BTEC Level 4 HRM Report: Google Inc. - Comprehensive Analysis

This report provides a detailed analysis of Google Inc.'s Human Resource Management (HRM) practices. It begins with an introduction to Google, its vision, mission, and core values, setting the stage for an examination of its HRM strategies. The report defines HRM, outlines its purpose, and explores key roles and responsibilities within the organization. It delves into Google's approach to talent acquisition, including recruitment and selection processes, and how the company fosters innovation and employee development. Furthermore, the report examines Google's performance management methods and training programs, highlighting how these initiatives align with the company's objectives and contribute to its success. The report also identifies challenges and provides insights into how Google addresses performance issues through data-driven improvements in its HRM processes. Overall, the report offers a comprehensive overview of Google's HRM, providing valuable insights into how the company manages its human capital to achieve its strategic goals.

ASSIGNMENT 1 FRONT SHEET
Qualification BTEC Level 4 HND Diploma in Business
Unit number and title Unit 3 Human resource management
Submission date 25/06/2022 Date Received 1st submission
Re-submission Date Date Received 2nd submission
Student Name Vũ Kim Khánh Student ID GBS210584
Class GBS1002B Assessor name Trần Xuân Lĩnh
Student declaration
I certify that the assignment submission is entirely my own work and I fully understand the consequences of plagiarism. I understand that
making a false declaration is a form of malpractice.
Student’s signature Khánh
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P4 P5 M4 M5 D2 D3

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I. Introduction
1. The purpose and main contents of the report:
Google Inc., the world's largest and most popular search engine, is also one of the world's most sought-after firms. Google receives millions of
job applications every year as a result of its popularity, which is fueled by its very appealing wage and benefits packages for its employees.
Other organizations may envy Google for recruiting and acquiring such highly brilliant and highly trained personnel from all around the world,
but Google sees it as a severe source of consternation.
When Google Inc. topped the list of the world's most popular firms, it couldn't handle the influx of applications from thousands of job seekers
from all over the world. And, because Google strives to hire only the finest people who fit the firm's organizational culture and standards, the
company began to consider methods to enhance its recruiting and selection process for potential employees. And it's for this reason that I
chose Google Inc as my study subject.
2. Introduction about the company:
Logo Google (Pixapay, 2022)

Google is a publicly traded global firm that creates and runs web-based services and products. Google is one of the most popular search
engines on the internet, with over a billion searches every day. In January 1996, Larry Page and Sergey Brin founded Google as a research
project while pursuing their PhDs at Stanford University in California. With a market share of 65 percent in the United States, Google is one of
the most dominant search engines.
Google also offers additional online services such as Gmail email software, social networking tools such as Orkut and Google Buzz, and desktop
applications such as Google Chrome, Picasa picture organization and editing software, and Google Talk messaging software. Google is a
pioneer in the creation of its own mobile operating system, Android, which is currently utilized by many of the world's major smartphone
manufacturers, including Motorola, Nexus, and others. Google is currently one of the most powerful brands in the world.
II. Our Company:
1. Company Profile:

The Company Name Google LLC
Formerly Google Inc (1988 – 2017)
Type Subsidiary (LLC)
Industry Internet, Cloud computer, Computer software , Computer
hardware, Artificial intelligence, Advertising
Founded September 4, 1998
Founders Larry Page, Sergey Brin
Headquaters 1600 Amphitheatre Park, Mountain View, California, United
States, Queenstorm, Singapore (Asia – Pacific)
Revenue 256,740,000,000 USD (2021)
Website www.google.com

2. Vision:
“To provide access to the world’s information in one click.”
The nature of the company's operations is a direct reflection of its vision statement. Google's most famous products, for instance, is
its search engine service. People may quickly get information from all around the world using this product. To retain supremacy as
an Internet technology, software, hardware, and online services provider, the corporation combines its vision with its mission
statement.
3. Mission:
“To organize the world’s information and make it universally accessible and useful.”
Since its inception, the firm has concentrated on creating unique algorithms to increase the efficiency of online information
organization. Google is committed to ensuring that individuals have access to the information they require. The mission statement
of the corporation corresponds to a utilitarian advantage that the company gives to its users.
4. Core values:

5 Core Values of Google (thebrandboy.com, 2020)

III. The purpose and the function of human resources management
1. Definition:
Human Resources Management (HRM) is concerned with employee placement and management inside a corporation. Strategic human
resource management, human capital management, knowledge management, corporate social responsibility, organizational development,
resource procurement (human resource planning, recruitment, and selection, and human resource management), learning and development,
managing performance and remuneration, employee relationships, employee well-being, and providing employee services are just a few
examples (Armstrong and Taylor, 2014).
2. Purpose of HRM:
HRM will build and implement an HR strategy in combination with a business plan to aid the firm in accomplishing its objectives as part of the
organization. HRM also aids in the enhancement of productivity and business culture. The Human Resources Management department is
responsible for ensuring that the company's human resources are informed, competent, and helpful. Human resource management also aims
to promote a dynamic and healthy work environment, as well as trust between employees and management. HRM also promotes a moral
approach to personnel management (Armstrong and Taylor, 2014).
Effective staff training programs, as well as performance management to optimize human resource capabilities, are all part of Google's human
resource management strategies. The organization designs training programs based on proper requirements research in order to support an
inventive workforce. The training programs, as well as their outcomes, are examined on a regular basis to ensure that they continue to satisfy
Google's human resource demands. Performance management methods, including as performance planning, are also fine-tuned at the
organization, and they directly target HRM corporate objectives. However, the company's human resources department is experiencing

performance issues. To address this issue, Google's human resource management team uses data on performance issues as a foundation for
enhancing performance management procedures and employee training programs.
3. The key roles and responsibilities of HRM:
A human resource management expert often serves as an advisor or consultant to other managers, assisting them in identifying and resolving
human resource issues. (Mondy and colleagues, p.29)
When it comes to human resource procurement, the company takes a variety of tactics. The firm's focus on talent and innovation, as well as
the development of individual abilities, allows it to find the greatest talent. Even while the business uses internal methods to find the talent it
requires, it also uses outside sources to complete its recruiting processes, particularly when highly skilled and knowledge are required, such as
in management roles (Henry 66).
Furthermore, the firm's management pursues techniques that support organizational work processes in the development and expansion of
individual inventiveness. Additionally, the firm's bonuses and other incentives for top performers are a motivating feature that encourages
innovation and talent development. Employees at Google also like working under the cross-functional coaching system.
4. Description of HRM processes: