Comprehensive HRM Report: Kingfisher plc, Analysis and Practices

This report provides a comprehensive analysis of Human Resource Management (HRM) practices within Kingfisher plc. It begins with an introduction to HRM, defining its purpose and functions, followed by an examination of recruitment methods, including their strengths and weaknesses. The report then delves into various HRM practices, such as learning and development, flexible job design, recruitment and selection, performance management, and payment and reward systems, highlighting their benefits for both employers and employees. It also explores the importance of employee relations and key elements of employment legislation, analyzing their impact on HRM decision-making. The report concludes by applying HRM practices within a work-related context, offering a thorough understanding of how HRM principles are implemented in a real-world business setting. The report aims to offer insights into how HRM strategies contribute to organizational success and employee satisfaction within Kingfisher plc. This report is available on Desklib, a platform offering students access to past papers and solved assignments.

HUMAN RESOURCE
MANAGEMENT

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
Purpose and the Functions of HRM............................................................................................1
Explain the strengths and weaknesses of different approaches of recruitment ..........................2
Task 2...............................................................................................................................................4
The benefits of different HRM practices for both the employer and employee.........................4
Effectiveness of different HRM practices in terms of raising Kingfisher plc.............................6
Task 3...............................................................................................................................................7
Analyse the importance of employee relations in Kingfisher ....................................................7
key elements of employment legislation and impact upon HRM decision-making...................9
TASK 4..........................................................................................................................................11
The application of HRM practices in a work-related context...................................................11
CONCLUSION..............................................................................................................................18
REFERENCES..............................................................................................................................20

INTRODUCTION
Human resources management is the process of hiring, recruiting, selecting, compensating,
managing and organizing the employees(Singh, 2016). It is designed to maximize the employee
performance and managing and using employees effectively also help to increase the
productivity or achieve the goal of the organization. Report will be determine an organization
like(Kingfisher). Kingfisher plc is one of Europe’s leading retailers based around three main
sectors - DIY, electrical and general merchandise. And report will be emphasis the purpose and
function of HRM. It will also include the recruitment methods that define the strength or
weakness. And study will lay about the different HR practices that affect the employee or
employer both also improving the employee relation. The report will determine the employee
legislation that is follow by company and also identify the different recruitment process that can
beneficial of the company for selecting the best candidate.
TASK 1
Purpose and the Functions of HRM
Recruitment and selection- Recruitment and selection is the process of selecting and obtaining
the best qualified person through internal or external sources. The purpose of HRM in the
kingfisher it is hiring the best person who are suitable for these job according to their
qualification. And help to achieve the future goal or objectives of the company or save the time
or money for finding some legal issue related the employees document and also help to increase
the pool of job at minimum cost.
Performance appraisal – performance appraisal is the process of to identify the strengths and
weaknesses of candidates to place the right person on right position. Also provide the feedback
regarding the performance of employee on the work place. Kingfisher is use these function for
purpose of increase the morale of the employee for providing the compensation, bonus,
promotion, extra benefit, allowances to increase the productivity in the work place. It is also
helped for the company to provide the future development programme(Becker, 2015).
Training and development – Training and development is the process for develop a new skills
and knowledge to the employee and increase the performance of the employee. Kingfisher
considers the training and development for the purpose of develop a new skills and knowledge in
the employee and also help to reduce the employee turnover or increase the motivation of the
employee or resulting is increase the financial gain.
1

Hard HRM – Hard hrm is the process to recruit the employee only when they need. Company
use the employee only as a resource. Kingfisher is use these model for motive to satisfy the
business need. They can recruit only few number of employees when they required or needed.
Company cannot spend lot of money in the the selection process. Kingfisher follow the
autocratic leadership style.
Soft HRM – Soft hrm means company can treats their employee as a important person as a
assets of the company. Kingfisher follow these model to satisfy the employer needs they can
provide training and development programme to their employee and increase the morale or also
provide motivation to enhance the company future growth. And the purpose of the company is
increase the productivity or profitability.
Best practice – these model is consist that company manage the all performances to increase
th.e productivity for the help of training and development, performance appraisal. Kingfisher
follow these model for purpose to increase the performance of employee through training and
development, performance appraisal provide benefit compensation, bonus, promotion, extra
benefit to enhance the morale of employee. So these practice is help to the company for increase
the performance or productivity.
Best fit – best fit model is describe that HR strategy is suitable for the organization and in
different situations. So kingfisher use these practice for the purpose to operate their business
through different hr strategies like ( training and development, performance appraisal, job
analysis, ) and achieve the goal of the company. They can analyse the company need or
employee need. Kingfisher can use these model to fulfils the company or employees needs by
organizing, planning, directing,staffing or controlling.
Explain the strengths and weaknesses of different approaches of recruitment
Internal Method – internal method is the process of recruitment the employees through
promotion, job rotation, transfer, etc. means fill the job vacancy within the organization to the
existing employees.
Strengths
2

 Through internal process kingfisher’s Increase the morale of the employee because they
provide the opportunity to their employee (like promotion, temporary to permanent job
etc.). So these increase the performance of the employee on workplace or or also helpful
for kingfisher to increase their growth or profit or reduce the operating cost(Kundu,2018).
Or also helpful for kingfisher to increase their growth or profit or reduce the operating
cost.
 Reduce the operating cost when recruited internally generally internal recruitment is not
expensive and also benefit for the company. In these kingfisher they do not have any
advertise or post to outside for vacancy they communicate through meetings or mails so
these is not expensive for company and also help to reduce expenses
Weakness
 Kingfisher face some conflict among the employees. Because they create a negative
impact on the company when promote one person or cannot promote the other so they
decrease the morale of the employees. And also kingfisher affected their productivity.
 kingfisher could be limited your choices because they have a very limited choice to select
the employee and also not obtain any new skills or knowledge. So company get affected
and also provide the training to the employee who have no knowledge about the new
trends or technology. So the operating cost is increases.
External Method – external method is the process of selecting, hiring the qualify candidate
outside the company other than existing employee. Through campus placement, employment
exchange, advertisement etc.
Strengths-
 External sources provide a many choice to the firm. kingfisher use these method to obtain
a large number of applicants and choose the best candidate for the job. Select the best
3

person for the right job. So company increase their productivity through provide a
suitable job for the candidate.
 The selection of candidate from outside is benefit for the company. Kingfisher will have
the benefit of new ideas or new skills . The persons have a experience and knowledge
will be able to suggest new ideas and strategy . This will help to kingfisher they can
increase a competitive advantages.
Weaknesses-
 Kingfisher selected the qualified employee from the outside the. The existing employee
are dissatisfy with their jobs .because the qualify person have more opportunity and
more knowledge of work so kingfisher give the opportunity or benefit to the experience
or qualify person(Rinc,2014). So these situation may increase the conflict or
dissatisfaction in their existing employee.
 Kingfisher face the adaptability problem in their candidates . There is a possibility that
employee might have less chance of understanding the business culture or environment,
And misunderstanding leads the negative impact in their future activities of the company.
Also provide the training and development programme it is leads the operation cost . So
expenses where increases.
Task 2
The benefits of different HRM practices for both the employer and employee.
Basis Benefits for employee Benefits for employer
4

Learning, Development and
Training
The employees of kingfisher,
are satisfied and satisfaction
provokes them to give better
performance.
Employees of the company
contributes various innovative
ideas, that helps the company
to attain its desired goal.
Training and development
program in kingfisher reduces
employees turnover, which
saves cost and time of the
company(Paşaoğlu, 2015).
Knowledgeable and skill
employees offers competitive
advantage to the company.
Flexible Job and Workplace
Design
Flexible workplace enhance
employees to work more, even
if they fail in any task.
By flexible workplace design
employer-employee
relationship get
better(Shipton,2017). This
leads to motivation among
employee and a friendly
environment, lets contribute
employees their ideas and
innovations.
There are fewer conflicts
between employer-employee
because of Flexible
environment in the company.
Thus, interacting and
collaborating with peers
creates friend zone among
them. The employees
concentrate on their working
and this leads to growth in the
company.
Company attains
organizational growth with
effective and efficient use of
resources.
Recruitment and Selection Many companies like
kingfisher uses external
sources of recruitment. By this
existing employees try to
The company uses external
sources of recruitment and
selection method to select
employees. By this method of
5

compete the new hire and
resultant they perform their
best. Which is good for the
company(Preenen, 2017).
Skill holder candidates found
opportunities during
recruitment in kingfisher.
Employee feel motivated by
being a part of such a big
organization like kingfisher.
recruitment kingfisher able to
hire innovative and creative
employees, which creates
development of brand
effectively. Kingfisher thinks
that a creative employee can
lead organizational growth.
By new joining, Companies
workforce expands and the
entity can increase its work
load.
Hiring external candidates is
beneficial for kingfisher as
they hire skill and experienced
workforce, Therefore saves
training cost of the company.
Performance Management Employee are more motivated
and engaged in their works,
because kingfisher is
monitoring their performance.
Employees understands their
job responsibility for the
company.
They trust decision-making of
top managers as after
monitoring managers of the
company take fair and truthful
Employer by measuring
performance of an individual
employee can segregate their
interests and kingfisher allots
them work accordingly.
Kingfisher able to know about
problem areas of their entity by
monitoring the performance
and dealt with it(Ahmed,2016).
6

decision.
Payment and Reward
System.
Both monetary and non
monetary motivation are
followed in kingfisher. By this,
employee feel motivated and it
creates desire in them to work
more.
Also, one who is being
rewarded can inspire others to
work hard like them(Bos-
Nehles,2017).
Improves in performance of
employees, and self motivated
to give their best.
Employee contributes for the
betterment of kingfisher. This
leads to growth in the company
and hence achievement of
organisational goal.
Motivated employees work
with dedication and they do
not prefer for any clashes and
arguments in the company.
By rewarding employees leads
to increase in productivity and
retention ratio of employees in
kingfisher which saves their
cost and time of recruitment.
Effectiveness of different HRM practices in terms of raising Kingfisher plc
 Training and Development programme – Every year training and development events
conducts in kingfisher. By conducting training, they offer employees to learning about
their job and technological advancement. Training and development programme cost
little expensive for the company, but bearing such expenses for effective performance of
employees is necessary. Employees after getting proper training work effectively and
efficiently, time they consume in performing the desired task also decreases. So, Training
and Development programme increases profitability of the company.
7

 Employer-Employee relationship – Employer-employee relationship gets better when
company like kingfisher conducts training and development
programme(Heffernan,2016).The employer-employee relationship uses effectively by
Kingfisher plc. As they are gaining profit and their productivity also increases by training
programme the company encourages. Every year a cultural event of 1 or 2 days held at
kingfisher so that employer-employee relationship remains maintained.
 Decrease in Turnover – Surrounded by the friendly environment, employees morale
increases and they perform their best. Therefore, by conducting training and development
programme in Kingfisher encourages employees to retain in the organisation. Employees
trust the organisation and feel satisfied with their decision. In 2015, the company
conducted training programme for technological advancement. The Annual turnover of
kingfisher was $1.5B more than the previous year and employer retention ratio was 10%
only(Jaiswal,2017).
 Flexible environment – The kingfisher plc provides friendly environment therefore
employees enhanced by company to work more and they don't need to panic if they failed
to perform any task. Flexibility prevailing in the organisation, offers employees to
contribute their ideas and innovations for the company. Thus, the employees feels
satisfied and improve their performance. By following this environment, kingfisher got
succeeded in retention of employees. This saves cost as well as time of the company.
 Satisfaction with work culture - Employees of kingfisher are very satisfied being
working with the company. Being a holder of flexibility in the organisation, employees
feel free to talk to any department of the company. Therefore, the employees perform
their best and productivity of kingfisher increases with the efforts of employees.
Satisfaction among employees leads to decrease in turnover of employees working in
kingfisher.
 Reward the performance - Employees get motivated by the reward system, kingfisher
follows monetary as well as non monetary motivation to the employees for their hard
work(Veld,2017).By recognition and reward by the company, employees feel motivated
and work with dedication and other employees get inspire to perform their best.
Kingfisher also performs promotional events in which they offer promotions to the
desired ones.
8

 Increase in profit and productivity – Employees of kingfisher are offering the best
performance. Employees are satisfied with the flexible environment which prevails in the
organisation. Efficient working of employees is essential of company like kingfisher so
they provide proper training and development programme. By, getting proper learning
employees work effectively and efficiently. For better performance performed by those
employees rewarded with many benefits such as perks, holiday trip, and promotions. The
company is involved in development of employees morale, which builds motivation
among employees and they in turn work for the betterment and growth of kingfisher.
Task 3
Analyse the importance of employee relations in Kingfisher
It is pre-requisite to maintain healthy relation with employees, for the attainment of
organisational goal. Kingfisher maintains good relationship with their employees and handles all
the grievance and stress. The company successfully managing relationship with employees.
Figure : 1
Source : (Employee- employer relationship,2016)
 Reduce in absenteeism – Healthy employee relation is very helpful in reducing
absenteeism. Employees are very serious towards their task and they come daily to
workplace. The good working environment provokes employees to enjoy their work and
they are less likely takes leave.
 Discourages conflict and fights in the company – In kingfisher, employees try to adjust
rather than argue. They understand the value of relations, and they do not prefer to spoil
with anyone. Employees don't even complaint and they only concentrate on their work.
9
Employee-employer relationship

 Fellow workers help in bad time – Employees maintain a good and warm relationship
with their co workers because fellow workers help them in their bad time and also help
each other in completing the tasks. Kingfisher prefers friendly environment and peers as
well employer both help each other.
 Gain loyalty from employees- Kingfisher gains loyalty from their employees because
they are satisfied with working environment and therefore remain loyal towards the
company. The employees not even reveal any secret of the company. Workers and
managers of kingfisher are more successful and satisfied than other
company(Rondeau,2016).
 Increase in productivity- Productivity of kingfisher is improving year by year because
they are serving healthy relation with all the employees working in their company. For
positive relationship employees perform their best and likely to gain more profit for the
company.
 Develop trust in employees – Employees of kingfisher trust the company and agree with
their decision. This leads to smooth working of the company because employees perform
their allotted tasks not argue nor plays organisational politics. They trust the decisions of
kingfisher management personnel.
 Innovative Ideas and suggestion - Being within a good relationship environment
employees most likely perform well. But sometimes in the company they contribute good
ideas which is nevertheless impossible and beyond the thinking capacity of the
management. This improves employee-employer relationship as the employees help
kingfisher by contribute innovate ideas as well as suggestions. In kingfisher, Suggestions
are open for all. Anyone wants to contribute their valuable suggestion can make
contribution.
 Decrease in turnover – Employees in kingfisher prefer to retain rather than to leave.
Kingfisher provides them a friendly platform and asks about their grievance and redress
them within a time frame(Sánchez,2015). No other organisation is offering this much
flexibility. So, employees are satisfied with the environment and remains with the
organisation.
 Helps in decision-making – Employees of kingfisher helps their management personnel
in decision-making. Some decision in the organisation are done on general basis. Like
10