taking
examples of organisations. Different selection and recruitment processes of two organisations
and their effectiveness are analysed within this document. The processes of job evaluation,
reward system, motivational impacts of HRM, employee performance monitoring are
assessed and evaluated in terms of HRM practices. Taking the case study of Faisal, the exit
procedures and the regulations related to them are analysed.
4
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Task 1
1.1 Differentiate between personnel management and human resource
management giving examples in two suitable organisations.
Personnel management and human resource management are the based on similar objectives.
Both the management systemshave the main aim to manage the human resource of the
organisation. Though they are similar in considering the purpose the approaches and
measures are different. Human resource management system had been developed from the
personnel management system which is the traditional form of HRM.
(managementstudyguide.com., 2016) These key differences are:
Characteristics Personnel management
system
Human resource management
system
Approach It follows traditional approaches
in managing the people
It applies modern methods in
managing the human resources.
Focus It focuses on the employee
welfare, administration of the
personnel and labour relation
(Torrington., 2014).
The focus of HRM is on
development of the human
resources, and maintaining them
and also on the acquisition.
Concept of employees in the
system
Assumes the individuals as the
input for achieving the desired
result.
It considers the people as the
valuable resource for reaching
the desired outcome.
Job design It is based on labour division It is based on group work or
team performances
Training and development It provides less opportunities in
training and development
It considers training and
development for increasing the
capabilities of the human
resources.
Decision making Decisions are made by the top
management system by
following the rules and
regulations
The decisions are made through
collective measures by
considering the employee
participation decentralization,
authority etc
Communications Indirect communication Direct communication
(managementstudyguide.com.,
5
1.1 Differentiate between personnel management and human resource
management giving examples in two suitable organisations.
Personnel management and human resource management are the based on similar objectives.
Both the management systemshave the main aim to manage the human resource of the
organisation. Though they are similar in considering the purpose the approaches and
measures are different. Human resource management system had been developed from the
personnel management system which is the traditional form of HRM.
(managementstudyguide.com., 2016) These key differences are:
Characteristics Personnel management
system
Human resource management
system
Approach It follows traditional approaches
in managing the people
It applies modern methods in
managing the human resources.
Focus It focuses on the employee
welfare, administration of the
personnel and labour relation
(Torrington., 2014).
The focus of HRM is on
development of the human
resources, and maintaining them
and also on the acquisition.
Concept of employees in the
system
Assumes the individuals as the
input for achieving the desired
result.
It considers the people as the
valuable resource for reaching
the desired outcome.
Job design It is based on labour division It is based on group work or
team performances
Training and development It provides less opportunities in
training and development
It considers training and
development for increasing the
capabilities of the human
resources.
Decision making Decisions are made by the top
management system by
following the rules and
regulations
The decisions are made through
collective measures by
considering the employee
participation decentralization,
authority etc
Communications Indirect communication Direct communication
(managementstudyguide.com.,
5

2016)
In Virgin Media has been practicing the human resource management system for managing
the wide range of human resource. The organisation has been focusing on the team working
for achieving the goals of the organisation. Through proper training and motivational
approaches the management is engaging the employees within the organisation. The
management is also offering different career opportunities for the new talents. Through
proper communicational methods the organisation has been maintaining direct
communication within the employees. Rewards and bonus are also provided to the employee
in order to place proper motivational approaches.
Wild & Wood coffee shop which has been situated in the central London is practicing
personnel management system in the organisational environment. Theapproaches within the
management have been considered as traditional. By focusing on the labour division the basic
pay has been regarded by the management of coffee shop. (Torrington., 2014).
6
In Virgin Media has been practicing the human resource management system for managing
the wide range of human resource. The organisation has been focusing on the team working
for achieving the goals of the organisation. Through proper training and motivational
approaches the management is engaging the employees within the organisation. The
management is also offering different career opportunities for the new talents. Through
proper communicational methods the organisation has been maintaining direct
communication within the employees. Rewards and bonus are also provided to the employee
in order to place proper motivational approaches.
Wild & Wood coffee shop which has been situated in the central London is practicing
personnel management system in the organisational environment. Theapproaches within the
management have been considered as traditional. By focusing on the labour division the basic
pay has been regarded by the management of coffee shop. (Torrington., 2014).
6
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1.2 Assess how human resource management functions help your chosen
organisation in achieving its purpose.
Different approaches and functions are associated with the human resource management
system. Within the management of the employees human resource management system
focuses on the motivational aspects and training. These functions are:
Plan of human resources: the function of human resource management is the HR planning.
Through the planning of the current human resources the organisation like Virgin Media will
have the ability to conduct a forecast of the human resource by considering the current and
future demand and supply within the market. (Price., 2011)Through the HR planning the
management of Virgin media will have the acknowledgment on the ability of the current
human resource and the desired ability for approaching the future demands.
Recruitment and selection: recruitment and selection are also regarded as the functions within
the HRM. Through the recruitment and selection processes Virgin Media will include current
talents within the workforce. Through this function the organisation can improve the ability
of the current human resources and also increase the productivity. These processes are also
helpful in adapting the future trends. The qualified talents and skills are included through
these functions. (Price., 2011)
Performance management: through monitoring the current performances the organisation
tends to supervise the performances of the employees. This function is also helpful in
tracking the progress of the current workforce. Through the appraisal system and
performance assessment done by the line managers the performances are monitored in the
Virgin Media.
Motivation and reward system: through implementation of the motivation theories the
management of Virgin Media motivate the employees towards the better productivity and
increase their capabilities. Incentives, bonus, increase in the wages are applied in the rewards
system. These motivate the employees to improve their productivity. (Price., 2011)
Training and development: through the training and development processes Virgin Media
tends to improve the employee performances. They provide proper induction training to the
new talents and apprentices. Through these training and development programmes the
organisation explains their services and operations and shapes the individuals as per the
organisational need. (careers.virginmedia.com., 2016)
7
organisation in achieving its purpose.
Different approaches and functions are associated with the human resource management
system. Within the management of the employees human resource management system
focuses on the motivational aspects and training. These functions are:
Plan of human resources: the function of human resource management is the HR planning.
Through the planning of the current human resources the organisation like Virgin Media will
have the ability to conduct a forecast of the human resource by considering the current and
future demand and supply within the market. (Price., 2011)Through the HR planning the
management of Virgin media will have the acknowledgment on the ability of the current
human resource and the desired ability for approaching the future demands.
Recruitment and selection: recruitment and selection are also regarded as the functions within
the HRM. Through the recruitment and selection processes Virgin Media will include current
talents within the workforce. Through this function the organisation can improve the ability
of the current human resources and also increase the productivity. These processes are also
helpful in adapting the future trends. The qualified talents and skills are included through
these functions. (Price., 2011)
Performance management: through monitoring the current performances the organisation
tends to supervise the performances of the employees. This function is also helpful in
tracking the progress of the current workforce. Through the appraisal system and
performance assessment done by the line managers the performances are monitored in the
Virgin Media.
Motivation and reward system: through implementation of the motivation theories the
management of Virgin Media motivate the employees towards the better productivity and
increase their capabilities. Incentives, bonus, increase in the wages are applied in the rewards
system. These motivate the employees to improve their productivity. (Price., 2011)
Training and development: through the training and development processes Virgin Media
tends to improve the employee performances. They provide proper induction training to the
new talents and apprentices. Through these training and development programmes the
organisation explains their services and operations and shapes the individuals as per the
organisational need. (careers.virginmedia.com., 2016)
7
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1.3 Evaluate the role and responsibilities of line managers in your
organisation orfamiliar organisation and how it supports human
resource managementfunctions.
Within the human resource management system line managers have significant roles and
responsibilities. They line managers have the responsibilities in planning the objectives and
setting priorities within the work management and also they have to communicate these to the
teams and the subordinates.(docs.csg.ed.ac.uk., 2016). Within virgin media the line managers
are also referred as the operation managers who have certain specific roles and
responsibilities. As the working environment is challenging in Virgin Media the line
managers also have the roles which are based on excellence.
Different roles and responsibilities of line managers:
Employee engagement: the line mangers have to supervise the work and performances of the
employees. Through placing organisationalculture within the working environment the line
managers engage the employees. By focusing on the strengths and encouraging by providing
career opportunities the line managers of Virgin Media encourage positive workforce among
employees. (docs.csg.ed.ac.uk., 2016).
Recruitment and selection: the line managers of Virgin media are directlyinvolved within
therecruitment and selection processes of HRM functions. The line managers or operation
manager is also involved within the induction and ongoing skill development for ensuring the
organisation has been attracting the best talent in the working environment.
(reed.co.uk. ,2016)
Daily operations: the line managers of Virgin Media have the responsibilities in thedaily
operation management of a team which is handling the client issues and queries. They also
have to supervise the multiple teams. They also have to arrange meetings within the higher
authority and team managers or leaders in order to ensure all metrics and consistently being
achieved. Through the meetings the line managers also ensure proper measures are being
taken or will be taken in overcoming any shortfalls. (reed.co.uk. ,2016)
Performance appraisals: the line managers have to implement the performance appraisal by
assessing the employee behaviours and performances of individuals. On considering the
performance appraisal the one to one meeting is conducted within the line managers and the
8
organisation orfamiliar organisation and how it supports human
resource managementfunctions.
Within the human resource management system line managers have significant roles and
responsibilities. They line managers have the responsibilities in planning the objectives and
setting priorities within the work management and also they have to communicate these to the
teams and the subordinates.(docs.csg.ed.ac.uk., 2016). Within virgin media the line managers
are also referred as the operation managers who have certain specific roles and
responsibilities. As the working environment is challenging in Virgin Media the line
managers also have the roles which are based on excellence.
Different roles and responsibilities of line managers:
Employee engagement: the line mangers have to supervise the work and performances of the
employees. Through placing organisationalculture within the working environment the line
managers engage the employees. By focusing on the strengths and encouraging by providing
career opportunities the line managers of Virgin Media encourage positive workforce among
employees. (docs.csg.ed.ac.uk., 2016).
Recruitment and selection: the line managers of Virgin media are directlyinvolved within
therecruitment and selection processes of HRM functions. The line managers or operation
manager is also involved within the induction and ongoing skill development for ensuring the
organisation has been attracting the best talent in the working environment.
(reed.co.uk. ,2016)
Daily operations: the line managers of Virgin Media have the responsibilities in thedaily
operation management of a team which is handling the client issues and queries. They also
have to supervise the multiple teams. They also have to arrange meetings within the higher
authority and team managers or leaders in order to ensure all metrics and consistently being
achieved. Through the meetings the line managers also ensure proper measures are being
taken or will be taken in overcoming any shortfalls. (reed.co.uk. ,2016)
Performance appraisals: the line managers have to implement the performance appraisal by
assessing the employee behaviours and performances of individuals. On considering the
performance appraisal the one to one meeting is conducted within the line managers and the
8

individuals for providing proper feedbacks. In Virgin Media line managers hold the one to
one meetings with direct reports against KPIs. (reed.co.uk. ,2016)
9
one meetings with direct reports against KPIs. (reed.co.uk. ,2016)
9
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1.4 Analyse how legal and regulatory framework impact on human
resourcemanagement.
There are different legal and regulatory frameworks which are related to the practices of the
HRM functions and practices. The legal and regulatory functions provide proper guidelines to
the HRM practices. These legal and regulatory frameworks and their impacts are:
Equality act: this act impacts over all the practices and the functions of the human resource
management system. This act enforces the organisation to place fair treatment within the
human resource management practices. By following this law the management of Virgin
Media enforces fair treatment within the workforce and provides proper opportunities to the
diverse human resources. (Davis, 2014)While treating the individuals the management do not
concern over the race, religion, gender, age etc.
Health and safety act: this act focuses on the working environment and its components within
the organisation. The Virgin Media has to follow this law to place suitable policies of safety
within the working environment. In order implement new technologies the organisation has
to train the employees on the safety rules over the usages of those machineries. Through
following this rule and placing safety policies within the management Virgin Media will be
able to reduce injuries and accidents in the working environment. (Davis, 2014)
Discrimination act: this act prevents the discrimination from the working environment and
from working practices. The employees can take legal measures on account of any
discrimination being made on them in terms of age, religion, disabilities, race, gender, etc.
(Davis, 2014) The human resource functions like recruitment and selection, providing
training and development, rewarding the employees, providing career opportunities are being
done within Virgin Media through following this law.
National minimum wage act: within this act minimum wages which should provided by the
organisations are defined. For employee age of 21 and above, £7.20 per hour andfor staffs of
18-20 age£5.30 per hour must be provided by following this law. (Davis, 2014)
10
resourcemanagement.
There are different legal and regulatory frameworks which are related to the practices of the
HRM functions and practices. The legal and regulatory functions provide proper guidelines to
the HRM practices. These legal and regulatory frameworks and their impacts are:
Equality act: this act impacts over all the practices and the functions of the human resource
management system. This act enforces the organisation to place fair treatment within the
human resource management practices. By following this law the management of Virgin
Media enforces fair treatment within the workforce and provides proper opportunities to the
diverse human resources. (Davis, 2014)While treating the individuals the management do not
concern over the race, religion, gender, age etc.
Health and safety act: this act focuses on the working environment and its components within
the organisation. The Virgin Media has to follow this law to place suitable policies of safety
within the working environment. In order implement new technologies the organisation has
to train the employees on the safety rules over the usages of those machineries. Through
following this rule and placing safety policies within the management Virgin Media will be
able to reduce injuries and accidents in the working environment. (Davis, 2014)
Discrimination act: this act prevents the discrimination from the working environment and
from working practices. The employees can take legal measures on account of any
discrimination being made on them in terms of age, religion, disabilities, race, gender, etc.
(Davis, 2014) The human resource functions like recruitment and selection, providing
training and development, rewarding the employees, providing career opportunities are being
done within Virgin Media through following this law.
National minimum wage act: within this act minimum wages which should provided by the
organisations are defined. For employee age of 21 and above, £7.20 per hour andfor staffs of
18-20 age£5.30 per hour must be provided by following this law. (Davis, 2014)
10
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Task 2
2.1 analyse the reason for human resource planning
HR planning is the process which has been used by the management of the organisation to
identify the current and future human resource needs within organisational operations for
achieving the goals. Through the human resource planning the organisation’s current abilities
to perform within the competitive market and the required skills needed within the human
resources.(Belcourt, and McBey, 2012). The management of Virgin Media through the
human resource planning can achieve the goals by linking the human resources with the
overall strategic planning of the organisation. Through the human resource planning the
organisation is able to make forecast on the desired profile of human resources and related
skills in order to adapt changes. Therefore, without human resource planning the company
will fail to maintain trained staff for longer time as they will fail to satisfy the needs of the
employee.
By taking in account the demand and supply the human resource planning tends to evaluate
the trends and the demands of the global market and their impacts over the strategic planning
of organisation. HR planning also evaluates the gap within the current human resources and
the needed human resources through forecasting the changes in the global market. This is the
process within which Virgin Media attempts to estimate the demand over the labour so that
they can calculate the compensation for the work force. Through the HR planning the
management also evaluates the size, nature and sources of the supply for meeting the
demands. (Belcourt, and McBey, 2012).
Virgin Media with the Human resource planning can implementthe strategic business
planning within the working environment. The objectives along with the vision and mission
statement of the strategic planning are implemented through clarification within the human
resources for leading the current human resources towards the achievement of the
organisational goals. By linking the human resource planning with the strategic planning the
management can ensure proper implementations of the strategies within the human resources
of the organisation. (Belcourt, and McBey, 2012). The objectives and the goals of the core
strategies of Virgin Media have been enforced within the human resources through the
human resource planning.
11
2.1 analyse the reason for human resource planning
HR planning is the process which has been used by the management of the organisation to
identify the current and future human resource needs within organisational operations for
achieving the goals. Through the human resource planning the organisation’s current abilities
to perform within the competitive market and the required skills needed within the human
resources.(Belcourt, and McBey, 2012). The management of Virgin Media through the
human resource planning can achieve the goals by linking the human resources with the
overall strategic planning of the organisation. Through the human resource planning the
organisation is able to make forecast on the desired profile of human resources and related
skills in order to adapt changes. Therefore, without human resource planning the company
will fail to maintain trained staff for longer time as they will fail to satisfy the needs of the
employee.
By taking in account the demand and supply the human resource planning tends to evaluate
the trends and the demands of the global market and their impacts over the strategic planning
of organisation. HR planning also evaluates the gap within the current human resources and
the needed human resources through forecasting the changes in the global market. This is the
process within which Virgin Media attempts to estimate the demand over the labour so that
they can calculate the compensation for the work force. Through the HR planning the
management also evaluates the size, nature and sources of the supply for meeting the
demands. (Belcourt, and McBey, 2012).
Virgin Media with the Human resource planning can implementthe strategic business
planning within the working environment. The objectives along with the vision and mission
statement of the strategic planning are implemented through clarification within the human
resources for leading the current human resources towards the achievement of the
organisational goals. By linking the human resource planning with the strategic planning the
management can ensure proper implementations of the strategies within the human resources
of the organisation. (Belcourt, and McBey, 2012). The objectives and the goals of the core
strategies of Virgin Media have been enforced within the human resources through the
human resource planning.
11

The management of Virgin Media places proper motivational aspects for the human resources
in order to direct the human resources towards increased productivity. Through the
motivational aspects the organisations like Virgin Media can achievethe competitive
advantages. (Belcourt, and McBey, 2012).
2.2 outline the stages involved in planning human resource requirements
Within the stages of the human resource planning there are different steps and processes.
These stages of the human resource planning are followed by the organisations in order place
better talent within the organisation. (Bohlander and Snell, 2010)These stages are:
Analysis of organisational objectives: in order analyse the organisational goals and objectives
the management has to evaluate the core objectives of the organisation regarding the
business. Through linking the strategic planning of the business operations to the human
resource planning stages the management can be able to incorporate the core objectives
within the human resources. (Bohlander and Snell, 2010)Virgin Media has the vision of
delivering proficient digital services to the clients. Through human resource planning the
management can link the strategies of the goals within the workforce with efficient manner.
With this planning the desired skills and capabilities needed for the achievements are
decided. In this case the cause of the high employee turnover can be due to the organizational
vision not aligning with the personal beliefs of the employees. Or the company is managing
their compensation and selection poorly so that the they do not achieve job satisfaction.
Assessment of current HR capacity: within the next stage the current HR capacity are
analysed by considering the performance supervision. Through this stage Virgin Media can
have the idea on the skills and abilities which the employees are holding. Within this stage
the positions and the current degrees or certification which are held by the current employees,
the vacancy of within the organisation, related skills, retirement profile, etc all are assessed.
(Carbery, 2013).This is referred as the internal human resource analysis. Through the internal
analysis the Virgin Media can have the idea over the current abilities. This is important as the
company needs to keep track of their employees and their needs to ensure retention.
Forecasting HR requirements: the forecasting is done on considering the future trends and
projecting the HR needs to adapt those trends and changes. By focusing on the organisational
future goals the trends within the market can be analysed. The external challenges within the
market are also needed to be analysed.
12
in order to direct the human resources towards increased productivity. Through the
motivational aspects the organisations like Virgin Media can achievethe competitive
advantages. (Belcourt, and McBey, 2012).
2.2 outline the stages involved in planning human resource requirements
Within the stages of the human resource planning there are different steps and processes.
These stages of the human resource planning are followed by the organisations in order place
better talent within the organisation. (Bohlander and Snell, 2010)These stages are:
Analysis of organisational objectives: in order analyse the organisational goals and objectives
the management has to evaluate the core objectives of the organisation regarding the
business. Through linking the strategic planning of the business operations to the human
resource planning stages the management can be able to incorporate the core objectives
within the human resources. (Bohlander and Snell, 2010)Virgin Media has the vision of
delivering proficient digital services to the clients. Through human resource planning the
management can link the strategies of the goals within the workforce with efficient manner.
With this planning the desired skills and capabilities needed for the achievements are
decided. In this case the cause of the high employee turnover can be due to the organizational
vision not aligning with the personal beliefs of the employees. Or the company is managing
their compensation and selection poorly so that the they do not achieve job satisfaction.
Assessment of current HR capacity: within the next stage the current HR capacity are
analysed by considering the performance supervision. Through this stage Virgin Media can
have the idea on the skills and abilities which the employees are holding. Within this stage
the positions and the current degrees or certification which are held by the current employees,
the vacancy of within the organisation, related skills, retirement profile, etc all are assessed.
(Carbery, 2013).This is referred as the internal human resource analysis. Through the internal
analysis the Virgin Media can have the idea over the current abilities. This is important as the
company needs to keep track of their employees and their needs to ensure retention.
Forecasting HR requirements: the forecasting is done on considering the future trends and
projecting the HR needs to adapt those trends and changes. By focusing on the organisational
future goals the trends within the market can be analysed. The external challenges within the
market are also needed to be analysed.
12
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