LCBB4000: Academic Skills - COVID-19 Impact on Food Supply in UK

This report investigates the impact of the COVID-19 pandemic on the UK food supply market. The research employs primary research techniques, including interviews and questionnaires, to analyze the effects of the pandemic on the food supply chain in the UK. The report details the methodology, including sample size and data collection applications, and presents the findings from an interview with a manager, exploring the impact on market share, customer behavior, and potential strategies for recovery. It also includes a questionnaire assessing consumer perceptions of food shortages and market changes. The analysis concludes with an evaluation of the challenges faced by the UK food market and potential solutions for the future, discussing how the market is adapting to the challenges.