Report on Innovation and Commercialization at Hyperlink Infosystem

This report analyzes innovation and commercialization strategies within Hyperlink Infosystem, focusing on the importance of innovation, the distinction between innovation and invention, and the role of organizational vision, culture, teamwork, and leadership in shaping commercialization. It examines the 4P's of innovation (paradigm, product, process, position) and the innovation funnel stages (investigation, development, product delivery). The report also discusses frugal innovation, its principles (idea generation, feasibility, capability, launch), and its application within Hyperlink Infosystem, emphasizing cost reduction, resource optimization, and enhanced product value. The analysis highlights how Hyperlink Infosystem leverages these concepts to drive business growth and maintain a competitive edge.

Introduction
The term innovations are explained as a process or procedure which is used
by organisation for add more value among the products. The main purpose
of an innovation is to implement all those objectives which is used to
achieve high value among business through formulating the product or
service unique and creative.
P1 Innovation and its importance in organisation
INNOVATION- The term innovation is explained as an idea which is used
by the organisation for attaining more success among business through
inducing new thought as well as unique thoughts in company products.
Along with this innovation aids an organisation to capture high share
in market. In the context of Hyperlink Infosystem, innovation perform
an important role because this supports management to introduce and
launch new application for the organisation.
INVENTION- This is used to achieve the purpose of formulating
something new for organisation specifically, those products that not
exists in the market and organisation both. Furthermore, invention
perform an important role for the business because this helps the
Hyperlink Infosystem management to attract more customers and also
to enter into new market by offering good quality of products.
Importance of Innovation
 Reinforce Brand- Organisational products and their image perform an
essential role for capture the broader or larger market share. This is
explained as a basic process which helps to achieve more innovation
among business. Moreover, there are different driving forces exists and
it help to achieve long term success in an enterprise.
 To enhance the growth of organisation- Most professional or expert,
consider innovation as one of the most effective method for expand the
market area of business. This is because innovation provide or offer
constant support to the business and it helps for reduce risk from the
organisation. The current market scenario, considered towards
formulation of external market for business. Hyperlink Infosystem
achieve high-growth through developing effective brand for business.

Comparison between innovation and invention
Basis Innovation Invention
Meaning With implement of changes in an existing product or
service. Organisation induce innovation perspective
among the business. Furthermore, innovation perform an
important role for retaining the product in competitive-
market through making changes in company products.
The term invention is explained as a new strategy and this is adopted
by the organisation with the purpose of introducing a new product
that is developed with new process as they not relates with any
existing products.
Concept One of the most important concept of innovation is to
offer and add more values among the products by
identifying new ideas for business.
The concept of invention is to offer and provide services which are
better to utilise by certain and new types of customers. The main
purpose of invention is to increase the company value.
Roles The main purpose of an innovation is to make changes for
bring and generate more value among organisation
products.
Research and development perform an important role as they engage
new perspectives and features in company products.

P2 Organisation vision, culture, teamwork and leadership shape
commercialisation and innovation
For each business two most important perspectives are long-term
growth and survival of organisation in an intense competitive market. In
simple terms, both of this factor are the primary motive of organisation.
Role of various factors within commercialisation and innovation are
mention as follow:
 Leadership- The process of leadership is useful for an organisation
because this helps to formulate a path or way to accomplish
company goals and objectives. The HR department of the
Hyperlink Infosystem recruit effective leaders because they
motivate the engaged staff for achieve company goals in minimum
or decided time-period. Hyperlink Infosystem make changes within
company operations and functions so leader perform an important
role to inspire persons to accomplish company goals.
 Organisation Vision- In the context of Hyperlink Infosystem the
main purpose of organisation vision is to communicate all action
and activities which is related with the accomplish of company
goals. Moreover, management of the respective organisation is
focused towards formulation of company visions that helps to fulfil
needs of both engaged staff and customers.
 Teamwork- Individuals who are engage in team perform an important
role for an organisation because they are the persons who complete all
organisational projects or task in an organised manner. Hyperlink
Infosystem engage teams because this helps them to complete all work
with engage of workforce or people who has learned effective skills and
capabilities to complete work by coordinating with each other.
 Culture- Characteristics such as language, religion, background, etc. of
the individual are engaged in the company operation and functions. In
the present scenario, organisational culture consists of performing all
task as per internal environment of the workplace and this is because
employees from different backgrounds are engaged at a same place.
Therefore, Hyperlink Infosystem develop own culture at the workplace
because this helps to shape innovation and commercialisation according
to company goals and objectives.

P3 4P's of innovation and use of innovation funnel to shape and examine
innovative ideas
The term innovation is explained as a process which is utilised for
formulating or developing the new product through adopting or inducing
some changes within the business. In the context of Hyperlink Infosystem,
paradigm, product, process and position are four different types of
innovation P that helps for shape the innovative ideas of business.
 Paradigm- This is explained as a first element which is used to
enhance the organisation effectiveness and productivity through
implementing effective ways related with business. Hyperlink
Infosystem utilise all those systems such as easy accessibility of
mobile application etc. because this aids them to understand and
develop products according to the future perspectives.
 Position- The position element aids individuals to decide the target
market area of organisation and then to enter in the specific market
area because it aids them to introduce the products in those areas
that boost sale of the company products. From the perspective of
Hyperlink Infosystem management considered towards enhance of
company services by adoption of new concept for business.
 Product- The term innovation is used to introduce and launch
those products which attract more number of customers and for this
innovation bring changes in current mobile applications and web
system. With the implementation of an innovative idea that is to
offer easy accessible and handy mobile application results in
formulation of effective results that attracts more number of
customers.
 Process- With engage in the management process of an organisation
this is easy for management for formulate and adopt all those factors
that improve the company process. Along with this online channels
perform an important role because technology is one of the most
important factor that engaged among all company operations and
functions. Moreover, Hyperlink Infosystem improve their process
system through engage all those persons that are important to work.

Innovation Funnel
The term innovation funnel is explained as a mechanism which is
used with the purpose of fulfil individual needs and wants in an unique
manner and this relates with deliver of all information on constant basis.
Moreover, innovation funnel is utilised by almost each organisation in
order to introduce and launch new idea in market. Stages of innovation
funnel are mention as follow:
 Investigation- The first stage of innovation funnel is investigation
and this work with the purpose of analysing all those situations
which are beneficial for development of plans in the future. With
the step of investigation an organisation understand and analyse all
factors such as role of stakeholder, change in government policy,
etc. in a detailed manner. This aids management to relate the macro
environment of the business. This aids to make innovative results
through adopting better plan for innovation.
 Development- The second stage which is related with development
of target market is used to launch and introduce all those factors
that helps for completion of all work in a proper manner. From the
perspective of Hyperlink Infosystem development stage aids the
management to add more number of mobile applications in
business.
 Product Delivery- last stage of innovation funnel is to ensure that
the organisation has develop the final product. Before the launch of
product management of respective business or enterprise conduct
this test because this system helps to enhance the overall growth of
business by selecting those products that are new in market and
useful for customers.
P4 Development in frugal innovation and also their use in the organisation
With understand the frugal innovation this is identified that it is
explained as the process which is used by management for declining cost and
also complexity of the product and production. One of the main role of frugal
innovation is to minimise the wastage of resources through remove unessential
activities from production. In addition to the Hyperlink Infosystem this is
identified that cost of operations is reduced and this helps for improve company
profits in an easy manner. Along with this frugal innovation process is under
the control of top authorities because it work with role of introducing new
product. Example- Samsung management utilise frugal innovation concept in
an organised manner and this is because it helps them to offer high-value in
business. Also, high market share and profits is achieved through implement the
frugal innovation concept.
With analyse and understand all methods related with business
specifically, related with technical organisation this is identified that frugal
innovation perform an important role for the customers because it aids to
complete all work with the decided improvement factors. From the perspective
of Hyperlink Infosystem the main focus of frugal innovation is to maximise
overall standard of individuals. Moreover, frugal innovation is effective for
develop unique and innovative factors as this emphasis on core activities of
business. Some principles that are considered by the manager for launch the
new product in an organised manner are mention as follow:

 IDEA GENERATION- The first step for development of the frugal innovation is to generate ideas which helps in completion of
all work with decided stages. In addition to the respective organisation this is understand that idea generation aids the management
for identify of different concepts which is useful to attract customers.
 FEASIBILITY- After this step when the idea of the organisation is generated it is understand by the organisation that whether,
new approach or idea considered towards the launch of idea in a practical manner or not. From the perspective of respective
organisation it is identified that feasibility is one of the most important factor because it ensure that idea is useful for business or
not.
 Capability- Overall capability of the business is improved through induce of all those sections that helps to analyse the products
and its optimization for launch the new products in organisation. In context of capability the main role of business is considered
towards the introduce of web application in an easy manner.
 Launch- With implement the last step of launch this is understand that organisation considered towards introducing of products
within the decided target area. Furthermore, this steps helps to manage all work as per decided approach.