IKEA UK: Staff Motivation Strategies and Organizational Productivity

This dissertation proposal explores the influence of staff motivation strategies on organizational productivity and performance, focusing on a case study of IKEA in the UK. The research aims to identify the concept of staff motivation, ascertain barriers to implementing motivational strategies, analyze the extent to which these strategies influence organizational performance, identify current motivational strategies adopted by IKEA UK, and investigate potential strategies to maximize productivity and performance. The literature review covers the concept of staff motivation, barriers to implementation, and current and potential strategies. The methodology employs a quantitative research approach, utilizing surveys and both primary and secondary data collection methods, with a sample size of 50 IKEA employees. Ethical considerations are addressed by adhering to BERA codes of ethics and the Data Protection Act to ensure data privacy and authenticity. The research concludes by emphasizing the use of appropriate methods and techniques to investigate and identify efficient staff motivation strategies to enhance organizational growth.

Dissertation
Research Proposal
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INTRODUCTION...........................................................................................................................3
Background of research...................................................................................................................3
Literature review..............................................................................................................................4
Methodology....................................................................................................................................6
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................7
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Research Title: The influence of staff motivation strategies on organizational
productivity and performance: a study case of IKEA in the UK
INTRODUCTION
Motivation plays important role for any organization irrespective of its size and scope. Present
report is conducted on IKEA which is operating its roles and responsibilities and provide high
quality products and services to consume (Ali and Anwar, 2021). This report analyse the
influence of staff motivation strategy on organizational productivity and performance.
Background of research
Motivation plays important role for all organizations irrespective of their size and scope.
This research analyse the influence of staff motivation strategies on organizational productivity
and performance. This study is conducted on IKEA in which concept of staff motivation and the
barriers of company can face is being identified. With the help of this research IKEA leaders and
managers can have an access of potential staff motivation strategies through which they can
enhance the productivity and performance.
Aim
“To investigate staff motivation the influence of staff motivation strategies on
organizational productivity and performance: a study case of IKEA, UK.
Objectives
 To identify the concept of staff motivation.
 To ascertain the major barriers to the implementation of staff motivational strategies that
IKEA can face.
 To analyze the extent to which staff motivational strategies may influence organizational
and performance.
 To identify the current motivational strategies that are adopted by IKEA, UK, to motivate
its workforce.
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 To investigate potential staff motivation strategies that IKEA can implement to maximize
overall organizational productivity and performance.
Research Questions
 What is the concept of staff motivation?
 What are the major barriers to the implementation of staff motivational strategies that
IKEA can face?
 What is the extent to which staff motivational strategies may influence organizational
productivity and performance?
 What are the current staff motivation strategies adopted by IKEA to motivate the
workforce?
 What are the current staff motivational strategies that are adopted by IKEA, UK , to
motivate its workforce?
Literature review
Concept of staff motivation
As per the view point of Alrowwad and Abualoush, 2020 Staff motivation is mainly defined as a
concept of level of commitment energy and creativity that employees bring in order to conduct
there job roles and responsibilities. For any business organization motivation is a key element
which directly associated to in organization productivity and performance of employees.
According to McClelland's Achievement Motivation Theory motivation is mainly a reason for
engaging and behaviour and individuals are often motivated to accomplish their needs.
According to this theory employees aim to fulfill power achievement and affiliation (ASTUTI,
SHODIKIN and UD-DIN, 2020). It is essential for organization to emphasise upon
implementing motivation strategies in order to enhance their creativity, innovation and their
sense of belonging is towards organization.
Major barriers to the implementation of staff motivational strategies that IKEA can face
According to the viewpoint of Ciobanu, A., Androniceanu and Lazaroiu, 2019 employee
motivation is the manner to motivate employees with the help of different motivational
techniques in order to enhance their productivity and performance. However there are certain
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barriers to implement stock motivational strategies that IKEA can face, These are inclusive of
poor communication mode, availability of resources and opportunities, clarity and uncertainty
and more. It has been identified the these challenges can not only affect IKEA leaders and
managers to implement motivational strategies in an effective manner but can also affect their
overall business growth and profitability (Garg, 2020). In this it is essential for a company to
ensure that they have two way communication channel have adequate resources and
opportunities and continuously monitored them in order to implement staff motivation strategies
in an effective manner.
Current staff motivation strategies adopted by IKEA to motivate the workforce
As per the viewpoint of Kim and Jang, 2020 motivation plays important role for all organization
irrespective of its size and scope. This not only helps employees to conduct their roles and
responsibilities while constantly feeling happy fulfilled and motivated but also allow
organization to save money and reduce employee turnover. In terms with IKEA company have
motivation strategies like promoting team collaboration, providing mentorship opportunities,
providing meaningful feedback and offering career development and advancement opportunities
to employees. With the help of these motivation strategies IKEA is currently okay providing
motivation to its workers (Ozkeser, 2019). However it has been identified that there is a
significant gap in IKEA motivation strategies in which due to the outbreak of COVID-19
employees within work force are certainly facing dissatisfaction which is affecting their
performance.
Potential staff motivation strategies that IKEA can implement to maximize overall
organizational productivity and performance
According to the viewpoint of Sahibzada, Latif and Sahibzada, 2020 in order to assure successful
accomplishment of business schools and objectives it is essential for an organization to
emphasise upon providing satisfaction and motivation to workers. In order to overcome the
challenges in motivation strategies IKEA can take advantage of strategies like increasing the use
of Internet of Things in order to build a smarter workplace to provide more faster feedback to
employees and keep building a motivated workforce. IKEA can also undertake advantage of
enhancing sharing and collaboration with the help of cloud based file sharing tools in order to
encourage collaboration among team workers. In addition to this, Empowering employees to
create innovative solutions often gives them a greater sense of accomplishment than if they were
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to follow a standard process. Encouraging intrapreneurship within the workplace has many
advantages, with increased motivation being one of them. Along with this IKEA can also
undertake use of a cloud based phone system that can help them to improve communication and
productivity. Furthermore, IKEA it is essential for IKEA to consider that most employees are
capable of managing their schedules and completing their tasks. When you give them the
freedom to use their time as they deem fit, they tend to feel happier and more motivated.
Methodology
Research Approach
Research approach is segregated into two sections in which to fulfill the objectives of
present research investigator will undertake advantage of quantitative research approach to fulfill
research objectives in an effective manner.
Research Strategy
This is not the most important aspects of research mythology framework there are various
forms of research strategy such as experiments, survey, observation action research and more. In
order to conduct present research objectives investigator will undertake use of survey in order
draw valid conclusion.
Methodology & Tools
In present research investigator undertake use of research onion framework in which with
help of positivism research philosophy and use of quantitative nature of research method will
collect appropriate data and information. Furthermore use of primary and secondary source of
data collection will be undertaken in order to draw valid conclusion. In context with primary
research investigator will collect authentic and fast and data directly from respondents with a
questionnaire can further present them with the help of frequency table and pie chart. While on
the other hand in contacts with secondary research investigator will analyse viewpoint of various
authors, books generals and literature view to fulfill research objectives effectively. In this
researcher will also take use of random sampling size method in which sample size of 50
participants will be selected from employees of company.
Sampling Approach
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Sampling is a statical process which is being implemented by investigator. Selection of viable
sample size of large number of population. In this with the help of random sampling method 50
respondents will be selected those who will be employees of IKEA (Kim and Jang, 2020). The
main justification behind taking advantage of employees as responded is to collect data in
effective manner and provide equal chances to all the participants. In this their responses will be
present with the help of questionnaire.
Ethical Considerations
Ethics play important role for any research in order to conduct present research to overcome
any ethical issue researcher will emphasise upon implementing the use of BERA codes of ethics.
Along with this researcher will comply with the Data Protection Act in order to maintain privacy
and authenticity of data .
CONCLUSION
According to the research proposal analysis it has been concluded that, with the help of
undertaking use of appropriate research methods tools and techniques investigated fulfill overall
objectives of research and will identify in efficient form of staff motivation strategies to enhance
their growth.
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REFERENCES
Books and Journals
Ali, B.J. and Anwar, G., 2021. An Empirical Study of Employees’ Motivation and its Influence
Job Satisfaction. Ali, BJ, & Anwar, G.(2021). An Empirical Study of Employees’
Motivation and its Influence Job Satisfaction. International Journal of Engineering,
Business and Management, 5(2), pp.21-30.
Alrowwad, A.A. and Abualoush, S.H., 2020. Innovation and intellectual capital as intermediary
variables among transformational leadership, transactional leadership, and
organizational performance. Journal of Management Development.
ASTUTI, S.D., SHODIKIN, A. and UD-DIN, M., 2020. Islamic leadership, Islamic work
culture, and employee performance: The mediating role of work motivation and job
satisfaction. The Journal of Asian Finance, Economics, and Business, 7(11), pp.1059-
1068.
Ciobanu, A., Androniceanu, A. and Lazaroiu, G., 2019. An integrated psycho-sociological
perspective on public employees’ motivation and performance. Frontiers in Psychology,
p.36.
Garg, N., 2020. Promoting organizational performance in Indian insurance industry: The roles of
workplace spirituality and organizational citizenship behaviour. Global Business
Review, 21(3), pp.834-849.
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Kim, H.S. and Jang, S.S., 2020. The effect of increasing employee compensation on firm
performance: Evidence from the restaurant industry. International Journal of
Hospitality Management, 88, p.102513.
Ozkeser, B., 2019. Impact of training on employee motivation in human resources
management. Procedia Computer Science, 158, pp.802-810.
Sahibzada, U.F., Cai, J., Latif, K.F. and Sahibzada, H.F., 2020. Knowledge management
processes, knowledge worker satisfaction, and organizational performance: Symmetric
and asymmetrical analysis. Aslib Journal of Information Management.
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