Report: The Impact of Mega and Emerging Trends on Tourism Sector

This report analyzes the impact of emerging and mega trends on the tourism industry, focusing on the Evan Evans tour firm. It explores trends like solo travel, road trips, medical tourism, and short weekend getaways, detailing how these trends create business opportunities and influence consu...Read More

THE IMPACT OF THE MEGA
TRENDS AND EMERGING TRENDS
ON THAT MARKET OR TOURISM
INDUSTRIES

Table of Contents
INTRODUCTION...........................................................................................................................1
Impact of the Emerging trend and Mega trend within the tourism sector...................................1
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
Travel and Tourism industry is all about providing necessary means in order to assists the
tourists throughout their travelling. This industry mainly concentrates towards the travelling
bookings, transportations, accommodations, food facilities, visits and destinations etc.
This study is based on the emerging trend and mega trend within the Evan Evans tour firm
which provides the tourism services. As the people are now more conscious towards the
exploring more at various different places, so this report will help in creating a complete
understanding about the emerging trends and mega trends due to which entrepreneurs are getting
more opportunities to provide the variety of services to the customers.
The report will help in identifying the impact of such trends on the business. Furthermore,
it can be stated that changing in population structure, improvement in standard living of the
individuals, disposable income and long leisure time & ageing population in the developing
countries will all fuel the tourism industry growth.
Impact of the Emerging trend and Mega trend within the tourism sector
In the era of the modern world, people are accelerating the changing in many ways by the
means of their communication, interaction and the way they live their lives. So, in travel and
tourism industries, there is a rapid growth according to the changing demands and needs of the
people. Evan Evans tour firm is the small medium company which offers the variety of tourism
services to its customers. This company offers a large services in a form of fixed packages
during which the firm facilitates travelling, food and accommodation facilities to the customers.
Along with this, Evan Evans tour firm have also explored many more new locations or
destination spots which are highly encouraged by large number of people. Thus, it can be stated
out that arrival of the large number of consumers and better educated customers will compel the
industry to launch new commodities. New markets and emerging markets are necessity of
diversified commodities are the basis of strategy that can enhance their working, sustain and
capture new markets. Many travellers are demanding the new things and want adventure in their
trips so that it has increased the new trends which convert into opportunities of business
development (Bartke and et.al., 2018).
Theses increasing trends of the people have also advanced many opportunities to various
business entrepreneurs and these trends have provided the way to increase the sales and
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profitability of the business. Thus, trends are expanding the horizon of the tourism industry an
also aids to generate newer avenues for profitability creation. So, by adopting such changes
within the tourism industry, many organizations have the popularity of the business in market
and along with this it helps many organizations to perform these operations in a globalised
business. Such emerging trends and mega trends within the market are as follows:
The Solo Travelling
It is one of the most popular trend among the teenagers as they more and more like to
explore the beauty of the nature and therefore may people prefer to go on a solo trip. This is one
of the emerging trend which allows the women to explore solo within the world which has never
happened before (Jiao and Chen, 2019). So Evan Evans tour firm have provided the
opportunities for the people to approach the adventure in a solo form. This trend has been the
inspirations to most of the people across the world and therefore many tourism industries have
been inspired by this trend in the market.
Due to the solo travelling trend, many enterprisers find the opportunities to provide such
destination package to young as well as ageing women to explore the beauty of the world
(Tomlinson, 2018). Therefore, Evan Evans tour firm provide the affordable accommodations
along with the beautiful destination places, many companies have provided the solo travelling
packages for the people in which the person feels completely safe as the tourism company
updates the solo traveller about the destination along with providing the staying facilities.
So, it has provided the Evan Evans tour firm a new opportunity to provide these services
via a complete package to the customer so that it motivates the people to go on a solo trip
without any fear as the company can have a complete access to detect the location of the traveller
and it would be easy and completely safe for the people to spend the adventurous trip solely (Kar
and Soni, 2018). Now many competitive companies of Evan Evans tour firm are looking forward
to improve such services by providing different types of interesting and entertainment
destinations which make the people feel great with own self.
Road Trip Trend
In Evan Evans tour firm, Road trip is the most common trend in the sector because many
travellers want to go the trip by Road. It is the most emerging trends in the Evan Evans firm
when it became harder to take the wrong turn because there are many facilities applicable to
reach their destination by road trip. Many people can use the Google Map and other technology
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like GPS system to provide the accurate location (MarašBugarinović and Avarello, 2018). It is
the most adventure that come taking the road to travel far places. Traveller want the most
adventures things in their life so that they can use the electric vehicle which are eco-friendly
option. The owner of Electric vehicle widespread the public charging station that can useful for
remove all barriers. By using EV, it has been slow to introduced the other rental vehicles.
Planning for Electric vehicle adventure is quite challenging that come own rewards to
complete the journey. There are multiples Electric driver may carry online resources, application
mapping charges and another forum that help to manage in critical situation (Yeoman and
McMahon, Beattie, 2018). Nowadays, it has increased the demand of road trip because many
people want to go their own vehicles and avoid public transportation. It is the best option to
choose the adventure in life time achievement. Evan Evans tour is offering the different type of
facilities to give vehicle on rent as well as driver.
In this way, it impacts on the entrepreneurial to increase the opportunities because it has
increased the demand of electric vehicle in the marketplace. Many entrepreneurial are
developing the new electric cars and charging facilities. It helps to establish the new charging
station where people can use them. It is positively impact on the new venture those who wants to
established the business in global marketplace. It has been increased the opportunities to
maximize the growth rate in proper manner. There are multiple driver shaping the dynamic
growth of road trip trend (Pouder, Clark and Fenich, 2018). Evans firm plays important role to
start the new technology in both domestic and international. In this way, Evan Evans Tour firm
has introduced the online service and innovative products such as Electric vehicle. It can easily
available in the market and also possible the online booking through application. On the other
hand, it is also increased the opportunities to maintain the environment and also reduce the
pollution level.
Medical tourism-
Medical tourism is one of the trend which is followed by people in today's context as they
are getting attracted to visit countries which are having more specialised treatment of illness with
well-equipped techniques. Medical tourism is termed to as when people are travelling to new
country for the purpose of receiving medical or surgical care also getting more amount of care in
that country then they could get in their own country. They are mainly travelling for the purpose
of getting better access and affordable care into that country. At the time when they are travelling
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to countries like that of Australia, Canada, America and UK where there is better technology and
professionals to handle their problems they could be getting better travel opportunities as well.
As they will get to know about that place and their people as well and then tourism sector could
be getting better profits due to this.
Affordability, lower down in medical cost and improvements into standards of care in
most of the countries listed will be contributing factors in increasing trend of medical tourism.
So, this could be noted that due to increasing trend into medical tourism the profits of tour
operators will be increasing as well. This impact the overall profitability and expansion of
medical tourism into country like that of UK or USA. Globally it could be added that there is
tremendous growth into health service sector with catalysing the national public health service
and availability of cheaper alternatives into developing countries. Other than this the tourism
sector will be having more number of profits and customers who are willing to go abroad for
their treatment. So, they are intended to get their vacations into a foreign country which will be
scheduled before or after their surgery or treatment and then they could take advantage of staying
into that country to travel there for pleasure purpose.
This is also regarded to as one of the inexpensive way of travelling there into foreign
country if the insurance company if is paying off their flight and staying charges as well. So
ultimately it could be noted that there will be benefit linked with medial tourism if person is
travelling to other country. There will be also be some entrepreneur opportunity which is there
for all tour operators who are conducting such type of tour into these countries. The tour operator
like that of Thomas Cook and Cooks & Kings could attract more number of visitors by adding
this into their tour plan. They could supply customers with special tour package with having
affordable accommodation facilities with them. The companies could also be increase their
customer base with the help of these types of facilities provided to them so that profits of
company could be increased.
Short weekend gateways- It is one of the prominent trend that is gaining popularity among the
large section of the new age travellers. Individuals are looking for destination that’s will provide
short trip with minimum expenses (Emerging trend of tourism, 2017). This is much easier to
travel as resources and connectivity that has enhanced substantially. Henceforth, travellers are
increasingly looking for the destination within the 200 to 300 kilometres radius and they also
conducting planning short vacation that spanning across the duration for two or three days.
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Travel enthusiast are continually making spontaneous plan to head out from nearby destinations
for the small trips.
Generally, people travel just to get relaxed from their daily routines and this aids them to
gives enough tie to distress and rejuvenate themselves. Thus, number of professional places are
also taking initiatives to plan such breaks and to spend some leisure moment with their co-
workers. So, it can aid to enhance productivity of hackneyed employees. Additionally, it has
been stated that it is better for longer vacation that heading out for the weekends is always the
best option that aids to enhance the popularity due to the economic viability and logistic
approach (Tomlinson, 2018). Therefore, mini vacation is now in trend as individuals do not get
enough time to take off and get free from their daily life. Henceforth, this kind of vacation will
help to attract the customers. Hence, increased stress and repetitiveness can help to leads
individuals into stress and short trip support to reconnect with one should and explore life goals.
Thus, it provides the entrepreneur the opportunity to plan short weekends with minimum
budget. Modern living provides various challenges to individuals who starts their entities. Hence,
the short budget trip for small trip will be attractive option to people who are working at
corporate level. This is kind of approach would help to provide more growth to the
entrepreneurs. It will help to generate new avenues for the profitability creation and this also aids
to promote the more entrepreneur opportunity. Travelling for the short period is one of rising
trend among the youth and it can provide various benefits to the entrepreneurs.
CONCLUSION
The above report has summarized that Travel and tourism industry has become crucial
sector that can impact the development of country. Thus, main advantage of tourism are income
creation and generation of job to promote source of welfare.
Therefore, present report has covered the topic as impact of the mega trends and
emerging trends on that market or Tourism industries. Furthermore, report has covered the
various activities as emerging trends and how it aids to promote entrepreneur opportunities
within market.
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REFERENCES
Books and Journals
Bartke, S. and et.al., 2018. Market potential of nanoremediation in Europe–Market drivers and
interventions identified in a deliberative scenario approach. Science of The Total
Environment. 619. pp.1040-1048.
Jiao, E.X. and Chen, J.L., 2019. Tourism forecasting: A review of methodological developments
over the last decade. Tourism Economics. 25(3). pp.469-492.
Kar, R.N. and Soni, A., 2018. Understanding the Dynamics of M&As in Indian IT Sector: An
Analysis of the Trends, Patterns, and Directions. Journal of Operations and Strategic
Planning. 1(1). pp.57-76.
Maraš, V., Bugarinović, M. and Avarello, A., 2018, May. Megatrends, a Way to Identify the
Future Transport Challenges. In The 4th Conference on Sustainable Urban Mobility (pp.
223-232). Springer, Cham.
Pouder, R.W., Clark, J.D. and Fenich, G.G., 2018. An exploratory study of how destination
marketing organizations pursue the sports tourism market. Journal of Destination
Marketing & Management. 9. pp.184-193.
Tomlinson, B., 2018. Emerging Practice in Long-Term Plans: How CEOs Talk About the Long
Term. CECP: Strategic Investor Initiative White Paper Series, 2.
Yeoman, I. and McMahon-Beattie, U., 2018. The future of luxury: mega drivers, new faces and
scenarios. Journal of Revenue and Pricing Management. 17(4). pp.204-217.
Online
Emerging trend of tourism. 2017. [Online] Available
through:<http://businesseconomics.in/emerging-trends-tourism>
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