Human Resource Management Report: Rolls Royce - Workforce and Strategy

This report provides a comprehensive analysis of Human Resource Management (HRM) practices, specifically focusing on the case of Rolls Royce. It begins by defining the functions and purpose of HRM in relation to workforce planning and resourcing, including an overview of the organization and its objectives. The report then examines the importance and disadvantages of various recruitment and selection methods, differentiating between internal and external approaches and assessing tools like assessment centers and interviews. Furthermore, it assesses the advantages of different HRM practices for both employees and employers, such as training and development, recruitment and selection, providing securities to workers and selective hiring. The report also analyzes the efficiency of these practices in enhancing business competitiveness and earnings. The analysis extends to the advantages of employment relationships on HRM decision-making, emphasizing the importance of employee relations in fostering a positive work environment. Finally, the report highlights key aspects of labor legislation affecting decision-making within the organization, providing a holistic view of HRM's role in organizational success.

Human Resource
Management

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
P1 Determine the functions as well as purpose of HRM relation to workforce planning and
resourcing....................................................................................................................................3
P2 Recognize the importance and disadvantage of several recruiting and selection methods.
5
TASK 2............................................................................................................................................6
P3 Assess the advantages of various human resource management practices within entity for
both employee and employer.......................................................................................................6
P4 Assess the efficiency of various approaches on managing human resources in the context of
increasing business competitiveness and earnings......................................................................7
TASK 3............................................................................................................................................8
P5 Analysis of the advantages of employment relationship to affect human resource
management decision-making.....................................................................................................8
P6 Highlight the following aspect of the labour legislation that affects decision-making..........9
TASK 4..........................................................................................................................................10
CONCLUSION..............................................................................................................................12
REFERENCES..............................................................................................................................13

INTRODUCTION
Human resource management refers to the function for managing employees and the
business environment (Armstrong and Taylor, 2020). It encourage workers to accomplish
objectives as well as goals of company which help organisation to gain competitive advantage in
market. This helps manager to determine the HR policies as it use the strategy to evaluate
process. In addition to this,, it helps to foster team building, measure the success of business
goals and keep company to follow the rules and regulation such as salary and other insurance
policies for labours. Rolls Royce is considered for this report. Rolls Royce is an luxury
automotive enterprise in United Kingdom. Number of employees working in this entity is 50000
in year 2020 and it is founded in year 1998. This report covers the role and intent of managing
human resources in order to support an organisation with expertise and experience to achieve
goals, advantages of different practices of employees along with employees, Internal as well as
external factors in relation to legislation and decision making.
TASK 1
P1 Determine the functions as well as purpose of HRM relation to workforce planning and
resourcing.
About the organisation
Rolls Royce is a luxury automotive maker in Manchester, England, United Kingdom.
Earlier, Rolls Royce sell their high quality cars in London. This enterprise focused on propulsion
and powerful system of the cars. They provide upgraded, innovate and advanced technology
products and services to its customers along with the employees. Headquarters of Rolls Royce is
in Derby, England. The founder of this organisation is Charles Rolls and Henry Royce.
Currently, they are selling their products such as Dawn, Wraith, Phantom and Cullinan models in
UK. Rolls Royce's aim is to create the corporate world better control. However, vision statement
of Rolls Royce is to deliver the automotive equal of haute couture (Banfield, Kay and Royles,
2018).
Aim of Human resource function
The Aim of Human resource function is develop the performance of workers, selection of
appropriate candidate and build strong relationship with them. The main purpose of human
resource function are as follows:

Measure employees performance: This is the responsibilities of human resource to
identify the work performance of employees by using various tools and methods as it helps entity
to attain organisational objectives. Management of Rolls Royce use management by objectives to
boost the performance of employees as well as company which assist them to achieve overall
goals of business (Berman and et.al., 2019).
Recognition and engagement: This plays an essential role to motivate workers, improves
retention and boost morale of the labours. In context to Rolls Royce, recognition provide the
achievement of business which helps employees to inspire them to attain business objectives
which lead to growth in entity.
Function of human resource management
Recruitment and selection: . HR responsibilities to recruit and select the right person at
the right place. Manager of Rolls Royce focus to retain and attract talented and qualified workers
to attain the business objectives as well as the goals of an organisation
Compensation and benefits: In relation to Rolls Royce, the responsibility of human
resource is to provide attractive and effective compensation benefit to the workers such as health
benefits and retirement savings.
Approaches
Training and development: This refers to the development of skills as well as the
knowledge of labours to perform task in an efficient manner. Administration of Rolls Royce
owns skilled development programme to boost the productivity and efficiency that lead to
development and growth of business.
Workforce planning: This signifies to analyse, determine and identify the demand and
supply to ensure that all things is going in the right direction which helps them to plan the future
requirement of employees (Brewster, Mayrhofer and Farndale, eds., 2018). Rolls Royce plan the
strategy to safeguard workers and support customers and communities.

P2 Recognize the importance and disadvantage of several recruiting and selection methods.
Recruitment: It is defined as process to find and hire candidates for a particular job. This
techniques assist workers to apply for the job in the company. In Rolls Royce, there is
recruitment of many people then there will be more chances to recruit best employee who
is perfectly suitable for the job.
Internal approach: This refers to the recruitment process where management fill the
vacancies within an organisation of existing employees. This type of approach includes
promotions, advertising, transfer and references from the existing workers. In Rolls Royce, they
develops a new strategy by which they offer job to them. Drawbacks of this activity create
conflict among the existing labours (Chelladurai and Kerwin, 2018).
Strengths
 Saves time
 Cost saving in nature
 Help to promote or motivate employees
 Easy to hire staff in less period of time
Weaknesses
 Not promotes the fresh talent Creates controversies in internal teams
External approach: It is defined as the method which applicant fill the job vacancy
outside the organisation. This is the recruitment company think to take talented and best
candidate to remain competitive. There are various techniques of external such as job boards,
social media, websites. Manager of Rolls Royce follow websites for recruiting workers outside
the organisation which help them to take creative ideas from them, develops growth and
qualified candidates. On the other way, the weakness of this technique is that outsider has no
such knowledge of enterprise.
Strengths
 Help to hire fresh talent
 Can hire as per the nature of job
 Help to bring motivation among staff
Weaknesses
 Time consuming

 Costly in nature Demotivates internal staff
Selection: This is the analysis which is based on job satisfaction as it provide meaningful
value in the enterprise. This is the process which choose the skilled candidates for the specific
job position. Selection is important because it maximize the performance of business and meet
the needs of jobs in entity.
Assessment centre: It is the process designed to determine various activities to compare
and select the best candidates. In context to Rolls Royce, managers conduct psychometric tests
such as situational judgement, personality tests, reasoning which is both verbal as well as
numerical as it beneficial to screening various workers and select appropriate employees. On the
other hand, there is weakness of this process that it involves high costs and not able to reach
conclusion (Fenech, Baguant and Ivanov, 2019).
Strengths
 Help to analyse internal capabilities
 Help to ascertain whether effective for job or not
 Help to analyse overall personality
Weaknesses
 Lengthy process in nature Costly in nature
Interview: It states that the face to face interaction between the candidates. Management
of Rolls Royce hire applicants by setting the procedure such as in group activity, written test and
presentation using the aptitude tests. With the help of this activity, Rolls Royce determine the
multiple skills and interviewer can focus on communication skills of the applicants. On the other
side, this method consume lot of time and bias affect the decisions of the users.
Strength: The key benefits of recruiting are maximising company efficiency and
competitiveness, as this allows to hire candidates who are ideal for jobs. The selected
organisation practitioners benefit from hiring qualified and experienced candidates by oral and
written market round tests.
Weakness: This entails enormous expenses for recruiting and selecting applicants, there is a loss
of coordination where management does not hire staff and it often requires inappropriate
recruitment jobs.

TASK 2
P3 Assess the advantages of various human resource management practices within entity for
both employee and employer.
Human resource management is the process which connect the functions with the
objectives of enterprise which lead to improvement in productivity. Mentioned below are
different approaches of human resource as:
Training and development: It is defined as the procedure which is used by firm to
improve the skills and knowledge of workers while conducting different approaches and
information to develop the overall performance of employees (Flynn, Valentine and Meglich,
2021). The training and development benefits to the entity as it maximize the efficiency and
helps employees to follow advance technology in Rolls Royce. In relation to Rolls Royce owns
digital academy to maximize the job satisfaction and efficiency.
Benefit of employer: It gives advantage to manager of Rolls Royce as employees as it gives
innovation and ideas in products as well as strategies which lead to innovate new products and
services in marketplace.
Benefit of employee: In context to Rolls Royce, this is the activity which increases job
satisfaction and motivation among the employees.
Recruitment and selection: Recruitment refers to procedure where firms search
candidates and stimulate them to apply for the available job vacancy whereas selection is defined
as process for appointing best candidates among the preselected applicants and then giving them
a best job in a suitable job positions. In relation to Rolls Royce, administration done this method
through professional recruiting agencies to acquire qualified employees in an organisation.
Benefit of employer: This helps employer to screen and find accurate skilled and suitable
candidates from an appropriate recruitment and selection process which leads to increase
profitability and performance.
Benefit of employee: This give advantages to workers by accomplishing business goals as well
as objectives of the enterprise.

P4 Assess the efficiency of various approaches on managing human resources in the context of
increasing business competitiveness and earnings.
Human resource practices refer to perform the tasks in an efficient manner. There are various
ways to raise company profit and productivity which are explained below:
Providing securities to workers: Protecting employees in the workplace help them to
attract people. HR manager of Rolls Royce feel them secure to remain in company over a long
period of time.
Selective hiring: In this type of human resource practices manager hire right applicant at
the right position. HR department of Rolls Royce select those who fit in a particular job by
examine their skills of candidates which result to build competitive edge in the market (Macke
and Genari, 2019).
Self managed and effective teams: In business, team members has different idea, skills
and knowledge to innovate new products and services in marketplace to increase sales and
revenue which result to achieve organisational success and productivity.
Employee retention: This signifies the ability of entity to attract employees. In context
to Rolls Royce, manager designed strategies, policies and procedures to retain and attract
workers.
Training in relevant skills: Training helps development of skills and ability of
candidates to grow their learning related to the workplace. Human resource department, manager
of Rolls Royce invest huge cost in training programme to give proper development of the
applicants that turn in raising objectives of the Rolls Royce.
Make information easily accessible: Information is important in business.
Communication strategy is useful to create ideas and thoughts which involves employees in the
workplace. When they have to share some thoughts then they need information to make
appropriate decisions in an organisation. Manager of Rolls Royce gives clear data to access.
TASK 3
P5 Analysis of the advantages of employment relationship to affect human resource management
decision-making.
Employee relation is signifies the relationship between the employee and employer
within organisation. It plays an important factors for employers to satisfy the needs and wants of

workers. This help management to encourage them to perform their tasks in defined manner. To
maintain the positive employee relation then manager need to view them as investor as well as
stakeholders in enterprise not as salary based labours. Human resource manager of Rolls Royce
build morale, engage them, satisfaction and productivity in the workplace. Mentioned below are
importance of labour relation which influence the decision making as:
Improves morale: Company build morale of workers to remain transparent, inform them
about the implementation in strategy, communicated about the new product and services which
organisation is launching in upcoming future and positive business environment. Administration
of Rolls Royce have great work culture which boost the morale of employees. However,
engaging labours influence the decision making.
Foster teamwork: Fostering teamwork helps them to create business environment which
values collaboration. Enterprise crease various opportunities for workers to coordinate with the
team members to perform their tasks to achieve common goals. In context to Rolls
Royce,Employee relation is signifies the relationship between the employee and employer within
organisation. It plays an important factors for employers to satisfy the needs and wants of
workers. This help management to encourage them to perform their tasks in defined manner. To
maintain the positive employee relation then manager need to view them as investor as well as
stakeholders in enterprise not as salary based labours (Morgeson, Brannick and Levine, 2019).
Human resource manager of Rolls Royce build morale, engage them, satisfaction and
productivity in the workplace. Mentioned below are importance of labour relation which in
manager involves their team workers to actively participate in the project to give idea, thoughts
and opinions for making decisions effectively.
Performance management: It is the method that assist administration to measure and
monitor the performance of employees. This tool helps to create work culture where workers
accomplish to perform their skills to produce work effectively in an appropriate methods. Human
resource management of Rolls Royce as it gives resources and labours to meet the requirement
of business objectives. This influence decision making when professional gives rewards and
incentives to its individual members.
P6 Highlight the following aspect of the labour legislation that affects decision-making.
Employment legislation refers to the laws which is applicable in all entity to protect the
workers. This legislation includes standard, relations between top management and labours,

compensation, wages and salary, working hours and health and safety of workers. Human
resource department of Rolls Royce creates a business environment which supports the health
and welfare of employees. Civil rights, age discrimination, minimum wages, equal pay impacts
the decision making of human resource management. There are various legislation in United
Kingdom which are explained as follows:
Equal Pay Act: This Act commence in year 1970 in the parliament of United Kingdom.
This law states that the right to pay equal to all workers within the organisation between the men
and women which perform the same task in workplace. This equal pay includes hours of work,
overtime allowances, fringe benefits as well as basic pay. Human resource of Rolls Royce
provide uniform pay which work in the same type of line. This legislation impacts positive
decision making of manager of Rolls Royce as it provide equality in wages and salaries,
compensations along with overtime allowances.
Health and Safety at work: The purpose of this legislation is to safeguard labours from
any circumstances in workplace. This Act introduced in year 1974 in the law of parliament of the
United Kingdom. Administration of Rolls Royce maintain and give safety tools as well as they
ensures that inventories used by workers are appropriately handled, stored and used in an
efficient manner (Stewart and Brown, 2019). Thus, it impacts positively in working environment
along with the decision making which secure their employees who are working in their business
premises. It gives information and instruction to ensure that employees are aware about the
regulations along with equipment which is given by superiors.
TASK 4
P7 Explain the use of business-related HRM activities.
Job description for the position of marketing manager.
Job Description
At Rolls Royce, marketing is to build perception and awareness of goods and services which
fulfil the needs and desire of customers. Management is looking for qualified and talented
marketing manager who is able to perform task effectively and efficiently. He/she will be agree
to the routine marketing activities.
Objectives:
 Identify the analysis of end user, trends and able to build successful strategies.

 Develop marketing plans and strategy with particular goals to establish various
segments and market.
 Marketing through various forms such as websites, emails, social and digital marketing
which result to successful schemes.
Responsibilities:
 Manager determine the marketing and pricing schemes.
 Work with team members as it help them to develop new ideas and opinions which give
direction to meet the success for communication with audience as well as advertisement.
 It establish all the budget, actively participate in seminars and have sales team to
upgrade with the demand of users.
Skills and qualification:
 Bachelor's degree in business and marketing.
 Master's degree related to marketing (Preferred)
 Good communication abilities.
 Skills of channels, strategies, leadership and problem solving skills.
Person specification for the position of marketing manager:
Knowledge  Business plan
 Organisational culture, procedure and practices.
 Channels of marketing such as blogs, personal selling, content
marketing, digital and social media marketing to retain users.
 Knowledge of advance and upcoming technologies and programme.
Experience  More than 3 years in position of marketing manager.
 Handling people and marketing projects.
 Manage budget and campaign strategies.
Skills  Capable to focus on plans how goods and services to meet the business
objectives along with the target.
 Skills to inspire audience and maintain the standard in the team.
 Good oral, written and communication skills.
 Cooperative team working and have problem solving skills which lead

to building strong relationship with users.
 Effectively manage and work in different marketing channels.
Job offer letter
5 march 2021
Dear Varun,
Rolls Royce
Our company is glad to offer you the position of marketing manager in Rolls Royce.
Your joining date will be on March 8, 2021. The salary package is 500000 per year which will
pay on monthly basis.
Sincerely
Human Resource
The process assessment and reasoning for the implementation of adequate HR activities
is critical in order to optimise the effectiveness leading to financial development and benefit. It
also encourage them to give new thought and ideas to follow new strategies as well as the
technologies. Training is essential as it ensures that employees will perform well in business
environment. However, effective recruitment and selection process improves productivity and
decrease attrition.
Interview questions:
 Tell me about yourself.
 Tell me about your strengths?
 What are your weaknesses?
 Where do you see yourself in five years?
 Why do you want to work here?
 What are your goals?
Job advertisement
Important Communication
There is requirement of marketing manager in the London branch of Rolls Royce. All the
interested candidates can come with head office with their resumes for the process of interview.
The date of interview will be 25 of June 2021 and the time of interview is between 10 A.M to 2
P.M.