Open University B100: Huawei SWOT Analysis Business Report

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Added on  2022/09/12

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This report presents a comprehensive SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of Huawei, a prominent technology brand. The analysis, structured around the business functions of Human Resource Management, Accounting and Finance, and Marketing, identifies key internal and external factors influencing Huawei's strategic position. Strengths include a skilled workforce, cost-effective product development, and a strong distribution network. Weaknesses involve high employee attrition rates and challenges in demand forecasting. Opportunities encompass workforce diversification, expansion into new markets, and advancements in 5G technology. Threats include increasing labor costs and geopolitical challenges. The report also addresses key issues Huawei needs to manage, such as employee satisfaction, financial investments, and marketing strategies. Recommendations include addressing employee grievances, implementing change management, and utilizing web analytics to understand customer needs. References from academic sources support the analysis, providing a well-rounded understanding of Huawei's business environment and strategic considerations.
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