Hydro Entertainer: High-Tech & Recycled Amusement Park Project

The assignment outlines the business idea for Hydro Entertainer, an amusement park designed for adolescents, teenagers, and adults, blending high technology with recycled materials. It details the market gap, size, and proposed solutions, emphasizing the park's value proposition and customer profile. The project includes a customer value proposition canvas, value map, and hypothesis, along with a data gathering plan and a 'Lean' Business Model Canvas. The park aims to provide reliable and entertaining rides while reducing pollution and offering easy access through barcode scanners and various payment methods. Rides include vertical, gravity, and flat rides, as well as rides made from recycled resources. The project aims to educate families on the potential of recycled resources and reduce pollution.

Hydro Entertainer
(An Amusement Park made up of Recycled Materials and High
Technology)

Table of Contents
Business Idea...................................................................................................................................3
Investiable, Profitable and “Lean” Opportunity..............................................................................4
Market gap:.............................................................................................................................4
Size Market:............................................................................................................................4
Fix the Market:.......................................................................................................................4
Customer Value Proposition Canvas...............................................................................................4
Customer Profile.....................................................................................................................4
Value Map........................................................................................................................................5
Hypothesis........................................................................................................................................6
Data gathering plan..........................................................................................................................6
“Lean” Business Model Canvas.......................................................................................................6
References........................................................................................................................................8

Business Idea
Hydro Entertainer is specifically a blend of entertainment developed for both adolescents
and teenagers, who likes different carnival rides consists of different mechanical devices along
with the structures which brings enjoyment when they move in people’s life. Basically, most of
the rides that do not require proper mechanical devices will be made up of recycled materials.
Reason for choosing this specific amusement park is because it will consider both hi technology
and it will collaborate with recycled materials. Some of the rides will belongs to vertical, gravity
and flat where different ways cars and the whip, skydiver, enterprise, Ferris wheels and other
Jumbo rides will be delivering high satisfaction not only to the adolescence, but two teenagers
and adults as well.
Some of the other rides like pirate ship, pendulum ride, observation tower, helter skelter,
scrambler, water ride, Teacup ride, dark ride, swing set, drop tower, dodgems along with the
small rides made up of recycled resources will bring the best outcomes through delivering
entertainment to clients. We have had considered this amusement park theme considering the
recyclable resources because it will help families to make their children understand the potential
of recycle resources and how they can effectively reduce the pollution and save the natural
resources.

Investiable, Profitable and “Lean” Opportunity
Market gap:
Size Market:
Fix the Market:
Market growth for amusement and theme parks is the consequence of being the primarily
destinations for visitors and ride enthusiasts.
Customer Value Proposition Canvas
Customer Profile
Based on the prepared customer profile considering different aspects like gains, pains,
and customer jobs of the value proposition canvas model are presented underneath:
Gains:
 Reliable and entertaining rides: most of the individuals, family members and other
people are look forward to enjoy their lives through going in a amusement park where
they can avoid their busy lives for a little bit of time and reduce the stress level and make
their children happy.
Gains:
Reliable and entertaining rides
Easy Access
Reduce the Pollution
Pains:
High Pollution
High waiting time
Payment concern
Privacy
Customer Jobs:
Enjoyment at its best

 Easy Access: with the help of barcode scanner we will reduce the the time taking classes
of getting into the amusement park for those individuals who has already been paid the
charges for or Hydro Entertainer.
 Reduction of pollution: business will consider the different renewable resources which
may help environment in reducing the waste materials and it will also help in enhancing
the utilisation of different resources that are not been undertaken or which cannot be
renewed.
Pains:
 High Pollution: this is particularly being considered as one of the pain that has raised
ample number of issues for different business organisations and the individuals and
needed to be reduced so that natural resources can by consumed lately by children and
the upcoming generations.
 High waiting: Another pain, where customers deals with which requires improvisation
and for this hydro entertainer has effectively considered scanning facility of the different
barcodes for customers who has already purchased their tickets for the amusement park.
 Payment Concerns: it is considered to be the one of essential element which impacts
upon satisfaction level of customer different sectors, amusement park named as hydro
entertainers will consider different payment methods that will help individuals in getting
into no issues while delivering the services.
Customer jobs:
 Entertainment at its best: Our service, that we are offering is specifically designed to
enhance the customer satisfaction level, which is the primal aim of every single company
and we have also kept our main focus delivering the extra and value added services.
Value Map Product or service: Hydro entertainer, will specifically entertain those individuals who
are looking forward to meet both high technology and look at its collaboration with
renewable resources considering different water and other rides. Gain creator: Outlining of the different services that gains desires of different individuals
that are looking forward to get high experience.

 Pain Relievers: customer experience will be enhanced considering different water and
other renewable resource based rides, where families can educate their children meaning
of renew and also aid them in gaining high experience in short period of time.
Hypothesis
 How decisions will be made to utilise the renewable resources within the amusement
park?
 How can we resolve the issue of different rides which pollutes environment the most?
 How can we bring value, commodity and quality service to a high-income earning
customer?
Data gathering plan
 Desk research
 Field research
 Survey
 Observation
Product or service:
Teacup ride, dark ride, swing set, drop tower,
Gain creator:
High Technology and optimum utilization of
renewable resources.
Pain Relievers:
High Experience of children and their families

“Lean” Business Model Canvas
This is being considered as one of the crucial model, which would help in looking among
different aspects and it is elaborated underneath:
KEY
PARTNERS
 Investors
 Advertisin
g Partner
 Companie
s
 Builders,
IT
developers
 Employee
s
 Borough
council
 Regulatin
g
authorities
KEY
ACTIVITIES
 Building
rides
 Facilitatin
g
customers
with
recycled
materials
VALUE
PROPOSITION
 Offering a
secure and
exclusive
entertainin
g space
with a
range of
additional
services to
members.
 Renting
advertisin
g space
Modular
level
system
which
allows
additional
levels to
be added.
CUSTOMER
RELATIONSHI
PS
 Online
booking
system
 Feedback
rating
system
CUSTOMER
SEGMENTS
 High
Street
 Businesses
 Corporate
Managers
 Upper
class
 Wealthy
peopleKEY
RESOURCES
 It
engineers
 Financial
Building
space
 Technolog
y
CHANNELS
 Social
Media
 B2C
Promotion
 Printed
Media
 Corporate
Events

References
Books and Journals
Brush, C. and et. al., 2019. A gendered look at entrepreneurship ecosystems. Small Business
Economics. 53(2). pp.393-408.
Cecora, J., 2019. Cultivating grass-roots for regional development in a globalising economy:
innovation and entrepreneurship in organised markets. Routledge.
Chan, C. H. and et. al., 2019. The role of the social innovation and entrepreneurship
development fund in fostering social entrepreneurship in Hong Kong: A study on public
policy innovation. Social Policy & Administration. 53(6). pp.903-919.
Ferreira, J. J., Fernandes, C. I. and Kraus, S., 2019. Entrepreneurship research: mapping
intellectual structures and research trends. Review of Managerial Science. 13(1).
pp.181-205.
Horst, S. O. and Murschetz, P. C., 2019. Strategic media entrepreneurship: Theory development
and problematization. Journal of Media Management and Entrepreneurship (JMME).
1(1). pp.1-26.