Assessing the Impact of BMW on the UK Business Environment Project

This project examines the impact of BMW, a multinational company, on the UK business environment. It begins with an introduction to globalization and its effects on multinational corporations, focusing on BMW's operations in the UK. The project includes a detailed project management plan, outlining aims, objectives, scope, resources, and communication strategies. A work breakdown structure and Gantt chart provide a timeline for the project's completion. The research methodology involves qualitative and quantitative methods, including questionnaires and interviews, to gather data on BMW's influence on the UK's social, economic, and environmental conditions. The collected data is analyzed using appropriate tools, leading to findings and recommendations regarding BMW's role in the UK business landscape. The project concludes with a reflection on the research process and its implications.

Managing a Successful Business Project
Session: February 2019
Managing
1

a Successful
Business Project Plan
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Table of Contents
INTRODUCTION...........................................................................................................................1
LO 1.................................................................................................................................................1
P1 Aims and objectives......................................................................................................1
P2 Project Management Plan............................................................................................2
P3 Work breakdown structure and Gantt chart to provide time frame and stages for
completion.............................................................................................................................6
LO 2.................................................................................................................................................7
P4 A small scale research by applying qualitative and quantitative research method
for meeting objective and aims of the project...............................................................7
LO 3...............................................................................................................................................15
P5 Analyse research and data using appropriate tools and techniques...................15
P6 Finding and recommendation....................................................................................17
LO 4...............................................................................................................................................18
P7 Reflection......................................................................................................................18
CONCLUSION.............................................................................................................................19
REFERENCES............................................................................................................................20
APPENDIX...................................................................................................................................21
Interview Questions...........................................................................................................21
Questionnaire.....................................................................................................................21
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INTRODUCTION
Globalisation has major impact on the MNC that has changed total scenario of
the economies. It can be considered as convergence of economic activities in the
context of production and marketing .Marketing globalisation has created new marketing
opportunities , decreases marketing costs . In addition to this it also helped in creating
various streams to generate income and meet the needs of local buyers.
The present study is done on impact of BMW on the business environment of UK
(Epstein, 2018). BMW is the multinational company of Germany, that manufactures
premium class vehicles and has distribution network around various countries of the
World. It manufactures BMW cars, BMW cycles, BMW motorcycle, aircraft engine. Its
major competitors are Mercedes and Audi. Apart from that It produces its auto mobile
factories in Germany, U.S., Mexico, South Africa, and China. It is now entering in the
market of UK which is the most growing economy of the World. The UK economy is
generally stabilized ,that will help BMW to increase its profit and maintaining sustainable
growth. It will also helps in creating opportunities for job in UK.
According to the PMBOK (Project Management Body of Knowledge) 3rd edition, A
project is defined as a “temporary endeavor with a beginning and an end and it must be
used to create a unique product, service or result”. Further, it is progressively
elaborated. What this definition of a project means is that projects are those activities
that cannot go on indefinitely and must have a defined purpose.
LO 1
P1 Aims and objectives
Background of the study
Multinational companies are the establishments which work across the countries.
Multinational company provides many benefits to the host company in which they are
established. These companies provide them relaxed code of ethical conduct that serve
to exploit the neediness of that nation. Multinational company also provide the critical
support necessary for the economic and social development in that nation. Multinational
company invest in the countries which increases the investment in the host country.
Through the establishment of the multinational company in the host country there are
technological changes in the country. The multinational company brings with it the
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employment opportunities for the people in the host country as the recruitment are
mostly done from the domestic country. There is increment in the sources of tax by the
coming of multinational company, as the profit of the multinational company will be
subject to the local taxes which provides for the revenue source to domestic
government(Epstein, 2018). The onset of multinational company in the host country
improves the reputation of the host country, thereby increasing the chance of coming of
many large industries in the country. Though there are many advantages of the coming
of multinational company to host country but there are some consequences also which
are – increased competition, the existing companies in host country face the problem of
high competition. And also there are environmental effects as the host company work
for the cheapest and efficient methods to produce its product but ignores there effect on
environment(Young,Hood and Hamill, 2017).
Aim: “To identify impact of multinational companies on business environment of UK: A
study on BMW”
Objectives:
To understand conceptual framework of globalization
To determine the impact of BMW on social, economy and environmental condition of
UK
To identify relationship between working of BMW and business environment of UK
as host country
P2 Project Management Plan
The scheduling of all the activities related to the project is project planning plans.
The project planning plan is to be made for the efficient project and the completion of
the project in time. Through the project planning there can be evaluation of the project
topic, the time taken to complete that project, its aims and objective, scope, cost, quality
of project and the communicating persons for the report. This is a prime duty of the
project manager to allocate and mange the work good quality of work in the project on
time and with low cost.
Scope: Scope of this project is very wide as it will help multinational companies in
contributing well in economic development of host countries. Researcher has scope
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to improve their knowledge on current burning issue. Furthermore, there will not
involvement of statistics and other facts. It will only include theoretical frameworks
related to subject matter. Through the project the researcher will study the effects of
the multinational companies on the development of the host company(Fletcher,
2017). The project will be limited to the effects of the multinational companies and
not the domestic companies.
Resources: Researcher will require human resource, physical resource, material,
equipment’s, funds. All these resources will have to conducting this study in effective
manner. In order to complete this project researcher, need the economic data of the
host company, reviews of the people in the host company, and the articles by the
political parties which shows the effects of the multinational company. With the help
of these resources the researcher is able to complete the quality project on time.
The origin of the resources are through outside sources. There has been opinion
and behaviour analysed as the survey conducted on 10 respondents.
Time: The researcher divided the tasks of the project according to the time so that
proper time can be given to every topic of the project. This project will be completed
in 8 weeks(Fletcher, 2017).
Cost: the researcher incurred the cost in the completing the research project. The
total cost of doing this project is £5000. Use of software will need fund, furthermore,
scholar will require money for transportation thus, overall budget of this research
project is 5000 Pound.
Tasks cost
Topic selection 500
Objectives of research 750
Review of research 800
Research method used 350
Analysis of data collection 800
Finding and conclusion 600
Changes after Feedback 700
Project submission 500
total cost 5000
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Communication: Communication is also an essential part of the project. In this
project the researcher collects of the data and information from the people of the
host countries and economist of the host company. The data is collected through
text messages, emails and personal interviews. Questionnaire will sent to local
citizens through email.
Communication matrix:
There has been influences of various stakeholders in this project plan. It will
include individual such as:
Name Impact Contribution to
this project
How can they
block the
project
Maintaining
their interest in
project
Project
manager
High Make an
effective and
accurate
project
management
plan
Will not provide
proper
information
regarding the
required costs
and resources
Taking day to
day details as
per the
progress of
projected plan.
Employees Medium Contribute in
operations
By going on
strikes
Giving them
proper pay-offs
and analysing
their desires
Consumers Low Showing their
interest towards
the offerings of
company
Not giving
proper reviews
Information
them properly
regarding the
products and
services as well
as asking them
regarding the
satisfactory
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wants.
Sponsors medium Contribute
funds for the
projected plan
Not bringing
proper amount
of funds
Give them
proper reviews
regarding the
project process,
succession as
well as
profitability of
the projected
plan.
Quality: Project manager ensures that there is quality data contained in the project
report. There is proper utilization of the data and information provided and there is
application of the approaches and the relevant theories.
Risk : the risk involved in carrying this project are such as technical risk, financial
risk, human resource risk. If participants do not give correct answer then researcher
will not be able to find valid results. There are many external risk also associated
with this project such as climate etc. However, there will be influences of various
risks such as Technical risks External risks and Project-related risks which would
have negative impact on organisational performance.
Control techniques: The control charts are the graph used to compare the current
data with the previous data. It records the changes over the period. The quality
control chart analysis the data to see whether the sampled products meet the
specifications and if not than at what degree they vary from each other. According to
the project quality control chart is the appropriate technique (Quinlan,and et.al.,
2019).
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P3 Work breakdown structure and Gantt chart to provide time frame and stages for
completion
Work breakdown structure-it is the structure that shows breakdown of
complicated work into small parts to make task easier with the aim of completing task
more efficiently and fastly. For having more flexibility tasks are further divided into sub
parts. The objective of further division is providing convenience to project management
to complete the task on time.
Figure 1WBS
Gantt chart
It is the chart used to show project schedule that contain bars .The task which is
to be performed is listed on vertical axis. The breadth of the horizontal bars on the
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graph shows the duration of each task. The modern Gantt chart shows relationship
between activities and dependency of every element related to the activity.
Tasks 1st
week
2nd
week
3rd
week
4th
week
5th
week
6th
week
7th
week
8th
week
Topic
selection
Objectives
of research
Review of
research
Research
method
used
Analysis of
data
collection
Finding and
conclusion
Changes
after
Feedback
Project
submission
LO 2
P4 A small scale research by applying qualitative and quantitative research method for
meeting objective and aims of the project
For initiating the data collection part of the project on which researcher have aimed at
using the qualitative techniques of data analysis which would be effective in analysing the issues
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and opinion of consumers as per the asked questions. There has been consideration of primary
data collection techniques where researchers have prepared questionnaires that are to be asked to
the profession also to have adequate ascertainment over the research issues.
Interview
Q.1 Do you think that BMW provides job opportunities to local people of UK?
Interpretation As per interviewee A , BMW is creating job opportunity to local people
that helps in improving standard of living of local residents .On the other side according
to the opinion of interviewee B , BMW is creating job only for higher level of post that is
decreasing unemployment for younger people. Interviewee C replied that it is not
creating job opportunities at operation level which is required most among the local
people.
Q.2 Do you think that operations of BMW affect local business?
Interpretation Interviewee A replied operation of BMW is affecting environment
because it imitates lots of smoke while manufacturing the parts of cars. On contrary to
that interviewee B said that BMW carry out operation with full plan and strategy that
provide guideline to every staff members to carry out function safely and smartly. Apart
from that , interviewee C controlling and designing of process of production in BMW is
effective , as it has made proper arrangement of recycling the waste material and
effluents.
Q.3 Is this true that globalization has an impact on social level or social economy
of UK?
Interpretation According to respondent A , globalisation has huge impact on the
economy of the UK, as it is increasing per capita income of the country, also creating
trading opportunities . On the other hand interviewee B replied that globalisation of
MNCs have increased unemployment of local people and unequal distribution of the
income. In addition to this interviewee C replied that globalisation have increased the
competition and price of the product due to which local people are unable to afford this
interviewee adds more by saying that on the other hand globalisation is increasing
competition among various companies and helps in increasing their scale of business.
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Q.4 Do you think the multinational companies are helpful in improving business
environment of UK?
Interpretation As per interviewee A , MNC is improving technological environment of
business as it invests huge amount of money that allows the use of best technology
while carrying business operation and manufacturing the product and and also adds by
saying that most of the MNC invest in Research and development that encourage to
invent new technologies. Apart from that interviewee B states that MNC helps in run
management by professional, as for carrying operations MNC need competent
persons . They have suitable managers to take care of technology, business
operations , expansion etc which helps in improving professional environment of the
business in UK. As per interviewee C MNC also helps in improving ecological
environment of business as it takes part in CSR activities that is a contribution towards
saving environment from pollution and protecting interest of general public.
Questionnaire
Theme 1 : Multinational companies impact on business environment of UK
Yes 10
No 7
Not Sure 3
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