Human Resource Management Report - HRM1 Assignment

This report provides a comprehensive analysis of Human Resource Management (HRM) practices, using British Airways as a case study. It begins with an abstract outlining the core functions of HRM, including recruitment, performance management, and employee engagement. The introduction sets the stage by emphasizing the importance of HRM in achieving organizational goals and introduces British Airways as the chosen organization for analysis. The report then addresses key tasks, including how British Airways creates value through HR strategies such as effective selection and retention, performance appraisal, and fair compensation. It analyzes the impact of regional and national culture on HRM practices, emphasizing the importance of considering cultural and religious factors. The report uses Storey's 27-point model to differentiate between HRM and personnel management. Furthermore, it examines the importance of local culture in HRM and provides recommendations for HRM practices within British Airways. The report also uses an appropriate organizational model to illustrate how the firm creates value.

HUMAN RESOURCE
MANAGEMENT
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ABSTRACT
Human resource management is the department which is concern with the hiring of the
potential candidate who can perform their job role in an appropriate manner with the aim of
achieving the organisational goal. They are also concern with the performance management so
that they can get effectiveness within the organisation in order to establish the good brand image
in the large market. This report will evaluate the factors which are contributing in the success of
the company also evaluate the difference between the HRM and personnel management.
INTRODUCTION
Human resource management is aspect which is related with the hiring of potential
candidate who can perform their specific job role in an appropriate manner with the
consideration of meeting the the core objective of the organsiation. It is also evaluated with the
performance appraisal and compensation of them life indenture job related benefits and proper
employee engagement within the organisation(Shipton and et. al, 2016). Employees are the
backbone achieve the organisational goal by using their integrated set of skills and capabilities
which ensures the smooth level of various operations in the business organisation. With the
effective recruitment of the individual by choosing right source of recruitment organisation and
their effectiveness and skilled employees give their best in attaining organsiational goal.
British Airways is the chosen organisation for this report and it is the the UK based airlines
company. This report will analyse the aspects that is creating effectiveness to the firm and also
explain the impact of cultural and regional on Human resource management. Moreover it will
analyse the difference between HRM and personnel management by using by using storey's 27
model. It will also explain the employment law in the the micro market and also evaluate the
significance of HRM in the culture. Lastly it will evaluate and analyse then suggest their
employees regarding certain HRM practices for achieving their desire goal.
TASK A
Explain how value was created by the firm by using HR strategies with examples.
Human resource is the aspect which ensuring the smooth running of their business and
conducting all the possible practices in order to hire the the deserving candidate and skilled staff
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so that they can achieve the business goal in an appropriate manner. It also ensure the positive
working environment so that the employees feel influenced and motivated towards their given
job role. They also concerned with the effective utilisation of the people by conducting training
and development session so that they can get effectiveness in various operations. There are
certain ways by which British Airways can create the value in the company and they are as
follows:
 Effective selection and retention: HR manager is concerned for choosing the right
candidate by analysing their skills and abilities and taking selection test that help in
understanding the verbal and nonverbal behaviour of the individual. This helps in
establishing good working environment and there will be more chances of employee
retention and context to British Airways, they are developing employment power by
creating good working culture at the workplace. By which the company can stablish good
brand image in the market and they can attract the large pool of their potential customers.
 Performance appraisal: it is the aspect which is related to the evaluation of employee
performance and measuring their work progress that whether they are reaching to the set
of objectives or not. When the performance of the employee can be identified then this
helps in getting the high performance working that are giving their best by using skills
and giving innovative ideas at the workplace. Human resource manager make the
performance appraisal of the employees on the basis of their working and recording to
them they provide deserving bonus or salary to the individual with regards to their
efforts. In context to British Airways, evaluation of performance appraisal help them to
increase the productivity and profitability of the company by motivating their potential
candidate. This also helps in getting the right candidate who can perform their job role in
the set defined manner with the considertion of attaining the business goal.
 Providing fair compensation and rewards- human resource manager is concerned with
providing deserving compensation and rewards for the employee on the basis of their job
performance. It will help the employee to achieve the business goal and then the HR
manager promote their employees on the basis of their performance. In context to British
Airways, they are increasing the moral of the individual by providing various rewards
and fair compensation for their better performance so that they can contribute in
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achieving the organsiational goal in an right manner with the aim of establishing the good
brand image in the market.
TASK B
Analyse the impact of regional and the national culture on the practice of HRM.
People management is the main concern for the human resource management and culture
and religion is the perspective of the individual and their lifestyle. The individual set their goals
according to their beliefs and attitude. Culture can be defined as the way in which the individual
is living or a group having certain goals moral and attitude. Human life style reflect the
knowledge belief and behaviour of the individual. Religion is the the inherent part of the
individual that reflect their shared believes and culture in the particular region. It is also related
to the society to be in a specific religion and individual must be follow the specific one with
regards to the ultimate concern of the people.
The cultural and the social environment includes the the attitude of the individual towards
their work and their ethics by which the individual can be motivated towards their given job role.
For example, the monetary value have more consideration in some culture and that helps the
individual to get motivated towards their work. In order to maintain good working environment
in the British Airways. HR manager is concerned with the performance management of the
individual evaluate the talented employees by analysing high performance working. The
company also ensure the proper paid leaves and rewards so that they can influence and motivate
their employees in achieving goal of the business. Company must make the favourable
environment by not discriminating any of the employee on the basis of colour caste religion
gender all these factor affects the religion and culture of the employees. When the organisation is
having free working environment in the organsiation. workforce will work with full potential and
leads to generate higher profitability and growth for the company. Organsiation must emphasis
on providing the positive working environment so that they can contribute in establishing the
good brand image and the more success to the company in the large market.
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TASK C
Use appropriate organisation's model of employment and state the organisational levers used by
the firm to create value.
There are different venture models that is been used in the employment and leads the
manager to earn highest profits by which we can expand their market size(Ruona, 2016). The
eight box model is the human resource model which shows the the various internal and external
factor that is affecting the overall working of human resource. Firstly, the business analysis the
external factor of the environment that are political social legal economic and environmental
changes in the large market that is affecting the overall operations and various functions in the
organisation(Malik, 2017). It also affects the hiring of employees recruitment and selection of
the individual in the organisation. When the company is running their business in the lawful
manner that will leads to you have effectiveness and various operations but there is a huge
impact of the effective implementation of laws that leads to slow down the whole business
operations. When the company is operating their business with the proper consideration of the
legal formalities, this helps in creating good brand image in the market. There are various
strategies by which macro factor of the business can be processed and these are as follows:
 Intended HR practices: it is the human resource management which includes the initial
point of the practice which recruitment, training and orientation of the workforce is being
done.
 Actual HR practices: HR practices can be effectively conducted but they have to co-
ordinate with managers with the different prospectus and order to balance the different
operations in the organisation.
 Perceived HR practices: when the employees have adjusted in the working environment
and analyse what is going on within the organisation. Human resource manager to their
best in providing positive working environment but the perspective of the employees
cannot be changed and the certain task in the way as they think.
 HR outcomes: strategic planning and thinking must be there in order to deciding the
specific outcome. flexibility of the business that can help in getting growth for the
organisation.
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TASK D
Using Storey's 27 points of difference between HRM and Personnel Management.
Human resource play significant role in development and success of the organsiation and it
is approaching to the workforce to give their best in order to achieve the organisational goal in an
appropriate manner. It is related to the recruitment process and performance appraisal of the the
workforce and also and ensure good working relationship with the organisation. On other hand,
personnel management emphasise on hiring the talented employees within the organisation and
make them more effective in order to achieve organisational goal. It is the business aspects that
differentiate the personnel management and resource management on different basis and these
are explained as follows:
Basis HRM Personnel management
Rules Human resource manager must be
integrated with the innovative ideas
in order to complete the task and can
sustain in the business by developing
new strategies within the
organisation.
There are specific regulation and
rules that needs to be followed by
the organisation in each step so that
every action can be done with the
consideration of following rules
and regulations of the company.
Management Task They are responsible for retaining
talented employees within the
organisation by providing good
working conditions to the various
operations in their job role so that
they can get effectiveness. British
Airways can attain all the
management task in order to enhance
their market value within the
organisation.
Personnel management is related to
the managing all the business
operations in order to complete the
various task within the
organisation. It helps in getting
new ideas and generating new
strategies for the business(Li and
et. al, 2020).
Contrast Organisation can maintain the clarity Personnel management can be
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and standards in order to operate
business and help in achieving higher
success and growth.
done in an effective manner and in
context to British Airways,
employees are given their best in
order to generate higher revenue
and profitability.
TASK E
Importance of local culture in the human resources management.
Hiring of the potential candidate is the main concern of the human resource manager and
they have great impact on the local culture that is directly related to the individual or personnel
management. Culture is defined as the set of attitudes behaviour religion and caste of the
individual. When these factors are comply with the various operations in the organisation it will
help in getting effectiveness in the business. Local culture reflect the overall scenario of the
business and there are certain factors which is showing the impact of local business in the human
resource given below:
 Well organisation is hiring the employee from the local places, it eliminates the language
barrier as the candidate is having the the good command over the local language and they
will help in open communication with their customers or the employees to the any level
of the management. They also familiar with the language that can be easily spoken in the
area. British Airways can modified their communication channel by hiring local people
who can communicate to everyone and make them under stable that specific point.
 Local individual have much knowledge about the culture and they can easily get the
certain ways in order to solve the various problem irrespective of their culture. British
Airways can help in achieving the business goals in an appropriate manner as the
employee is having good knowledge external environment that leads to increase the sale
and profitability of the company with the available resources.
 When the employees is hiring the local people, it will eliminate the cost incurred in the
relocation, cultural and language training cost and living expenses. Human resource
manager can allocate their budget in different areas by managing their cost on employees.
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When the candidate is from the local culture when it will easily adjust in the company
and contribute in the growth of the company. British Airways can easily function their
different business operations and allocate their points in other units with the help of
hiring local individual. They understand the specific problem in a better way and get a
better idea to solve it.
TASK F
Examine the differences in terms of employment laws when international HRM changes local
business systems.
There are certain laws which is followed by the organisation in their various operations and
human resource is bound with the internal factors as the main consideration of this department is
to deal with the employees but when it comes to international business, they have to consider the
external factors so that they can have smooth running of their various operations in the business
environment. Human resource management is concerned with the evaluation of employee
performance and their retention within the organisation. There are certain employment law in
relation to international HRM practices that are given below:
 Host Country nationals (HCN): such employees who are working in the foreign branch
of the company and they are the representatives of the British Airways and working with
full potential in order to enhance the sale of the company(Avetisyan and et. al, 2020).
 Third country Nationals (TCN): these are the workforce who working in different
nations where British Airways is profiling across the world.
 Parent country National(PCN): such employees who are working in the organisation
who is not originated the business and they are not the same country of the British
Airways. They are having some standard law of the employees of that particular region
which is being followed by the British Airways.
There are specific rules and regulations by which the employer can make some contract by
ensuring the effective flow of business activities in an appropriate manner. In UK, factories act
1948 explain the various norms of the work force and certain method for working condition and
environment in the organisation. Employment right act 1996, it is stated to the unfair dismissal or
family leaves. National minimum wages act 1998, it is stated that workforce will get the equal
and fair minimum wages for their given job role. British Airways is following all the rules and
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regulations so that they can establish good brand image in the market. These are the certain laws
by which the company can establish the good brand image in the market as they are contributing
to the society by complying with the all the legal consideration in the large market place.
TASK G
Suggestions for the employees regarding HRM practices to ensure that the organisational
performance is high.
The effectiveness and values being created by the human resource management as it is the
crucial factor in the organisation that is concerned with the performance management and
motivation of the employees for their better working. British Airways must use performance
appraisal so that they can provide fair compensation to their employees and create value in their
working. There are certain factors that is having effective role in achieving the business goal.
Culture and religion are the concern of the individual that reflect their life styles and behaviour
of the employee. In context to British Airways, they must provide positive working environment
so that employee will love to work at the workplace and for this organisation uses 8 box model
for measuring the the various aspect and learn how the business can reach to their desired goal.
Company can generate higher profitability by identifying the difference between human resource
management and personnel management so that they can place the right candidate at right job. It
will also help the business to substance in the market for a long period of time which in shorts
the higher profitability and growth in the market. Hiring of local employee help the organisation
to have effective communication and solve the specific problem with easy approach as the
individual is having good knowledge about the local language as well as aware about the
different perspective of the local culture.
CONCLUSION
It is concluded from the above report that Human resource management helps in selecting
the deserving candidate in an appropriate manner. There are different perspectives that is being
covered regarding business, resource management and George the effective working on the basis
of different fundamental perspectives of the organisation and there are various strategies which is
being used by the management in order to get effectiveness in various operations. Certain
strategies being used by the management so that they can select the right candidate and conduct
effective training and development in order to enhance their capabilities. It is the responsibility
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of the HR manager to select the right candidate for the specific job role by analysing their skills
and abilities in an appropriate manner. Set a strategies to promote the quality and quantity of the
work which is being operated in the business organisation. It is also clear from the discussion
that human resource management is the practices which will prove the structure of management
and help in enhancing The selection process of the company. Human resource management help
in taking the right decision with the introduction of innovative ideas of their employees.
Personnel management has been made which help in developing the requirements as per the job
of the individual. Moreover HRM also concerned with providing rewards to the employees who
is giving their best at their given job role.
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REFERENCES
Books and Journals
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