A Detailed Report: Corporate Strategies & HR Policies in HSBC and BA

This management report provides a comparative analysis of the corporate and HR strategies employed by HSBC and British Airways. It begins by outlining the corporate strategies of each organization, noting HSBC's focus on becoming the preferred international financial partner and British Airways' emphasis on service differentiation. The report then delves into a comparison of their HR policies, covering recruitment, training, compensation, industrial relations, code of conduct, and solutions for issues like sexual harassment. It highlights the differences in these policies, reflecting the distinct nature of a banking institution versus an airline. The report concludes by arguing that HSBC's corporate strategy, with its broader societal impact through financial growth, represents the best fit. The document references academic sources to support its analysis of strategic human resource management and organizational practices.

Management
report

INTRODUCTION
HRM is the process of managing and checking and taking
control of the people that are working or operating in the business
organisation with the motive of achieving goals and objectives
predetermined. These people are known as the employees or staff
members of that business enterprise. HRM involves all the processes
that includes the recruitment, hiring and managing the employees. In
this report, different corporate strategies that are used in the HSBC and
British Airways are discussed within this report.

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Corporate strategies are the various strategies that are those
plans and policies that are made or formulated with the motive
to increase profits of the business organisations by gaining
various competitive advantages from the market and gaining
more trust and value of different stakeholders that are there for
these organisations that directly or indirectly help them in
gaining these different various advantages in the market. The
various corporate policies that are used by HSBC and British
Airways are discussed as follows:

HSBC
HSBC is the bank and financial institution serving different banking and financing services to its clients.
This bank opts for various corporate policies and strategies for smooth running and greater profits from
the market. The strategy that this bank opts is to be the most preferred financial partner or banker in the
international market for all its clients and other stakeholders that are present in the market. It involves
the targeting and increasing its shift of its various finances and capitals to different countries especially
in the Asian continental for having great returns in profits with various sustainable advantages and other
benefits.

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These corporate strategies include aiming and targeting its financial reach and
single digits growth in the revenues In the long and medium term with greater
revenues from fees and other insurance incomes from the market. The main
corporate strategy that this bank uses for its growth and development is to be the
most preferred financial partner in international market for its different clients
and stakeholders.

BRITISH AIRWAYS
British Airways is international airlines that has its corporate
strategy that mainly aims at differentiating its services from
other competitors and expansion in the market. This service
differentiation by British Airways focuses its corporate
strategy is planned with the follow up of various directions
like replacing its aircraft's bodies or improving the various
entertainment activities that are present in the flights or like
other different investments that are done in digital
technologies

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that are used for providing different personal and other different services to its clients and
customers for it for aiming different motive and objectives with the aim to gain other
benefits like competitive advantages and more increased number of customers from the
market, new market targetting and other advantages. The main corporate strategy that has
been adopted by the British airways is to differentiate its services from its different airline
competitors that are there present in the market.

THEIR DIFFERENCE IN THE CORPORATE
STRATEGIES
The main difference in these two organisations is that one is an airline
corporation whereas on the other hand the another one is a banking and a
financing institution that are running in the international market. Both of
these organisations aim at achieving more and more profits with the
increase in sales during the time that is already predetermined by the
management. The difference in the strategy is how these organisations
focus on different services that they are providing to its clients and
customers that are there present in the market.

HR POLICIES COMPARISON:
HR policies that are adopted by the HSBC and British airways are different to each other in
various ways and methods as both these organisations are very different to each other in
various strategies. The various strategies and policies that are adopted by these
organisations are as follows:
 Recruitment and Selection
 Providing training to employees
 Generating salaries and other rewards and incentives
 Maintaining industrial relations
 Code of conduct
 Sexual harassment and other issues solutions

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 Recruitment and Selection: the recruitment and selection process that is adopted by the HSBC
bank nearly takes 30 days and is a long process including 3 interviews and all other procedures
for the proper recruiting and selecting of the best suited employees for the bank.
 Providing training to employees: the HR team of HSBC has some duties and responsibilities
that are assigned to its department for different training and development of old and new
employees. These training and development programs and techniques are used according to the
best suited situations that arise in their organisation (do Nascimento and Duarte, 2021). HRM
emphasizes its operations on making managers and employees with various effective and
traditional values for development on a large scale of the firm.
 Generating salaries and other rewards and incentives: HRM fulfils its role of evaluating all
employees' performance and functioning by managing and generating salaries and other
compensations along with other payments for all of its employees. These compensations and
other incentives are provided to employees according to employees working and performance in
by the team of HR of HSBC.

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 Maintaining industrial relations: Industrial relations of HSBC depends on powers,
policies and other governmental rules and regulations, various international and domestic
relations that are there in between the countries, management techniques that are there
and are adopted.
 Code of conduct: The HR team of HSBC has its own code of conduct for the employees
and its other staff members for the operations and working of their functioning (Duff,
2018). This code of conduct is implemented and founded and made for deciding the
behavioural pattern and other norms for the set of conduction of behaviour in the banks
along with the other rules and regulations related to their behaviour.
 Sexual harassment and other issues solutions: HSBC bank has made certain norms and
rules and regulations for their employees and their safety, as there are many cases that are
there present for the sexual harassment and many other problems and issues that keep on
going in the banking hours and these are looked by the HR team.

BRITISH AIRWAYS HR POLICIES
For the functioning and operating of the British airways employees is checked and seen by
the adoption and implementation of various policies and procedures by the team of HR of
British airways and these are discussed as follows:
 Recruitment and Selection of employees
 Providing training to employees
 Generating salaries and other rewards and incentives
 Maintaining relations in the industry
 Code of conduct
 Sexual harassment and other issues solutions

BEST FIT FOR CORPORATE STRATEGY
Every company or business organisation opts for the best strategies for its growth and
development. As such in this report the two organisations that are opted are HSBC and
British airways. Along with them, their corporate strategies are discussed within this report.
The best strategy that have been adopted by these two different organisations are best and
nicely opted at their places in their business organisations for the increase in growth and
development of these organisations that are thereby discussed.

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The best fit for the corporate strategy is the one of the HSBC bank as it involves the direct
and indirect growth and development of the society in general as it focuses on the increase
in the capitals and revenues of its bank. And these banks directly or indirectly affect the
working and operating of all the different sectors of the society and the economy. This bank
as can be seen that has opted for various different corporate policies and strategies that are
used in the smooth running and operations that will lead to increased profits from the
market by gaining various competitive advantages.

CONCLUSION
From the above report it can be concluded that human resource plays an important role in business
organisation. In this above report there is seen that HSBC and British airways have been discussed
and their corporate strategies are also discussed along with their difference. HR policies are also
included in this report and these policies are discussed in context with HSBC and British airways. The
best fit for the corporate strategy is also included in the above stated report.

References
 Armstrong, M., 2020. Armstrong's Handbook of Strategic Human Resource
Management: Improve Business Performance Through Strategic People Management.
Kogan Page Publishers.
 Bradley, K. ed., 2019. Human Resource Management: People and Performance.
Routledge.
 Buurman, J. and Padawangi, R., 2018. Bringing people closer to water: integrating
water management and urban infrastructure. Journal of Environmental Planning and
Management, 61(14), pp.2531-2548.

Thankyou..