The Impact of Employee Motivation on Job Satisfaction Report

This report investigates the impact of employee motivation on job satisfaction, focusing on a case study of Woolworths. The research aims to analyze this relationship, identifying the contribution of motivation to organizational performance, examining motivators and satisfaction aspects, and analyzing the correlation between them within Woolworths. The study employs a positivism philosophy and a deductive approach, utilizing an explanatory research design. Data collection involves mixed methods: quantitative surveys with 100 Woolworths employees and qualitative interviews with HR personnel. The report outlines research questions, hypotheses, and methodology, referencing key literature to support its findings. The goal is to recommend activities for Woolworths to enhance employee motivation and satisfaction.

Running head: EMPLOYEE MOTIVATION AND EMPLOYEES' JOB SATISFACTION
EMPLOYEE MOTIVATION AND EMPLOYEES' JOB SATISFACTION
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1EMPLOYEE MOTIVATION AND EMPLOYEES' JOB SATISFACTION
Topic: The impact of employee motivation on employees' job satisfaction: a case of
Woolworths
Introduction
Background of the topic
Employee motivation plays an important role in improving the performance of the
employees while operating as per the different objectives of the venture. Jaiswal, Pathak and
Kumari (2017) stated that the encouragement related activities of the leaders motivate the
workforce through enumeration of different rewards and recognitions. The increased motivation
of the employees permits an organization in empowering their commitment, continuous
development and satisfaction (Dikshit and Madan 2018). Singh and Singh (2016) stated that the
satisfaction of the employees are specifically based on the efficacy of the process designs and the
recognition for the initiatives. Improved communication between the management and the
workforce works as an integral support to empower the operational efficacy of the venture. On
the other hand, recognition of the efforts that are being made by the employees for meeting the
common objectives of the organization is again an important strategy that is prioritized by the
business leaders (Al-Madi et al. 2017).
Fiaz, Su and Saqib (2017) observed in a research study that more than 49% of the
workforce expects appreciation for the operations that are being undertaken by the same for
empowering the organizational goals. Moreover, transparency of communication between the
management and the workforce helps in empowering employee commitments while adhering to
the operational needs of the venture (Shah and Asad 2018). In this relation, it has been observed
that a highly satisfied workforce greatly contributes to the workforce performance while meeting
the common objectives of the venture. Therefore, the research will take the initiative of

2EMPLOYEE MOTIVATION AND EMPLOYEES' JOB SATISFACTION
analyzing the impact of employee motivation in empowering employees’ job satisfaction
attributes.
Research aim
The aim of undertaking the research is to analyze the impact of employee motivation on
employees' job satisfaction.
Research objectives
The objectives for the study will be:
 To identify the contribution of employee motivation in the organizational performance
 To examine the different aspects of motivators and employee satisfaction
 To analyze the correlation between employee motivation and satisfaction while operating
in Woolworths’ situation
 To suggest recommended activities for Woolworths to improve employee motivation
with the purpose of improving their satisfaction
Research questions
The research questions for the study will be:
 What is the contribution of employee motivation in improving organizational
performance?
 What are the different aspects of motivators and employee satisfaction?
 How are employee motivation and employee satisfaction correlated to one another while
operating in Woolworths’ situation?
 What are the recommended activities that might be considered by Woolworths to
improve employee motivation with the purpose of improving their satisfaction?

3EMPLOYEE MOTIVATION AND EMPLOYEES' JOB SATISFACTION
Research hypothesis
H 0 – Employee motivation does not affect employees' job satisfaction
H 1 - Employee motivation affects employees' job satisfaction
Methodology
Research philosophy
The study will be initiated through the application of positivism philosophy as it would
support in examining the natural phenomena of employee satisfaction and its relation with the
motivational aspects. The observation on the human expectations leading to satisfaction would
support in justifying the nature of employees’ motivational needs. Therefore, the application of
the positivism philosophy would enable in identifying the role played by employee motivation in
keeping the same motivated while operating as per the needs of satisfaction.
Research approach
The research will be commenced through the application of deductive approach where
the information will be collected from different relevant sources. Therefore, the application of
deductive approach would ensure appropriate cognition on the aspects of employee motivation
while identifying its relation with the satisfaction based human psychological factors.
Research design
The study will be conducted through explanatory research design which would assist in
examining the causal relationship between employee motivation and satisfaction of the
employees while operating in different business environments. The assessment of the correlation
between the two variables of the research study, through the explanatory design, would allow in

4EMPLOYEE MOTIVATION AND EMPLOYEES' JOB SATISFACTION
developing an idea on the different factors that might be examined in relation with the study
objectives.
Data collection methods
The data for the research will be collected through the utilization of mixed methods
where quantitative surveys and qualitative interviews will be conducted. The quantitative surveys
will be made among the employees of Woolworths where a sample size of 100 respondents will
be considered. A survey questionnaire consisting of 10 close ended questions will be circulated
among the respondents and their feedbacks would be gathered and analyzed simultaneously
through SPSS. The survey would identify the motivational needs of the employees and whether
they are satisfied while operating for the organization. Therefore, the survey would support in
identifying the major issues that are being faced by the employees and their expectations from
the management.
On the other hand, the research will also facilitate a qualitative interview session with the
HR personnel of the business where 6 open ended questions in the form of a semi- structured
questionnaire would be positioned. The interview will take the initiative of identifying the
strategies that are being undertaken by the organization for motivating the employees and the
outcome of the same. The future implications will also be discussed during the interview with the
purpose of developing cognition on the different changes. The utilization of mixed data
collection methods would thereby support in developing an idea on the impact of employee
motivation on employees' job satisfaction.

5EMPLOYEE MOTIVATION AND EMPLOYEES' JOB SATISFACTION
References
Al-Madi, F.N., Assal, H., Shrafat, F. and Zeglat, D., 2017. The impact of employee motivation
on organizational commitment. European Journal of Business and Management, 9(15), pp.134-
145.
Dikshit, M.S.K. and Madan, M.V., 2018. HR Rewards system and Employees motivation: An
Analysis. NOLEGEIN-Journal of Human Resource Management & Development, pp.43-49.
Fiaz, M., Su, Q. and Saqib, A., 2017. Leadership styles and employees' motivation: Perspective
from an emerging economy. The Journal of Developing Areas, 51(4), pp.143-156.
Jaiswal, G., Pathak, R. and Kumari, S., 2017. Impact of employee engagement on job
satisfaction and motivation. ResearchGate Journal.
Shah, M. and Asad, M., 2018. Effect of motivation on employee retention: Mediating role of
perceived organizational support. European Online Journal of Natural and Social Sciences, 7(2),
pp.pp-511.
Singh, R.N. and Singh, K., 2016. Impact of Perceived Organizational Climate on Employee
Motivation. Recent Advances in Psychology, 3(1), pp.103-115.