ICS Learn: Data Analytics, Evidence & Value Creation in Business

This report delves into the principles of analytics, focusing on evidence-based practice and its application within organizations. It defines evidence-based practice, emphasizing the importance of timely, ethical, and accurate data for organizational improvements. The report explains qualitative and quantitative data measurements used by people professionals, highlighting how organizational policies and procedures support appropriate choices and decisions. It also examines the roles of internal and external stakeholders, the significance of influencing relationships, and the concept of creating value as a people professional. Furthermore, it discusses the benefits of people professionals' work within an organization and explores the use of social media for internal and external communication, while also addressing potential risks. The report includes a data review, identifying themes and trends, calculating lost working days, estimating projected losses, and assessing the costs of pay during absenteeism.

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Principles of Analytics

Table of Contents
Introduction......................................................................................................................................1
Task 1...............................................................................................................................................1
Define what is meant by evidence-based practice and how it is applied within organisations...2
Explain the reasons why it is important to use data to help assist organisational improvements
and why this data need to be timely, ethical and accurate...........................................................5
Explain two different types of data measurements and information that can be used by people
professionals................................................................................................................................7
Explain how organisational policies, procedures and other forms of evidence can be used to
support appropriate choices and decisions................................................................................11
Explain the range of internal and external customers and stakeholders, that people
professionals work with, and the part that influencing plays within the relationships..............15
Explain what is meant by creating value as a people professional, and identify benefits of
providing value to customers and stakeholders.........................................................................19
Explain how the work that people professionals perform benefits others within an organisation
...................................................................................................................................................22
Explain how social media can be used internally and externally in workplaces to improve
communication and organisational practices, highlighting the risks in a work context............24
Task 2.............................................................................................................................................31
Reviewing set of data.................................................................................................................31
Identifying themes and trends....................................................................................................32
Calculate how many working days are lost in a three-month period for each department based
on the above figures...................................................................................................................33
Estimate the projected average loss of working days over a 12-month period if these rates
were to continue.........................................................................................................................33
Calculate the costs of pay assuming all absentees are contractually paid full remuneration
whilst off sick during the three-month period...........................................................................34

CONCLUSION..............................................................................................................................35
References......................................................................................................................................36
APPENDIX....................................................................................................................................38
Reviewing set of data.................................................................................................................38

Introduction
Task 1
1

Define what is meant by evidence-based practice and how it is applied within organisations
Evidence-based practice
2

Organisational data can be examined by the manager to collect the evidence related to clients,
customers, employee satisfaction and business turnover (Falletta and Combs, 2020). This is
particularly because of the reason that all these feedback of the consumer are treated as evidence
and this will assist company in evaluating the working and managing operations of the company.
thus, this customer feedback is recorded as evidence and is being used in future reference
(Gubbins et al., 2018).
Scientific literature These scientific literature is also being used as evidence based practice by
Verdant Leisure. This is particularly because of the reason that when different scientific
literatures are being used then this provides a good base for the effective analysis of secondary
data.
Stakeholder’s perception including internal and external may also be used by managers of
Verdant Leisure to collect the evidence. This is a good practice because of the reason that
stakeholders work in betterment of the company and views and ideas of stakeholders will assist
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the company in improving the performance of company. hence, this will provide a good evidence
to the employees in improving the performance of company.
Explain the reasons why it is important to use data to help assist organisational improvements
and why this data need to be timely, ethical and accurate
For the effective working of the data it is essential that proper and clear use of data being
undertaken by the companies (Ghasemaghaei et al., 2018). This is particularly because of the
reason that when the effective data is undertaken by the companies then this results in effective
decision making. Thus, this is the major reason for which it is essential for business to take
proper use of data. Along with this the data also assist the companies in analysing the past trends
and way in which performance of company is being undergoing. Hence, this change and trend
can only be identified with the use of past data and information only.
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In addition to this, another reason for data being important within the companies is that it will
assist the company in identifying the areas in which company need to improve working. This is
particularly because of the reason that when the data is available then only company can analyse
that whether the performance of company has decreased or increased. Hence, this will be
assistive to the company in analysing the fact that overall whether the company has increased its
performance or not (Mackay, 2017).
5

Explain two different types of data measurements and information that can be used by people
professionals
6

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Qualitative data
Qualitative data measurement is the technique which can be used by the organisation to present
information that is based on concepts and theories (De Block and Vis, 2019). For instance, the
data relating to qualification of employees can be used in order to analyse that which type of
management role will be suitable to the employees. The reason underling this fact is that when
the management will know the knowledge base of the employees then it will be easier to allot
work to employees.
Quantitative data
Quantitative data is mainly used for analytical measurement of the information or data. The
company will undertake the use of different types of data like the past record of sales. Hence,
this will be assistive to Verdant Leisure as this will improve the knowledge of company that they
can use the data for predicting future sales. This will provide a base to company that how they
have to manage and attain the new projected sales for future period of time.
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